Combined with a companion deck of sixty original archetype cards, this kit will give you a practical tool to:Reveal your brand's motivations, how it moves in the world, what its trigger points are and why it attracts certain customers.Forge relationships with the myriad stakeholders that affect your business.Empower your team to access their creativity and innovate with integrity.Readers will use this tool over and over again to inform and enliven brand strategy, and to create resonant and authentic communications. For more information visit www.archetypesinbranding.com.

    A hefty compilation of essays (both pictorial and prose), notes, concept sketches and interviews by (and with) Hayao Miyazaki. Arguably the most respected animation director in the world, Miyazaki is the genius behind "Howl's Moving Castle," Princess Mononoke" and the Academy Award-winning film, "Spirited Away."

    A never-before-possible glimpse into the process of one of our most important poets.The book presents all the envelope writings — 52 — reproduced life-size in full color both front and back, with an accompanying transcription to aid in the reading, allowing us to enjoy this little-known but important body of Dickinson’s writing. Envisioned by the artist Jen Bervin and made possible by the extensive research of the Dickinson scholar Marta L. Werner, this book offers a new understanding and appreciation of the genius of Emily Dickinson.

    How Buildings Learn is a masterful new synthesis that proposes that buildings adapt best when constantly refined and reshaped by their occupants, and that architects can mature from being artists of space to becoming artists of time. From the connected farmhouses of New England to I.M. Pei's Media Lab, from "satisficing" to "form follows funding," from the evolution of bungalows to the invention of Santa Fe Style, from Low Road military surplus buildings to a High Road English classic like Chatsworth—this is a far-ranging survey of unexplored essential territory.More than any other human artifacts, buildings improve with time—if they're allowed to. How Buildings Learn shows how to work with time rather than against it.

    Not a master mason or carpenter, Filippo Brunelleschi was a goldsmith and clock maker. Over twenty-eight years, he would dedicate himself to solving puzzles of the dome's construction. In the process, he did nothing less than reinvent the field of architecture. He engineered the perfect placement of brick and stone (some among the most renowned machines of the Renaissance) to carry an estimated seventy million pounds hundreds of feet into the air, and designed the workers' platforms and routines so carefully that only one man died during the decades of construction. This drama was played out amid plagues, wars, political feuds, and the intellectual ferments of Renaissance Florence - events Ross King weaves into a story to great effect. An American Library Association Best Book of the Year Boston Globe: "An absorbing tale." Los Angeles Times: "Ross King has a knack for explaining complicated processes in a manner that is not only lucid but downright intriguing... Fascinating."

    This book by one of Wired magazine's art directors traverses the graphic world through a collection of pie charts, bar graphs, timelines, scatter plots, and more. Super Graphic offers readers a unique look at the intricate and sometimes contradictory storylines that weave their way through comic books, and shares advice for navigating the pages of some of the most popular, longest-running, and best-loved comics and graphic novels out there. From a colorful breakdown of the DC Comics reader demographic to a witty Venn diagram of superhero comic tropes and a Chris Ware sadness scale, this book charts the most arbitrary and monumental characters, moments, and equipment of the wide world of comics.

    Inspired by a unique artistic vision grounded in the deliberate irrationality of Dada and the incongruous vision of Surrealism, Ray created a gallery of striking photographs: unforgettable images that etch themselves into the mind and transform our perceptions of reality. This beautiful large-format volume reproduces on coated stock a rich selection of these works, created amid the intellectual and artistic ferment of the 20's and 30's.To achieve his remarkable effects, Ray experimented with various techniques: over and under exposure, shooting through different fabrics, superimposing images, and zeroing in on tiny details. In his words: "The removal of inculcated modes of presentation, resulting in apparent artificiality or strangeness … is to be welcomed." To preserve the full dramatic impact of his ground-breaking work, Dover has carefully and painstakingly reproduced these photographs from a rare gravure edition. The photographs are divided into 5 groupings:Photos 1–24: general subjects (still lifes, rooms, landscapes, cityscapes, flowers)Photos 25–42: female figures, mainly nudesPhotos 43–66: women's faces (including Gertrude Stein)Photos 67–84: celebrity portraits (Ray, Dalí, Tzara, Sinclair Lewis, Joyce, Eluard, Breton, Derain, Braque, Matisse, Picasso, and others)Photos 85–104: rayographs, "cameraless" compositions created by resting objects on unexposed film Also included in this edition are acclamatory texts by Eluard, Breton, and Tzara in the original French with English translations; a German text by Rrose Sélavy (pseudonymous) with English translation; an Introduction by Ray with French translation, and a portrait of Ray by Picasso.Today, Ray's individual photographs command high prices on the collector's market. Indeed, the original edition of this book sells for hundreds of dollars. The publication of this inexpensive Dover edition thus allows photographers, artists, designers, and students of art and photography an unparalleled opportunity to savor and study these iconoclastic masterpieces. Most of the photos are full page, or nearly so, and reveal the profoundly original vision of a man for whom the violation of convention was "far preferable to the monstrous habits condoned by etiquette and estheticism."

    and stop worrying about everything being perfectly in its place.For all those who choose to live "imperfectly" with the messy things they love, this book shows how to do so creatively, happily, and with considerable style ideas from leading designers. A beautiful and inspiring volume, A Perfectly Kept House is the Sign of A Misspent Life focuses on living well with everything that makes a house a home. If you have been influenced by the picturesquely cluttered studios of Pablo Picasso or Alexander Calder, or by the art- and book-filled house of Vanessa Bell, this unique style book will stimulate you with its creative ideas.This volume explores how real-life tastemakers (photographers, textile designers, fashion designers, writers, artists) integrate their life and interiors to live well with their passions, histories, conveniences, and inconveniences. In inspiring essays, Mary Randolph Carter muses on such key housekeeping concerns as clutter versus mess; open windows; and unmade beds. Combining practical tips with liberating philosophy—"Don’t scrub the soul out of your home"; "Make room for what you love"—this volume celebrates living beautifully and happily, not messily. Lavishly illustrated with intimate photographs of different living spaces, Carter exalts in the beauty of imperfection and in living perfectly in our "imperfect" homes. Life isn’t perfect—why should your house be?

    In this book, Mari Grinde Arntzen asks how and why this is—how can fashion simultaneously attract us to its glamour and repel us with its superficiality and how being called “fashionable” can be at once a compliment and an insult. Arntzen guides us through the major figures and brands of today’s fashion industry, showing how they shape us and in turn why we love to be shaped by them. She examines both everyday, affordable “fast fashion” brands, as well as the luxury market, to show how fashion commands a powerful influence on every socioeconomic level of our society. Stepping into our closets with us, she thinks about what happens when we get dressed: why fashion can make us feel powerful, beautiful, and original at the same time that it forces us into conformity. Stripping off the layers of the world’s fifth largest industry, garment by garment, she holds fashion up as a phenomenon, business, and art, exploring the questions it forces us to ask about the body, image, celebrity, and self-obsession. Ultimately, Arntzen asks the most direct question: what is fashion? How has it taken such a powerful hold on the world, forever propelling us toward its concepts of beauty?

    In fact, prequel would be a better word for this new book, since it is aimed towards the novice designer. Whereas Sketching shows you how to draw various aspects of shape and form, and serves more as a reference book, The Basics explains things in more detail, taking the reader by the hand and guiding him step by step through all the various aspects of drawing that novice designers come up against.The Basics explains the rudiments of learning to draw both clearly and comprehensively, using step-by-step illustrations, examples, and strategies. You will learn to use and master the different techniques and also how to apply sketches in the design process.It is the perfect book for those just starting out in sketching, for the first years of art and design courses, and for those who wish to revise the basics of good sketching; it is a simple and efficient way of learning all you've ever wanted to know but have never had explained to you.Koos Eissen is an associate professor at Delft University of Technology in the Netherlands, where he is responsible for the freehand and digital drawing classes at the Faculty of Industrial Design Engineering.Roselien Steur lectures at the Royal Academy of Arts in The Hague and specialises in design sketching workshops for professionals.

    Now Muratyan presents his unique observations in this delightful book, featuring visually striking graphics paired with witty, thought-provoking taglines that celebrate the special details of each city. Paris versus New York is a heartfelt gift to denizens of both cities and to those who dream of big-city romance.

    With utopian ideals for the future, the school developed apioneering fusion of fine art, craftsmanship, and technologyto be applied across painting, sculpture, design, architecture, film, photography, textiles, ceramics, theatre, and installation.As much an intense personal community as a publicly minded collective, the Bauhaus was first founded byWalter Gropius (1883 1969), and countedJosef and Anni Albers, Wassily Kandinsky, Paul Klee, Oskar Schlemmer, Gunta Stolzl, Marianne BrandtandLudwig Mies van der Roheamong its members. Between its three successive locations in Weimar, Dessau and Berlin, the school fosteredcharistmatic and creative exchangebetween teachers and students, all varied in their artistic styles and preferences, but united in their idealism and their interest in a total work of art across different practices and media.This book celebrates the adventurous innovation of the Bauhaus movement, both as atrailblazer in the development of modernism, and as aparadigm of art education, where an all-encompassing freedom of creative expression and cutting-edge ideas led to functional and beautiful creations. About the Series: Each book in TASCHEN s Basic Architecture Series features: an introduction to the life and work of the architect the major works in chronological order information about the clients, architectural preconditions as well as construction problems and resolutions a list of all the selected works and a map indicating the locations of the best and most famous buildings approximately 120 illustrations (photographs, sketches, drafts and plans) "

    The result is described as “a thought-provoking visual feast”.