The Empathic Civilization: The Race To Global Consciousness In A World In Crisis


Jeremy Rifkin - 2009
    Today we face unparalleled challenges in an energy–intensive and interconnected world that will demand an unprecedented level of mutual understanding among diverse peoples and nations. Do we have the capacity and collective will to come together in a way that will enable us to cope with the great challenges of our time? In this remarkable book Jeremy Rifkin tells the dramatic story of the extension of human empathy from the rise of the first great theological civilizations, to the ideological age that dominated the 18th and 19th centuries, the psychological era that characterized much of the 20th century and the emerging dramaturgical period of the 21st century. The result is a new social tapestry–The Empathic Civilization–woven from a wide range of fields. Rifkin argues that at the very core of the human story is the paradoxical relationship between empathy and entropy. At various times in history new energy regimes have converged with new communication revolutions, creating ever more complex societies that heightened empathic sensitivity and expanded human consciousness. But these increasingly complicated milieus require extensive energy use and speed us toward resource depletion. The irony is that our growing empathic awareness has been made possible by an ever–greater consumption of the Earth′s resources, resulting in a dramatic deterioration of the health of the planet. If we are to avert a catastrophic destruction of the Earth′s ecosystems, the collapse of the global economy and the possible extinction of the human race, we will need to change human consciousness itself–and in less than a generation. Rifkin challenges us to address what may be the most important question facing humanity today: Can we achieve global empathy in time to avoid the collapse of civilization and save the planet? One of the most popular social thinkers of our time, Jeremy Rifkin is the bestselling author of The European Dream, The Hydrogen Economy¸ The End of Work, The Biotech Century, and The Age of Access. He is the president of the Foundation on Economic Trends in Washington, D.C.

Mad Like Tesla: Underdog Inventors and their Relentless Pursuit of Clean Energy


Tyler Hamilton - 2011
    From Louis Michaud, a retired refinery engineer who claims we can harness the energy of man-made tornadoes, to a professor and a businessman who are running a company that genetically modifies algae so it can secrete ethanol naturally, these individuals and their unorthodox methods are profiled through first-person interviews, exposing the social, economic, financial, and personal barriers that prevent them from making an impact with their ideas. The existing state of green energy technologies, such as solar, wind, biofuels, smart grid, and energy storage, is also explored, creating a sense of hope against a backdrop of climate dread.

Baked In: Creating Products and Businesses That Market Themselves


Alex Bogusky - 2009
    The new way is to create truly innovative products and build the marketing right in. But how does a brand make the transition from old to new? According to advertising gurus Alex Bogusky and John Winsor, it starts with the realization that the message is not the product, the product is the message. In Baked-In, they offer a step-by-step guide on how brands can adapt and thrive in this brave new world. Using these tools, Bogusky and Winsor have successfully marketed some of today's most important brands, including Google, Nike, Microsoft, Patagonia, Toyota, and Burger King. They reveal how, through tools at hand -- product design, brand history, internal collaboration -- and the new tools of digital technology -- YouTube and the web in general -- companies can succeed in the 21st-century marketplace.

A History of Future Cities


Daniel Brook - 2013
    Pouring into developing-world “instant cities” like Dubai and Shenzhen, these urban newcomers confront a modern world cobbled together from fragments of a West they have never seen. Do these fantastical boomtowns, where blueprints spring to life overnight on virgin land, represent the dawning of a brave new world? Or is their vaunted newness a mirage?In a captivating blend of history and reportage, Daniel Brook travels to a series of major metropolitan hubs that were once themselves instant cities— St. Petersburg, Shanghai, and Mumbai—to watch their “dress rehearsals for the twenty-first century.” Understanding today’s emerging global order, he argues, requires comprehending the West’s profound and conflicted influence on developing-world cities over the centuries.In 1703, Tsar Peter the Great personally oversaw the construction of a new Russian capital, a “window on the West” carefully modeled on Amsterdam, that he believed would wrench Russia into the modern world. In the nineteenth century, Shanghai became the fastest-growing city on earth as it mushroomed into an English-speaking, Western-looking metropolis that just happened to be in the Far East. Meanwhile, Bombay, the cosmopolitan hub of the British Raj, morphed into a tropical London at the hands of its pith-helmeted imperialists.Juxtaposing the stories of the architects and authoritarians, the artists and revolutionaries who seized the reins to transform each of these precociously modern places into avatars of the global future, Brook demonstrates that the drive for modernization was initially conflated with wholesale Westernization. He shows, too, the ambiguous legacy of that emulation—the birth (and rebirth) of Chinese capitalism in Shanghai, the origins of Bollywood in Bombay’s American-style movie palaces, the combustible mix of revolutionary culture and politics that rocked the Russian capital—and how it may be transcended today.A fascinating, vivid look from the past out toward the horizon, A History of Future Cities is both a crucial reminder of globalization’s long march and an inspiring look into the possibilities of our Asian Century.

Innovation as Usual: How to Help Your People Bring Great Ideas to Life


Paddy Miller - 2013
    Every so often employees are sent to “Brainstorm Island”: an off-site replete with trendy lectures, creative workshops, and overenthusiastic facilitators. But once they return, it’s back to business as usual.Innovation experts Paddy Miller and Thomas Wedell-Wedellsborg suggest a better approach. They recommend that leaders at all levels become “innovation architects,” creating an ecosystem in which people engage in key innovation behaviors as part of their daily work.In short, this book is about getting to a state of “innovation as usual,” where regular employees—in jobs like finance, marketing, sales, or operations—make innovation happen in a way that’s both systemic and sustainable.Instead of organizing brainstorming sessions, idea jams, and off-sites that rarely result in success, leaders should guide their people in what the authors call the “5 + 1 keystone behaviors” of innovation: focus, connect, tweak, select, stealthstorm, (and the + 1) persist:• Focus beats freedom: Direct people to look only for ideas that matter to the business• Insight comes from the outside: Urge people to connect to new worlds• First ideas are flawed: Challenge people to tweak and reframe their initial ideas• Most ideas are bad ideas: Guide people to select the best ideas and discard the rest• Stealthstorming rules: Help people navigate the politics of innovation• Creativity is a choice: Motivate everyone to persist in the five keystone behaviorsUsing examples from a wide range of companies such as Pfizer, Index Ventures, Lonza, Go Travel, Prehype, DSM, and others, Innovation as Usual lights the way toward embedding creativity in the DNA of the workplace.So cancel that off-site. Instead, read Innovation as Usual—and put innovation at the core of your business.

Emotional Design: Why We Love (or Hate) Everyday Things


Donald A. Norman - 2003
    Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.

Ruined by Design: How Designers Destroyed the World, and What We Can Do to Fix It


Mike Monteiro - 2019
    Guns, which lead to so much death, work exactly as they’re designed to work. And every time we “improve” their design, they get better at killing. Facebook’s privacy settings, which have outed gay teens to their conservative parents, are working exactly as designed. Their “real names” iniative, which makes it easier for stalkers to re-find their victims, is working exactly as designed. Twitter’s toxicity and lack of civil discourse is working exactly as it’s designed to work.The world is working exactly as designed. And it’s not working very well. Which means we need to do a better job of designing it. Design is a craft with an amazing amount of power. The power to choose. The power to influence. As designers, we need to see ourselves as gatekeepers of what we are bringing into the world, and what we choose not to bring into the world. Design is a craft with responsibility. The responsibility to help create a better world for all.Design is also a craft with a lot of blood on its hands. Every cigarette ad is on us. Every gun is on us. Every ballot that a voter cannot understand is on us. Every time social network’s interface allows a stalker to find their victim, that’s on us. The monsters we unleash into the world will carry your name.This book will make you see that design is a political act. What we choose to design is a political act. Who we choose to work for is a political act. Who we choose to work with is a political act. And, most importantly, the people we’ve excluded from these decisions is the biggest (and stupidest) political act we’ve made as a society.If you’re a designer, this book might make you angry. It should make you angry. But it will also give you the tools you need to make better decisions. You will learn how to evaluate the potential benefits and harm of what you’re working on. You’ll learn how to present your concerns. You’ll learn the importance of building and working with diverse teams who can approach problems from multiple points-of-view. You’ll learn how to make a case using data and good storytelling. You’ll learn to say NO in a way that’ll make people listen. But mostly, this book will fill you with the confidence to do the job the way you always wanted to be able to do it. This book will help you understand your responsibilities.

Mindstorms: Children, Computers, And Powerful Ideas


Seymour Papert - 1980
    We have Mindstorms to thank for that. In this book, pioneering computer scientist Seymour Papert uses the invention of LOGO, the first child-friendly programming language, to make the case for the value of teaching children with computers. Papert argues that children are more than capable of mastering computers, and that teaching computational processes like de-bugging in the classroom can change the way we learn everything else. He also shows that schools saturated with technology can actually improve socialization and interaction among students and between students and teachers.

The Urban Homestead: Your Guide to Self-sufficient Living in the Heart of the City


Kelly Coyne - 2008
    Rejecting both end-times hand wringing and dewy-eyed faith that technology will save us from ourselves, urban homesteaders choose instead to act. By growing their own food and harnessing natural energy, they are planting seeds for the future of our cities.If you would like to harvest your own vegetables, raise city chickens, or convert to solar energy, this practical, hands-on book is full of step-by-step projects that will get you started homesteading immediately, whether you live in an apartment or a house. It is also a guidebook to the larger movement and will point you to the best books and Internet resources on self-sufficiency topics.Projects include: How to grow food on a patio or balcony How to clean your house without toxins How to preserve food How to cook with solar energy How to divert your greywater to your garden How to choose the best homestead for you Written by city dwellers for city dwellers, this illustrated, smartly designed, two-color instruction book proposes a paradigm shift that will improve our lives, our community, and our planet. Authors Kelly Coyne and Erik Knutzen happily farm in Los Angeles and run the urban homestead blog www.homegrownrevolution.org.

Sticky Wisdom: How to Start a Creative Revolution at Work


Dave Allan - 1996
    New ideas, fresh solutions, and innovative approaches are always talked about, but rarely ever practiced. Whatif!, Second Edition gives you the power, insight, and courage to capture the essence of creativity at work. This one-of-a-kind book breaks creativity into six practical behaviors and shows you how all of us--not just the wacky genuis--is packed with creative potential. This fully updated and expanded edition explores areas that the first edition did not, filled with new insights, stories, and cases it will help you find or recapture your creativity with proven exercises that will help unlock the creative potential in anyone.

The Fisherman's Son


Michael Koepf - 1998
    He finds solace in memories of his father, a taciturn man who introduced him to the fisherman's life; his mother, who worked at the local cannery to keep the family fed; and a host of local fishermen, whose battles with the sea become for Neil both a model and a tragic foreshadowing of his own fate.At once a stunning evocation of a dying world and an intimate story of a troubled family, The Fisherman's Son is a triumphant and utterly authentic novel about our lifelines to childhood and the pull of the sea.

A Spectacle of Dust


Pete Postlethwaite - 2011
    The candid memoirs of a great character actor Steven Spielberg called him "the best actor in the world," about which Postlethwaite said: "I'm sure what Spielberg actually said was, 'the thing about Pete is that he thinks he's the best actor in the world.'" This is the story of a diverse and multi-talented actor's eventful life, told in his own vibrant words as he was at the end of it.

Winds of Skilak 2: The Continuing Saga of one couple's adventures and survival in the Alaskan wilderness


Bonnie Rose Ward - 2018
     Imagine canning a whole moose. One thousand pounds of meat, critical to survival through the brutal winter on an island in Alaska. And doing it in a home with no electricity, no plumbing, and no refrigeration. For the Wards, this is just another ordinary task in an environment that can be unforgiving of mistakes but immensely rewarding to those willing to embrace the work of creating a home in a harsh but beautiful land. In this sequel, Sam and Bonnie are thriving, building getaway cabins and continuing to joyfully tackle life on a remote, isolated island on Skilak Lake, where williwaw winds can whip up suddenly and without warning, and wicked storms can blow for weeks. In an era before cell phones and internet, their ability to communicate with the rest of the world, accessible only by boat or plane, is at the whim of the temperamental lake. Then, just as they are about to achieve a new dream, one of the largest man-made, environmental disasters strikes, altering their lives and threatening their livelihood and idyllic life. Will the love and devotion between Bonnie and Sam be enough for them to survive, or will Alaska finally win? From the awe-inspiring beauty of the Northern Lights, to terrifying accidents and strangers, to a Christmas miracle, this is a testament of courage and inspiration to anyone born with a wild longing in their hearts. Through sorrows and joys, love and loss, God’s hand is always present in their lives as Bonnie shares her chronicle of faith, survival, and beauty in an untamed land few others will ever know.

Think!: Before It's Too Late


Edward de Bono - 2009
    So why can we not solve them? According to Edward de Bono, world thinking cannot solve world problems because world thinking is itself the problem. And this is getting worse: we are so accustomed to readily available information online that we search immediately for the answers rather than thinking about them. Our minds function like trying to drive a car using only one wheel. There's nothing wrong with that one wheel - conventional thinking - but we could all get a lot further if we used all four... De Bono examines why we think the way we do from a historical perspective and uses some of his famous thinking techniques, such as lateral thinking, combined with new ideas to show us how to change the way we think. If we strengthen our ability and raise our thinking level, other areas of our life - both personal and business success - will improve.De Bono is the master of the original big 'concept' book and his enticement to us to use our minds as constructively as possible should appeal to a whole new generation of fans.

How to Survive a Pandemic: Life Lessons for Coping with Covid-19


John Hudson - 2020
    How to Survive a Pandemic: Life Lessons for Coping with Covid-19