But to achieve this in today’s competitive job market, it’s almost certain that at some point you’ll need to reinvent yourself professionally. Consider this book your road map for the next phase of your career journey.In Reinventing You, branding expert Dorie Clark provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make.Mixing personal stories with engaging interviews and examples from well-known personalities—Mark Zuckerberg, Al Gore, Tim Ferriss, Seth Godin, and others—Reinventing You shows how to think big about your professional goals, take control of your career, build a reputation that opens doors for you, and finally live the life you want.

    A field guide to business success that combines some of the hottest business concepts with the realities of the modern workplace to help professionals everywhere harness their personal potential and take charge of their careers.

    Covey presents a personal hands-on companion to the landmark The 7 Habits of Highly Effective People , which has become a touchstone for individuals, families, and businesses around the world. The overwhelming success of Stephen R. Covey's principle-centered philosophy is a testament to the millions who have benefited from his lessons, and now, with The 7 Habits of Highly Effective People Personal Workbook , they can further explore and understand this tried-and-true approach. With the same clarity and assurance Covey's fans have come to appreciate, this individualized workbook teaches readers to fully internalize the 7 Habits through private and thought-provoking exercises, whether they are already familiar with the principles or not.

    

    They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle--and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead to negative perceptions that can hold any executive back. Using Goldsmith's straightforward, jargon-free advice, it's amazingly easy behavior to change. Executives who hire Goldsmith for one-on-one coaching pay $250,000 for the privilege. With this book, his help is available for 1/10,000th of the price.

     In Elevate, Robert Glazer reveals four life-changing principles — or capacities — that will allow you to overcome self-limiting beliefs, establish positive habits, and find your "why." The key is elevating yourself beyond the edge of your current abilities. Challenge yourself, and the result will inspire others to rise along with you.

    That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.

    This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

    It’s a muscle, and once you learn how to flex it, you’ll be able to meet life’s challenges and fulfill your goals, Bernard Roth, Academic Director at the Stanford d.school contends.In The Achievement Habit, Roth applies the remarkable insights that stem from design thinking—previously used to solve large scale projects—to help us realize the power for positive change we all have within us. Roth leads us through a series of discussions, stories, recommendations, and exercises designed to help us create a different experience in our lives. He shares invaluable insights we can use to gain confidence to do what we’ve always wanted and overcome obstacles that hamper us from reaching our potential, including:Don’t try—DO; Excuses are self-defeating; Believe you are a doer and achiever and you’ll become one; Build resiliency by reinforcing what you do rather than what you accomplish; Learn to ignore distractions that prevent you from achieving your goals; Become open to learning from your own experience and from those around you; And more.The brain is complex and is always working with our egos to sabotage our best intentions. But we can be mindful; we can create habits that make our lives better. Thoughtful and powerful The Achievement Habit shows you how.

    As if to spite the pollsters and talking heads, the frank and brilliant former governor, Jed Bartlet, captures the White House to become President of the United States. Surrounding himself with the best and the brightest, the president chooses his staff from the team responsible for putting him in the White House. Leo McGarry, the president's oldest friend -- and the man who convinces Bartlet to run -- is named chief of staff. One of the most powerful men in his party, Leo presides over the West Wing of the White House with a firm hand and a fatherly tone. With uncanny prescience, Leo puts his faith in Toby Ziegler, the only original staff member to make it through the campaign. Despite six previous failures, Toby's work along with a new team of friends and strangers, helps get Bartlet nominated and elected. Now, as the communications director for the White House, Toby holds an important role in crafting the president's word.Using the power instilled in him as an old family friend, Leo McGarry brings Josh Lyman to the campaign with a simple request to come hear Jed Bartlet speak. In a VFW hall in Nashua, New Hampshire, the skeptical Josh does come and is amazed to finally find a candidate to believe in. Convinced that the man should be president, Lyman gets his friend Sam Seaborn to quit his job at a major law firm where he is about to become a partner and join Bartlet's campaign. Gladly serving at the pleasure of President Bartlet, Sam is now the White House deputy communications director and his friend Josh is the deputy chief of staff. Two men from different backgrounds from opposite ends of thecountry are united not just by friendship but by their devotion to the president."Is Jed Bartlet a good man?" is all that C.J. Cregg wants to know before she agrees to work for him. Toby Ziegler's assurance is all she needs to hear. In an age where the news cycle can last mere seconds, C.J. is the press secretary to the most demanding pool of reporters in the world, the White House Press Corps.With a staff of more than 1,100 people, the West Wing overflows with offices and personnel. Although the upper echelon provides the very public face of the White House, a support staff of hundreds regularly carries out the duties of the executive branch of the government. Filling these desks are numerous aides and assistants, like Donna Moss, who started working for Josh Lyman during the nomination campaign and is now "deputy-deputy chief of staff." Among her many responsibilities is to make sure that her boss is on time for meetings and fully prepared -- which sometimes means making sure that he is dressed.While the White House is very much a public institution, there is one man in particular whose job requires him to be either an imposing figure or totally invisible, often at the same time. Charlie Young, personal aide to the president, truly determines who has access. Among the many tasks laid out before this brilliant young man, he is first and foremost the keeper of the schedule.These people, and a staff of hundreds more, lead America from the most privileged office in the world, from insideTHE WEST WINGStep inside the Bartlet Administration in this richly detailed, perfectly imagined official companion to television's most sophisticated dramatic series, "TheWest Wing. Created by Aaron Sorkin, "The West Wing won nine Emmy(R) Awards, the Humanitas Prize, the Peabody Award, and three Television Critics Association Awards in its first season alone -- and is acclaimed for its superb writing, marvelous portrayals by a stellar cast, and an intelligent, authentic depiction of White House life. Now, the show that has set television's new standard brings you this insider's guide -- which not only presents fascinating details into how groundbreaking television is made, but captures the colorful world of "The West Wing and the nation's capital under the Bartlet Administration.The prestigious Peabody Award cited "The West Wing as "a magnificent episodic series that depicts the tension and back-room drama of presidential politics with an unusual mixture of maturity and humanity." Now, experience the excitement and authenticity of "The West Wing as never before, with this unique, in-depth tribute.

    The book contains proven strategies from a decade-long effort to accurately measure and increase emotional intelligence. Trusted by upper-echelon leaders inside companies worldwide, these strategies will enable you to capitalize on the skills responsible for 58% of performance in all types of jobs.Includes a passcode for online access to the world's bestselling emotional intelligence test, the Emotional Intelligence Appraisal®, which will show you where your EQ stands today and what you can do to begin maximizing it immediately.Rooted in sound research involving more than 500,000 responses, this new edition of the test will:--Pinpoint which of the book's 66 emotional intelligence strategies will increase your EQ the most.--Reveal the specific behaviors responsible for your EQ scores.--Allow you to test yourself a second time to measure how much your EQ has increased from your efforts.The book's smooth narrative style turns rigorous research into memorable stories and practical strategies that anyone can use to his or her advantage.With 90% of top performers high in EQ, and EQ twice as important as IQ in getting where you want to go in life, who can afford to ignore it?What people are saying about it:"Emotional Intelligence 2.0 is a fast read with compelling anecdotes and good context in which to understand and improve your score."--Newsweek"Surveys of 500,000 people on the role of emotions in daily life have enabled the authors to hone EQ assessment to a 28-question online survey that can be completed in seven minutes."--The Washington Post"Read worthy strategies for improving emotional intelligence skills make this our how-to book of the week. It's nice to know that average IQ doesn't limit a person to average performance. And who can resist an online quiz with instant feedback?"--Newsday"Gives abundant, practical findings and insights with emphasis on how to develop EQ. Research shows convincingly that EQ is more important than IQ."--Stephen R. Covey, author, The 7 Habits of Highly Effective People"This book can drastically change the way you think about success...read it twice."--Patrick Lencioni, author, The Five Dysfunctions of a Team"At last a book that gives how to's rather than just what to's. We need no more convincing that emotional intelligence is at the core of life success. What we need are practical ways of improving it. Bradberry and Greaves brilliant new book is a godsend. It will change your life."--Joseph Grenny, New York Times bestselling coauthor of Crucial Conversations"Emotional intelligence is an extremely important skill for personal and professional success. This book is excellent and the learning included in the free online test is cutting-edge. I strongly recommend it."--Ken Blanchard, bestselling business book author of all time; coauthor The One Minute Manager®"I distributed the book to my entire team. We found it very helpful in our dealings with each other and our internal customers. With all the new buzzwords over the past few years, the heart and soul of a company's culture is how they support and promote emotional intelligence. Those with foresight see that emotional intelligence will separate the good companies from the great ones. This book is a wonderful tool for a grass roots approach. If your desire is to be a truly resonate leader that people will trust and follow, this is an opportunity that cannot only change your professional career, but also your personal relationships."--Regina Sacha, vice president, human resources, FedEx Custom Critical"In the fast lane of business life today, people spend more time on computer keyboards, blackberries and conference calls than they do in face-to-face communication. We're expected to piece together broken conversations, cryptic voicemails, and abbreviated text messages to figure out how to proceed. In this increasingly complex web, emotional intelligence is more important than ever before. This book is filled with invaluable insights and information that no one can afford to ignore."--Rajeev Peshawaria, executive director, Goldman Sachs International

    If you master this skill, you'll achieve extraordinary results.Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship. In short, deep work is like a super power in our increasingly competitive twenty-first century economy. And yet, most people have lost the ability to go deep-spending their days instead in a frantic blur of e-mail and social media, not even realizing there's a better way.In Deep Work, author and professor Cal Newport flips the narrative on impact in a connected age. Instead of arguing distraction is bad, he instead celebrates the power of its opposite. Dividing this book into two parts, he first makes the case that in almost any profession, cultivating a deep work ethic will produce massive benefits. He then presents a rigorous training regimen, presented as a series of four "rules," for transforming your mind and habits to support this skill.A mix of cultural criticism and actionable advice, Deep Work takes the reader on a journey through memorable stories-from Carl Jung building a stone tower in the woods to focus his mind, to a social media pioneer buying a round-trip business class ticket to Tokyo to write a book free from distraction in the air-and no-nonsense advice, such as the claim that most serious professionals should quit social media and that you should practice being bored. Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.

    Perfectionism is a naturally limiting mindset. Imperfectionism, however, frees us to live outside the lines, where possibilities are infinite, mistakes are allowed, and self-judgment is minimal.The old way to approach perfectionism was to inspire people to “let go” of their need for perfection and hope they could do it. The new way is to show people how simple but highly strategic "mini actions” can empower them to gradually and effortlessly “let go" of perfectionism. This book applies the science of behavior modification directly to the roots of perfectionism, resulting in a new and superior method for change. Imperfectionists aren’t so ironic as to have perfect lives: they’re just happier, healthier, and more productive at doing what matters. ***Stephen Guise has been writing about and researching personal growth strategies since 2004. His first book, Mini Habits, has become an international bestseller and is being translated into more than a dozen languages. Stephen enjoys minimalism, playing basketball, and exploring the world.

    With the logic which is the great instrument of French thought, [Ellul] explores and attempts to prove the thesis that propaganda, whether its ends are demonstrably good or bad, is not only destructive to democracy, it is perhaps the most serious threat to humanity operating in the modern world."--Los Angeles Times"The theme of Propaganda is quite simply...that when our new technology encompasses any culture or society, the result is propaganda... Ellul has made many splendid contributions in this book."--Book Week"An exhaustive catalog of horrors. It shows how modern, committed man, surrounded and seized by propaganda, more often than not surrenders himself to it only too willingly, especially in democracies--because he is educated for his rule as dupe. 'The most favorable moment to seize a man and influence him,' Ellul writes, 'is when he is alone in the mass; it is at this point that propaganda can be most effective. This is the situation of the 'lonely crowd,' or of isolation in the mass, which is a natural product of modern-day society, which is both used and deepened by the mass media.' "--Los Angeles Free Press

    No Time for Tact is the ultimate wake-up call for anyone who's looking for a lifeline and true empowerment. Packed with memorable gems and signature Winget quips including: • "Stress comes from knowing what is right and doing what is wrong." • "When people say, 'Let me be honest with you,' it means in the past, they haven't been." • "If you are unhappy, unsuccessful, broke, or sick-please just keep it to yourself. The rest of us don't want to hear it, so don't feel compelled to share!" • "Training is expensive. Books are expensive. Going to seminars is expensive. Being stupid is even more expensive." No one does what Larry does, says what he says, or looks the way he looks! He is truly one of the most unique and outrageous professional speakers and business authors out there today. No Time for Tact is a daily kick in the pants, 365 days of Larry Winget wisdom, full of advice harvested from his past books on career, personal finance, leadership, family, and customer service, which have topped the Wall Street Journal, BusinessWeek, and New York Times bestseller lists.