Many of those most closely involved in cracking the Enigma code – Alistair Denniston, Frank Birch, Dilly Knox – had wrestled with German naval codes for most of the First World War. By the end of the war they had been successfully cracking a new code every day, from their secret Room 40 at the Old Admiralty Building, in a London blacked out for Zeppelin Raids. The techniques they developed then, the ideas that they came to rely on, the people they came to trust, had been developed the hard way, under intense pressure and absolute secrecy during the First World War. Operation Primrose Operation Primrose tells the story of the capture of U-110 – and with it a working Enigma machine. One of the biggest secrets of the war, the capture of that one machine turned the tide of the war. Turing and his colleagues at Bletchley Park worked tirelessly to crack the code, and with the working Enigma machine they finally had their break-through moment. This book sets the story, and the Enigma cryptographers, in context – at the heart of the Battle of the Atlantic, when it reached its crescendo in the pursuit of the battleship Bismarck the week after U110 was taken. It sets Bletchley Park in its wider context too, at the heart of an intricate and maverick network of naval intelligence, tracking signals and plotting them to divert convoys around waiting U-boats, involving officers like James Bond’s future creator, Ian Fleming. It also sets out the most important context of all, forgotten in so much of the Enigma history: that Britain’s own naval code had already been cracked, and its signals were being read, thanks to the efforts of Turing’s opposite number, the German naval cryptographer, Wilhelm Tranow. An exciting and enthralling true story ‘Operation Primrose’ is an excellently researched piece on the race for naval supremacy in the Second World War. Alan Turing Mathematician, philosopher, codebreaker. Turing was one of the most original thinkers of the last century - and the man whose work helped create the computer-driven world we now inhabit. But he was also an enigmatic figure, deeply reticent yet also strikingly naïve. Turing’s openness about his homosexuality at a time when it was an imprisonable offence ultimately led to his untimely death at the age of only forty-one. Alan Turing: Unlocking the Enigma seeks to find the man behind the science, illuminating the life of a person who is still a shadowy presence behind his brilliant achievements. Turing was instrumental in cracking the Nazi Enigma machines at the top secret code breaking establishment at Bletchley Park during the Second World War. But his achievements were to be tragically overshadowed by his supposedly subversive views and for his sexuality. Praise for David Boyle: ‘The tone of the book may be gloomy but there is plenty of entertainment value …’ - Anne Ashworth, The Times ‘Exhilarating’ - Daily Mail ‘He tells these stories, on the whole persuasively and with some startling asides.

    

    It is our turn," writes Conrad Black in this scintillating manifesto for how Canada can achieve an exalted role in world affairs. For over 400 years we have toiled in the shadows of our potential and achieved an indifferent recognition among other nations. Chipper, patient, and courteous, we have pursued an improbable destiny as a splendid nation in the northern section of the new world, a demi-continent of relatively good and ably self-governing people, but most would agree we have neither developed a vivid national personality nor realized our true potential. Our main chance, writes Black, is now before us and it is not in the usual realms of military or economic dominance. With the rest of the West engaged in a sterile and platitudinous left-right tug of war, Canada has the opportunity to lead the advanced world to its next stage of development in the arts of government. By transforming itself into a controlled and sensible public policy laboratory, it can forge new solutions to the tiresome problems besetting welfare, education, health care, foreign policy, and other governmental sectors the world over, and make an enormous contribution to the welfare of mankind. Canada has no excuse not to lead in this field, argues Black, who offers nineteen visionary policy proposals of his own. "This is the destiny, and the vocation, Canada could have, not in the next century, but in the next five years of imaginative government.

    Prepare to never look at your phone the same way again . . .Kate Collins has been ghosted.She was supposed to be moving in with her new boyfriend Scott, but all she finds after relocating to Brighton is an empty apartment. Scott has vanished. His possessions have all disappeared.Except for his mobile phone.Kate knows she shouldn't hack into Scott's phone. She shouldn't look at his Tinder, his calls, his social media. But she can't quite help herself.That's when the trouble starts. Strange, whispering phone calls from numbers she doesn't recognise. Scratch marks on the walls that she can't explain. And the growing feeling that she's being watched.Kate refuses to leave the apartment - she's not going anywhere until she's discovered what happened to Scott. But the deeper she dives into Scott's digital history the more Kate realises just how little she really knows about the man she loves.

    When research suggests how to harness brain evolution, a hunt ensues for a missing link―one that allows to design humans with skills that prodigies of old would have envied.As germline engineering and biological enhancement have become routine, ancient doubts have emerged under new guises: Who are we? Is there a purpose to life? Why is there so much suffering? When faith and science fail to answer these questions, personal greed and national interest quickly fill the void. But gene selection is expensive, and many are excluded from its benefits. The stage is set for tribalism and social discontent on a scale without precedent, and those caught in the fray, whether by choice or by chance, must play roles not always to their liking in the struggle of all creatures against the arbitrariness of existence.

    Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone.In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company’s success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers. They know exactly what games they like to play, what foods they enjoy for breakfast, when they prefer to visit, who their favorite hostess might be, and exactly how to keep them coming back for more.Caesars’ dogged data-gathering methods have been so successful that they have grown to become the world’s largest casino operator, and have inspired companies of all kinds to ramp up their own data mining in the hopes of boosting their targeted marketing efforts. Some do this themselves. Some rely on data brokers. Others clearly enter a moral gray zone that should make American consumers deeply uncomfortable.We live in an age when our personal information is harvested and aggregated whether we like it or not. And it is growing ever more difficult for those businesses that choose not to engage in more intrusive data gathering to compete with those that do. Tanner’s timely warning resounds: Yes, there are many benefits to the free flow of all this data, but there is a dark, unregulated, and destructive netherworld as well.

    These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet. Mainwaring provides case studies from companies such as P&G, Walmart, Starbucks, Pepsi, Coca-Cola, Toyota, Nike, Whole Foods, Patagonia, and Nestle as well as a bold plan for how corporations need to rethink their strategies."

    Top social media consultant and Google+ early adopter Chris Brogan shows business people how to leverage its immense potential before their competitors even realize it's there.

    It also addresses such timely issues as the use of cars as weapons of mass murder in places like Charlottesville, VA.

    The Circle, run out of a sprawling California campus, links users' personal emails, social media, banking, and purchasing with their universal operating system, resulting in one online identity and a new age of civility and transparency. As Mae tours the open-plan office spaces, the towering glass dining facilities, the cozy dorms for those who spend nights at work, she is thrilled with the company's modernity and activity. There are parties that last through the night, there are famous musicians playing on the lawn, there are athletic activities and clubs and brunches, and even an aquarium of rare fish retrieved from the Marianas Trench by the CEO. Mae can't believe her luck, her great fortune to work for the most influential company in the world--even as life beyond the campus grows distant, even as a strange encounter with a colleague leaves her shaken, even as her role at the Circle becomes increasingly public. What begins as the captivating story of one woman's ambition and idealism soon becomes a heart-racing novel of suspense, raising questions about memory, history, privacy, democracy, and the limits of human knowledge.(front flap)

    Two political bloggers offer their views on the current political landscape in America and provide an insightful look into the new progressive movement, aided by advances in technology, that is changing the face of politics.

    Then Orla meets Floss ― a striving wannabe A-lister ― who comes up with a plan for launching them both into the high-profile lives they dream about. So what if Orla and Floss's methods are a little shady and sometimes people get hurt? Their legions of followers can't be wrong.Thirty-five years later, in a closed California village where government-appointed celebrities live every moment of the day on camera, a woman named Marlow discovers a shattering secret about her past. Despite her massive popularity ― twelve million loyal followers ― Marlow dreams of fleeing the corporate sponsors who would do anything to keep her on-screen. When she learns that her whole family history is based on a lie, Marlow finally summons the courage to run in search of the truth, no matter the risks.Followers traces the paths of Orla, Floss and Marlow as they wind through time toward each other, and toward a cataclysmic event that sends America into lasting upheaval. At turns wry and tender, bleak and hopeful, this darkly funny story reminds us that even if we obsess over famous people we’ll never meet, what we really crave is genuine human connection.

    Now a #1 Amazon Best Seller, this step-by-step guide by expert Sarah McHarry will walk you through the essential first steps to creating your own website or blog. In the book's Quick Start Guide, Sarah shows you how to make a website with WordPress in eight easy lessons. In the In-Depth Guide, Sarah introduces you to some of the more advanced techniques to help you develop your WordPress website into a fully functional, professional web presence. What you'll learn in this book:How to get your domain and the right WordPress hostingHow to install WordPress with a few clicks of the mouseHow to design a professional-looking WordPress websiteAdding posts and pagesHow to use graphics and imagesAll about themes, plugins and widgets... and lots more...Important: this guide is up-to-date for the current release of WordPress 3.3.1!Whether you want a simple WordPress blog or a full-blown ecommerce site, Sarah's 'WordPress To Go' will start you off on the right foot.

     I am an independent mobile app entrepreneur just like you, and I wrote this book to teach you all my strategies for how to: - Get 1,000,000+ downloads from mobile app store marketing - Save money by doing your own ASO (search engine optimization SEO for Android and the Apple App stores) better than most consultants you might consider hiring - Create an app marketing strategy outside the app stores by getting press coverage and learning how to promote an app using social media and social sharing - Make money with effective app store monetization to help you maximize your app revenue with subscriptions, in-app purchases, publishing effective ads, selling affiliate products and other strategies used by successful mobile app businesses - Create a successful mobile app business I wrote this book with all my heart and soul. The book draws on my own years of experience building top apps in my niche, promoting apps, making money with my apps, and coaching other app entrepreneurs on how they can make turn their mobile apps into successful businesses. You will be getting the best of all worlds. First, I have very deep hands on experience building and growing my own apps. Second, I have a wealth of experience coaching and observing other app entrepreneurs whose experiences and aspirations are probably very similar to yours. In this book you get all the insights from me making my own apps a success, and the insights of the cumulative experiences of the people I've coached. This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. All suggestions in this book are based on my own experiences promoting my own problemio.com business apps which at the point of latest revision of this book have cumulative 1,000,000+ downloads, and insights of me having coached over 100 other app entrepreneurs. I am an independent mobile application developer and mobile application entrepreneur just like you. I am not a multi-million dollar app development studio or a big company. If you are an independent app developer just like me, you can use the mobile application marketing strategies that I outline in this book. Many of the strategies are simple and effective, and you can begin working on them as early as today. The book contains over 20 strategies to promote your apps. They all worked for my apps and they will help you grow your app to its highest potential. After growing your app, you will be able to make good money from your app, and achieve the goals that you have for your app business. Get the book now, and become a pro at app store marketing (app store SEO which is otherwise known as ASO), and start increasing your app downloads and revenue today!

    This book comes with 15 video tutorials where the author, John Lee Dumas, will walk you through the more technical aspects of podcasting. These tutorials will make your podcast experience enjoyable and stress free. Podcast Launch begins with identifying your podcast, followed by equipment needed, recording and editing, intros and outros, tagging your MP3, uploading to a media host, embedding your MP3 onto your website, submitting your podcast to iTunes, Stitcher Radio, and Blackberry, launching your podcast the right way, building your audience, and monetizing. The author, John Lee Dumas, is the Founder and Host of the top ranked business podcast, EntrepreneurOnFire. EntrepreneurOnFire generates over 150,000 unique downloads every single month in over 140 countries. EntrepreneurOnFire’s lineup consists of Seth Godin, Tim Ferriss, Barbara Corcoran, Gary Vaynerchuk, Chris Brogan, MJ DeMarco, and over 170 others.In Podcast Launch, John Lee Dumas shares how he turned an idea into a red-hot podcast that inspires thousands of people daily. It started with an AHA moment, and passion has guided him ever since. John shares the lessons he learned so you can take advantage of all his victories and learn from all of his failures. Your final result will be a podcast of your own, and it will be amazing.