Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

    Encountering Maoist insurgents in Orissa, performing in a Bollywood production alongside superstar Aamir Khan, befriending India's Hijra community, and being kidnapped - and subsequently arrested - in the Dharavi slums are among her many unique experiences.Written from the unique perspective of a young Chinese woman of the 1980s generation, and heralding the transformative nature of independent travel, Hong's groundbreaking journey and book have been covered extensively in the international media. Husband Tom Carter, the critically acclaimed photographer and author of CHINA: Portrait of a People, adds a wonderful dimension with his numerous beautiful photographs.《走得越远，离自己越近》是中国女孩洪梅与外国男友背包走印度的深度游走纪行。一年之内四进印度，走遍印度东西南北，我和汤姆以最平和的心态接受了一切。有时被瑰美的建筑震撼，有时被当地人的虔诚感染，有时因为突如其来的遭遇饱受冲击，有时又懒散地躺在海滩边晒太阳。前一刻被半大小子戏弄，在孟买贫民窟遭遇绑架，下一刻在恒河边漫步，在红堡遥看泰姬陵，在圣河瓦拉纳西洗涤尘埃。这一村惊叹悬崖上养蜂人勇敢矫健，那一寨遭遇牛尿液酿饮料骇人听闻。这一端凡间生活生机盎然，另一端生命终结古老圣洁。我们拿笔和相机记录下一路的感受，没有什么真知灼见，要的是真实的自己。

    Despite attending dozens of motivational seminars and devouring the best the self-help industry had to offer, Souza was left wanting more. The turning point came when he finally realized it wasn’t artificial motivation he was after; he was really searching for a legitimate reason to be motivated. Thousands of hours of research and countless interviews later, Souza finally uncovered the secrets he was looking for all along:Just as musicians must make music, poets must write, and artists must paint, we all have a unique gift designed for a specific vocation that will bring both meaning and purpose to our lives. True joy and happiness will continue to elude us until we use that gift to become who we were born to be.Become Who You Were Born to Be is a blueprint for discovering your unique gift and using it to realize your personal and professional potential. Souza’s program for achieving success in all areas of life reveals:• Four steps to discovering your gift, uncovering your passion, and unlocking your purpose• How to overcome fears and deal with change• How to work passion into your profession• Why a midlife crisis should be celebrated• How to stop stressing and start living• How to diagnose and fix flawed life patterns• The untold secrets of top achieversTo illustrate his life-changing philosophy, Souza relates true stories of everyday people and world-famous celebrities—including Lance Armstrong, Amy Tan, Sylvester Stallone, Garth Brooks, and Oprah Winfrey—who became heroes by overcoming adversity and squeezing every ounce of opportunity from their gifts.

    In this book we analyze solutions to more than 200 real interview problems and provide valuable insights into how to ace quantitative interviews. The book covers a variety of topics that you are likely to encounter in quantitative interviews: brain teasers, calculus, linear algebra, probability, stochastic processes and stochastic calculus, finance and programming.

    

    This is no ordinary "how-to" manual for CFA candidates. Written by an internationally published author who passed all three CFA exams on the first try, this book is packed with real strategies that get real results. What tactics make the difference? How do passing candidates set themselves apart? Direct Path to the CFA Charter enables you to adopt the right methods and strategies to pass the exams the first time around. With actionable takeaways, sample study schedules, and unique tips for every CFA Level, this book is for the serious candidate who not only wants to understand the CFA Program, but succeed in it.

    It is a direct result of bad choices made overtime that eventually turned into habits that masters you. Like a thermostat, once these habits are set, it becomes nearly impossible to break them without deliberate and intentional effort. 21 Habits of Highly Broke People dives into details on the habits that keeps people poor, and practical action steps you can take to break free from these habits. 21 Habits of Highly Broke People shows you: 1. How your choices about money is keeping you broke. 2. What the rich do differently from the poor. 3. How to break bad habits and replace them with positive habits.

    Lisa Mills, an experienced general transcriptionist and publisher of work-at-home site Work at Home Mom Revolution, shares everything you need to know to get started in this exciting career. This ebook also includes links to valuable resources, including a list of 60 general transcription companies that hire home-based transcriptionists (with links).

    Whether you are a pureplay cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-making and execution around the “as-a-service” model to put your company on a path to profitable growth

    In order to survive-let alone thrive-companies must be able to anticipate and adapt to change, or face rapid, brutal extinction. In Clockspeed, Charles Fine draws on a decade’s worth of research at M.I.T.’s Sloan School of Management to introduce a new vocabulary for understanding the forces of competition and making strategic decisions that will determine the destiny of your company, as well as your industry.Taking inspiration from the world of biology, Fine argues that each industry has its own evolutionary life cycle (or “clockspeed”), measured by the rate at which it introduces new products, processes, and organizational structures. Just as geneticists study the fruit fly to gain insight into the evolutionary paths of all animals, managers in any industry can learn from the industrial fruit flies-such as Internet services, personal computers, and multimedia entertainment-which evolve through new generations at breakneck speed. Applying the lessons of the fruit flies to industries as diverse as bicycles, pharmaceuticals, and semiconductors, Fine illustrates how competitive advantage is lost or gained by how well a company manages dynamic web of relationships that run throughout its chain of suppliers, distributors, and alliance partners.Packed with revolutionary concepts and tools to help managers make key strategic decisions that affect current and future performance, Clockspeed shows, as no other book before it, how the ultimate core competency is mastering the art of supply chain design, carefully choosing which components and capabilities to keep in-house and which to purchase from outside.The consequences of faulty of visionary decisions can be enormous and dramatic. Witness the case of IBM in the early 1980s, when it outsourced key PC components to Microsoft and Intel, unleashing the “Intel Inside” phenomenon and a complete restructuring of the computer industry. Going further, Fine sees the personal computer as merely a component in the vast information-entertainment industry, which evolves at speeds unimagined a few years ago. He uses this “fruit fly” as well to peer into the future of industrial evolution and find practical advice for players in all industries, from automobiles to health care information systems.Clockspeed not only serves up some new “laws” of value chain dynamics, but it also offers recommendations for achieving industry leadership through simultaneous product, process, and supply chain design. In challenging managers to think like corporate geneticists Clockspeed contributes the next creative leap in business strategy.

    When John Hargrave first invested in cryptocurrency, the price of a single bitcoin was about $125; a few years later, that same bitcoin was worth $20,000. He wasn’t alone: this flood of new money is like the early days of the Internet, creating a new breed of “blockchain billionaires.” Sir John has unlocked their secrets. In Blockchain for Everyone, Sir John reveals the formula for investing in bitcoin and blockchain, using real-life stories, easy-to-understand examples, and a healthy helping of humor. Packed with illustrations, Blockchain for Everyone explains how (and when) to buy bitcoin, cryptocurrencies, and other blockchain assets, with step-by-step instructions. Blockchain for Everyone is the first blockchain investing book written for the layperson: a guide that helps everyone understand how to build wealth wisely. It’s the new investing manifesto!

    

    straight from an experienced pro that has seen millions of dollars exchange hands at the closing table.” - Peter Voogd, #1 International Bestselling Author of 6 Months to 6 Figures There are countless real estate books on the market today, so why read this one? What sets it apart from all the others out there?Bestselling Author, Alex Goldstein, brings a unique perspective that many others do not. As a successful realtor and investor, Alex has been on both sides of a real estate transaction, so he knows what strategies and techniques will lead to a successful deal, and which ones should be avoided at all costs. That’s why he chose the name, "No Nonsense Real Estate," for his third book.Goldstein offers practical, proven home buying techniques, free of fluff or confusing jargon.This book is for anyone who is getting ready to buy or sell a home and wants to be as informed as possible as they get ready to begin the process so there are no surprises – whether they will be working with a realtor or doing it on their own. 9 REASONS TO READ THIS BOOK NOW: 1. AGENT - Go through the pros and cons of working with a real estate agent, and the two ways that they can add the most value,2. ECONOMICS - You'll understand the fundamental economics of the housing market in the simplest terms possible3. INVESTING - Avoid the top five mistakes (almost) all new real estate investors make4. NEGOTIATIONS - Five critical elements of a successful negotiation5. FINANCING - Possible financing options, from traditional loans to seller financing6. SELLING - Seven secrets that make selling a home as painless as possible7. BUYING - Demystifying contracts and closing costs takes the fear out of the process8. CLOSING - Walk through eight steps involved in a real estate transaction closing9. PRACTICAL - Learn how all the different parts come together in a real life case studyYou also receive three free gifts. Goldstein has put together a special document answering the most popular questions every buyer, seller or investor has during a real estate transaction. You also get special access to an easy-to-understand glossary of the most popular real estate jargon. Last but not least, every reader is access to a free video training that will teach you how to choose the best home for your family.

    Read Fearless Salary Negotiation, take notes, then follow Josh Doody's step-by-step negotiation process. Your future self will thank you.” - Josh Kaufman, bestselling author of The Personal MBA and The First 20 Hours “Josh has written the definitive playbook for anyone hoping to maximize their pay. Fearless Salary Negotiation is well organized, actionable, and easy for anyone to follow and use.” - Annie Duke, Decision Making Expert “Fearless Salary Negotiation provides a thoughtful salary negotiation and market research framework. I used it to negotiate $10,000 more in base salary at a new firm.” - John Miller, Financial Advisor “I applied Josh's salary negotiation method and got a much better job where I'm paid what I'm worth. In less than a week, I interviewed for and negotiated a new job with a base salary increase of $15,000!” – Shannon Long, Physical Therapist “I would have left a lot of money on the table without this book.” - Dan Brothers, Territory Manager "Thanks to Josh's book, I was able to increase my salary by 10% with a single email. This is the most valuable email I've ever sent, and I wouldn't have sent it if it wasn’t for this book.” - Justin Abrahms, Senior Software Engineer “Josh’s advice helped me land a better job and a bigger salary with more benefits than I even thought possible.” – Eric Macam, Project Scientist “Josh has built a very successful career, first in engineering and now in project management. I’m glad he’s finally writing about it so others can learn from his success!” – Ryan Delk, Entrepreneur What's inside? Fearless Salary Negotiation will help you get paid what you're worth by teaching you how to negotiate your salary, when and how to request promotions and raises, and how to ace every interview. Fearless Salary Negotiation shows you... How companies manage their salary structure—When you know how companies structure their salaries, salary negotiations, promotions, and raises make a lot more sense. How to estimate your market value—Understanding the market value for your skill set and experience is critical to the negotiation process. I'll who you how to estimate it. How to ace your next interview—Salary negotiation begins with the application and interview process. Acing your interview puts you in a position to command a higher salary. How to negotiate your new salary—You should negotiate your salary, not just accept the first offer you get. I'll help you plan and execute your salary negotiation to maximize your pay. How to leave your job on the best possible terms—It's important that you don't burn any bridges when leaving your job. Your future salary negotiations could depend on your reputation.

    He has educated hundreds of breathing instructors and helped thousands of people create massive change in their lives through the power of their breath. In this book he draws on his vast experience, as well as countless hours studying all aspects of the human breath, as he reveals: The science of breathing How poor breathing habits ruins your health How good breathing habits make you feel great and perform at your very best Why proper breathing is crucial for your teeth and facial development How “conscious breathing” can reduce stress and improve sports performance The five simple principles of optimal breathing How to quickly and easily retrain your breathing And much, much more The Power of Your Breath is the definitive step-by-step guide to reshaping your breathing habits -- and your life. Get it now to transform your health and well-being with nothing but your breath! Pick up your copy today by clicking the “BUY NOW” button at the top of this page!