Book picks similar to
The People Shapers by Vance Packard


psychologie
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decision-making
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The End of All Evil


Jeremy Locke - 2006
    Evil is found in words such as force, compulsion, tax, violence, theft, censure, and politics. Notice that in such things, there is no joy. None have any value to humanity. This book defines the doctrine of liberty, and teaches you why choices that affect your life can only rightfully be made by you.

Mother's House Payment


Ronnie Schiller - 2011
    She learns that her mother has passed on a genetic illness as a parting shot, and she must adjust to growing up with Bipolar Disorder.As she approaches her 30th year, she works hard to pick up the loose threads of her life and tie them into a lifeline for her future. It is a tale of survival, endurance, and acceptance through understanding.

The Story of Us


Tim Urban - 2019
    I’m Tim. I’m a single cell in society’s body. U.S. society, to be specific.So let me explain why we’re here.As a writer and a generally thinky person, I’ve spent a lot of my life thinking about the society I live in, and societies in general. I’ve always imagined society as a kind of giant human—a living organism like each of us, only much bigger.When you’re a single cell in the body of a giant, it’s hard to understand what the giant’s doing, or why it is the way it is, because you can’t really zoom out and look at the whole thing all at once. But we do our best.The thing is, when I’ve recently tried to imagine what society might look like, I haven’t really been picturing this:Giant stick figure: "I am grown up."Based on what I see around me, in person and online, it seems like my society is actually more like this:Giant stick figure throwing a giant tantrum because their chocolate ice cream fell on the ground.Individual humans grow older as they age—but it kind of seems like the giant human I live in has been getting more childish each year that goes by.So I decided to write a blog post about this. But then something else happened.When I told people I was planning to write a post about society, and the way people are acting, and the way the media is acting, and the way the government is acting, and the way everyone else is acting, people kept saying the same thing to me.Don’t do it. Don’t touch it. Write about something else. Anything else. It’s just not worth it.They were right. With so many non-controversial topics to write about, why take on something so loaded and risk alienating a ton of readers? I listened to people’s warnings, and I thought about moving on to something else, but then I was like, “Wait what? I live inside a giant and the giant is having a six-year-old meltdown in the grocery store candy section and that’s a not-okay thing for me to talk about?”It hit me that what I really needed to write about was that—about why it’s perilous to write about society."

A Welcome Misfortune (Sworn Sisters #1)


Kay BrattKay Bratt - 2020
    In 1867 an infant girl called Luli is born into a middle-class Chinese family on the mainland. Her fate is altered when instead of being put to the breast of her mother, her father declares her a misfortune and she is left at the famous Chaozhou wall where many parents and grandparents abandon their unwanted girls. But the child’s mother is desperate to save her and beseeches one of her sons to step in and deliver the baby to safety.At the same time in the affluent house of a scholar on the island of Hong Kong, house slaves Sun Ling and Jingwei are sworn sisters, bound by their shared struggles. When the hardship and abuse become too much too bear, the girls escape and make a run for freedom, then find themselves on a ship bound for the western coast of the Americas. When the paths of these three forgotten girls of China meet, the ocean journey is treacherous and not for the faint-hearted. In the midst of monumental difficulties, their lives converge, and they traverse many obstacles, but will do anything for one another in their oath to stay together and fulfill their hope for a better future in Chinatown, on the shores of San Francisco.

Phishing for Phools: The Economics of Manipulation and Deception


George A. Akerlof - 2015
    In Phishing for Phools, Nobel Prize-winning economists George Akerlof and Robert Shiller deliver a fundamental challenge to this insight, arguing that markets harm as well as help us. As long as there is profit to be made, sellers will systematically exploit our psychological weaknesses and our ignorance through manipulation and deception. Rather than being essentially benign and always creating the greater good, markets are inherently filled with tricks and traps and will phish us as phools.Phishing for Phools therefore strikes a radically new direction in economics, based on the intuitive idea that markets both give and take away. Akerlof and Shiller bring this idea to life through dozens of stories that show how phishing affects everyone, in almost every walk of life. We spend our money up to the limit, and then worry about how to pay the next month's bills. The financial system soars, then crashes. We are attracted, more than we know, by advertising. Our political system is distorted by money. We pay too much for gym memberships, cars, houses, and credit cards. Drug companies ingeniously market pharmaceuticals that do us little good, and sometimes are downright dangerous.Phishing for Phools explores the central role of manipulation and deception in fascinating detail in each of these areas and many more. It thereby explains a paradox: why, at a time when we are better off than ever before in history, all too many of us are leading lives of quiet desperation. At the same time, the book tells stories of individuals who have stood against economic trickery--and how it can be reduced through greater knowledge, reform, and regulation.

The People's Almanac #2


David Wallechinsky - 1978
    This book is not a revision of the previous People's Almanac but a brand new book containing over one million new words. Its contents equal ten-normal sized books. It searches behind the facts to offer inside information as well as constant entertainment.

Micromotives and Macrobehavior


Thomas C. Schelling - 1978
    And the subject of these stories—how small and seemingly meaningless decisions and actions by individuals often lead to significant unintended consequences for a large group—is more important than ever. In one famous example, Thomas C. Schelling shows that a slight-but-not-malicious preference to have neighbors of the same race eventually leads to completely segregated populations.The updated edition of this landmark book contains a new preface and the author's Nobel Prize acceptance speech.

Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets


Nassim Nicholas Taleb - 2001
    The other books in the series are The Black Swan, Antifragile,and The Bed of Procrustes.

Choices and Illusions: How Did I Get Where I Am, and How Do I Get Where I Want to Be?


Eldon Taylor - 2007
    Whether you’re interested in the science of thinking and beliefs, how your own mind works, how others control your thoughts, why things just don’t work out in your life, how you can create the life you’ve always wanted, or on a grander scale, how you can help make the world a better place, Choices and Illusions provides insights for all. Simply reading this book will open your eyes to new worlds of possibilities. Once exposed to the illusions most live under and by, you will change, and putting into practice any of these very simple teachings will open the door for you to achieve your highest potential.Choices and Illusions tells the story of one man’s journey into the workings of the human mind and our reason for being. The adventure is every bit as exciting as the best of scientific discoveries. Eldon Taylor’s approach is scientific and pragmatic, and his conclusions are inspirational and soul enhancing. Along the journey you’ll hear fantastic stories of divine intervention, learn why you think and do what you do not wish to do, and understand the very clear message that it’s never too late to be happy and succeed, regardless of your past actions.

The New Elite: Inside the Minds of the Truly Wealthy


Jim Taylor - 2008
    With all the emphasis on the rich and famous in America, we would think we know everything about them. In reality, very few of us truly understand those who make up the very wealthiest Americans--those with liquid assets of $5 million or more. What is this new class of people and how did they get that way?In The New Elite, the authors reveal what motivates our country's most powerful and influential class, what they want, where they shop, and how they really spend their money. With candor and unique insight, they reveal that the people who drive our economy are not Ivy league-educated, luxury-seeking socialites. While they include luminaries like Bill Gates, David Geffen, Ralph Lauren, and Donald Trump, they also include the small business owner next door. Based on unprecedented research with hundreds of interviews with members of this unique group, The New Elite uncovers the five classes of America's newly wealthy--including those who struggle with its implications, those who refuse to let it change them, and those who give it away, and how each of them is changing our culture and economy. This is an entertaining and enlightening look at America's ruling class, the profound ways they have redefined what it means to be rich, and how we court them.

Soccer Tough: Simple Football Psychology Techniques to Improve Your Game


Dan Abrahams - 2012
    Picture a performance under the lights and mentally play the perfect game."Technique, speed and tactical execution are crucial components of winning soccer, but it is mental toughness that marks out the very best players - the ability to play when pressure is highest, the opposition is strongest, and fear is greatest. Top players and coaches understand the importance of sport psychology in soccer but how do you actually train your mind to become the best player you can be?Soccer Tough demystifies this crucial side of the game and offers practical techniques that will enable soccer players of all abilities to actively develop focus, energy, and confidence. Soccer Tough will help banish the fear, mistakes, and mental limits that holds players back. Soccer psychology consultant Dan Abrahams shares the powerful techniques that have helped him develop reserve team players to become international players, and guided youth team players from slumps to first team contracts.Covering the mental triumphs of some of the world's leading players - Soccer Tough will help you become the best player you can be. Soccer Tough is for amateur and professional players of all levels, as well as coaches. This book explores how the best soccer players in the world think and gives the reader step-by-step ways to do the same.

Against the Gods: The Remarkable Story of Risk


Peter L. Bernstein - 1996
    Peter Bernstein has written a comprehensive history of man's efforts to understand risk and probability, beginning with early gamblers in ancient Greece, continuing through the 17th-century French mathematicians Pascal and Fermat and up to modern chaos theory. Along the way he demonstrates that understanding risk underlies everything from game theory to bridge-building to winemaking.

Giving the Devil His Due: Reflections of a Scientific Humanist


Michael Shermer - 2020
    And what he is due is the right to speak his mind. He must have this for your own safety's sake because his freedom is inextricably tied to your own. If he can be censored, why shouldn't you be censored? If we put barriers up to silence 'unpleasant' ideas, what's to stop the silencing of any discussion? This book is a full-throated defense of free speech and open inquiry in politics, science, and culture by the New York Times bestselling author and skeptic Michael Shermer. The new collection of essays and articles takes the Devil by the horns by tackling five key themes: free thought and free speech, politics and society, scientific humanism, religion, and the ideas of controversial intellectuals. For our own sake, we must give the Devil his due.

Oh, shift!


Jennifer Powers - 2009
    Powers, a self-described self-reflection junkie, challenges readers to create a more joyful life by using an easily adapted process outlined in Oh shift! Drawing on her New Jersey upbringing, Powers couples a provocative approach with fearless humor and wit to provide readers with the inspiration to become true shift heads. Powers shares both personal vignettes and client success stories to drive the Oh, shift! message home and to showcase the benefits of shifting in today's world. Chapters aptly titled to fit the Oh, shift! message include: Shift or get off the pot, Why take a shift?, Shift happens, The f'n shift, Let's shoot the shift, Scared shiftless and many more. This is not your everyday self-help book. The title may be funny, but the content is powerfully life-changing. The book utilizes a specially designed layout to emphasize important points and to make it a quick and enjoyable read. It guarantees to get the reader totally shift-faced.

Risk Savvy: How to Make Good Decisions


Gerd Gigerenzer - 2013
    But as risk expert Gerd Gigerenzer shows, the surprising truth is that in the real world, we often get better results by using simple rules and considering less information. In Risk Savvy, Gigerenzer reveals that most of us, including doctors, lawyers, financial advisers, and elected officials, misunderstand statistics much more often than we think, leaving us not only misinformed, but vulnerable to exploitation. Yet there is hope. Anyone can learn to make better decisions for their health, finances, family, and business without needing to consult an expert or a super computer, and Gigerenzer shows us how.Risk Savvy is an insightful and easy-to-understand remedy to our collective information overload and an essential guide to making smart, confident decisions in the face of uncertainty.