For the first time ever, these 48 invaluable answers have all been compiled into one handy reference – no stone is left unturned. Amongst other things, you’ll finally know how to: Market, sell, and keep clients (pg 33) Get your career started right (pg 13) Deal with all possible objections (pg 65) Deal with difficult client types (pg 79) Become more organized and efficient every day (pg 91) Turn your job into a career by making more money both in-training, and beyond (pg 139). With the Personal Trainer Pocketbook by your side, you’ll never be alone again.

    The rotator cuff, a group of four, flat tendons that connect to the critical muscles that stabilize your shoulder, can cause a lot more problems than you might think. Consider a few of these statistics from the published literature: .It's simply just a matter of time until the majority of shoulders get a rotator cuff tear. According to Magnetic Resonance Imaging (MRI) scans, approximately 4% of people under forty years of age have a torn rotator cuff. After age sixty, however, 54% of people have one (Sher 1995). .Once the rotator cuff gets torn, it doesn't look good either. One study followed a group of patients with tears in their rotator cuffs and found that 80% of the them went on to either enlarge or turn into full thickness tears-in less than a two-year period (Yamanaka 1994). As you can tell, rotator cuff problems aren't just for elite athletes. Seriously consider investing just a few minutes a week doing the simple exercises in this book if you: .have been diagnosed with either a partial or full thickness rotator cuff tear (yes, many studies show that even full thickness tears can be helped with exercise!) .experience shoulder pain .do upper body weight lifting .have a job or play a sport where you do a lot of work with your arms above shoulder level .have been diagnosed with "impingement syndrome" .want a healthy and properly functioning rotator cuff So whether you already suffer from a rotator cuff problem, or simply want to prevent one, Treat Your Own Rotator Cuff will guide you step-by-step through an evidence-based program that can iron-plate your shoulders in just minutes a week. Jim Johnson, P.T., is a physical therapist who has spent over fifteen years treating both inpatients and outpatients with a wide range of pain and mobility problems. He has written many books based completely on published research and controlled trials including The Multifidus Back Pain Solution, Treat Your Own Knees, The No-Beach, No-Zone, No-Nonsense Weight Loss Plan: A Pocket Guide to What Works, and The Sixty-Second Motivator. His books have been translated into other languages and thousands of copies have been sold worldwide. Besides working full-time as a clinician in a large teaching hospital and writing books, Jim Johnson is a certified Clinical Instructor by the American Physical Therapy Association and enjoys teaching physical therapy students from all over the United States.

    Revolutionary new science shows that you can build and maintain your best body ever--and outlive, outwit, and outlast men half your age—if you tap into the special powers of you in your prime.That's why we've created Your Best Body at 40+, your step-by-step guide to meaningful and lasting changes that will sculpt your body and prepare you for the prime of your life.Looking and feeling 10 years younger is within your grasp! Here's what you can expect to gain in as little as 4 weeks:• You will build muscle and lose up to 15 pounds of flab. We'll tell you why it's easier now than ever!• You will strip away stress and reduce your risk for age-related health problems. High cholesterol, diabetes, high blood pressure--they're preventable, even reversible, say our experts!• You will look trimmer in your face and waist within 12 days! Just get to know the 10 foods you should eat every day.• You will feel energetic and athletic, and you'll look better than you did in your 30s. All it will cost you is 20 to 30 minutes a day!• You will have the best sex of your life, and more of it! Discover the secret sexual powers of the 40+ male body and how to unleash yours!• You will be happier, achieve greater success, and sleep more restfully than you ever imagined! Employ the mind-centering breathing trick before every important moment.Packed with tons of useful advice; no-gym, no-crunches workouts; tasty recipes with fat-fighting superfoods; plus a troubleshooter's reference guide to body maintenance and repair, Your Best Body at 40+ is the ultimate handbook for reinventing your life.

    Yet that message is still lost on many women who fear that weight lifting will make them bulky, turn their skin green, and give them Incredible Hulk muscles like their boyfriends'. Women have more options than step aerobics or running on a treadmill to shed pounds: They can weight-train in a very specific manner designed to make the most of a woman's unique physiology.Lift to Get Lean is the first beginner's guide to strength training from Women's Health that is written specifically for women by a woman. Holly Perkins is a certified strength and conditioning specialist (CSCS) who has been teaching the fat-burning secrets of weight training exclusively to women for more than 20 years. Perkins doesn't follow men's rules when it comes to building muscle. Her Lift to Get Lean delivers a three-step system: Technique, Movement Speed, and the Last 2 Reps Rule, which make all the difference in developing the kind of strong, lean, and sexy body women want. Perkins offers four different 90-day training programs that efficiently build functional strength along with leaner legs, stronger arms, and a sexier butt.

    Young PLLC, and licensed for use by the Author. All rights reserved.For information, please contact the Author by e-mail at socialmediapublishing@yahoo.com or by mail at 1825 Fort View (Suite 112C), Austin, TX 78704.

    People thought he was mad, until they heard his story, then they began to understand. Having endured years of bullying as a child, Ben tried to takehis own life. In adulthood, Ben struggled to feel content with the life that was mapped out for him. But having found his passion in running, Ben sold his possessions, escaped his old life and set off on what seemed like an impossible mission - The 401 Challenge.During his 10,506.2-mile odyssey criss-crossing the UK, Ben ran in 309 different locations, accompanied by more than 13,500 people. He visited 101 schools, burned an estimated 2.4 million calories, wrecked his back and braved every extreme of the British weather, while raising �330,000 for charity, touching the lives of millions.This is the inspiring journey of a previously lost and broken man who discovered that anything is possible, if only you choose to search for what makes you truly happy.

    Both an exercise program and a reference manual with a ground-breaking new treatise on bodybuilding and strength training.

    But most people who seek these goals undermine their efforts. In The New Rules of Lifting for Abs, Lou Schuler and Alwyn Cosgrove offer unique programs based on the latest breakthroughs in exercise science. And, as they did in their previous books, The New Rules of Lifting and The New Rules of Lifting for Women, the authors debunk ab-training myths while showing readers how to strip off even the most stubborn flab. Surprising revelations include: Washboard abs do not always equal a healthy, pain-free back The crunch is actually a poor choice for most people Extending the core can be much more effective than flexing ab muscles It's impossible to isolate the core muscles And much, much more Readers get three months of intense workouts, combining fat-busting conditioning work with intense strength training, which they can easily expand into a yearlong program. Schuler and Cosgrove also include a nutrition component detailing how to eat for fat loss, muscle gain, and improved health. Home-gym friendly, and illustrated with more than 150 black-and-white photographs, The New Rules of Lifting for Abs delivers the goods.

    Now, the experts at Women's Health give readers the final word on winning that battle and staying fit and trim for life. They've boiled down the most authoritative health, fitness, and nutrition advice into one simple, effective, life-altering plan. Backed by groundbreaking research, The Women's Health Diet - by Stephen Perrine with Leah Flickinger and the Editors of Women's Health - is a proven program that actually works with a reader's body to build lean muscle and burn stubborn belly fat—in just 27 days!This unique philosophy, built around 8 superfood groups, combines an indulgent diet with a simpleexercise program for rapid and effortless weight loss from the belly, hips, and thighs. Just follow theSecrets of the Slim—7 simple strategies that are often surprising and even humorous, like Secret #2:I Will Never Eat the World's Worst Breakfast (hint: with this plan, even ice cream can be breakfast!). Even if you only follow the Seven Secrets 80 percent of the time, you can't help but stay lean!Features include: The Women's Health Fast-Track Tone Up Plan; Complete Guide to the Female Body in Your 20s, 30s, 40s, and Beyond; and the 250 Best Foods for Women. Packed with delicious recipes, hundreds of helpful tips, and weekly workout plans, this is the ultimate guide to a slimmer, sexier body.

    

    The soviet system I started 30 years ago prolonged my career to the point where I made top 10 lifts at 54 years old. It has enabled Westside lifters to break 100 plus world records and has helped countless more. I am proud my resume is never up to date. Why? Because I constantly break new records all the time, check out our top lifts in the back of the book and then check out our website for correct records. You will be amazed!

    Embracing the yoga lifestyle has more to do with how you live your life than how successfully you can pull off yoga poses, or how good you look in your yoga outfit. In this heartfelt and inspiring guide, master Ashtanga yoga teacher Kino MacGregor offers a personal and spiritual challenge, distilling some of the tradition's essential teachings into thirty key lessons to help you truly live the yogi's life. Each day's Yogi Assignment focuses on a key yoga concept--such as stillness, vulnerability, truthfulness and authenticity, intention, and selfless service, to name just a few. MacGregor explains and expounds on the concept, using examples from yoga philosophy and her own life experience and twenty years of practice, and then offers practices and poses to support the concept of the day. Each day is actually a journey in itself that helps you to confront your emotional, physical, and mental limitations, and inspires hope and real change in your life. Beautifully illustrated with over 250 color photos, this book will motivate experienced yoga practitioners, as well as people who are new to the practice. MacGregor is a fierce, loving guide, enouraging you to look deeply within, to find your wellspring of inner strength and courage, and to embrace your daily practice.

    

    Every topic is covered in almost 600 pages. * Strength and the muscular system * Philosophy of physical training * The muscle complex * Adaptation and the training effect * Sport specific strength training * Factors influencing strength production * The means of special strength training * The methods of special strength training * Organization of training * Strength training methods * Designing sports specific strength programs * Restoration and stress management * Combination of resistance methods * The use of testing * Overtraining * PNF as a training system * Models for structuring the annual training * Preparedness and the training load * Periodisation as a form of organization * Plyometric

    Covering every aspect of training, he helps riders maximize their experience and minimize problems.