Describes some of the concepts underlying the Chinese language and writing system, and gives the author's position on a number of ideas about the language.

    Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by", metaphors that can shape our perceptions and actions without our ever noticing them.In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

     In this age of electronic correspondence and self-produced documents, we need a useful and reliable writing guide more than ever. Write Right! covers the essentials of good writing in a concise and easy-to-follow format. The new edition of this classic handbook takes you through the entire writing process, from understanding the parts of speech to constructing a correct sentence to fine-tuning the mechanics. And with clever drawings and amusing quotations to illustrate its points, Write Right! shows that language can be fun as well as an effective communication tool. Whether it's used to find a quick answer to a nagging question or to develop stronger writing skills, this handy reference is the ideal resource for writers of all levels.Includes a resource section with a list of helpful websites and a glossary to quickly define difficult terms.

    Seeing Voices is, as Studs Terkel has written, "an exquisite, as well as revelatory, work."

    Soon, however, there was talk from Chomsky and his associates about plumbing mental structure; then there was a new phonology; and then there was a new set of goals for the field, cutting it off completely from its anthropological roots and hitching it to a new brand of psychology. Rapidly, all of Chomsky's ideas swept the field. While the entrenched linguists were not looking for a messiah, apparently many of their students were. There was a revolution, which colored the field of linguistics for the following decades. Chomsky's assault on Bloomfieldianism (also known as American Structuralism) and his development of Transformational-Generative Grammar was promptly endorsed by new linguistic recruits swelling the discipline in the sixties. Everyone was talking of a scientific revolution in linguistics, and major breakthroughs seemed imminent, but something unexpected happened--Chomsky and his followers had a vehement and public falling out.In The Linguistic Wars, Randy Allen Harris tells how Chomsky began reevaluating the field and rejecting the extensions his students and erstwhile followers were making. Those he rejected (the Generative Semanticists) reacted bitterly, while new students began to pursue Chomsky's updated vision of language. The result was several years of infighting against the backdrop of the notoriously prickly sixties. The outcome of the dispute, Harris shows, was not simply a matter of a good theory beating out a bad one. The debates followed the usual trajectory of most large-scale clashes, scientific or otherwise. Both positions changed dramatically in the course of the dispute--the triumphant Chomskyan position was very different from the initial one; the defeated generative semantics position was even more transformed. Interestingly, important features of generative semantics have since made their way into other linguistic approaches and continue to influence linguistics to this very day. And fairly high up on the list of borrowers is Noam Chomsky himself. The repercussions of the Linguistics Wars are still with us, not only in the bruised feelings and late-night war stories of the combatants, and in the contentious mood in many quarters, but in the way linguists currently look at language and the mind. Full of anecdotes and colorful portraits of key personalities, The Linguistics Wars is a riveting narrative of the course of an important intellectual controversy, and a revealing look into how scientists and scholars contend for theoretical glory.

    Some are arcane, some simply hilarious—and one editor, Carol Fisher Saller, reads every single one of them. All too often she notes a classic author-editor standoff, wherein both parties refuse to compromise on the "rights" and "wrongs" of prose styling: "This author is giving me a fit." "I wish that I could just DEMAND the use of the serial comma at all times." "My author wants his preface to come at the end of the book. This just seems ridiculous to me. I mean, it’s not a post-face."In The Subversive Copy Editor, Saller casts aside this adversarial view and suggests new strategies for keeping the peace. Emphasizing habits of carefulness, transparency, and flexibility, she shows copy editors how to build an environment of trust and cooperation. One chapter takes on the difficult author; another speaks to writers themselves. Throughout, the focus is on serving the reader, even if it means breaking "rules" along the way. Saller’s own foibles and misadventures provide ample material: "I mess up all the time," she confesses. "It’s how I know things."Writers, Saller acknowledges, are only half the challenge, as copy editors can also make trouble for themselves. (Does any other book have an index entry that says "terrorists. See copy editors"?) The book includes helpful sections on e-mail etiquette, work-flow management, prioritizing, and organizing computer files. One chapter even addresses the special concerns of freelance editors.Saller’s emphasis on negotiation and flexibility will surprise many copy editors who have absorbed, along with the dos and don’ts of their stylebooks, an attitude that their way is the right way. In encouraging copy editors to banish their ignorance and disorganization, insecurities and compulsions, the Chicago Q&A presents itself as a kind of alter ego to the comparatively staid Manual of Style. In The Subversive Copy Editor, Saller continues her mission with audacity and good humor.

    A friendly, readable book that provides an intelligent and insightful blend of research-based advice and practical, real-world ideas."  --Adam Beck, blogger of Bilingual MonkeysChildren may be like sponges when it comes to language learning, but the key to having them develop into active bilinguals in all their languages is to make it fun and useful in the daily life. Be Bilingual is full of practical, creative, and fun ideas backed up by the latest research. It shows families how to make multilingualism work in their busy lives. Multilingual families from all around the world have contributed by sharing their best resources and tips on how to make growing up with two or more languages an enjoyable experience. Parent friendly and informative, the book has ideas for families across a wide range of different multilingual situations: mixed-language marriages, expats, international adoption, single parent- and trilingual families, and parents who speak a non-native language to their children.

    Thus, in an elegant anagram (translation = lost in an art), Pulitzer Prize-winning author and pioneering cognitive scientist Douglas Hofstadter hints at what led him to pen a deep personal homage to the witty sixteenth-century French poet Clément Marot.”Le ton beau de Marot” literally means ”The sweet tone of Marot”, but to a French ear it suggests ”Le tombeau de Marot”—that is, ”The tomb of Marot”. That double entendre foreshadows the linguistic exuberance of this book, which was sparked a decade ago when Hofstadter, under the spell of an exquisite French miniature by Marot, got hooked on the challenge of recreating both its sweet message and its tight rhymes in English—jumping through two tough hoops at once. In the next few years, he not only did many of his own translations of Marot's poem, but also enlisted friends, students, colleagues, family, noted poets, and translators—even three state-of-the-art translation programs!—to try their hand at this subtle challenge.The rich harvest is represented here by 88 wildly diverse variations on Marot's little theme. Yet this barely scratches the surface of Le Ton beau de Marot, for small groups of these poems alternate with chapters that run all over the map of language and thought.Not merely a set of translations of one poem, Le Ton beau de Marot is an autobiographical essay, a love letter to the French language, a series of musings on life, loss, and death, a sweet bouquet of stirring poetry—but most of all, it celebrates the limitless creativity fired by a passion for the music of words.Dozens of literary themes and creations are woven into the picture, including Pushkin's Eugene Onegin , Dante's Inferno, Salinger's Catcher in the Rye , Villon's Ballades, Nabokov’s essays, Georges Perec's La Disparition, Vikram Seth's The Golden Gate, Horace's odes, and more.Rife with stunning form-content interplay, crammed with creative linguistic experiments yet always crystal-clear, this book is meant not only for lovers of literature, but also for people who wish to be brought into contact with current ideas about how creativity works, and who wish to see how today’s computational models of language and thought stack up next to the human mind.Le Ton beau de Marot is a sparkling, personal, and poetic exploration aimed at both the literary and the scientific world, and is sure to provoke great excitement and heated controversy among poets and translators, critics and writers, and those involved in the study of creativity and its elusive wellsprings.

    Making remarkable connections across brain function, myth, and anthropology, Dr. Shlain shows why pre-literate cultures were principally informed by holistic, right-brain modes that venerated the Goddess, images, and feminine values. Writing drove cultures toward linear left-brain thinking and this shift upset the balance between men and women, initiating the decline of the feminine and ushering in patriarchal rule. Examining the cultures of the Israelites, Greeks, Christians, and Muslims, Shlain reinterprets ancient myths and parables in light of his theory. Provocative and inspiring, this book is a paradigm-shattering work that will transform your view of history and the mind.

    The textbook emphasizes the importance of a translation being accurate, clear and natural and the exercises give the student practice in achieving this goal. The exercises follow closely the content of the textbook since this is a drill manual for added practice. The textbook has some exercises as well, but the workbook provides additional practice from one basic source, thus giving students a wider variety of problems to solve during practice time. It also provides material that can be used as homework or as testing material.

    You can use it to talk about all sorts of things -- from your new labradoodle puppy to the expansive gardens at Versailles, from Roger Federer's backhand to things that don't exist at all, like flying pigs. And when you talk, your listener fills in lots of details you didn't mention -- the curliness of the dog's fur or the vast statuary on the grounds of the French palace. What's the trick behind this magic? How does meaning work?In Louder than Words, cognitive scientist Benjamin Bergen draws together a decade’s worth of research in psychology, linguistics, and neuroscience to offer a new theory of how our minds make meaning. When we hear words and sentences, Bergen contends, we engage the parts of our brain that we use for perception and action, repurposing these evolutionarily older networks to create simulations in our minds. These embodied simulations, as they're called, are what makes it possible for us to become better baseball players by merely visualizing a well-executed swing; what allows us to remember which cupboard the diapers are in without looking, and what makes it so hard to talk on a cell phone while we're driving on the highway. Meaning is more than just knowing definitions of words, as others have previously argued. In understanding language, our brains engage in a creative process of constructing rich mental worlds in which we see, hear, feel, and act.Through whimsical examples and ingenious experiments, Bergen leads us on a virtual tour of the new science of embodied cognition. A brilliant account of our human capacity to understand language, Louder than Words will profoundly change how you read, speak, and listen.

    Yet writers looking for guidance on reporting and writing true stories have had few places to turn for advice. Now in Storycraft, Jack Hart, a former managing editor of the Oregonian who guided several Pulitzer Prize–winning narratives to publication, delivers what will certainly become the definitive guide to the methods and mechanics of crafting narrative nonfiction.Hart covers what writers in this genre need to know, from understanding story theory and structure, to mastering point of view and such basic elements as scene, action, and character, to drafting, revising, and editing work for publication. Revealing the stories behind the stories, Hart brings readers into the process of developing nonfiction narratives by sharing tips, anecdotes, and recommendations he forged during his decades-long career in journalism. From there, he expands the discussion to other well-known writers to show the broad range of texts, styles, genres, and media to which his advice applies. With examples that draw from magazine essays, book-length nonfiction narratives, documentaries, and radio programs, Storycraft will be an indispensable resource for years to come.

    One primary theme is the question, How is a speaker's communicative intent recognized? Rather than treat phonology, phonetics, morphology, syntax, semantics, and pragmatics as completely separate fields, the text shows how they interact in principled ways. Similarly, language variation and acquisition are informed by results in these fields. The text provides a sound introduction to linguistic methodology while also revealing why people are intrinsically interested in language -- the ultimate puzzle of the human mind.The fifth edition has been thoroughly revised. Revisions include, but are not limited to, the addition of selected readings sections, updated examples, new discussion on the creative nature of neologisms, and the use of IPA as the primary transcription system throughout. This edition also includes an account of the patterns of occurrence of reduced vowels in English. An understanding of these patterns enables the reader to write a phonemic transcription of any English word.

    Maintaining the quality of presentation and student-focused pedagogy that have characterized previous editions, Understanding Human Communication, Ninth Edition, incorporates updated examples and coverage of current communication theory. It continues to equip students with effective communication skills that will make a difference in their everyday lives.New to the Ninth Edition: * New material on mediated communication, personal listening styles, deceptive communication, and informative speaking * A revised section on the Cumulative Effects Theory and more applications of communication in the workplace, within the family, and at school * Updated research and examples on negative/positive language and gender influences on communication * Improved design and pedagogy: case studies at the opening of each part, highlights at the beginning of each chapter, and completely annotated full speech outlines with accompanying sample speeches * Additional teaching and learning resources: Student Success Manual, Student Resources Disc, expanded Instructor's Manual and Test Bank, Instructor's Disc, and an extensive web site

    Teaching Pronunciation offers current and prospective teachers of English a comprehensive treatment of pronunciation pedagogy, drawing on current theory and practice. An overview of teaching issues from the perspective of different methodologies and second language acquisition research is provided. It has a thorough grounding in the sound system of North American English, and contains insights into how this sound system intersects with listening, morphology, and spelling. It also contains diagnostic tools, assessment measures, and suggestions for syllabus design. Follow-up exercises guide teachers in developing a range of classroom activities within a communicative framework.