How to Be Great at Your Job: Get things done. Get the credit. Get ahead. (Graduation Gift, Corporate Survival Guide, Career Handbook)


Justin Kerr - 2018
    It covers the basics, like the universal requirements of every workplace—working with other people, making stellar presentations, communicating effectively over email. And it also goes into how to get promoted sooner, impress the people high up on the corporate ladder, and do it all while maintaining your personal life and without working crazy hours. With helpful tips and simple advice, this professional guidebook is just right for someone new to the workplace or for a mid-life career changer.

The Social Life of Small Urban Spaces


William H. Whyte - 1980
    Whyte published the findings from his revolutionary Street Life Project in The Social Life of Small Urban Spaces. Both the book and the accompanying film were instantly labeled classics, and launched a mini-revolution in the planning and study of public spaces. They have since become standard texts, and appear on syllabi and reading lists in urban planning, sociology, environmental design, and architecture departments around the world.Project for Public Spaces, which grew out of Holly's Street Life Project and continues his work around the world, has acquired the reprint rights to Social Life, with the intent of making it available to the widest possible audience and ensuring that the Whyte family receive their fair share of Holly's legacy.From the forward: For more than 30 years, Project for Public Spaces has been using observations, surveys, interviews and workshops to study and transform public spaces around the world into community places. Every week we give presentations about why some public spaces work and why others don't, using the techniques, ideas, and memorable phrases from William H. "Holly" Whyte's The Social Life of Small Urban Spaces.Holly Whyte was both our mentor and our friend. Perhaps his most important gift was the ability to show us how to discover for ourselves why some public spaces work and others don't. With the publication of The Social Life of Small Urban Spaces and its companion film in 1980, the world could see that through the basic tools of observation and interviews, we can learn an immense amount about how to make our cities more livable. In doing so, Holly Whyte laid the groundwork for a major movement to change the way public spaces are built and planned. It is our pleasure to offer this important book back to the world it is helping to transform.

Do Open: How a Simple Email Newsletter Can Transform your Business


David Hieatt - 2017
    Second only to the sewing machine.'So writes entrepreneur David Hieatt who has based his entire marketing strategy around a simple email newsletter. And it's worked. His company has grown into a creative global jeans business with a fiercely loyal community. Now, David shares his insight, strategy and methodology so you can do the same. In Do Open you will discover:Why giving is your secret to successHow to get people's attention when time is your biggest competitorWhy creating beats sharingHow a small team can winBuild community. Build your brand. Build long-term growth. Discover why the humble newsletter is pure and utter gold.

The Production of Space


Henri Lefebvre - 1991
    His work spans some sixty years and includes original work on a diverse range of subjects, from dialectical materialism to architecture, urbanism and the experience of everyday life. The Production of Space is his major philosophical work and its translation has been long awaited by scholars in many different fields. The book is a search for a reconciliation between mental space (the space of the philosophers) and real space (the physical and social spheres in which we all live). In the course of his exploration, Henri Lefebvre moves from metaphysical and ideological considerations of the meaning of space to its experience in the everyday life of home and city. He seeks, in other words, to bridge the gap between the realms of theory and practice, between the mental and the social, and between philosophy and reality. In doing so, he ranges through art, literature, architecture and economics, and further provides a powerful antidote to the sterile and obfuscatory methods and theories characteristic of much recent continental philosophy. This is a work of great vision and incisiveness. It is also characterized by its author's wit and by anecdote, as well as by a deftness of style which Donald Nicholson-Smith's sensitive translation precisely captures.

Geometry of Design: Studies in Proportion and Composition


Kimberly Elam - 2001
    Kimberly Elam takes the reader on a geometrical journey, lending insight and coherence to the design process by exploring the visual relationships that have foundations in mathematics as well as the essential qualities of life. Geometry of Design-the first book in our new Design Briefs Series-takes a close look at a broad range of twentieth-century examples of design, architecture, and illustration (from the Barcelona chair to the Musica Viva poster, from the Braun handblender to the Conico kettle), revealing underlying geometric structures in their compositions. Explanations and techniques of visual analysis make the inherent mathematical relationships evident and a must-have for anyone involved in graphic arts. The book focuses not only on the classic systems of proportioning, such as the golden section and root rectangles, but also on less well known proportioning systems such as the Fibonacci Series. Through detailed diagrams these geometric systems are brought to life giving an effective insight into the design process.

Informal


Cecil Balmond - 2002
    His structural thinking differs from that of others in his field, in its completely innovative conception of the engineer's contribution to architecture. The plasticity of architectural plans is enhanced through a decisive promotion of their structural designs. The borderline between structure and architecture thus becomes increasingly blurred. This process is explained in detail in "Informal" by reference to eight seminal projects. Balmond elucidates the theoretical basis of his engineering and architectural solutions, and his sketches transcend purely technical illustration - they are key to his approach. "Informal" invites readers to rethink their understanding of the relationships between architecture, design and engineering.

25 Real Estate Lead Generating Strategies That Work


Greg Reed - 2014
    Well ‘next’ might be exaggerating it a little. A sale would be more appropriate. Each night I’d return home and let out a bunch of expletives that would make my dog blush. I was often in a foul mood. Then after 10 years of struggle I discovered, developed and implemented a bunch of real estate marketing strategies which I am going reveal in this book that saw my income virtually double in one year. After 2 years of using these real estate lead generation skills my income shot up another 50%. The word soon got out that I had discovered a way to make ‘easy’ (no such thing) real estate sales. Real estate referrals became my method of operation. Companies were approaching me to move camps. In fact one company placed me on a $200,000 package to help boost sales. The strategies worked for me and they’ll work for you. This book is for real estate sales people, real estate agents or brokers who are totally overwhelmed with the complexities of selling real estate. It’s for agents seething with frustration at their pathetic sales. And it’s also for successful real estate agents wanting to take their real estate career to the next level. You have two obstacles from making a killing in real estate sales: 1. You have no idea what business you are REALLY in. Most real estate sales people think that they are in the real estate business to assist people with their real estate buying, selling, leasing or managing needs.While partly ‘true’ unless you have a real estate lead that wants to buy, sell, lease or manage a property through you, you have no business. PERIOD. 2. A belief that you are ‘Gods’ answer to all things real estate.Let’s face it. Real estate agents are an egotistical bunch. How often do you see advertisements stating “Billy Blogs – No. 1 For XYZ Real Estate” or “Cheryl Champion – Top Real Estate Marketer, Mars Tribune” Who gives a toss. The public certainly don’t and nor should you especially if you are a newbie just getting started. With my real estate lead generation tips you’ll soon be the ‘king’ or queen’ of your local area. My real estate lead generation strategies are by no means complete. But they are a good start in raising you from the depths of despair to making you the champion agent you so rightly deserve to be. Here’s my appeal to you. Believe in yourself. Believe in your real estate career. Follow my suggestions. Implement those that appeal to you and be consistent. These real estate lead generation strategies take time but they have helped me sell over $400 million of real estate. They will work for you to.

The Laws of Simplicity: Design, Technology, Business, Life


John Maeda - 2006
    We're rebelling against technology that's too complicated, DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and easy to use, but also does all the complex things we might ever want it to do. In The Laws of Simplicity, John Maeda offers ten laws for balancing simplicity and complexity in business, technology, and design—guidelines for needing less and actually getting more.Maeda—a professor in MIT's Media Lab and a world-renowned graphic designer—explores the question of how we can redefine the notion of "improved" so that it doesn't always mean something more, something added on.Maeda's first law of simplicity is "Reduce." It's not necessarily beneficial to add technology features just because we can. And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need. But simplicity is not less just for the sake of less. Skip ahead to Law 9: "Failure: Accept the fact that some things can never be made simple." Maeda's concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products—how it can drive both business and technology. We can learn to simplify without sacrificing comfort and meaning, and we can achieve the balance described in Law 10. This law, which Maeda calls "The One," tells us: "Simplicity is about subtracting the obvious, and adding the meaningful."

A Country of Cities: A Manifesto for an Urban America


Vishaan Chakrabarti - 2013
    If we develop them wisely in the future, our cities can be the force leading us into a new era of progressive and prosperous stewardship of our nation. In compelling chapters, Chakrabarti brings us a wealth of information about cities, suburbs and exurbs, looking at how they developed across the 50 states and their roles in prosperity and globalization, sustainability and resilience, and heath and joy. Counter to what you might think, American cities today are growing faster than their suburban counterparts for the first time since the 1920s. If we can intelligently increase the density of our cities as they grow and build the transit systems, schools, parks and other infrastructure to support them, Chakrabarti shows us how both job opportunities and an improved, sustainable environment are truly within our means. In this call for an urban America, he illustrates his argument with numerous infographics illustrating provocative statistics on issues as disparate as rising childhood obesity rates, ever-lengthening automobile commutes and government subsidies that favor highways over mass transit. The book closes with an eloquent manifesto that rallies us to build "a Country of Cities," to turn a country of highways, houses and hedges into a country of trains, towers and trees.Vishaan Chakrabarti is the director of Columbia University's Center for Urban Real Estate (CURE). In March 2012, Chakrabarti became a partner at SHoP Architects, where he will be working on such projects as the Atlantic Yards development in Brooklyn. An architect and planner, Chakrabarti has worked in both the public and private sectors: as a top executive at Related Companies; a director at the New York City Planning Commission; an associate partner at Skidmore, Owings & Merrill; a transportation planner for the Port Authority of New York and New Jersey.

The City in History: Its Origins, Its Transformations, and Its Prospects


Lewis Mumford - 1961
    Winner of the National Book Award. “One of the major works of scholarship of the twentieth century” (Christian Science Monitor). Index; illustrations.

Dont Make Me Think (Blinkist Summaries)


Blinkist
    Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.In this 3rd edition, Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic-–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.

Information Dashboard Design: The Effective Visual Communication of Data


Stephen Few - 2006
    Although dashboards are potentially powerful, this potential is rarely realized. The greatest display technology in the world won't solve this if you fail to use effective visual design. And if a dashboard fails to tell you precisely what you need to know in an instant, you'll never use it, even if it's filled with cute gauges, meters, and traffic lights. Don't let your investment in dashboard technology go to waste.This book will teach you the visual design skills you need to create dashboards that communicate clearly, rapidly, and compellingly. Information Dashboard Design will explain how to:Avoid the thirteen mistakes common to dashboard design Provide viewers with the information they need quickly and clearly Apply what we now know about visual perception to the visual presentation of information Minimize distractions, cliches, and unnecessary embellishments that create confusion Organize business information to support meaning and usability Create an aesthetically pleasing viewing experience Maintain consistency of design to provide accurate interpretation Optimize the power of dashboard technology by pairing it with visual effectiveness Stephen Few has over 20 years of experience as an IT innovator, consultant, and educator. As Principal of the consultancy Perceptual Edge, Stephen focuses on data visualization for analyzing and communicating quantitative business information. He provides consulting and training services, speaks frequently at conferences, and teaches in the MBA program at the University of California in Berkeley. He is also the author of Show Me the Numbers: Designing Tables and Graphs to Enlighten. Visit his website at www.perceptualedge.com.

The Nature And Art Of Workmanship (Design Handbooks)


David Pye - 1968
    Within it he argues that the aesthetic quality of our environment depends as much on its workmanship as on its design, and that workmanship has been largely ignored. He proceeds to develop a new theory of the aesthetics of workmanship which can be applied to architecture, to the products of industry and to craft work. Mr Pye shows how and why we are conscious of finish and workmanship, goes on to ask why so much of our environment is impoverished and asks what can be done about it.

100 Things Every Designer Needs to Know about People


Susan M. Weinschenk - 2011
    We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you'll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen?What makes memories stick?What is more important, peripheral or central vision?How can you predict the types of errors that people will make?What is the limit to someone's social circle?How do you motivate people to continue on to (the next step?What line length for text is best?Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.

Design of the 20th Century


Charlotte Fiell - 1999
    Aesthetics entered into everyday life with often staggering results. Our homes and workplaces turned into veritable galleries of style and innovation. From furniture to graphics, it's all here?the work of artists who have shaped and recreated the modern world with a dizzying variety of materials. From the organic to the geometric, from Art Deco, through to Pop and High-Tech, this book contains all the great names - Bernhard, Bertoia, De Stijl, Dieter Rams, Starck, Charles and Ray Eames, to name only a very few. This essential book is a comprehensive journey through the shapes and colours, forms and functions of design history in the 20th century. An A-Z of designers and design schools, which builds into a complete picture of contemporary living.