The Net Delusion: The Dark Side of Internet Freedom


Evgeny Morozov - 2010
    Yet for all the talk about the democratizing power of the Internet, regimes in Iran and China are as stable and repressive as ever. In fact, authoritarian governments are effectively using the Internet to suppress free speech, hone their surveillance techniques, disseminate cutting-edge propaganda, and pacify their populations with digital entertainment. Could the recent Western obsession with promoting democracy by digital means backfire?In this spirited book, journalist and social commentator Evgeny Morozov shows that by falling for the supposedly democratizing nature of the Internet, Western do-gooders may have missed how it also entrenches dictators, threatens dissidents, and makes it harder - not easier - to promote democracy. Buzzwords like "21st-century statecraft" sound good in PowerPoint presentations, but the reality is that "digital diplomacy" requires just as much oversight and consideration as any other kind of diplomacy.Marshaling compelling evidence, Morozov shows why we must stop thinking of the Internet and social media as inherently liberating and why ambitious and seemingly noble initiatives like the promotion of "Internet freedom" might have disastrous implications for the future of democracy as a whole.

The Product Marketing Manager: Responsibilities and Best Practices in a Technology Company


Lucas Weber - 2017
    This involves taking detailed and technical product information and distilling it into key marketing and sales messages as well as working among several teams in an organization to plan and execute product releases and launches. This book is a must-have for anyone who works as, or with, a Product Marketing Manager. It not only explains the role but focuses on practical applications of the information presented and ties everything together with entertaining life lessons and anecdotes collected through years of experience by the author as well as interviews with his colleagues and other industry experts. If you are considering a career as a Product Marketing Manager, are new to the profession and looking for guidance and clarification, already have many years of experience in the role and are looking for new inspiration and ideas, or are interested in learning what a Product Marketing Manager colleague of yours is responsible for within your organization, this book is for you.

7 Billion: How Your World Will Change


National Geographic Society - 2011
    To mark the event, National Geographic magazine commissioned seven articles that explore the fascinating issues—including demographics, food security, climate change, fertility trends, managing biodiversity—surrounding this topic, which are collected for the first time in this special ebook.   Envi­ronment editor Robert Kunzig starts by sketching out a natural history of population. The issues associated with population growth seem endless: poverty, food and water supply, world health, climate change, deforestation, fertility rates, and more. In additional chapters Elizabeth Kolbert explores a new era—the “Anthropocene,” or the age of man—defined by our massive impact on the planet, which will endure long after our cities have crumbled; and takes us to the Mediterranean, where she delves into issues associated with increasing ocean acidification. In Bangladesh, Don Belt explores how the people of this crowded region can teach us about adapting to rising sea levels. In “Food Ark” we travel deep within the earth and around the globe to explore the seed banks that are preserving the variety of food species we may need to increase food production on an increasingly crowded planet. In Brazil, Cynthia Gournay explores the phenomenon of “Machisma” and shows how a mix of female empowerment and steamy soap operas helped bring down Brazil’s fertility rate and stoke its vibrant economy. Additionally we explore threats to biodiversity, and the return of cities—which may be the solution to many of our population woes. Join National Geographic on this incredible journey to explore our rapidly growing planet.

Cowboy Ethics


James P. Owen - 2005
    Owen shares his new perspective on Wall Street and how the Code of the West can and should be applied to business practices and the corporate world. The book is beautifully illustrated with David Stoecklein's western photography

The Weekend That Changed Wall Street: An Eyewitness Account


Maria Bartiromo - 2010
     During a single historic weekend (September 12-14, 2008) the fate of Lehman Brothers was sealed, Merrill Lynch barely survived, and AIG became a ward of the federal government. Top CNBC anchor Maria Bartiromo spent the entire weekend taking frantic phone calls from the most powerful players on Wall Street and in Washington, as they toiled to keep the economy from complete collapse. Those CEOs and dozens of other sources gave Bartiromo behind-the-scenes details unavailable to other members of the media, of the crisis and its aftermath. Now she draws on her high-level network to provide an eyewitness account of the biggest events of the financial crisis including at length interviews with former treasury secretary Henry Paulson, former AIG chairman Hank Greenberg, former Merrill Lynch CEO John Thain, and JP Morgan CEO Jamie Dimon, among many others. Writing with both authority and dramatic flair, Bartiromo weaves a thrilling narrative that will make news. She also tackles the big questions: how did an unmatched period of market euphoria and growth turn sour, catapulting the economy into a dangerous slide? And in the long run, how will the near-catastrophe really change Wall Street?

The Crash Course: The Unsustainable Future of Our Economy, Energy, and Environment


Chris Martenson - 2011
    The world is in economic crisis, and there are no easy fixes to our predicament. Unsustainable trends in the economy, energy, and the environment have finally caught up with us and are converging on a very narrow window of time--the Twenty-Teens. The Crash Course presents our predicament and illuminates the path ahead, so you can face the coming disruptions and thrive--without fearing the future or retreating into denial. In this book you will find solid facts and grounded reasoning presented in a calm, positive, non-partisan manner.Our money system places impossible demands upon a finite world. Exponentially rising levels of debt, based on assumptions of future economic growth to fund repayment, will shudder to a halt and then reverse. Unfortunately, our financial system does not operate in reverse. The consequences of massive deleveraging will be severe.Oil is essential for economic growth. The reality of dwindling oil supplies is now internationally recognized, yet virtually no developed nations have a Plan B. The economic risks to individuals, companies, and countries are varied and enormous. Best-case, living standards will drop steadily worldwide. Worst-case, systemic financial crises will toss the world into jarring chaos.This book is written for those who are motivated to learn about the root causes of our predicaments, protect themselves and their families, mitigate risks as much as possible, and control what effects they can. With challenge comes opportunity, and The Crash Course offers a positive vision for how to reshape our lives to be more balanced, resilient, and sustainable.

Wal-Mart: The Bully of Bentonville: How the High Cost of Everyday Low Prices is Hurting America


Anthony Bianco - 2006
    consumer-product company. More than 138 million shoppers visit one of its 5,300 stores each week. But Wal-Mart’s “everyday low prices” come at a tremendous cost to workers, suppliers, competitors, and consumers.The Bully of Bentonville exposes the zealous, secretive, small-town mentality that rules Wal-Mart and chronicles its far-reaching consequences. In a gripping, richly textured narrative, Anthony Bianco shows how Wal-Mart has driven down retail wages throughout the country, how their substandard pay and meager health-care policy and anti-union mentality have led to a large scales exploitation of workers, why their aggressive expansion inevitably puts locally owned stores out of business, and how their pricing policies have forced suppliers to outsource work and move thousands of jobs overseas. Based on interviews with Wal-Mart employees, managers, executives, competitors, suppliers, customers, and community leaders, The Bully of Bentonville brings the truths about Wal-Mart into sharp focus.

China's Megatrends: The 8 Pillars of a New Society


John Naisbitt - 2009
    With the help of twenty-eight staff members of the Naisbitt China Institute in Tianjin, they have monitored local newspapers in all of China's provinces to identify the evolving perspectives and deep forces underlying China's transformation. Their research reveals that China is not only undergoing fundamental changes but also creating an entirely new social and economic model—what the Naisbitts call a "vertical democracy"—that is changing the rules of global trade and challenging Western democracy as the only acceptable form of governing.The Naisbitts have identified 8 pillars as the foundation and drivers of China's new society:Emancipation of the MindBalancing Top-Down and Bottom-UpFraming the Forest and Letting the Trees GrowCrossing the River by Feeling the StonesArtistic and Intellectual FermentJoining the WorldFreedom and FairnessFrom Olympic Medals to Nobel PrizesExamining each of these 8 pillars in great detail, China's Megatrends describes the new China for the knowledgeable and the newly curious, offering fresh and provocative insights and lessons to be learned.

Fables of Fortune: What Rich People Have That You Don't Want


Richard C. Watts - 2011
    . . luxury yachts circling the globe awaiting their owner’s arrival . . . fully staffed but rarely visited vacation homes throughout the world. The rich live trouble free lives of graceful ease.  Or do they?In Fables of Fortune, author Richard Watts pulls back the brocade curtain to reveal the precarious path of wanting more.  As the advisor to the super rich, Watts reflects on the reality of wealth and a difficult and heartbreaking lesson:   “The wealthiest person is not who has the most, but who needs the least.” Fables of Fortune convincingly persuades readers that wealth may be overrated.  Through vignettes based on true stories, Watts reveals the challenges the super-wealthy face, including marriages based on net worth, interfamily inheritance battles, faux friends, entitled children, alienation, and spiritual depletion.  The successes and failures of life inspire the heartbeat of passion and self-actualization. Watts will challenge readers to reconsider key life questions of personal value and discover surprising new answers. Fables of Fortune reveals an honest, comparative, eye-opening analysis for any reader who believes wealth is a rose without thorns.  Read on and gain perspective and appreciation for your own real fortune in life.

The Limits to Growth: The 30-Year Update


Donella H. Meadows - 1972
    Their results shocked the world and created stirring conversation about global 'overshoot,' or resource use beyond the carrying capacity of the planet. Now, preeminent environmental scientists Donnella Meadows, Jorgen Randers, and Dennis Meadows have teamed up again to update and expand their original findings in The Limits to Growth: The 30 Year Global Update.Meadows, Randers, and Meadows are international environmental leaders recognized for their groundbreaking research into early signs of wear on the planet. Citing climate change as the most tangible example of our current overshoot, the scientists now provide us with an updated scenario and a plan to reduce our needs to meet the carrying capacity of the planet.Over the past three decades, population growth and global warming have forged on with a striking semblance to the scenarios laid out by the World3 computer model in the original Limits to Growth. While Meadows, Randers, and Meadows do not make a practice of predicting future environmental degradation, they offer an analysis of present and future trends in resource use, and assess a variety of possible outcomes.In many ways, the message contained in Limits to Growth: The 30-Year Update is a warning. Overshoot cannot be sustained without collapse. But, as the authors are careful to point out, there is reason to believe that humanity can still reverse some of its damage to Earth if it takes appropriate measures to reduce inefficiency and waste.Written in refreshingly accessible prose, Limits to Growth: The 30-Year Update is a long anticipated revival of some of the original voices in the growing chorus of sustainability. Limits to Growth: The 30 Year Update is a work of stunning intelligence that will expose for humanity the hazy but critical line between human growth and human development.

WallStreetBets: How Boomers Made the World's Biggest Casino for Millennials


Jaime Rogozinski - 2020
    There was a time when the stock market was a mechanism for growing businesses to raise money, playing a large role in the industrial revolution-boosting America to a global superpower. Today the stock market has morphed into a high-tech system of fluctuating arbitrary numbers which are used by individuals and industries alike to find profit opportunities by placing bets, masqueraded as sophisticated financial maneuvers with fancy labels and acronyms. Nowhere is this more evident than with the tendencies observed today. There is a shocking trend by today's Millennial generation to shamelessly and unapologetically find ways to use the stock market to place very high-risk bets. And unlike formal Wall Street investment institutions, these gamblers, of sorts, don't attempt to disguise the game: they are proud to call Wall Street a casino. Jaime Rogozinski combs through various elements of how reckless investors play Wall Street similar to a casino. He illustrates these often in playful ways, using entertaining and compelling real-world anecdotes. His stories are taken straight from Reddit's r/wallstreetbets community which Jaime founded in 2012, and currently has more than 800,000 followers in addition to 3 million unique visitors a month. WallStreetBets is a forum based gathering where people are notoriously known for taking a brazen and public approach at gambling with the stock market.

Speed & Scale: A Global Action Plan for Solving Our Climate Crisis Now


John Doerr - 2021
    And we have to start now.In Speed and Scale, award-winning author and investor John Doerr convenes the world's foremost change-makers to show us how we can, if we fully commit to a high-stakes action plan, cut carbon emissions in half by 2030 and reach Net Zero by 2050. He shares practical efforts that we must take, applying Objectives and Key Results (OKRs) - the simple but powerful tools that scale small ideas into global movements - to our climate goals, setting out the standards that we need to reach as leaders. Featuring exclusive interviews with the world's most influential climate thinkers, including Bill Gates and Al Gore, this is the definitive plan of action which will save our planet.

Spam Kings: The Real Story behind the High-Rolling Hucksters Pushing Porn, Pills, and %*@)# Enlargements


Brian S. McWilliams - 2004
    This year alone, five trillion spam messages will clog Internet users in-boxes, costing society an estimated $10-billion in lost productivity, filtering software, and other expenses.Spam Kings: The Real Story behind the High-Rolling Hucksters Pushing Porn, Pills, and %*@)# Enlargements is the first book to expose the shadowy world of the people responsible for the junk email problem. Author and veteran investigative journalist Brian S. McWilliams delivers a compelling account of the cat-and-mouse game played by spam entrepreneurs in search of easy fortunes and those who are trying to stop them.Spam Kings chronicles the evolution of Davis Wolfgang Hawke, a notorious neo-Nazi leader (Jewish-born) who got into junk email in 1999. Using Hawke as a case study, Spam Kings traces the twenty-year-old neophyte's rise in the spam trade to his emergence as a major player in the lucrative penis pill market--a business that would eventually make him a millionaire and the target of lawsuits from AOL and others.Spam Kings also tells the parallel story of Susan Gunn, a computer novice in California who is reluctantly drawn into the spam wars and eventually joins a group of anti-spam activists. Her volunteer sleuth work puts her on a collision course with Hawke and other spammers, who try to wreak revenge on the antis. You'll also meet other cyber-vigilantes who have taken up the fight against spammers as well as the cast of quirky characters who comprise Hawke's business associates.The book sheds light on the technical sleight-of-hand--forged headers, open relays, harvesting tools, and bulletproof hosting--and other sleazy business practices that spammers use; the work of top anti-spam attorneys; the surprising new partnership developing between spammers and computer hackers; and the rise of a new breed of computer viruses designed to turn the PCs of innocent bystanders into secret spam factories.

The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits


C.K. Prahalad - 2004
    Prahalad describes how the world's low-income markets offer opportunity for the world's wealthiest companies to seek fortune and bring prosperity to the poor.

The Conundrum: How Scientific Innovation, Increased Efficiency, and Good Intentions Can Make Our Energy and Climate Problems Worse


David Owen - 2012
    The quest for a breakthrough battery or a 100 mpg car are dangerous fantasies. We are consumers, and we like to consume green and efficiently. But David Owen argues that our best intentions are still at cross purposes to our true goal - living sustainably and caring for our environment and the future of the planet. Efficiency, once considered the holy grail of our environmental problems, turns out to be part of the problem. Efforts to improve efficiency and increase sustainable development only exacerbate the problems they are meant to solve, more than negating the environmental gains. We have little trouble turning increases in efficiency into increases in consumption.David Owen's The Conundrum is an elegant nonfiction narrative filled with fascinating information and anecdotes takes you through the history of energy and the quest for efficiency. This is a book about the environment that will change how you look at the world. We should not be waiting for some geniuses to invent our way out of the energy and economic crisis we're in. We already have the technology and knowledge we need to live sustainably. But will we do it?That is the conundrum.