Copywriting Secrets


Jim Edwards - 2019
    But the truth is, you can learn how to sell more . . . a LOT more . . . when you discover the right words that make people buy.Copywriting is selling. Whether online, offline, in video, direct mail, on Facebook, or from the stage, copywriting is how you put words together that make people click, call, or pull out their wallets and buy from you.Whether you’re a coach, author, “funnel hacker”, ecommerce seller, or real estate agent, your ability to create sales copy that drives people to buy determines your paycheck, your lifestyle, and your family’s future.In the fast-paced, attention-starved, social media driven world of business today, two facts about your ability to create sales messages (copywriting) stand out:Fact #1: Great Copywriting = Incredible lifestyle, plenty of money, and freedom!Fact #2: Poor Copywriting = Struggle forever and die poor!Putting The Right Words On Paper And OnlineIs The Single Most Profitable Skill Everyone Can Learn.This book teaches you street-smart copywriting, which means this book teaches you how to get results today. (Because we all need to make more sales today . . . not tomorrow, not next week!)If you’ve tried to write ads, emails, and sales letters for your business before and failed, this book is for you. If you need to make more sales—no matter what you sell or who you sell it to—this book is for you.Bottom Line: If you want to make a lot more money, have a lot more time off, and enjoy a lot more freedom, this book is for you . . . especially if you’re not making as many sales as you want to right now.

One Without the Other: Stories of Unity Through Diversity and Inclusion


Shelley Moore - 2016
    Her willingness to be vulnerable and share the moments she has experienced inclusion, and exclusion, power, and need allow all of us to see the connection between our own lives and the experiences of our students. Shelley is passionate and inspirational – she will cause you to think, to cry, to laugh, and to dream.—JENNIFER KATZ, PhD, AUTHOR OF TEACHING TO DIVERSITYIn One Without the Other: Stories of Unity Through Diversity and Inclusion, Shelley Moore explores the changing landscape of inclusive education. Presented through real stories from her own classroom experience, this passionate and creative educator tackles such things as inclusion as a philosophy and practice, the difference between integration and inclusion, and how inclusion can work with a variety of students and abilities. Explorations of differentiation, the role of special education teachers and others, and universal design for learning all illustrate the evolving discussion on special education and teaching to all learners. This book will be of interest to all educators, from special ed teachers, educational assistants and resource teachers, to classroom teachers, administrators, and superintendents.

Learner-Centered Innovation: Spark Curiosity, Ignite Passion, and Unleash Genius


Katie Martin - 2018
     When we tell kids to complete an assignment, we get compliance. When we empower kids to explore and learn how to make an impact on the world, we inspire problem solvers and innovators. This required change in education involves more than providing training for administrators and teachers to implement new curriculum or programs and resources; it demands that we, as teachers and leaders, create an environment where learners at every level are empowered to take risks in pursuit of learning and growth rather than perfection. This book is for you if you are wondering . . . What if learners were valued for their diverse talents and not just our traditional model of “smart”? What if I could create new and better experiences for those I serve? What if I could inspire students to learn, to discover their passions, and to share their ideas with the world? “This must-read book will inspire you to create experiences that develop learners, workers, and citizens who will thrive in a changing world.” —Linda Darling-Hammond, president, Learning Policy Institute “Katie not only provides an analysis of what's (glaringly) wrong in education, she also paints a bright vision for what's possible and provides a practical roadmap for how we might get there.” —Kaleb Rashad, director, High Tech High, San Diego “In Learner-Centered Innovation, Martin eloquently shares evidence-based, practical ways to ignite curiosity, develop passions, and unleash student genius through the types of learning experiences that today’s modern learners need to thrive in tomorrow’s world.” —Thomas C. Murray, director of innovation, Future Ready Schools “Learner-Centered Innovation is an inspirational call to action for all educators who dream of a brighter future for our children.” —Devin Vodicka, chief impact officer, AltSchool

Thinking Toolbox


Nathaniel Bluedorn - 2005
    Just as you use the wrench in a regular tool box to fix the sink, so you can use the tools we give you inthis book to solve thinking problems.-When it is dumb to argue-Using the scientific method-Five rules of brainstorming-Who has a reason to lie?-How to analyze opposing viewpoints-How to analyze evidence and sources-How to list reasons why you believe something-And much moreWe wrote this book for children and adults who want to learn logic and critical thinking skills.The Thinking Toolbox follows the same style as The Fallacy Detective with lessons and exercises and an answer key in the back.Features:-Fun to use not dry like a math textbook-Can be used after The Fallacy Detective-Introductory teaches skills you can use right away-Self-teaching format-For ages twelve and older-Over 60 cartoon illustrations by Richard LaPierreBook Details: Format: Paperback Publication Date: 1/30/2005 Pages: 234

The Green Roasting Tin: Vegan and Vegetarian One Dish Dinners


Rukmini Iyer - 2018
    ‘This book will earn a place in kitchens up and down the country’ Nigella Lawson Seventy-five one-tin recipes: half vegan, half vegetarian, all delicious.With all seventy-five recipes in this book, you simply pop your ingredients in a tin and let the oven do the work.From flexitarians to families, this book is for anyone who wants to eat easy veg-based meals that fit around their busy lives.

Five Dysfunctions of a Team Workshop Deluxe Facilitator′s Guide Package


Patrick Lencioni - 2007
    There is a "Facilitator's Guide" which has an introduction to the model, instructions for administering and debriefing the 38-item team assessment, and a script for presentation delivery. In addition, the package also contains a copy of the "Five Dysfunctions of a Team" book and the "Five Dysfunctions of a Team Video Presentation (DVD)," which comes with its own 27-page supplemental guide.Deluxe Facilitator's Guide contents: binder (with tabs and loose-leaf pages), hardcover book, paper assessment, sample participant workbook, poster, CD-ROM, and DVD.

Loose Parts: Inspiring Play in Young Children


Lisa Daly - 2014
    Alluring and captivating, they capture children's curiosity, give free reign to their imagination, and motivate learning.The hundreds of inspiring photographs showcase an array of loose parts in real early childhood settings. And the overviews of concepts children can learn when using loose parts provide the foundation for incorporating loose parts into your teaching to enhance play and empower children. The possibilities are truly endless.

Grading Smarter, Not Harder: Assessment Strategies That Motivate Kids and Help Them Learn


Myron Dueck - 2014
    In sharing lessons, anecdotes, and cautionary tales from his own experiences revamping assessment procedures in the classroom, Dueck offers a variety of practical strategies for ensuring that grades measure what students know without punishing them for factors outside their control; critically examining the fairness and effectiveness of grading homework assignments; designing and distributing unit plans that make assessment criteria crystal-clear to students; creating a flexible and modular retesting system so that students can improve their scores on individual sections of important tests.Grading Smarter, Not Harder is brimming with reproducible forms, templates, and real-life examples of grading solutions developed to allow students every opportunity to demonstrate their learning. Written with abundant humor and heart, this book is a must-read for all teachers who want their grades to contribute to, rather than hinder, their students' success.

The Power of a Plant: A Teacher's Odyssey to Grow Healthy Minds and Schools


Stephen Ritz - 2017
    After what can only be defined as a cosmic experience when a flower broke up a fight in his classroom, he saw a way to start tackling his school’s problems: plants. He flipped his curriculum to integrate gardening as an entry point for all learning and inadvertently created an international phenomenon. As Ritz likes to say, “Fifty thousand pounds of vegetables later, my favorite crop is organically grown citizens who are growing and eating themselves into good health and amazing opportunities.”The Power of a Plant tells the story of a green teacher from the Bronx who let one idea germinate into a movement and changed his students’ lives by learning alongside them. Since greening his curriculum, Ritz has seen near-perfect attendance and graduation rates, dramatically increased passing rates on state exams, and behavioral incidents slashed in half. In the poorest congressional district in America, he has helped create 2,200 local jobs and built farms and gardens while changing landscapes and mindsets for residents, students, and colleagues. Along the way, Ritz lost more than 100 pounds by eating the food that he and his students grow in school. The Power of a Plant is his story of hope, resilience, regeneration, and optimism.

Sooner Safer Happier: Patterns and Antipatterns for Organizational Agility


Jonathan Smart - 2020
    Technology companies make up seven of the world's ten largest firms by market capitalization. And the key to their success is the key to all modern organizations. Jonathan Smart, business agility practitioner, thought leader, and coach, reveals the patterns and antipatterns that will help organizations from every industry deliver better value sooner, safer, and happier through high levels of engagement, inclusion, and empowerment. Through his decades of experience in the technology world, Smart provides business leaders with a blueprint for creating a world-class organization of the future. Through Agile and Lean ways of working, business leaders can empower teams to improve production, grow together, and create better services for their customers. These better ways of working have overflowed from the IT department to every corner of successful organizations, taking root in every industry from aerospace to accounting, insurance to shipping. This book is not about software development. It is not a book about the computer industry. This book is about applying agility across the entire organization. It's a book that will put you at the front of change and ahead of the competition.

Engaging Learners Through Artmaking: Choice-Based Art Education in the Classroom


Katherine M. Douglas - 2009
    The pedagogy is clearly outlined and addresses personal relevancy, the learning environment, instruction, assessment and advocacy. A strong argument is presented for meaningful learner-directed art making experiences for all students. This book blends sound educational theory with actual practice, and is a resource for practicing and pre-service art teachers, curriculum coordinators, aftercare and camp directors and anyone interested in authentic learning through visual art.

AUTOBIOGRAPHY OF HOWARD HUGHES: Confessions of an Unhappy Billionaire


Clifford Irving - 1982
    This is a hypnotizing narrative, a brilliant study of money's power to corrupt absolutely. It's a crime not to publish it." -- Robert Kirsch, Los Angeles Times Immense wealth. Corrupt political power. Scientific genius. Sexual kinkiness. Howard Hughes, the legendary Texas billionaire, exemplified all these qualities. Oil tycoon, record-breaking aviator, Oscar-winning moviemaker, and the shy lover of dozens of Hollywood movie stars, he bought the favors of U.S. presidents and even tried to buy Las Vegas. In his twilight years he became a recluse, hiding in shadowed hotel suites. Many believed that he had died and his business associates had stolen his billions. Enter author and adventurer Clifford Irving. "Howard Hughes is alive and he's alive, and wants me to help him write the story of his life. He's going to tell a more shocking story than anyone could have foreseen." The book was called "a stunning hoax," but many believe that Richard Nixon's fear of the truths in the manuscript caused him to order the burglary of Democratic Party headquarters at the Watergate. For what he had done, Clifford Irving was sentenced to 2 ½ years in federal prison. Except for a small private 1998 edition, this is the Hughes Autobiography's first publication in the United States. "Until now, the most famous unpublished book of the 20th century." -- International Herald Tribune.

Raising a Screen-Smart Kid: Embrace the Good and Avoid the Bad in the Digital Age


Julianna Miner - 2019
    Making mistakes has always been a part of growing up, but how do parents help their kids navigate childhood and adolescence at a time when social media has the potential to magnify the consequences of those mistakes? Rather than spend all their time worrying about the worst-case scenario, readers get a bigger-picture understanding of their kids' digital landscape. Drawing on research and interviews with educators, psychologists, and kids themselves, Raising a Screen-Smart Kid offers practical advice on how parents can help their kids avoid the pitfalls and reap the benefits of the digital age by:- using social media to enhance connection with friends and family, instead of following strangers and celebrities, which is a predictor of loneliness and depression - finding online support and community for conditions such as depression and eating disorders, while avoiding potential triggers such as #Thinspiration Pinterest boards - learning and developing life skills through technology--for example, by problem-solving in online games--while avoiding inappropriate contentWritten by a public health expert and the creator of the popular blog Rants from Mommyland, this book shows parents how to help their kids navigate friendships, bullying, dating, self-esteem, and more online.

The Sentimental Person's Guide to Decluttering


Claire Middleton - 2017
    and none of the mess you live with now. Declutter Your Home and Let Go of Your Stuff Without Losing Your Nostalgic Memories In this book, Claire shares tips that will help you give up the bulk of your sentimental clutter while keeping your most precious treasures to use and display. Learn how to shrink your collections of nostalgic items such as: Your children's baby clothes and toys Mementos from your own youth Clothes you've kept for decades Heirlooms you inherited Books you've kept for years Gifts you don't want (but feel you have to keep) Holiday decorations And everything else that brings back happy memories. Claire will teach you the art of discarding items that trigger your memories without actually losing those memories. If you've been hoarding too much stuff because you fear losing the memories along with the stuff, you need this book. This Decluttering Guide is Packed with Advice Whether you're downsizing the family home or you simply need to learn how to declutter in a way that honors your memories, this book is for you. If your adult children are moving out, or you're faced with going through the belongings of a beloved parent or other loved one, this will be one of your books that you refer to again and again, as it lists categories of sentimental items, and how to deal with each. Yes, You Can Declutter Without Losing Your Treasured Memories You don't have to live with overflowing closets, an attic full of boxes and a basement packed with more of the same, just because it's so hard for you to sort through and give up belongings linked to your past. The truth is, you CAN finally free yourself of clutter while keeping your most treasured belongings. There are many decluttering books and downsizing books, but this one is written by someone with personal experience. Claire and her family gave up more than half their possessions when they downsized from their large family home to a much smaller house. She let go of things she'd been carrying around for most of her life, as well as treasured mementos from many years of raising her large family to adulthood. In this book, she spells out the steps a sentimental person can take to reduce their clutter while keeping their memories intact. Read The Sentimental Person's Guide to Decluttering now, and start on the path to conquering clutter without giving up happy memories.

The Connected Parent: Real-Life Strategies for Building Trust and Attachment


Karyn Purvis - 2020
    You might discover that traditional techniques that may have worked for you with your birth children are not working with your adopted or foster child. Renown child development expert Dr. Karyn Purvis will give you practical advice and powerful tools you can use to encourage secure attachment in your child, just as she did for coauthor Lisa Qualls. You will benefit from Karyn’s decades of research and understanding, plus Lisa’s hands-on experience and successful implementation of the strategies shared in this book. You will learn how to simplify your approach using scripts, nurture your child, combat chronic fear, teach respect, and develop other valuable skills to add to your parenting toolbox.The Connected Parent will help you lovingly guide your children and bring renewed hope and healing to your family.