Book picks similar to
Persuasion: Theory and Research by Daniel J. O'Keefe


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Escaping Toxic Guilt: Five Proven Steps to Free Yourself from Guilt for Good!


Susan Carrell - 2007
    The five easy-to-follow steps in Escaping Toxic Guilt can liberate you from these self-defeating patterns and put you on the path to living life fully, joyfully, and on your own terms.By following this simple, effective plan, you will be able to:Recognize the difference between good guilt and toxic guiltBuild boundaries around your time and emotionsWeather the storm of people's disapprovalFind freedom through forgiveness and relinquishing controlProtect your sense of self while still caring for others

Statistics Done Wrong: The Woefully Complete Guide


Alex Reinhart - 2013
    Politicians and marketers present shoddy evidence for dubious claims all the time. But smart people make mistakes too, and when it comes to statistics, plenty of otherwise great scientists--yes, even those published in peer-reviewed journals--are doing statistics wrong."Statistics Done Wrong" comes to the rescue with cautionary tales of all-too-common statistical fallacies. It'll help you see where and why researchers often go wrong and teach you the best practices for avoiding their mistakes.In this book, you'll learn: - Why "statistically significant" doesn't necessarily imply practical significance- Ideas behind hypothesis testing and regression analysis, and common misinterpretations of those ideas- How and how not to ask questions, design experiments, and work with data- Why many studies have too little data to detect what they're looking for-and, surprisingly, why this means published results are often overestimates- Why false positives are much more common than "significant at the 5% level" would suggestBy walking through colorful examples of statistics gone awry, the book offers approachable lessons on proper methodology, and each chapter ends with pro tips for practicing scientists and statisticians. No matter what your level of experience, "Statistics Done Wrong" will teach you how to be a better analyst, data scientist, or researcher.

Principles and Practice of Structural Equation Modeling


Rex B. Kline - 1998
    Reviewed are fundamental statistical concepts--such as correlation, regressions, data preparation and screening, path analysis, and confirmatory factor analysis--as well as more advanced methods, including the evaluation of nonlinear effects, measurement models and structural regression models, latent growth models, and multilevel SEM. The companion Web page offers data and program syntax files for many of the research examples, electronic overheads that can be downloaded and printed by instructors or students, and links to SEM-related resources.

Dissertation and Theses from Start to Finish: Psychology and Related Fields


John D. Cone - 1993
    Aimed to aid student writers through practical, logistical, and emotional stages of writing dissertations and theses, this book offers guidance to students through such important steps as defining topics, scheduling time to accommodate projects, and conducting, analyzing, writing, presenting, and publishing research.

Animal Speak: The Spiritual & Magical Powers of Creatures Great and Small


Ted Andrews - 1996
    Meet and work with animals as totems and spirit guides by learning the language of their behaviors within the physical world.Animal Speak shows you how to:Identify, meet, and attune to your spirit animalsDiscover the power and spiritual significance of more than 100 different animals, birds, insects, and reptilesCall upon the protective powers of your animal totemCreate and use five magical animal rites, including shapeshifting and sacred danceThis beloved, bestselling guide has become a classic reference for anyone wishing to forge a spiritual connection with the majesty and mystery of the animal world.

The Social Construction of Reality: A Treatise in the Sociology of Knowledge


Peter L. Berger - 1966
    In it, Berger and Luckmann reformulate the task of the sociological subdicipline that, since Max Scheler, has been known as the sociology of knowledge.

The Simple Abundance Companion: Following Your Authentic Path to Something More


Sarah Ban Breathnach - 2000
    This workbook is based on the author's popular workshops and expands more upon the wisdom provided in her best sellers Simple Abundance and Something More.

The Memory Code


Lynne Kelly - 2016
    We can still use the memory code today to train our own memories.In the past, the elders had encyclopaedic memories. They could name all the animals and plants across the landscape, and the stars in the sky too. Yet most of us struggle to memorise more than a short poem.Using traditional Aboriginal Australian songlines as the key, Lynne Kelly has identified the powerful memory technique used by indigenous people around the world. She has discovered that this ancient memory technique is the secret behind the great stone monuments like Stonehenge, which have for so long puzzled archaeologists.The stone circles across Britain and northern Europe, the elaborate stone houses of New Mexico, the huge animal shapes at Nasca in Peru, and the statues of Easter Island all serve as the most effective memory system ever invented by humans. They allowed people in non-literate cultures to memorise the vast amounts of practical information they needed to survive.

The Sciences of the Artificial


Herbert A. Simon - 1969
    There are updates throughout the book as well. These take into account important advances in cognitive psychology and the science of design while confirming and extending the book's basic thesis: that a physical symbol system has the necessary and sufficient means for intelligent action. The chapter "Economic Reality" has also been revised to reflect a change in emphasis in Simon's thinking about the respective roles of organizations and markets in economic systems."People sometimes ask me what they should read to find out about artificial intelligence. Herbert Simon's book The Sciences of the Artificial is always on the list I give them. Every page issues a challenge to conventional thinking, and the layman who digests it well will certainly understand what the field of artificial intelligence hopes to accomplish. I recommend it in the same spirit that I recommend Freud to people who ask about psychoanalysis, or Piaget to those who ask about child psychology: If you want to learn about a subject, start by reading its founding fathers." -- George A. Miller

The Making of a Country Lawyer: An Autobiography


Gerry Spence - 1996
    The author, who has defended Karen Silkwood and Randy Weaver among others, recounts his life growing up in Wyoming and the tragic event that caused him become an attorney.

Beyond the Pleasure Principle


Sigmund Freud - 1920
    Of the various English translations of Freud's major works to appear in his lifetime, only one was authorized by Freud himself: The Standard Edition of the Complete Psychological Works of Sigmund Freud under the general editorship of James Strachey.Freud approved the overall editorial plan, specific renderings of key words and phrases, and the addition of valuable notes, from bibliographical and explanatory. Many of the translations were done by Strachey himself; the rest were prepared under his supervision. The result was to place the Standard Edition in a position of unquestioned supremacy over all other existing versions.Newly designed in a uniform format, each new paperback in the Standard Edition opens with a biographical essay on Freud's life and work —along with a note on the individual volume—by Peter Gay, Sterling Professor of History at Yale.

The Presentation of Self in Everyday Life


Erving Goffman - 1959
    This book explores the realm of human behavior in social situations and the way that we appear to others. Dr. Goffman uses the metaphor of theatrical performance as a framework. Each person in everyday social intercourse presents himself and his activity to others, attempts to guide and control the impressions they form of him, and employs certain techniques in order to sustain his performance, just as an actor presents a character to an audience. The discussions of these social techniques offered here are based upon detailed research and observation of social customs in many regions.

Social Work Macro Practice


F. Ellen Netting - 1993
    'Social Work Macro Practice' focuses on work with organizations and communities, including planned change approaches and implementation.

Educational Psychology: Windows on Classrooms


Paul D. Eggen - 1992
    Long recognized as very applied and practical, Eggen and Kauchak's Educational Psychology: Windows on Classrooms, seventh edition is now even more applied and concise, giving students exactly what they need to know in the course. The author's hallmark cases remain, in both written and videotape format, to introduce real-world applications in a way that no other text can. Along with expanded applications to diversity (urban, suburban, and rural areas), technology, and a new pedagogical system that completely restructures how information is delivered in the book and will help students really understand what they should be getting out of every single chapter. The text now comes with two new DVDs of video material and an access code for the new Teacher Prep Website that will be automatically shrinkwrapped with all new copies of the text. Educational Psychology: Windows on Classrooms once again truly fulfills the promise of its title, giving students a window on the classrooms in which they will someday teach.

The Art of Game Design: A Book of Lenses


Jesse Schell - 2008
    The Art of Game Design: A Book of Lenses shows that the same basic principles of psychology that work for board games, card games and athletic games also are the keys to making top-quality video games. Good game design happens when you view your game from many different perspectives, or lenses. While touring through the unusual territory that is game design, this book gives the reader one hundred of these lenses—one hundred sets of insightful questions to ask yourself that will help make your game better. These lenses are gathered from fields as diverse as psychology, architecture, music, visual design, film, software engineering, theme park design, mathematics, writing, puzzle design, and anthropology. Anyone who reads this book will be inspired to become a better game designer—and will understand how to do it.