And this book tells you how to do both.Historically, stories have always been igniters of action, moving people to do things.  But only recently has it become clear that purposeful stories – those created with a specific mission in mind – are absolutely essential in persuading others to support a vision, dream or cause.             Peter Guber, whose executive and entrepreneurial accomplishments have made him a success in multiple industries, has long relied on purposeful story telling to motivate, win over, shape, engage and sell.  Indeed, what began as knack for telling stories as an entertainment industry executive has, through years of perspiration and inspiration, evolved into a set of principles that anyone can use to achieve their goals.            In Tell to Win, Guber shows how to move beyond soulless Power Point slides, facts, and figures to create purposeful stories that can serve as powerful calls to action.  Among his techniques:  *Capture your audience’s attention first, fast and foremost  *Motivate your listeners by demonstrating authenticity  *Build your tell around “what’s in it for them”  *Change passive listeners into active participants*Use “state-of-the-heart” technology online and offline to make sure audience      commitment remains strong            To validate the power of telling purposeful stories, Guber includes in this book a remarkably diverse number of “voices” – master tellers with whom he’s shared experiences.  They include YouTube founder Chad Hurley, NBA champion Pat Riley, clothing designer Normal Kamali, “Mission to Mars” scientist Gentry Lee, Under Armour CEO Kevin Plank, former South African president Nelson Mandela, magician David Copperfield, film director Steven Spielberg, novelist Nora Roberts, rock legend Gene Simmons, and physician and author Deepak Chopra.             After listening to this extraordinary mix of voices, you’ll know how to craft, deliver -- and own – a story that is truly compelling, one capable of turning others into viral advocates for your goal.

     Many of the most celebrated and successful authors are introverts, yet there remains a negative stigma around introversion. "The Introvert Writer" invites those who identify as introvert and have passion for the art and business of writing to discover their natural strengths while learning to overcome common obstacles. From our best writing comes from our truest selves and this book will help the introvert writer thrive. Jamie Arpin-Ricci, an established author in both the traditional and self-publishing worlds, has spent more than 20 years working with non-profits around personality and team dynamics. In this one of a kind resource, he applies his decades of expertise to the field of writing. This is the ultimate "How To" for every introvert writers collection

    She’ll show you how to develop a foolproof character arc and plot, how to pace any book for a can’t-put-down reading experience, and how to ensure that your stories are complete and satisfying without wasting time or words.Hawker’s outlining technique works no matter what genre you write, and no matter the age of your audience. If you want to improve your writing speed, increase your backlist, and ensure a quality book before you even write the first word, this is the how-to book for you.Take off your pants! It’s time to start outlining.

    It's not hard to find instructions for converting from Word to Kindle -- but these instructions are usually less helpful than they could be. Many, for example, proclaim that Word's HTML output requires extensive alteration and cleanup before submission. This advice is misguided. Some who offer it have drawn their conclusions after simply choosing the wrong export option. Others fuss about a moderate amount of excess code, not realizing that it doesn't increase file size enough to matter or that the Kindle ignores it anyway. Other instructions will imply the opposite: that conversion is straightforward and just what you would expect. Supposedly, as long as you start with a properly formatted Word document, you'll wind up with a well-formatted ebook. Well, it doesn't really work that way -- not without a few techniques for tricking or bullying the Kindle into doing what you want. In this book, Aaron Shepard offers his own tips for moving your document from Word to Kindle, with a focus on desktop Word versions from 2003/2004 to 2010/2011. ///////////////////////////////////////////////// Aaron Shepard is a foremost proponent of the new business of profitable self publishing, which he has practiced and helped develop since 1998. He is the author of -Aiming at Amazon, - -POD for Profit, - and -Perfect Pages, - as well as two other books on Kindle formatting. ///////////////////////////////////////////////// CONTENTS Getting Started 1 FIRST STEPS Working with Word Document Setup Text Cleanup 2 KINDLE FORMATTING Special Characters Font Formatting Paragraph Styles Paragraph Spacing Paragraph Justification Line Breaking Page Layout 3 SPECIAL ELEMENTS Other Paragraphs Lists Tables Text Boxes and Sidebars Footnotes and Endnotes Pictures 4 NAVIGATION Web Links Internal Links Tables of Contents Menu Items 5 FINAL STEPS HTML Export Book Covers Book Data Submitting and Previewing ///////////////////////////////////////////////// SAMPLE By default, Word will apply the Normal style to your paragraphs. Amazon knows this, so for some Kindles, it hijacks that style, changing its formatting to what Amazon prefers. This can lead, for example, to unwanted space above or below a paragraph. If you want control of your own formatting, then, you'll have to avoid the Normal style and apply something different. There's no problem, though, with applying styles based on Normal, or even with applying a duplicate of Normal under a completely different name. In regard to this, watch out for manual page breaks in recent versions of Word. Unless you're in Compatibility Mode, each break is now placed in a paragraph of its own, and the Normal style is assigned automatically. That in itself isn't a problem -- but if you then hit Return and start typing, your new paragraph will be in Normal as well. (This is another reason to stick to the paragraph format setting -Page break before- to start a new page.) You can change all paragraphs already in Normal style to a different one by using the Format menu in the Find and Replace dialog. Don't enter any text, but place your cursor in first the Find box and then the Replace while choosing a style for each.

     Jesse has self-published two books, which are both #1 bestsellers on track to generate $30,000 per year in passive income. Beyond book sales, Jesse has leveraged his books to build a business that earned over six figures in its first year. Other part-time authors are doing far better, earning six, or even seven figures per year. Many have leveraged their books to build multimillion-dollar business ventures. This wasn't possible ten years ago, but the publishing industry has changed. People are finding unparalleled freedom and wealth through writing, and you can too. Authorpreneur will show you how. Inside Authorpreneur, you’ll learn: Why writing a book is the new PhD How a book can make you rich, credible, and immortal The three critical traits to succeed as a writer Why everyone is a salesman The 50% Rule The three approaches to finding a marketable topic to write about How to find contractors for quality book production How to choose a title that doesn’t suck How to get reviews before launching When to launch, and what to do AFTER it’s over ...plus so much more. What are you waiting for? It’s time to write your book.

    Bernadette Jiwa helps us learn how to create the change we seek to make in the world." —SETH GODIN Every one of us—regardless of where we were born, how we were brought up, how many setbacks we’ve endured or privileges we’ve been afforded—has been conditioned to compete to win. Ironically, the people who create fulfilling lives and careers—the ones we respect, admire and try to emulate—choose an alternative path to success. They have a powerful sense of identity. They don’t worry about differentiating themselves from the competition or obsess about telling the right story. They tell the real story instead. Successful organisations and the people who create, build and lead them don’t feel the need to compete, because they know who they are and they’re not afraid to show us. How about you? What do you stand for? Where are you headed and why? What’s been the making of you? What will make your career or company great? You must be able to answer these questions if you want to build a great company, thriving entrepreneurial venture or fulfilling career. Whether you’re an individual or you’re representing an organisation or a movement, a city or a country, Story Driven gives you a framework to help you consistently articulate, live and lead with your story. This book is about how to stop competing and start succeeding by being who you are, so you can do work you’re proud of and create the future you want to see.

    We'll prove it to you. Do you have an amazing idea for a novel but you struggle to get words on the page? Maybe the problem isn't writer's block. Maybe you need a writing process.Publishing veterans and bestselling authors Zach Bohannon and J. Thorn share their proven system for developing a plan that will bridge the gap between a collection of random notes and a cohesive first draft.This comprehensive book will teach you the foundations of fiction: Plot, Structure, Genre, Theme, Character, and World.Discover:Why you need a system to finish a first draft whether you plot or pants What Aristotle said about storytelling thousands of years ago that still applies today How studying Star Wars can make you a better writer What some of the most prolific authors believe about the craft How all stories can be reduced to three components Which archetypes create a more engaging reader experience How the Hero's Journey is alike and different than the Virgin's Promise Why you should cast your characters like a movie producer Developed over 10 years and applied on millions of words of fiction, Thorn and Bohannon will show you how to layer your approach and build a fantastic story from the ground up.No more staring at a blinking cursor when you sit down to write!Become a master storyteller today. Three Story Method will transform you from a struggling writer into a career author.Downloadable worksheet and full list of resources included! Get it now!

    His 1990 National Book Award-winning novel Middle Passage is a modern classic, revered as much for its daring plot as its philosophical underpinnings. For thirty-three years, Johnson taught and mentored students in the art and craft of creative writing. The Way of the Writer is his record of those years, and the coda to a kaleidoscopic, boundary-shattering career. Organized into six accessible, easy-to-navigate sections, The Way of the Writer is both a literary reflection on the creative impulse and a utilitarian guide to the writing process. Johnson shares his lessons and exercises from the classroom, starting with word choice, sentence structure, and narrative voice, and delving into the mechanics of scene, dialogue, plot and storytelling before exploring the larger questions at stake for the serious writer. What separates literature from industrial fiction? What lies at the heart of the creative impulse? How does one navigate the literary world? And how are philosophy and fiction concomitant? Luminous, inspiring, and imminently accessible, The Way of the Writer is a revelatory glimpse into the mind of the writer and an essential guide for anyone with a story to tell.

    But it’s also not as difficult as you imagined.” Dufresne’s smart, practical, hard-nosed guide is for the person who has always wanted to write a novel but has been daunted by the sometimes chaotic, always challenging writing process. A patient teacher and experienced writer, Dufresne focuses his expertise and good humor on helping aspiring novelists take their first tentative steps. His six-month program variously calls attention to the key elements of good fiction writing and offers exercises that are designed to sharpen writers’ command of novel-length storytelling. After six months of guided writing, the users of this book will finish what might have once seemed impossible—a rich and compelling first draft of a novel. Is Life Like This? may well be the most important addition to the aspiring writer’s library.

    More than a primer on effective writing, Dancing on the Head of a Pen is a winsome guide to the place in the heart where the life of the spirit meets the life of art. “Dancing on the Head of a Pen is a pure delight to read. Encouraging, honest, practical, and important. I needed this book.”—Melody Carlson, author of more 200 books including Finding Alice  “With deceptive simplicity and an almost seductive easiness in his voice, Benson lays open before us the filigreed mystique of the writing life in all its beauty, its unmitigated angst, and its inescapable vocation.”—Phyllis Tickle, author of numerous books including The Divine Hours “Robert Benson’s Dancing on the Head of a Pen is a gem. It is wise, witty, and inspiring—a trifecta seldom achieved by a book on the writing life.”—James Scott Bell, bestselling author of Plot & Structure After some forty years and nearly twenty books, I have learned I do not know about a lot of things, but I do know how to write a book. Some of these things are habits stolen from other writers, writers far better than I am. Some are disciplines I stumbled upon to feed both the caliber of the writing and the work of being a writer. Some of them are practices I discovered on my own after years of dancing on the head of a pen.—Robert Benson The Life of the Spirit Meets the Life of Art A compelling combination of advice and inspiration, Dancing on the Head of a Pen will challenge and encourage writers, artists, musicians, painters—anyone drawn to a life of artistic expression.  Digging deeply into his own writing habits, failures, and successes, Robert Benson helps you choose the ideal audience for your work, commit to it, and overcome the hurdles that inevitably confront both aspiring artists and accomplished professionals. Extending beyond the craft of writing, this gentle book moves into a rich discussion on the relationship between spirituality and art. Including wisdom from revered writers past and present, Dancing on the Head of a Pen is a beautiful mosaic of inspiration, practical help, and a glimpse into the disciplines that shape one writer’s life.

    Inside you will find: - an explanation of book promotion strategies that can take only 5 minutes a day to perform - a list of "to do" items that are recommended to be completed before you start the 5-minute marketing plan - a 90-day marketing plan for your book that only takes 5 minutes a day to complete, and - a customizable Word template so that you can create your own 90-day, 5-minute marketing plan! Scroll up to download your copy today and sell more books in just 5 minutes a day!

     Think back to the job interview you nailed (or blew). The date that went perfectly (or broke down completely.) Or the random encounter with that person who turned out to be your best friend (or the countless others that didn’t). Mere seconds of conversation have the power to alter the course of your life. It’s miraculous then that we are never taught HOW to conduct conversations. How to navigate them so that we get more of the jobs, dates, and best friends we want. It’s as if the world believes amazing conversational skills can’t be learned. Captivate shatters that belief. Inside you'll learn: How to keep conversations going without running out of things to say and facing the dreaded awkward silence How to create interesting "getting to know you" conversations without slipping into boring interview mode and turning off who you're talking to How to start conversations with strangers and approach people you don't know Real life examples of great (and terrible) conversations The two modes of conversation that allow you to connect with anyone, even when you don't have anything in common How to finish a conversation so people walk away planning on reaching out to you Read Captivate and you’ll learn how to have conversations that stand out in people’s minds and make you someone they never want to forget.

    This includes how to write compelling reviews, how to pitch yourself as a writer, how to tackle some tricky ethical quandaries, and yes, even how to get free games. Based on Dan Amrich’s own experience as a game journalist for more than 15 years, it’s advice that can serve you for your entire career, from press start to game over.

    A comprehensive, easy-to-use reference book packed with valuable information, useful techniques, practical tips and guidelines.

    In this fun and thoughtful follow-up to his bestselling Rules of the Red Rubber Ball (2007), Carroll switches the playing field to the workplace, where innovation, motivation, engagement, and teamwork are the headline issues. Drawing on "play profiles" from thought leaders, change agents, and business leaders, he explains how to bring a sense of play into the workplace to stimulate creativity, encourage risk-taking, achieve goals--and have a great time doing it.Fully illustrated, with 31 profiles of successful "players" including ESPN president George Bodenheimer, bestselling authors Seth Godin and Malcolm Gladwell, Food Network host Duff Goldman, South Bronx activist Majora Carter, renowned author Paulo Coehlo, and many others