But if you're like many people, you may find interpreting and writing about cases mystifying, challenging, or downright frustrating. In "The Case Study Handbook", William Ellet presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or forming an evaluation) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Extensive examples of effective and ineffective writing further reinforce your learning. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs to read this book.

     ""It’s an astonishing performance. Wise goes through every piece of evidence, every report, every word and comes to the conclusion that investigators were deliberately and brilliantly misled by whoever took over the plane to look in the wrong place. Read this stunning piece of investigative journalism and see if he convinces you." -- John Podhoretz, Commentary magazine. Five years after a state-of-the-art Boeing 777 vanished into the night over the South China Sea, renowned science and aviation author Jeff Wise offers a compelling and detailed account of what happened that night and in the months and years that followed. In his follow-up to "The Plane That Wasn't There," named the Best Kindle Single of 2015, Wise walks readers through the many developments that have taken place in the meantime and explains why despite spending hundreds of millions of dollars and searching an area of seabed the size of Great Britain, authorities were unable to locate the plane's wreckage. Officials and independent experts were stunned by their failure, but Wise predicted it four years ago. Here he distills the fruits of exhaustive research and arrives at a conclusion that upends our understanding of what humans are capable of, both technologically and morally. Jeff Wise is a science journalist specializing in aviation and psychology. A licensed pilot of gliders and light airplanes, he has also written for New York, the New York Times, Time, Businessweek, Esquire, Popular Mechanics, and many others. He is also the author of Extreme Fear: The Science of Your Mind in Danger. A native of Massachusetts, he lives outside New York City with his wife and two sons.

    He answers questions such as how do organizations function and structure themselves?, how do their power relationships develop and their goals form? and by what processes do managers make important strategic decisions?. He shows how the elements for successful business strategy is rarely born in solitary contemplation suggesting that they often come together in the heat of battle.

    Most economic activity—including direct investment, tourism, and communication—happens locally, not internationally.In this “semiglobalized” world, one-size-fits-all strategies don’t stand a chance. Companies must instead reckon with cross-border differences. Ghemawat shows you how—by providing tools for:· Assessing the cultural, administrative, geographic, and economic differences between countries at the industry level and deciding which ones merit attention.· Tracking the implications of particular border-crossing moves for your company’s ability to create value.· Creating superior performance with strategies optimized for adaptation (adjusting to differences), aggregation (overcoming differences), and arbitrage (exploiting differences), and for compound objectives.In-depth examples reveal how companies such as Cemex, Toyota, Procter & Gamble, Tata Consultancy Services, IBM, and GE Healthcare have adroitly managed cross-border differences—as well as how other well-known companies have failed at this challenge.Crucial for any business competing across borders, this book will transform the way you approach global strategy.

    You'll be guided through the entire process of creating a gorgeous, usable web site by applying the timeless principles of user-centered design.Even if you're short on design skills, with this book you'll be creating your own stunning web sites in no time at all.Throughout, the focus is on simple and practical techniques that anyone can use - you don't need to have gone to art school or have artistic flair to create stunning designs using the methods outlined in this book.The book's full-color layout and large format (8" x 10") make Sexy Web Design a pleasure to read.Master key web interface design principles Design amazing web interfaces from scratch Create beautiful, yet functional, web sites Unleash your artistic talents And much more Who should read this book? Whether you're completely new to web design, a seasoned pro looking for inspiration, or a developer wanting to improve your sites' aesthetics, there's something for everyone here.How? Because instead of trying to cover every possible area of creating a web site, we've focused purely on the design stage; that is, everything that happens before a single line of code is written.However, great design is more than just aesthetics. Long before we open our graphics program of choice, we'll be conducting research, dealing with clients, responding to briefs, sketching out sitemaps, planning information architecture, moving from doodles to diagrams, exploring different ways of interactivity, and building upon design traditions.But ultimately, you'll be finding out how to create web sites that look drop-dead gorgeous.

    Vivid photos capture these historically important machinesincluding the Eniac, Crays 13, Apple I and IIwhile authoritative text profiles each, telling the stories of their innovations and peculiarities. Thirty-five machines are profiled in over 100 extraordinary color photographs, making Core Memory a surprising addition to the library of photography collectors and the ultimate geek-chic gift.

    The emergence of business “model” (not plan) courses, tools, and competitions are a step in the right direction. The focus of these new activities is engaging aspiring entrepreneurs in customer discovery and developing and testing a business model canvas.While this is a viable approach and valuable lesson in entrepreneurship education, business models only begin to take shape when a new venture idea is formulated. Customer discovery requires having a product or service concept in the mind of the entrepreneur. Without the idea for the product or service itself, no business model nor customer discovery can begin.It is this first step, the idea generation step, that the Opportunity Analysis Canvas fulfills. The Opportunity Analysis Canvas is an innovative tool for identifying and analyzing entrepreneurial ideas.

    In the Edgar-Award finalist Lover Man, Artie becomes a reluctant detective when his ex-girlfriend is killed. "The writing is flip and sophisticated," New York Times In Lush Life, Artie falls for a sexy pool player whose sleazy ex-husband has disappeared with $14 million of his company's assets. Now Artie finds himself in the middle of wild caper involving the mob and the CIA. "A bouncy, quirky, funny mystery...more twists and turns than a New York cab driver running up the meter," Washington Post In Don't Explain, Jellyroll has become the target of death threats from crazed stalkers, so Artie takes him to a remote island, only to discover their hideaway is overrun with an assortment of colorful killers. "An outstanding series," Publishers Weekly

    They are all career women with different businesses or careers, husbands and even children but something is missing, something they can't find at home, in a store or even in a book. So, they search for this missing piece in the beds, arms, cars, offices and even in storage rooms of other men who don't mind paying for what Dem Dam Divas can offer. They enjoy the thrill of sneaking, creeping and even vacationing on someone else's dime but what happens when it all becomes too much? From being found guilty with no evidence, secretly wanting someone who doesn't want you, loving only to not be loved back, caught up in a dream that you're about to be awaken from; will it be worth it in the end? Will their secret lives be revealed and will it become too much to handle? Will they regret their actions or stand by them? Will they finally question whether this secret is really worth keeping?

    You choose! -Tips and tricks that will save you time and money -You can read this book from start to finish, or use it as a reference -Large, easy to understand pictures And much more! I promise that this book will be worth your time, or you will get your money back. There are many solar system books on the market that are just too hard to understand, and impractical. Tired of googling every question you have about setting up your own solar system? Then give this book a chance. It will show you everything that you need to know, from start to finish.

    Almost every major company today has made innovation its number one priority. Yet fewer than one in four executives believe their organizations are effective innovators. The pressure to innovate and the price paid for failure keeps rising, while most companies haven't progressed at all. They are still using the same antiquated techniques pioneered decades ago. This is why some of the biggest corporations in the world manage to lose entire markets to startups they've never heard of.In today's world, everyone will need to innovate to stay competitive. It doesn't matter if you're a startup founder, corporate executive, small business owner, freelancer or professional, there's a technology out there that's going to upend your industry. And if you aren't able to harness it to your advantage, someone else will. Innovation is no longer an option--it's the price of admission into the business world.Making Elephants Fly is designed to help you implement the same innovation methodologies and processes as Silicon Valley startups. It will teach you:How startups come up with breakthrough products and services.How to structure innovation teams.The best ways to identify and vet new ideas.What it takes to foster a culture of innovation.How to establish a process of innovation throughout your organization.By the time you've digested this book, you will have the tools needed to take your impossibly big idea and make it fly!

    Microsoft has used games to painlessly and cost-effectively quadruple voluntary employee participation in important tasks. Medical schools have used game-like simulators to train surgeons, reducing their error rate in practice by a factor of six. A recruiting game developed by the U.S. Army, for just 0.25% of the Army’s total advertising budget, has had more impact on new recruits than all other forms of Army advertising combined. And Google is using video games to turn its visitors into a giant, voluntary labor force—encouraging them to manually label the millions of images found on the Web that Google’s computers cannot identify on their own.Changing the Game reveals how leading-edge organizations are using video games to reach new customers more cost-effectively; to build brands; to recruit, develop, and retain great employees; to drive more effective experimentation and innovation; to supercharge productivity…in short, to make it fun to do business. This book is packed with case studies, best practices, and pitfalls to avoid. It is essential reading for any forward-thinking executive, marketer, strategist, and entrepreneur, as well as anyone interested in video games in general. In-game advertising, advergames, adverworlds, and beyondChoose your best marketing opportunities—and avoid the pitfalls Use gaming to recruit and develop better employeesLearn practical lessons from America’s Army and other innovative case studies Channel the passion of your user communitiesHelp your customers improve your products and services—and have fun doing it What gamers do better than computers, scientists, or governmentsUse games to solve problems that can’t be solved any other way

    Today, more and more graphic designers, advertising agencies, motion designers, and artists work in this area. New techniques and forms of expression are being developed. Consequently, the demand for information on this topic has grown enormously. Data Flow 2 expands the definition of contemporary information graphics. The book features new possibilities for diagrams, maps, and charts. It investigates the visual and intuitive presentation of processes, data, and information. Concrete examples of research and art projects as well as commercial work illuminate how techniques such as simplification, abstraction, metaphor, and dramatization function. The book also includes interviews with experts such as The New York Times s Steve Duenes, Infosthetics's Andrew Vande Moere, Visualcomplexity's Manuel Lima, ART+COM's Joachim Sauter, and passionate cartographer Menno-Jan Kraak as well as text features by Johannes Schardt about the challenges in creating effective information graphics and about the relationship between complexity, clarity, content, and innovation. Offering practical advice, background information, case studies, and inspiration, Data Flow 2 is a valuable reference for anyone working with or interested in information graphics.

    I want to share with you all how much I struggle in my own life, with my own self coaching, and my own self doubt. I want you to know how hard I work on my own happiness and how much I think it is worth it. I also want to share the things I have learned that have set me free from my own mind. I want to give you the simple tips that have transformed me and the deepest work that has given me permission to be the fullest expression of who I am.