But for all the heat of claim and counter-claim, the argument is essentially beside the point: it’s here; it’s everywhere. The real question is, do we direct technology, or do we let ourselves be directed by it and those who have mastered it? “Choose the former,” writes Rushkoff, “and you gain access to the control panel of civilization. Choose the latter, and it could be the last real choice you get to make.” In ten chapters, composed of ten “commands” accompanied by original illustrations from comic artist Leland Purvis, Rushkoff provides cyberenthusiasts and technophobes alike with the guidelines to navigate this new universe.In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping readers come to recognize programming as the new literacy of the digital age––and as a template through which to see beyond social conventions and power structures that have vexed us for centuries. This is a friendly little book with a big and actionable message. World-renowned media theorist and counterculture figure Douglas Rushkoff is the originator of ideas such as “viral media,” “social currency” and “screenagers.” He has been at the forefront of digital society from its beginning, correctly predicting the rise of the net, the dotcom boom and bust, as well as the current financial crisis. He is a familiar voice on NPR, face on PBS, and writer in publications from Discover Magazine to the New York Times.“Douglas Rushkoff is one of the great thinkers––and writers––of our time.” —Timothy Leary“Rushkoff is damn smart. As someone who understood the digital revolution faster and better than almost anyone, he shows how the internet is a social transformer that should change the way your business culture operates." —Walter Isaacson

    This unique book taps the relatively unknown market of advanced SEO knowledge, and reveals secrets used by only the best SEO consultants.You'll take your Internet marketing skills to the next level as you gain a thorough understanding of standard SEO techniques such as on-page optimization, off-page optimization, and link building. Packed with real-world examples, this essential guide demonstrates how real SEO consultants work with Fortune 500 companies to get the results they desire.Coverage includes: Understanding Search Engine OptimizationRelearning How You See the WebPicking the Right SEO ToolsFinding SEO ProblemsSolving SEO ProblemsSEO Best PracticesThe SEO Consulting ProcessComprehensive Site Audit (Informational Website)Comprehensive Site Audit (E-Commerce Website)Understanding the SEO IndustrySearch Engine VerticalsOptimizing for Alternative Search EnginesSetting Up a Testing PlatformSEO ResourcesAttending SEO Conferences

    Vaughn Vernon couples guided approaches to implementation with modern architectures, highlighting the importance and value of focusing on the business domain while balancing technical considerations.Building on Eric Evans’ seminal book, Domain-Driven Design, the author presents practical DDD techniques through examples from familiar domains. Each principle is backed up by realistic Java examples–all applicable to C# developers–and all content is tied together by a single case study: the delivery of a large-scale Scrum-based SaaS system for a multitenant environment.The author takes you far beyond “DDD-lite” approaches that embrace DDD solely as a technical toolset, and shows you how to fully leverage DDD’s “strategic design patterns” using Bounded Context, Context Maps, and the Ubiquitous Language. Using these techniques and examples, you can reduce time to market and improve quality, as you build software that is more flexible, more scalable, and more tightly aligned to business goals.

    Drawing on his experience as a medical researcher, Vickers blends insightful explanations and humor, with minimal math, to help readers understand and interpret the statistics they read every day. Describing data; Data distributions; Variation of study results: confidence intervals; Hypothesis testing; Regression and decision making; Some common statistical errors, and what they teach us For all readers interested in statistics.

    It's Tuesday morning and on his drive into the office, Bill gets a call from the CEO. The company's new IT initiative, code named Phoenix Project, is critical to the future of Parts Unlimited, but the project is massively over budget and very late. The CEO wants Bill to report directly to him and fix the mess in ninety days or else Bill's entire department will be outsourced. With the help of a prospective board member and his mysterious philosophy of The Three Ways, Bill starts to see that IT work has more in common with manufacturing plant work than he ever imagined. With the clock ticking, Bill must organize work flow streamline interdepartmental communications, and effectively serve the other business functions at Parts Unlimited. In a fast-paced and entertaining style, three luminaries of the DevOps movement deliver a story that anyone who works in IT will recognize. Readers will not only learn how to improve their own IT organizations, they'll never view IT the same way again.

    They are typically used to categorize something based on other data that you have. The purpose of this book is to help you understand how Random Forests work, as well as the different options that you have when using them to analyze a problem. Additionally, since Decision Trees are a fundamental part of Random Forests, this book explains how they work. This book is focused on understanding Random Forests at the conceptual level. Knowing how they work, why they work the way that they do, and what options are available to improve results. This book covers how Random Forests work in an intuitive way, and also explains the equations behind many of the functions, but it only has a small amount of actual code (in python). This book is focused on giving examples and providing analogies for the most fundamental aspects of how random forests and decision trees work. The reason is that those are easy to understand and they stick with you. There are also some really interesting aspects of random forests, such as information gain, feature importances, or out of bag error, that simply cannot be well covered without diving into the equations of how they work. For those the focus is providing the information in a straight forward and easy to understand way.

    We need a way to relate to it. Enter David McCandless and his stunning infographics, simple, elegant ways to interact with information too complex or abstract to grasp any way but visually. McCandless creates visually stunning displays that blend the facts with their connections, contexts, and relationships, making information meaningful, entertaining, and beautiful. And his genius is as much in finding fresh ways to provocatively combine datasets as it is in finding new ways to show the results.Knowledge is Beautiful is a fascinating spin through the world of visualized data, all of it bearing the hallmark of David McCandless's boundary-breaking, signature style. The captivating follow-up to the bestseller The Visual Miscellaneum, Knowledge is Beautiful offers a deeper, more ranging look at the world and its history, with more connectivity between the pages, a greater exploration of causes and consequences, and a more inclusive global outlook. With a portion of its content crowd-sourced from McCandless's international following, Knowledge is Beautiful achieves a revolutionary and democratic look at the key issues from questions on history and politics, the facts of science, streams of literature, and much more.This is a project that will truly push the boundaries of books everywhere, providing insights into our world in a way never seen before.

    For advanced undergraduate and graduate courses in Systems Analysis and Design taught from a business perspective.Modern Systems Analysis and Design offers separate coverage of Object-Oriented and Structured material giving instructors flexibility to choose the best way to connect the material with students.

    But are you using it to “out-think” your rivals? If not, you may be missing out on a potent competitive tool.In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling.Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples—from organizations as diverse as Amazon, Barclay’s, Capital One, Harrah’s, Procter & Gamble, Wachovia, and the Boston Red Sox—illuminate how to leverage the power of analytics.

    JavaScript lets designers add sparkle and life to web pages, while more complex JavaScript has led to the rise of Ajax -- the latest rage in web development that allows developers to create powerful and more responsive applications in the browser window."Learning JavaScript" introduces this powerful scripting language to web designers and developers in easy-to-understand terms. Using the latest examples from modern browser development practices, this book teaches you how to integrate the language with the browser environment, and how to practice proper coding techniques for standards-compliant web sites. By the end of the book, you'll be able to use all of the JavaScript language and many of the object models provided by web browsers, and you'll even be able to create a basic Ajax application.

    Jon has done a wonderful job of updating the material. I am very impressed at how fresh the new examples seem." - Steve McConnell, author, Code CompleteWhen programmers list their favorite books, Jon Bentley's collection of programming pearls is commonly included among the classics. Just as natural pearls grow from grains of sand that irritate oysters, programming pearls have grown from real problems that have irritated real programmers. With origins beyond solid engineering, in the realm of insight and creativity, Bentley's pearls offer unique and clever solutions to those nagging problems. Illustrated by programs designed as much for fun as for instruction, the book is filled with lucid and witty descriptions of practical programming techniques and fundamental design principles. It is not at all surprising that Programming Pearls has been so highly valued by programmers at every level of experience. In this revision, the first in 14 years, Bentley has substantially updated his essays to reflect current programming methods and environments. In addition, there are three new essays on (1) testing, debugging, and timing; (2) set representations; and (3) string problems. All the original programs have been rewritten, and an equal amount of new code has been generated. Implementations of all the programs, in C or C++, are now available on the Web.What remains the same in this new edition is Bentley's focus on the hard core of programming problems and his delivery of workable solutions to those problems. Whether you are new to Bentley's classic or are revisiting his work for some fresh insight, this book is sure to make your own list of favorites.

    Computer scientists have identified many techniques that a wide range of programs need, such as: Fuzzy pattern matching for text (identify misspellings!) Finding correlations in data Game-playing algorithms Predicting phenomena such as Web traffic Polynomial and spline fitting Using algorithms explained in this book, you too can carry out traditional programming tasks in a high-powered, efficient, easy-to-maintain manner with Perl.This book assumes a basic understanding of Perl syntax and functions, but not necessarily any background in computer science. The authors explain in a readable fashion the reasons for using various classic programming techniques, the kind of applications that use them, and -- most important -- how to code these algorithms in Perl.If you are an amateur programmer, this book will fill you in on the essential algorithms you need to solve problems like an expert. If you have already learned algorithms in other languages, you will be surprised at how much different (and often easier) it is to implement them in Perl. And yes, the book even has the obligatory fractal display program.There have been dozens of books on programming algorithms, some of them excellent, but never before has there been one that uses Perl.The authors include the editor of The Perl Journal and master librarian of CPAN; all are contributors to CPAN and have archived much of the code in this book there."This book was so exciting I lost sleep reading it." Tom Christiansen

    With this hands-on guide, you'll learn how to write effective, idiomatic Python code by leveraging its best and possibly most neglected features. Author Luciano Ramalho takes you through Python's core language features and libraries, and shows you how to make your code shorter, faster, and more readable at the same time.Many experienced programmers try to bend Python to fit patterns they learned from other languages, and never discover Python features outside of their experience. With this book, those Python programmers will thoroughly learn how to become proficient in Python 3.This book covers:Python data model: understand how special methods are the key to the consistent behavior of objectsData structures: take full advantage of built-in types, and understand the text vs bytes duality in the Unicode ageFunctions as objects: view Python functions as first-class objects, and understand how this affects popular design patternsObject-oriented idioms: build classes by learning about references, mutability, interfaces, operator overloading, and multiple inheritanceControl flow: leverage context managers, generators, coroutines, and concurrency with the concurrent.futures and asyncio packagesMetaprogramming: understand how properties, attribute descriptors, class decorators, and metaclasses work"

    As the words "at work" suggest, Peter Seibel focuses on how his interviewees tackle the day–to–day work of programming, while revealing much more, like how they became great programmers, how they recognize programming talent in others, and what kinds of problems they find most interesting. Hundreds of people have suggested names of programmers to interview on the Coders at Work web site: http://www.codersatwork.com. The complete list was 284 names. Having digested everyone’s feedback, we selected 16 folks who’ve been kind enough to agree to be interviewed:- Frances Allen: Pioneer in optimizing compilers, first woman to win the Turing Award (2006) and first female IBM fellow- Joe Armstrong: Inventor of Erlang- Joshua Bloch: Author of the Java collections framework, now at Google- Bernie Cosell: One of the main software guys behind the original ARPANET IMPs and a master debugger- Douglas Crockford: JSON founder, JavaScript architect at Yahoo!- L. Peter Deutsch: Author of Ghostscript, implementer of Smalltalk-80 at Xerox PARC and Lisp 1.5 on PDP-1- Brendan Eich: Inventor of JavaScript, CTO of the Mozilla Corporation - Brad Fitzpatrick: Writer of LiveJournal, OpenID, memcached, and Perlbal - Dan Ingalls: Smalltalk implementor and designer- Simon Peyton Jones: Coinventor of Haskell and lead designer of Glasgow Haskell Compiler- Donald Knuth: Author of The Art of Computer Programming and creator of TeX- Peter Norvig: Director of Research at Google and author of the standard text on AI- Guy Steele: Coinventor of Scheme and part of the Common Lisp Gang of Five, currently working on Fortress- Ken Thompson: Inventor of UNIX- Jamie Zawinski: Author of XEmacs and early Netscape/Mozilla hackerWhat you’ll learn:How the best programmers in the world do their jobWho is this book for?Programmers interested in the point of view of leaders in the field. Programmers looking for approaches that work for some of these outstanding programmers.

    This comprehensive new edition of the top-selling PHR/SPHR Study Guide provides you expert preparation and review for these challenging exams as well as comprehensive coverage on labor relations, workforce planning, compensation, OSHA regulations.