They start from a single assertion: Leaders do whatever keeps them in power. They don’t care about the “national interest”—or even their subjects—unless they have to. This clever and accessible book shows that the difference between tyrants and democrats is just a convenient fiction. Governments do not differ in kind but only in the number of essential supporters, or backs that need scratching. The size of this group determines almost everything about politics: what leaders can get away with, and the quality of life or misery under them. The picture the authors paint is not pretty. But it just may be the truth, which is a good starting point for anyone seeking to improve human governance.

    Kilkenny were beaten in that final by Tipperary but Tyrrell’s inner-most thoughts from his diary, both in the lead-up to, and after the game, provide the narrative to a compelling life story. His unique insights paint the picture of a relentless individual and a relentless team – the most successful side in the history of Irish male sport. The intrigue and aura around Kilkenny coach Brian Cody and his players was always heightened because very little ever emerged from the camp, or the dressing room. Now, for the first time, Tyrrell opens a unique window into the elite mindset and attitude which forged such unprecedented success. Tyrrell’s own journey is chronicled with brutal and unwavering honesty. The hurling legend’s constant drive to be a winner with his beloved county have pushed him towards breaking point many times. Tyrrell operates somewhere between obsessed and maniacal. On the pitch, he displayed the ruthless mentality of an assassin but behind it all, he had to conquer crippling self-doubt and fear. It took until his fourth successive All-Ireland final for Tyrrell to believe he had finally arrived as a senior inter-county hurler, going on to become one of the most feared and respected defenders in the game.

    Each recipe has been tested and perfected by a true practitioner of hoodoo. From finding love to banishing a spirit, you can find it all in this book!

    "Life's a Campaign "is like no other book on success. Famous for demanding the truth from his "Hardball" guests, Chris Matthews now reveals what the people running this country rarely confess: the secrets of how they got to the top. Here is the first book on power with insight snatched from those who wield it. "Life's a Campaign" exposes the tactics, tricks, and truths that help people get ahead-and can help you, too, whatever your field of ambition. Written in the assertive, good-natured style that is Matthews's trademark, " Life's a Campaign" is the most useful kind of investigative reporting. You'll benefit from his insider's scrutiny of the Congress, the White House, and the national news media. Here are the methods, showcased in fascinating anecdotes and case histories, that presidents, senators, and other powerful people use to persuade others and win-and the" "life lessons they provide for the rest of us. You'll learn about Bill Clinton's laser-focused ability to" "listen to those he wants to seduce-and how he's been teaching that craft to his wife, Hillary; how Ronald Reagan employed his basic optimism to win history to his side; the simple steps in" "human diplomacy that the first President Bush exploited to assemble a worldwide posse to attack Saddam Hussein and gain global approval in a way his son has failed to do; how Nancy Pelosi became the first woman Speaker of the House by practicing the most fundamental of human qualities: hardnosed loyalty. You'll also find out, for the first time, about Matthews's own wild ride through the turbulent, converging rapids of politics and journalism. The big payoff in" Life's a Campaign "is what you'll learn about human nature: - People would rather" "be listened to than listen.- People don't mind being used; what they mind is being discarded. - People are more loyal to the people they've helped than the people they've helped are loyal to them.- Not everyone's going to like you. - No matter what anybody says, nobody wants a level playing field. Knowing such truths is the successful person's number one advantage in life. As you'll learn in" Life's a Campaign, "mastering-and employing-these truths separates the leaders from the followers.

    As a young man he was a maverick journalist; his many positions in politics before 1940 marked him as a courageous but foolhardy man. Yet it is Churchill’s record in war, which has recently been questioned, that confirms his genius as a military commander and national leader—someone who understood the dangers of Nazi Germany before 1939 and someone uniquely capable to lead the empire through the turmoil of the Second World War. Christopher Catherwood argues that it was Churchill’s stand in 1940-41 that saved Britain and that only he was able to bring together the allies that eventually defeated Hitler in 1945. Catherwood has produced a challenging yet lively reassessment of the life and career of Winston Churchill, lion of British history and flawed hero.

    This book looks at how to deal with the changing consumer and the social media as a marketing specialist.

    It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran. Veteran technology reporter David Kirkpatrick had the full cooperation of Facebook’s key executives in researching this fascinating history of the company and its impact on our lives. Kirkpatrick tells us how Facebook was created, why it has flourished, and where it is going next. He chronicles its successes and missteps, and gives readers the most complete assessment anywhere of founder and CEO Mark Zuckerberg, the central figure in the company’s remarkable ascent. This is the Facebook story that can be found nowhere else. How did a nineteen-year-old Harvard student create a company that has transformed the Internet and how did he grow it to its current enormous size? Kirkpatrick shows how Zuckerberg steadfastly refused to compromise his vision, insistently focusing on growth over profits and preaching that Facebook must dominate (his word) communication on the Internet. In the process, he and a small group of key executives have created a company that has changed social life in the United States and elsewhere, a company that has become a ubiquitous presence in marketing, altering politics, business, and even our sense of our own identity. This is the Facebook Effect.

    In nearly every moment of our waking lives, we face a barrage of messaging, advertising enticements, branding, sponsored social media, and other efforts to harvest our attention. Few moments or spaces of our day remain uncultivated by the "attention merchants," contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to the explosion of the mobile web; from AOL and the invention of email to the attention monopolies of Google and Facebook; from Ed Sullivan to celebritypower brandslike Oprah Winfrey, Kim Kardashian and Donald Trump, the basic business model of "attention merchants" has never changed: free diversion in exchange for a moment of your consideration, sold in turn to the highest-bidding advertiser. Wu describes the revolts that have risen against the relentless siege of our awareness, from the remote control to the creation of public broadcasting to Apple's ad-blocking OS. But he makes clear that attention merchants are always growing new heads, even as their means of getting inside our heads are changing our very nature--cognitive, social, political and otherwise--in ways unimaginable even a generation ago.

    Environmental degradation is causing the rampant spread of famine and disease, and a rising number of nations are being torn by violent wars of fierce tribalism and trenchant regionalism. Our newest democracies, such as Russia and Venezuela, are bloody maelstroms of violence and crime, while America is beset with an alarmingly high number of apathetic citizens content to concern themselves with matters of entertainment and convenience. Bold, erudite, and profoundly important, The Coming Anarchy is a compelling must-read by one of today's most penetrating writers and provocative minds."Analytically daring.... Informed by a rock-solid, unwavering realism and an utter absence of sentimentality.... Kaplan is a knowledgeable and forceful polemicist who mixes the attributes of journalist and visionary." —The New York Times"Ambitiously eclectic.... [Kaplan] is one of America's most engaging writers on contemporary international affairs." —The New York Times Book Review

    Discover the real reason why people around the world are adding network marketing to their lives. In this book you will learn: * Why network marketing is a natural thing for us to do. * How to present network marketing so that prospects "get it." * The real power behind our business. * Why jobs are nice, but risky ... and what we can do about it. * How to take a different view of the big picture. * Chances of failure and the absence of guarantees. * Understanding wealth ... and being broke. * The easiest way to spread your message. Short, compact, and to the point. A fast read, and a faster life-changer. Here is your chance to see what others see. Scroll up and get your copy now!

    One world had ended and a new, uncertain one was beginning. Regime change had come on a global scale: across Asia (including China, Korea, Indochina, and the Philippines, and of course Japan) and all of continental Europe. Out of the often vicious power struggles that ensued emerged the modern world as we know it.In human terms, the scale of transformation is almost impossible to imagine. Great cities around the world lay in ruins, their populations decimated, displaced, starving. Harsh revenge was meted out on a wide scale, and the ground was laid for much horror to come. At the same time, in the wake of unspeakable loss, the euphoria of the liberated was extraordinary, and the revelry unprecedented. The postwar years gave rise to the European welfare state, the United Nations, decolonization, Japanese pacifism, and the European Union. Social, cultural, and political "reeducation" was imposed on vanquished by victors on a scale that also had no historical precedent. Much that was done was ill advised, but in hindsight, as Ian Buruma shows us, these efforts were in fact relatively enlightened, humane, and effective.A poignant grace note throughout this history is Buruma's own father's story. Seized by the Nazis during the occupation of Holland, he spent much of the war in Berlin as a laborer, and by war's end was literally hiding in the rubble of a flattened city, having barely managed to survive starvation rations, Allied bombing, and Soviet shock troops when the end came. His journey home and attempted reentry into "normalcy" stand in many ways for his generation's experience.A work of enormous range and stirring human drama, conjuring both the Asian and European theaters with equal fluency, Year Zero is a book that Ian Buruma is perhaps uniquely positioned to write. It is surely his masterpiece.

    This book contains a review of critical care nursing and practice questions and answers designed to prepare nurses to earn AACN certification (or renew AACN certification) by passing the required exam. Utilizing an outline format and the revised blueprint for the certification examination, it's the easy to follow, comprehensive and portable, quick-study tool that nurses can take anywhere.

    It is a “warm war,” a shoving match between the United States, since WWII the uncontested ruler of the seas, and China, which now possesses the world’s largest navy. The Chinese regard the Pacific, and especially the South China Sea, as their ocean, and they’re ready to defend it. Each day the heat between the two countries increases as the Chinese try to claim the South China Sea for their own, and the United States insists on asserting freedom of navigation. Throughout Southern Asia, countries such as Vietnam, Malaysia, the Philippines, Singapore, and South Korea respond with outrage and growing fear as China turns coral reefs into manmade islands capable of supporting airstrips and then attempts to enforce twelve-mile-radius, shoot-down zones. The immediate danger is that the five trillion dollars in international trade that passes through the area will grind to a standstill. The ultimate danger is that the US and China will be drawn into all-out war. Pulitzer Prize-nominated journalist Michael Fabey has had unprecedented access to the Navy’s most exotic aircraft carriers, cruisers, destroyers, aircraft, and submarines, as well as those who command them. He was among the only journalists allowed to board a Chinese war vessel and observe its operations. In Crashback, Fabey describes how every year the US is “losing sea.” He predicts the next great struggle between military superpowers will play out in the Pacific, and his book, more than any other, is an accurate preview of how that conflict might unfold.

    trading partner in sub-Saharan Africa, petroleum-rich Nigeria exports half its daily oil production to the United States. Like many African nations with natural resources coveted by the world's superpowers, the country has been shaped by foreign investment and intervention, conflicts among hundreds of ethnic and religious groups, and greed. Polio has boomed along with petroleum, small villages face off with giant oil companies, and scooter drivers run their own ministates. The oil-rich Niger Delta region at the heart of it all is a trouble spot as hot as the local pepper soup.Blending vivid reportage, history, and investigative journalism, in A Swamp Full of Dollars journalist Michael Peel tells the story of this extraordinary country, which grows ever more wild and lawless by the day as its refined petroleum pumps through our cities. Through a host of colorful characters--from the Area Boy gangsters of Lagos to a corrupt state governor who stashed money in his London penthouse, from the militants in their swamp forest hideouts to oil company executives--Peel makes the connection between Western energy consumption and the breakdown of the Nigerian state, where the corruption of the haves is matched only by the determination and ingenuity of the have-nots. What has happened to Nigeria is a stark warning to the United States and other economic powers as they grow increasingly frantic in their search for new oil sources: unbridled plunder eventually rebounds on those who have done the taking.A Swamp Full of Dollars--shortlisted for the Guardian First Book Award--shows that if the Arab world is the precarious eastern battle line in an intensifying world war for crude, then Nigeria has become the tumultuous western front.

    The Wall—infamous symbol of divided Cold War Europe—seemed to be falling. But the opening of the gates that night was not planned by the East German ruling regime—nor was it the result of a bargain between either Ronald Reagan or George H.W. Bush and Soviet leader Mikhail Gorbachev.It was an accident.In The Collapse, prize-winning historian Mary Elise Sarotte reveals how a perfect storm of decisions made by daring underground revolutionaries, disgruntled Stasi officers, and dictatorial party bosses sparked an unexpected series of events culminating in the chaotic fall of the Wall. With a novelist's eye for character and detail, she brings to vivid life a story that sweeps across Budapest, Prague, Dresden, and Leipzig and up to the armed checkpoints in Berlin.We meet the revolutionaries Roland Jahn, Aram Radomski, and Siggi Schefke, risking it all to smuggle the truth across the Iron Curtain; the hapless Politburo member Günter Schabowski, mistakenly suggesting that the Wall is open to a press conference full of foreign journalists, including NBC's Tom Brokaw; and Stasi officer Harald Jäger, holding the fort at the crucial border crossing that night. Soon, Brokaw starts broadcasting live from Berlin's Brandenburg Gate, where the crowds are exulting in the euphoria of newfound freedom—and the dictators are plotting to restore control.Drawing on new archival sources and dozens of interviews, The Collapse offers the definitive account of the night that brought down the Berlin Wall.