It requires you to develop a data culture that involves people throughout the organization. In this O’Reilly report, DJ Patil and Hilary Mason outline the steps you need to take if your company is to be truly data-driven—including the questions you should ask and the methods you should adopt. You’ll not only learn examples of how Google, LinkedIn, and Facebook use their data, but also how Walmart, UPS, and other organizations took advantage of this resource long before the advent of Big Data. No matter how you approach it, building a data culture is the key to success in the 21st century. You’ll explore: Data scientist skills—and why every company needs a Spock How the benefits of giving company-wide access to data outweigh the costs Why data-driven organizations use the scientific method to explore and solve data problems Key questions to help you develop a research-specific process for tackling important issues What to consider when assembling your data team Developing processes to keep your data team (and company) engaged Choosing technologies that are powerful, support teamwork, and easy to use and learn

    Or sunflowers. (Though it does wax lyrical about some stunning Alpine scenery . . . and, with the race starting in Yorkshire, even some stunning scenery not far from Bradford).From Leeds to Paris (how often do you say that?), Ned details the minutiae of his encounters with the likes of Vincenzo Nibali, David Millar, Chris Froome, Chris Boardman (or ‘Broadman’ as some would have it), Marcel Kittel, Mrs Cavendish (Mark’s wife), Peter Sagan and the rest. Their endeavours, achievements, humour and occasional rancour, sit alongside his own decade-long quest for the ideal end-of-race T-shirt.Ned weaves together the interesting, amusing and unheralded threads of the race itself, and reflects on his own perennial struggle to get round, get on and get by. 101 Damnations encapsulates all that is incredible – and incredibly ordinary – about the greatest race on earth.

    Illustrates how programmer's, developer's, and software engineers can make their work a profession; not just a job!

    Every programmer can find uses for regular expressions, but their power doesn't come worry-free. Even seasoned users often suffer from poor performance, false positives, false negatives, or perplexing bugs. Regular Expressions Cookbook offers step-by-step instructions for some of the most common tasks involving this tool, with recipes for C#, Java, JavaScript, Perl, PHP, Python, Ruby, and VB.NET.With this book, you will:Understand the basics of regular expressions through a concise tutorial Use regular expressions effectively in several programming and scripting languages Learn how to validate and format input Manage words, lines, special characters, and numerical values Find solutions for using regular expressions in URLs, paths, markup, and data exchange Learn the nuances of more advanced regex features Understand how regular expressions' APIs, syntax, and behavior differ from language to language Write better regular expressions for custom needs Whether you're a novice or an experienced user, Regular Expressions Cookbook will help deepen your knowledge of this unique and irreplaceable tool. You'll learn powerful new tricks, avoid language-specific gotchas, and save valuable time with this huge library of proven solutions to difficult, real-world problems.

    Covers e-mail security, IP security, Web security, and network management security. Includes a concise section on the discipline of cryptography-covering algorithms and protocols underlying network security applications, encryption, hash functions, digital signatures, and key exchange. For system engineers, engineers, programmers, system managers, network managers, product marketing personnel, and system support specialists.

    Fortunately, there s a solution: Erik T. Ray s Learning XML, Second Edition. This book presents an outstanding birds-eye view of the XML landscape. It s definitely not a programming book (though it does introduce some key XML programming issues). Rather, it s focused on key ideas you need to understand whatever you want to do with XML. That could be document management, web or print content delivery, application integration, B2B commerce, data storage, internationalization -- you name it.Ray s day job is software developer and XML specialist at O Reilly. There, he s helped to implement a complete publishing solution, using DocBook-XML and Perl to produce books in print, on CD-ROM, and for online delivery. So he understands XML from the real-world point of view of someone with a job to do. His first goal is to take on the big questions. First, What is XML? Ray attacks this question from multiple angles, introducing XML as a general-purpose information storage system, a markup language toolkit, and an open standard (or, increasingly, a collection of standards). What can (and can t) you do with XML? What s the history that led us here? And what tools do you need to get started? Next, he introduces the basic building blocks of XML markup and all XML-derived languages: stuff you ll need to know regardless of your goals. Through easy examples, you ll understand elements, attributes, entities, and processing instructions -- and how they fit together in a well-formed XML document. Then, it s on to representing information with XML -- in other words, understanding the nature and planning the structure of the documents you ll be using. Ray starts simply, then builds on his basic examples to discuss narrative documents with text flows, block and inline elements, and titled sections. Once you can handle those, he discusses more complex information modeling, as used in specialized markup languages such as VML. This edition contains an entirely new chapter on XML Schemas -- what he calls the shepherds that keep documents from straying outside of the herd and causing trouble. Schemas, of course, have become hugely important. This is one of the best plain-English introductions to the topic we ve seen. Ray then turns to presentation, introducing CSS stylesheets, basic usage, rule matching, properties, and more. A little later on, he returns to the subject -- this time with a complete introduction to XSL-FO that illuminates two powerful examples. The first is TEI-XML, a markup language for scholarly documents (Ray presents a Shakespearean sonnet, appropriately coded). The second is the immensely powerful DocBook -- which, as we ve observed, Ray knows inside and out. Learning XML is superbly written. Clear explanations. Simple examples. Great metaphors and analogies. And excellent introductions to nearly every topic that matters, from links to presentation, transformation to internationalization. If you re just starting out with XML, you re lucky to have it. Bill CamardaBill Camarda is a consultant, writer, and web/multimedia content developer. His 15 books include Special Edition Using Word 2000 and Upgrading & Fixing Networks for Dummies, Second Edition.

    With our Cookbook's unique format, you can learn how to build dynamic web applications that work on any web browser. This revised new edition makes it easy to find specific solutions for programming challenges.PHP Cookbook has a wealth of solutions for problems that you'll face regularly. With topics that range from beginner questions to advanced web programming techniques, this guide contains practical examples -- or "recipes" -- for anyone who uses this scripting language to generate dynamic web content. Updated for PHP 5, this book provides solutions that explain how to use the new language features in detail, including the vastly improved object-oriented capabilities and the new PDO data access extension. New sections on classes and objects are included, along with new material on processing XML, building web services with PHP, and working with SOAP/REST architectures. With each recipe, the authors include a discussion that explains the logic and concepts underlying the solution.

    Combining specially designed self-tests and real-life examples from the careers of two performers, Audition Success will help performers understand what prevents them from nailing an audition and give them the tools to reach their goals.

    The most effective computer security strategies integrate network security monitoring (NSM): the collection and analysis of data to help you detect and respond to intrusions.In The Practice of Network Security Monitoring, Mandiant CSO Richard Bejtlich shows you how to use NSM to add a robust layer of protection around your networks — no prior experience required. To help you avoid costly and inflexible solutions, he teaches you how to deploy, build, and run an NSM operation using open source software and vendor-neutral tools.You'll learn how to:Determine where to deploy NSM platforms, and size them for the monitored networks Deploy stand-alone or distributed NSM installations Use command line and graphical packet analysis tools, and NSM consoles Interpret network evidence from server-side and client-side intrusions Integrate threat intelligence into NSM software to identify sophisticated adversaries There's no foolproof way to keep attackers out of your network. But when they get in, you'll be prepared. The Practice of Network Security Monitoring will show you how to build a security net to detect, contain, and control them. Attacks are inevitable, but losing sensitive data shouldn't be.

    Instead of relying on a rigid plan, it should be intelligence, insight, experience and a "nose for where the bugs are hiding" that guide testers. This book helps testers develop this insight. The techniques presented here allow testers to go off-script. Full description

    Learn how easy it is to use JavaScript to solve real-world problems, build smarter forms, track user events (such as mouse clicks and key strokes), and design eye-catching animations. Then move into more powerful techniques using the DOM and Ajax.Learn JavaScript's built-in functions, methods, and properties.Easily integrate JavaScript in your web site.Use JavaScript to validate form entries and interact with your users.Understand how to respond to user events.Create animations that bring your web site to life.Start programming using the DOM and Ajax.Unlike other JavaScript books, modern best practices such as progressive enhancement, accessibility and unobtrusive scripting are used from the very beginning. All the code in the book is also cross-browser compatible and downloadable for free, so you can get started instantly!

    This is a hands-on guide to mastering Objective C - the language every MAC OS X and iPhone/iPod Touch developer needs to know.

    They aren't conscious of all the choices they make, like how they format their source, the names they use for variables, or the kinds of loops they use. They're focused entirely on problems they're solving, solutions they're creating, and algorithms they're implementing. So they write code in the way that seems natural, that happens intuitively, and that feels good.But if you're serious about your profession, intuition isn't enough. Perl Best Practices author Damian Conway explains that rules, conventions, standards, and practices not only help programmers communicate and coordinate with one another, they also provide a reliable framework for thinking about problems, and a common language for expressing solutions. This is especially critical in Perl, because the language is designed to offer many ways to accomplish the same task, and consequently it supports many incompatible dialects.With a good dose of Aussie humor, Dr. Conway (familiar to many in the Perl community) offers 256 guidelines on the art of coding to help you write better Perl code--in fact, the best Perl code you possibly can. The guidelines cover code layout, naming conventions, choice of data and control structures, program decomposition, interface design and implementation, modularity, object orientation, error handling, testing, and debugging.They're designed to work together to produce code that is clear, robust, efficient, maintainable, and concise, but Dr. Conway doesn't pretend that this is the one true universal and unequivocal set of best practices. Instead, Perl Best Practices offers coherent and widely applicable suggestions based on real-world experience of how code is actually written, rather than on someone's ivory-tower theories on how software ought to be created.Most of all, Perl Best Practices offers guidelines that actually work, and that many developers around the world are already using. Much like Perl itself, these guidelines are about helping you to get your job done, without getting in the way.Praise for Perl Best Practices from Perl community members:"As a manager of a large Perl project, I'd ensure that every member of my team has a copy of Perl Best Practices on their desk, and use it as the basis for an in-house style guide." -- Randal Schwartz"There are no more excuses for writing bad Perl programs. All levels of Perl programmer will be more productive after reading this book." -- Peter Scott"Perl Best Practices will be the next big important book in the evolution of Perl. The ideas and practices Damian lays down will help bring Perl out from under the embarrassing heading of "scripting languages". Many of us have known Perl is a real programming language, worthy of all the tasks normally delegated to Java and C++. With Perl Best Practices, Damian shows specifically how and why, so everyone else can see, too." -- Andy Lester"Damian's done what many thought impossible: show how to build large, maintainable Perl applications, while still letting Perl be the powerful, expressive language that programmers have loved for years." -- Bill Odom"Finally, a means to bring lasting order to the process and product of real Perl development teams." -- Andrew Sundstrom"Perl Best Practices provides a valuable education in how to write robust, maintainable P

    The digital photography handbook in Simplified Chinese.

    Major retailers are predicting everything from when their customers are pregnant to when they want a new pair of Chuck Taylors. It's a brave new world where seemingly meaningless data can be transformed into valuable insight to drive smart business decisions.But how does one exactly do data science? Do you have to hire one of these priests of the dark arts, the "data scientist," to extract this gold from your data? Nope.Data science is little more than using straight-forward steps to process raw data into actionable insight. And in Data Smart, author and data scientist John Foreman will show you how that's done within the familiar environment of a spreadsheet. Why a spreadsheet? It's comfortable! You get to look at the data every step of the way, building confidence as you learn the tricks of the trade. Plus, spreadsheets are a vendor-neutral place to learn data science without the hype. But don't let the Excel sheets fool you. This is a book for those serious about learning the analytic techniques, the math and the magic, behind big data.Each chapter will cover a different technique in a spreadsheet so you can follow along: - Mathematical optimization, including non-linear programming and genetic algorithms- Clustering via k-means, spherical k-means, and graph modularity- Data mining in graphs, such as outlier detection- Supervised AI through logistic regression, ensemble models, and bag-of-words models- Forecasting, seasonal adjustments, and prediction intervals through monte carlo simulation- Moving from spreadsheets into the R programming languageYou get your hands dirty as you work alongside John through each technique. But never fear, the topics are readily applicable and the author laces humor throughout. You'll even learn what a dead squirrel has to do with optimization modeling, which you no doubt are dying to know.