As a Special Agent for the FBI’s National Security Division’s Behavioral Analysis Program, Dr. Jack Schafer developed dynamic and breakthrough strategies for profiling terrorists and detecting deception. Now, Dr. Schafer has evolved his proven-on-the-battlefield tactics for the day-to-day, but no less critical battle of getting people to like you. In The Like Switch, he presents these techniques for how you can influence, attract, and win people over. Learn how to think and react like your favorite TV investigators from Criminal Minds or CSI as Dr. Schafer shows you how to improve your LQ (Likeability Quotient), “spot the lie” both in person and online, master nonverbal cues that influence how people perceive you, and turn up or turn down the intensity of a relationship. Dr. Schafer cracks the code on making great first impressions, building lasting relationships, and understanding others’ behavior to learn what they really think about you. With tips and techniques that hold the key to taking control of your communications, interactions, and relationships, The Like Switch shows you how to read others and get people to like you for a moment or a lifetime.

    Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

    How to Read a Person Like a Book teaches you how to “decode” and reply to nonverbal signals from strangers, friends, and business associates, allowing you to: gain command of business and social situations; sharpen your negotiating skills; recognize signals of affection and attraction; enrich your knowledge of body language; and much more!Learn the clues that make reading people easy. Gerard Nierenberg’s proven techniques for gaining control of negotiations, detecting lies, or recognizing signals of affection and sexual attraction will dramatically improve your understanding of others, giving you the advantage of added insight into all social and business situations.

    M. Scott Peck brilliantly probes into the essence of human evil.People who are evil attack others instead of facing their own failures. Peck demonstrates the havoc these people of the lie work in the lives of those around them. He presents, from vivid incidents encountered in his psychiatric practice, examples of evil in everyday life.This book is by turns disturbing, fascinating, and altogether impossible to put down as it offers a strikingly original approach to the age-old problem of human evil.

    Now they explore the compulsion through a series of compelling case studies in the vein of Oliver Sacks. With vivid portraits that show us the traits by which you can identify a hoarder's piles on sofas and beds that make the furniture useless, houses that can be navigated only by following small paths called goat trails, vast piles of paper that the hoarders "churn" but never discard, even collections of animals and garbage; Frost and Steketee illuminate the pull that possessions exert on all of us. Whether we're savers, collectors, or compulsive cleaners, very few of us are in fact free of the impulses that drive hoarders to the extremes in which they live. For all of us with complicated relationships to our things, Stuff answers the question of what happens when our stuff starts to own us.

     Negin Farsad is an Iranian-American-Muslim female stand-up comedian who believes she can change the world through jokes. And yes, sometimes that includes fart jokes. In this candid and uproarious book, Farsad shares her personal experiences growing up as the "other" in an American culture that has no time for nuance. In fact, she longed to be black and/or Mexican at various points of her youth, you know, like normal kids. Right? RIGHT? Writing bluntly and hilariously about the elements of race we are often too politically correct to discuss, Farsad takes a long hard look at the iconography that still shapes our concepts of "black," "white," and "Muslim" today-and what it means when white culture defines the culture. Farsad asks the important questions like, What does it mean to have a hyphenated identity? How can we actually combat racism, stereotyping, and exclusion? Do Iranians get bunions at a higher rate than other ethnic groups? (She's asking for a friend.) How to Make White People Laugh tackles these questions with wit, humor, and incisive intellect. And along the way, you might just learn a thing or two about tetherball, Duck Dynasty, and wine slushies.

    From its first moment on air, the series's rich characters, subversive themes, and layered humor resounded deeply with audiences both young and old who wanted more from their entertainment than what was being meted out at the time by the likes of Full House, Growing Pains, and Family Matters. Spawned as an animated short on The Tracy Ullman Show—mere filler on the way to commercial breaks—the series grew from a controversial cult favorite to a mainstream powerhouse, and after nineteen years the residents of Springfield no longer simply hold up a mirror to our way of life: they have ingrained themselves into it.  John Ortved's oral history will be the first-ever look behind the scenes at the creation and day-to-day running of The Simpsons, as told by many of the people who made it: among them writers, animators, producers, and network executives. It’s an intriguing yet hilarious tale, full of betrayal, ambition, and love. Like the family it depicts, the show's creative forces have been riven by dysfunction from the get-go—outsize egos clashing with studio executives and one another over credit for and control of a pop-culture institution. Contrary to popular belief, The Simpsons did not spring out of one man's brain, fully formed, like a hilarious Athena. Its inception was a process, with many parents, and this book tells the story.

    A cutting-edge work that brings together neuropsychology, cognitive science, and Freudian and Jungian approaches to mythology and narrative, Maps of Meaning presents a rich theory that makes the wisdom and meaning of myth accessible to the critical modern mind.

    The Survivors Club: The Secrets and Science that Could Save Your Life