Cognition


Jacques St-Malo - 2019
    When research suggests how to harness brain evolution, a hunt ensues for a missing link―one that allows to design humans with skills that prodigies of old would have envied.As germline engineering and biological enhancement have become routine, ancient doubts have emerged under new guises: Who are we? Is there a purpose to life? Why is there so much suffering? When faith and science fail to answer these questions, personal greed and national interest quickly fill the void. But gene selection is expensive, and many are excluded from its benefits. The stage is set for tribalism and social discontent on a scale without precedent, and those caught in the fray, whether by choice or by chance, must play roles not always to their liking in the struggle of all creatures against the arbitrariness of existence.

Lead from the Future: How to Turn Visionary Thinking Into Breakthrough Growth


Mark W. Johnson - 2020
    In business, they are last-name-only disrupters like Jobs, Bezos, and Hastings, and, in politics, they are such transformative figures as Mandela and FDR. They're bold and prophetic and at the same time pragmatic. They don't just promote change--they drive it, and they inspire and mobilize others to do the same.Although these leaders possess innate qualities that make them extraordinary, what truly sets them apart is their ability to turn their visions into action.In this timely and compelling book, Mark W. Johnson, cofounder of Innosight, and Josh Suskewicz, an Innosight partner, lay out a new and innovative approach to developing and executing the visionary ideas that drive breakthrough growth. This approach includes: Developing a mind-set that enables you to look beyond the present Translating your vision into a strategic plan that your team can align around and commit to Instilling visionary thinking into the processes and culture of your whole organization As practical as it is inspiring, Lead from the Future is the guide you and your team need in order to think clearly, creatively, and expansively, and then act decisively about what comes next.

Growing Pains: the future of democracy (and work)


Gwynne Dyer - 2018
    But how did this come about? And what does it mean for the future?Populism and ultra-nationalism brought about the rise of Hitler and Mussolini in the 1930s. Now, as Trump sits in the White House, Britain negotiates its way out of the EU, and countries across Europe see substantial gains in support for the extreme Right, award-winning journalist, author, and historian Gwynne Dyer asks how we got here, and where we go next. Dyer examines the global challenges facing us all today and explains how they have contributed to a world of inequality, poverty, and joblessness, conditions which he argues inevitably lead to the rise of populism. The greatest threat to social and political stability lies in the rise of automation, which will continue to eliminate jobs, whether politicians admit that it is happening or not. To avoid a social and political catastrophe, we will have to find ways of putting real money into the pockets of those who have no work. But this is not a book without hope. Our capacity for overcoming the worst has been tested again and again throughout history, and we have always survived. To do so now, Dyer argues, we must embrace radical solutions to the real difficulties facing individuals, or find ourselves back in the 1930s with no way out.

The PMP Exam: Quick Reference Guide


Andy Crowe - 2010
    Presenting all 49 processes along with the key inputs, tools, and outputs, this helpful tool also depicts techniques, tables, and graphs to highlight the most important information at a glance. Common formulas are organized for rapid look-up, bringing relevant information for the PMP Exam together in one resource.

Computer Security: Principles and Practice


William Stallings - 2007
    This is the only book available that provides integrated, comprehensive, up-to-date coverage of the broad range of topics in this subject. Comprehensive treatment of user authentication and access control. Unified approach to intrusion detection and firewalls, giving readers a solid understanding of the threats and countermeasures. More detailed coverage of software security than other books. Exploration of management issues. Systematic, comprehensive discussion of malicious software and denial of service attacks. Coverage of Linux and Windows Vista. Up-to-date coverage of database security. Thorough overview of cryptography, authentication, and digital signatures. Coverage of Internet security. For system engineers, programmers, system managers, network managers, product marketing personnel, system support specialists; a solid, up-to-date reference or tutorial for self-study.

Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action


Rohit Bhargava - 2012
    Success, in turn, comes from understanding one basic principle: how to be more trusted. Likeonomics offers a new vision of a world beyond Facebook where personal relationships, likeability, brutal honesty, extreme simplicity, and basic humanity are behind everything from multi-million dollar mergers to record-breaking product sales. There is a real ROI to likeability, and exactly how big it is will amaze you.Likeonomics provides real-world case studies of brands and individuals that have used these principles to become wildly successful, including:- An iconic technology brand that awakened a revolution among their employees by standing for something bigger than their products- A Portuguese singer who used YouTube to rack up more than 30 million views and launch her professional career. A regional team of financial advisors that went from being last in the nation among 176 branches to first, and stayed there for 13 of the next 15 years- A tiny professional sports talent agent who achieved the impossible by landing the #1 drafted player in the NFL draft as a client through the power of relationships- Author Rohit Bhargava is a founding member of the world's largest group of social media strategists at Ogilvy, where he has led marketing strategy for clients including Intel, Pepsi, Lenovo, Seiko, Unilever, and dozens of other large companiesWith Likeonomics as a guide, readers will get unconventional advice on how to stand out in a good way, avoid the hype and strategic traps of social media, and appeal to customers in a way that secures your company as a trusted and believable resource.

CompTIA A+ Certification All-In-One For Dummies


Glen E. Clarke - 2009
    1,200 pages of up-to-date information correlates with both the hardware and operating system exams and serves as a reference after the test-taking is completed.The minibooks cover each domain of the exam: A+ Groundwork, Inside the Box, Outside the Box, Maintenance and Troubleshooting, Operating System Basics, Managing The Operating System, Recovering Systems, Networking, and Securing Systems. You'll find plenty of sample test questions to get you prepared, too. CompTIA's A+ certification is vendor-neutral and validates the skills of entry-level computer technicians; it can be the ticket to a new or better job Certification requires successful completion of two exams; this prep guide covers all the core competencies required Nine minibooks cover A+ Groundwork, Inside the Box, Outside the Box, Maintenance and Troubleshooting, Operating System Basics, Managing The Operating System, Recovering Systems, Networking, and Securing Systems Covers installation, configuration, diagnosing, preventive maintenance, and basic networking, with extra information about Vista and a heavier emphasis on hardware Companion CD-ROM include the Dummies Test Engine, an exclusive, fully customizable test-prep software package that includes 400 exam review questions CompTIA A+ Certification All-In-One For Dummies, 2nd Edition is the best study guide to have as you prepare for the A+ exams!Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Lunchmeat & Life Lessons: Sharing a Butcher's Wisdom


Mary B. Lucas - 2006
    John Bichelmeyer dispensed much more than ground beef and bacon to his customers. A man with only an eighth-grade education and father of 10 children, he offered rare wisdom and compassion to his clientele, friends and family that came from the heart.Now his daughter, Mary B. Lucas, B.D., tells the story of how she earned her B.D. (which stands for "butcher's daughter") by spending hours at the butcher-block table in the family kitchen, listening to her father's stories about how he achieved success by making deep connections with the people around him. In turn, Mary used her father's advice to find the passion and perseverance to rise to the top of the staffing industry.As John used to say, "Remember to put the `comeback sauce' on everyone you meet." In Lunch Meat & Life Lessons: Sharing a Butcher's Wisdom, Mary offers a healthy dose of that sauce, which will empower everyone who reads this book to reach their full potential.

Blockchain Technology Explained: The Ultimate Beginner’s Guide About Blockchain Wallet, Mining, Bitcoin, Ethereum, Litecoin, Zcash, Monero, Ripple, Dash, IOTA and Smart Contracts


Alan T. Norman - 2017
    Topics you can expect to see in this book include: ● What problem does blockchain solve? ● How can technology make our institutions faster and less expensive? ● Could technology replace our institutions (like governments, banks, etc) altogether? ● How does blockchain build trust between strangers? ● How does blockchain increase security for transactions and contracts? ● Can blockchain be used outside of finance? ● What is a block? ● What is the chain and why do we need it? ● What’s a technical explanation of what happens in the blockchain? ● What is mining and why do we need it? ● Are there alternatives to mining to create a blockchain? ● What’s the story of Bitcoin? ● Does Bitcoin have any problems? ● What is Ethereum, and what is a smart contract? ● Are there other blockchain technologies I should know about? ● How are companies adopting blockchain? ● What regulatory hurdles might slow blockchain adoption? Whew, that’s a lot of questions. If you’re ready to tackle them, I’m ready

Learning Revolution


Gordon Dryden - 1994
    That makes it by far the world's biggest selling books, outside the Bible, for 1999! This new edition, now available in America, is completely revised and tells the story of the learning revolution that is need to match the revolution in communications and technology. It presents the world's best research on how every one of us, at any age, can make that revolution happen now. And it tells it in a language that is as easy to read as The Reader's Digest. Among the topics covered: * How to learn anything much faster, better and more easily. * How to read four books a day and remember what you read. * How to learn the basics of a new language in 8 weeks. * How to bridge a 5 year reading gap in 10 weeks. * How to read and write before starting school. * How to make the most of your amazing brain. * How to Mind Map your way to better grades. * How to create successful, profitable ideas. * How to use the world's best learning technology.

Why Digital Transformations Fail: The Surprising Disciplines of How to Take Off and Stay Ahead


Tony Saldanha - 2019
    But fully 70 percent of digital transformations fail.Why? Tony Saldanha, a globally awarded industry thought-leader who led operations around the world and major digital changes at Procter & Gamble, discovered it's not due to innovation or technological problems. Rather, the devil is in the details: a lack of clear goals and a disciplined process for achieving them. In this book, Saldanha lays out a five-stage process for moving from digitally automating processes here and there to making digital technology the very backbone of your company. For each of these five stages, Saldanha describes two associated disciplines vital to the success of that stage and a checklist of questions to keep you on track.You want to disrupt before you are disrupted--be the next Netflix, not the next Blockbuster. Using dozens of case studies and his own considerable experience, Saldanha shows how digital transformation can be made routinely successful, and instead of representing an existential threat, it will become the opportunity of a lifetime.

Mobile App Marketing And Monetization: How To Promote Mobile Apps Like A Pro: Learn to promote and monetize your Android or iPhone app. Get hundreds of thousands of downloads & grow your app business


Alex Genadinik - 2014
     I am an independent mobile app entrepreneur just like you, and I wrote this book to teach you all my strategies for how to: - Get 1,000,000+ downloads from mobile app store marketing - Save money by doing your own ASO (search engine optimization SEO for Android and the Apple App stores) better than most consultants you might consider hiring - Create an app marketing strategy outside the app stores by getting press coverage and learning how to promote an app using social media and social sharing - Make money with effective app store monetization to help you maximize your app revenue with subscriptions, in-app purchases, publishing effective ads, selling affiliate products and other strategies used by successful mobile app businesses - Create a successful mobile app business I wrote this book with all my heart and soul. The book draws on my own years of experience building top apps in my niche, promoting apps, making money with my apps, and coaching other app entrepreneurs on how they can make turn their mobile apps into successful businesses. You will be getting the best of all worlds. First, I have very deep hands on experience building and growing my own apps. Second, I have a wealth of experience coaching and observing other app entrepreneurs whose experiences and aspirations are probably very similar to yours. In this book you get all the insights from me making my own apps a success, and the insights of the cumulative experiences of the people I've coached. This is a very to the point book with many actionable tips and strategies for how to promote your mobile app (iPhone or Android), make money from your smartphone applications, and generally treat it as a real business. All suggestions in this book are based on my own experiences promoting my own problemio.com business apps which at the point of latest revision of this book have cumulative 1,000,000+ downloads, and insights of me having coached over 100 other app entrepreneurs. I am an independent mobile application developer and mobile application entrepreneur just like you. I am not a multi-million dollar app development studio or a big company. If you are an independent app developer just like me, you can use the mobile application marketing strategies that I outline in this book. Many of the strategies are simple and effective, and you can begin working on them as early as today. The book contains over 20 strategies to promote your apps. They all worked for my apps and they will help you grow your app to its highest potential. After growing your app, you will be able to make good money from your app, and achieve the goals that you have for your app business. Get the book now, and become a pro at app store marketing (app store SEO which is otherwise known as ASO), and start increasing your app downloads and revenue today!

David The Great: Deconstructing the Man After God's Own Heart


Mark Rutland - 2018
    But too often he is viewed as an Americanized shepherd boy on a Sunday school felt board or a New Testament saint alongside the Virgin Mary. Not only does this neglect one of the Bible’s most complex stories of sin and redemption; it also bypasses the gritty life lessons inherent in the amazing true story of David.  Mark Rutland shreds the felt-board character, breaks down the sculpted marble statue, and unearths the real David of the Bible. Both noble and wretched, neither a saint nor a monster, at times victorious and other times a failure, David was through it all a man after God’s own heart.

Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond


Patricia B. Seybold - 1998
    It all starts with customers. For the past several years, Seybold has been working with electronic commerce pioneers who have made life easier for their customers by figuring out what they want and designing their Internet strategy accordingly. Seybold's guide is packed with insights on how both Fortune 500 giants and smaller companies have created e-commerce initiatives that place them well ahead of their competitors.

The Future of Leadership: Rise of Automation, Robotics and Artificial Intelligence


Brigette Tasha Hyacinth - 2017
    If we don't candidly answer the pertinent questions, we will only paint a false picture.We are standing at a crucial and pivotal point in history. It's time for diversity in AI. This unprecedented technology will affect society as a whole and we need individuals from diverse disciplines and backgrounds to join the discussion. The issues surrounding AI can't be left to a small group of scientists, technologists or business executives to address. Our future and our children's future are at stake.More than ever, we need leaders who will stand on integrity and who will put people first.Do you want to take a glimpse into the future of leadership? The Future of Leadership: Rise of Automation, Robotics and Artificial Intelligence offers the most comprehensive view of what is taking place in the world of AI and emerging technologies, and gives valuable insights that will allow you to successfully navigate the tsunami of technology that is coming our way.