This book provides an account of the life of LTTE chief Prabhakaran, who led an armed struggle against the Sri Lankan state to create Eelam, a separate nation for the Sri Lankan Tamils.The book begins from Prabhakaran’s childhood days in the aftermath of India’s and Sri Lanka’s independence from Britain. The Sri Lankan Tamils were following Gandhi’s non-violent methods to fight for their rights as citizens of Sri Lanka. Prabhakaran, an ardent fan of Bhagat Singh and Subhash Chandra Bose, felt that non-violence would not work against a Sinhala dominated government and began experimenting with violent acts against the Government to send a message. His initial success became the nucleus for the formation of LTTE, which became the quintessential guerrilla organization fighting the State.The book details various incidents of Prabhakaran’s life including terror attacks, assassination of politicians, heads of States and militant leaders; India’s role in the Sri Lankan ethnic conflict; Indian Peace Keeping Force in Sri Lanka; the Eelam wars, negotiations, betrayals and elections; through to his killing in May 2009.

    Disenchantment with the market economy hasreached the point that many even question capitalism itself.Allan H. Meltzer disagrees, passionately and persuasively. Drawing on deep expertise as a financial historian and authority on economic theory, he provides a resounding answer to the question, why capitalism? Only capitalism, he writes, maximizes both growth and individual freedom. Unlikesocialism, capitalism is adaptive, not rigid--private ownership of the means of production flourishes wherever it takes root, regardless of culture. Laws intended to tamper with its fundamental dynamics, such as those that redistribute wealth, fail. European countries boasting extensive welfareprograms have not surpassed the more market-oriented United States. Capitalism does require a strong legal framework, Meltzer writes, and it does not solve all problems efficiently. But he finds that its problems stem from universal human weaknesses--such as dishonesty, venality, andexpediency--which are not specific to capitalism. Along the way, he systematically analyzes the role of government, positing that regulations are static, but markets are dynamic, usually seeking ways to skirt the rules. Regulation is socially useful if it brings private costs into line with socialcosts (for example, the cost of taxes to hire policemen compared to that of the impact of rampant crime); if it doesn't, regulation simply invites circumvention.Vigorously argued, sweeping in scope, Why Capitalism? reminds us of the fundamental vitality of the one economic system that has survived every challenge, and risen to dominate the globe.

    Aswath Damodaran is nationally recognized for his teaching approach, using theory and the models that flow from it to understand, analyze and solve problems. He treats corporate finance as a living discipline by making it much more applied than other textbooks. Throughout the text, real companies and real data are used in examples and exercises.

    Maxwell, provides you with the power you need to think bigger and bolder thoughts, live with healthier and more positive attitudes, influence the lives of others for the better, and lead with excellence. He mixes the insights of great thinkers with the timeless truth of scripture, and then adds his own astute observations to deliver a maximum dose of motivation.

    Charting the controversy that has always dogged the publication — from its flirtation with fascism in the 1930s to its fractious relationship with celebrities today, Addison explains how the divisive paper has shaped British journalism and, indeed, Britain itself.With colorful portraits of rambunctious life behind the masthead (discover why one corridor is dubbed "scary" by staffers), Mail Men includes fascinating biographical details of key figures in the history of the paper — including idiosyncratic boss Paul Dacre, unrivaled moral arbiter for Middle England and the highest paid newspaper editor in the U.K.Drawing on interviews with over 100 of the paper’s journalists, past and present — as well as fans, victims, and critics — this is the uncut story of the Mail Men who created and ran the paper, and the underlings who were expected to give their lives to this peculiarly British institution.

    Not only that, but he considers it a key to his success. Here, he shows how anyone who is disorganized, inexperienced, overwhelmed, financially challenged, or just flat-out lazy can still create the life of their dreams. In the book’s short, inspiring introduction, Allen describes the system he devised on his 30th birthday that completely changed his life — a four-step system so simple to understand and easy to implement that it could be called revolutionary. In the following chapters, he details the importance of each of the four steps — dream, imagine, believe, create — and shows how to forge them into a blueprint for success. A final section includes tips for staying on — or getting back on — course. A quick, breezy read, the book uses centered bold type scattered throughout to ensure that even the laziest readers can grasp its essence in just a few minutes.

    Why did Ray Kroc's plan for McDonald's thrive when many burger joints failed? And how, decades later, did Krispy Kreme fail to heed Kroc's hard-won lessons? How did Walt Disney's most dismal day as a young cartoonist radically change his career? When Estée Lauder was a child in Queens, New York, the average American spent $8 a year on toiletries. Why did she spot an opportunity in selling high-priced cosmetics, and why did she pound on Saks's doors? How did Thomas Watson Jr. decide to roll the dice and put all of IBM's chips on computing, when his father thought it could be a losing idea? We learn about these CEOs' greatest challenges and failures, and how they successfully rode the waves of demographic and technological change.New Ideas from Dead CEOs not only gives us fascinating insights into these CEOs' lives, but also shows how we can apply their ideas to the present-day triumphs and struggles of Sony, Dell, Costco, Carnival Cruises, Time Warner, and numerous other companies trying to figure out how to stay on top or climb back up.The featured CEOs in this book were not candidates for sainthood. Many of them knew "god" only as a prefix to "dammit." But they were devoted to their businesses, not just to their egos and their personal bank accounts and yachts. Extraordinarily fresh and deeply thoughtful, Todd G. Buchholz's New Ideas from Dead CEOs is a truly enjoyable and fun—yet serious and realistic—look at what we still have to learn and absorb from these decomposing CEOs.

    Home to the city's drifters, misfits and the odd bohemian, it was a place of opium dens, divebars, brothels, flophouses and cabarets, and was infamous for its ability to satisfy every human desire from the exotically entertaining to the criminally depraved.These vignettes of eight non-Chinese residents of the precinct – White Russians, Americans and Europeans – bring the Badlands vividly back to life, providing a short but potent account of a place and a way of life until now largely forgotten, but here rendered unforgettable.

    Many have been scandalised by its pessimism on Brexit and its one-sided presentation of the Trump presidency, whilst simultaneously amused by its outrage over 'fake news'.Robin Aitken, who himself spent twenty-five years working for the BBC as a reporter and executive, argues that the Corporation needs to be reminded that what is 'fake' rather depends on where one is standing. From where his feet are planted, the BBC's own coverage of events often looks decidedly peculiar, peppered with distortions, omissions and amplifications tailored to its own liberal agenda.This punchy polemic from the author of Can We Trust the BBC? galvanises the debate over how our licence-fee money is spent, and asks whether the BBC is a fair arbiter of the news, or whether it is a conduit for pervasive and institutional liberal left-wing bias.

    A necessary addition to your reading." --David Maister, author of Managing the Professional Service Firm"Professional Services Marketing will certainly become the bible of the field in short order! Without a doubt, the most useful compendium of marketing insight for the practicing professional services firm executive...BRAVO!" --Leonard A. Schlesinger, President, Babson College, and coauthor of The Service Profit Chain"It's no longer sufficient to be a good 'expert for hire'--you need a brand and a powerful marketing engine behind you. Professional Services Marketing is a gold mine of research based strategies, best practices, and specific techniques that will help you consistently win in the client marketplace and outshine your competition. It's thoughtful, funny, and filled with the how-to so often missing in business books." --Andrew Sobel, coauthor of Clients for Life"Schultz and Doerr offer tactics and information in an easy-to-read, concise, and enjoyable format. Professional Services Marketing should be a required resource in every professional marketer's tool box!" --R. Granville Loar, Executive Director, Association for Accounting Marketing"This book is an excellent resource for anyone involved in professional services. It is especially timely in our current challenging economic conditions, and the ideas and guidance are relevant for the better times to come as well." --Josh Lee, Partner, Monitor Group"Smart. Practical. Comprehensive. This is the one book that won't collect dust on my shelf." --Kevin McMurdo, Chief Marketing Officer, Perkins Coie"Professional Services Marketing is the first book to directly address the challenges of the professional services marketer. This book is filled with practical wisdom and research on best practices and processes specifically for this industry. A must-read for anyone in a professional services firm!" --Paul Dunay, Global Director of Integrated Marketing, BearingPoint

    Private corner offices and management by decree are out, as is unquestioned trust in the government and media. These former pillars of traditional power have been replaced by networks of informed citizens who collectively wield more power over their personal lives, employers, and worlds than ever before. So how do you navigate this new landscape and come out on top? Adam Grant, Wharton organizational psychologist and New York Times best-selling author of Give and Take, Originals, and Option B, went to the World Economic Forum in Davos, the epicenter of power, and sat down with thought leaders from around the world, to find out.In interviews with two dozen leaders and thinkers - from top executives at Google, GM, Slack, and Goldman Sachs, to the CEO of the Gates Foundation and NASA's former chief scientist - Grant shares hard-earned insight on how to succeed in this new era of hyper-linked power. He also explores how it's reshaping everything from how employees work to how employers manage their workers, from how women rise in the office to how scientists influence policy.The combination of captivating interviews, compelling data, and Grant's unmistakably incisive and actionable analysis results in an inspiring crash course from the frontlines on the changing nature of power today.

    

    Russ Roberts argues that the true underlying cause of the mess was the past bailouts of large financial institutions that allowed these institutions to gamble carelessly because they were effectively using other people’s money. The author warns that despite the passage of Dodd-Frank, it is widely believed that we have done nothing to eliminate ‘Too Big to Fail.’ That perception allows the largest financial institutions to continue to gamble with taxpayer money.

    Now revised and updated to include expanded coverage of monetary policy, this volume traces the history of macroeconomics and the evolution of macroeconomic thought and the resulting theory and policy.

    Seventy years after the historical march took place, Sun Shuyun set out to retrace the Marchers’ steps and unexpectedly discovered the true history behind the legend. The Long March is the stunning narrative of her extraordinary expedition. The facts are these: in 1934, in the midst of a brutal civil war, the Communist party and its 200,000 soldiers were forced from their bases by Chiang Kaishek and his Nationalist troops. After that, truth and legend begin to blur: led by Mao Zedong, the Communists set off on a strategic retreat to the distant barren north of China, thousands of miles away. Only one in five Marchers reached their destination, where, the legend goes, they gathered strength and returned to launch the new China in the heat of revolution.As Sun Shuyun journeys to remote villages along the Marchers’ route, she interviews the aged survivors and visits little-known local archives. She uncovers shocking stories of starvation, disease, and desertion, of ruthless purges ordered by party leaders, of the mistreatment of women, and of thousands of futile deaths. Many who survived the March report that their suffering continued long after the “triumph” of the revolution, recounting tales of persecution and ostracism that culminated in the horrific years of the Cultural Revolution. What emerges from Sun’s research, her interviews, and her own memories of growing up in China is a moving portrait of China past and present. Sun finds that the forces at work during the days of the revolution—the barren, unforgiving landscape; the unifying power of outside threats from foreign countries; Mao’s brilliant political instincts and his use of terror, propaganda, and ruthless purges to consolidate power and control the population—are the very forces that made China what it is today. The Long March is a gripping retelling of an amazing historical adventure, an eye-opening account of how Mao manipulated the event for his own purposes, and a beautiful document of a country balanced between legend and the truth.