The Power Formula for LinkedIn Success: Kick-start Your Business, Brand, and Job Search


Wayne Breitbarth - 2011
    You have already done a lot of the networking groundwork, and LinkedIn can extend your reach even further with minimal time each week.Using actual screenshots of the LinkedIn website, Breitbarth demonstrates how you can take advantage of all the features of this professional networking platform. He shows you how to create a compelling profile, use keywords to improve your ability to find and be found by others, build a solid base of connections, solicit valuable recommendations, and much more. His 6-week, 2-hour-per-week startup plan and weekly maintenance plan will motivate you to make the most of your time on LinkedIn.Wayne Breitbarth’s pragmatic teaching style and engaging sense of humor are on display throughout The Power Formula for LinkedIn Success, and he shares many specific examples, stories, and illustrations that are the direct result of thirty years’ experience in business consulting and business ownership. Whether you are an entry-level professional, a CEO, or anywhere in between, you can benefit from this practical introduction to a powerful networking tool.

Steal Like an Artist: 10 Things Nobody Told You About Being Creative


Austin Kleon - 2012
    That’s the message from Austin Kleon, a young writer and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the digital age, Steal Like an Artist is a guide whose positive message, graphic look and illustrations, exercises, and examples will put readers directly in touch with their artistic side.

Comeback Careers: Stronger, Wiser, Better


Mika Brzezinski - 2020
    Maybe you stayed at home with the kids. Maybe you were downsized. Whatever the reason, you've been out of the corporate world, and now it's time to jump back in...but how do you make that happen? Featuring insights and inspiration from recruiters and relaunch specialists, Comeback Careers is an indispensable guidebook for women breaking (back) into the workforce. You'll learn:How to explain a gap in your resume-even if it's a 20-year breakHow to activate your network-even if you're convinced you don't have oneHow to refresh your resume-even though you're not employed (yet)How to pivot into something new-even if you have no idea what job you wantYou'll hear from notable figures including Senator Kirsten Gillibrand, Meredith Viera, and Tina Brown, as well as a variety of successful professionals who took time off and made the transition back to satisfying careers. With Comeback Careers, you'll be ready to get back in the game-and win.

Small Data: The Tiny Clues that Uncover Huge Trends


Martin Lindstrom - 2016
    You’ll learn…• How a noise reduction headset at 35,000 feet led to the creation of Pepsi’s new trademarked signature sound.• How a worn down sneaker discovered in the home of an 11-year-old German boy led to LEGO’s incredible turnaround.• How a magnet found on a fridge in Siberia resulted in a U.S. supermarket revolution.• How a toy stuffed bear in a girl’s bedroom helped revolutionize a fashion retailer’s 1,000 stores in 20 different countries.• How an ordinary bracelet helped Jenny Craig increase customer loyalty by 159% in less than a year.• How the ergonomic layout of a car dashboard led to the redesign of the Roomba vacuum.

How to Wow: Proven Strategies for Presenting Your Ideas, Persuading Your Audience, and Perfecting Your Image


Frances Cole Jones - 2008
    Corporate coach Frances Cole Jones has helped numerous CEOs, celebrities, and public personalities present their best selves on camera and onstage, in boardrooms and in person; now in her new book, "How to Wow," she shares her strategies for making your mark in business and in life. Every encounter, Jones believes, provides you with an opportunity to positively influence colleagues, employers, neighbors-even competitors. Not only your words, but your tone of voice and your body language speak volumes. The question, however, is: Are they working together to say what you want them to, as effectively as possible? Inside, you'll learn how to - leave a lasting impression with a simple introduction- effectively employ the twelve most persuasive words in the English language and command the stage, boardroom, or lunch table- read nonverbal responses accurately-and shift negative ones immediately- motivate your team under deadline- interview fearlessly and flawlessly- write the perfect pitch, resume, cover letter, or e-mail- deliver speeches that bring people to their feet- transform a PowerPoint presentation into a powerful success With easy-to-follow advice, amusing anecdotes, and immediately employable hints, Jones's guidelines can keep you cool (even in hot water). From asking the right questions to giving the right answers, "How to Wow" will provide you with the confidence to be calm and commanding in all you do and to wow anyone anywhere anytime.

Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising


Lisa Fortini-Campbell - 2001
    Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.

Brand You: Turn Your Unique Talents into a Winning Formula (Financial Times Guides)


John Purkiss - 2009
    In these self-reliant times, it's essential to be remembered for the right reasons."Brand You "helps you develop a powerful personal brand, both on- and offline, and shows you how to: Discover your talents, values and purposeBecome more visible in your marketMake the most of your networksBuild your brand online using blogs, LinkedIn, Facebook and TwitterAttract people who want what you do in the way that you do itThis new, extended edition is the definitive guide to personal branding and is packed with new material on social media, charisma and discovering your mission, as well as new exercises and examples. It is supported by valuable extra tools.To succeed in today's fast-paced environment, you have to know yourself and be able to communicate your brand to the outside world. This book will show you how. Highly recommended.- Gemma Greaves, Marketing Director, The Marketing Society.A must-read for everyone, from trainees to board members.- Sanjay Shah, Chief Financial Officer, The London Clinic.

The Money Answer Book: Quick Answers to Your Everyday Financial Questions


Dave Ramsey - 2005
    Questions and answers deal with 100+ of the most-asked questions from "The Dave Ramsey Show"-everything from budget planning to retirement planning or personal buying matters, to saving for college and charitable giving. This is Dave in his most popular format-ask a specific question, get a specific answer.

The Girl's Guide to Kicking Your Career Into Gear: Valuable Lessons, True Stories, and Tips for Using What You've Got (a Brain!) to Make Your Worklife Work for You


Caitlin Friedman - 2008
    If you want to be both passionate about what you do and successful, then you must take control of your professional destiny. Only you can determine who you are, what you can do, and where you want to go. If you are stuck in your career, frustrated at your position within a company, or bored with the profession you have chosen, then it is time to change your thinking. This book will hold your hand while you step back and evaluate where you started, where you are on your career path today, and most important, where you want to be tomorrow. Tired of your current job? Ready for the next steps? Eager to show the world everything you have to offer? Caitlin Friedman and Kimberly Yorio see it all the time: women derailing their careers because they believe that if they just sit quietly, work hard, and please their coworkers, someone upstairs will recognize their talents and dedication and deliver big rewards. But in today’s ultra-competitive workplace, nothing could be further from the truth. If you want your dream job with your dream salary, and all the opportunities and fulfillment that come with it, you have to stand up and go for it--without shame, guilt, or hesitation! The Girls’ Guide to Kicking Your Career into Gear gives you everything you need to decide what you want out of work and create a plan to make it happen. From how to negotiate a raise or a promotion to starting a new profession, Friedman and Yorio provide savvy, reassuring advice on how to successfully navigate every aspect of your career. Their sure-fire tools will show you how to:Sell yourself (without selling out)Master the secrets of the New Girls Network“Manage upward” to impress the right people, the right wayOvercome the fears—from public speaking to risk-taking--that hold you backCope with workplace underminers Ask for what you deserveFight the stereotypes that often keep women from moving up Based on interviews with more than 100 successful women who have shattered the glass ceiling and made great professional strides, The Girl’s Guide to Kicking Your Career into Gear is your ticket to taking charge of your career once and for all – and getting where you want to go.

#ENTRYLEVELBOSS: How to Get Any Job You Want


Alexa Shoen - 2020
    Banging your head against the wall about the job search? Wondering why nobody's even bothering to send you a rejection letter (much less an interview request)? You are not alone. This process is a beast, but there's good news: #EntryLevelBoss is the book for you. This is an easy-to-follow roadmap for transforming yourself from frustrated job seeker into hired, happy, productive human.One part behind-the-scenes memoir, one part playbook, #EntryLevelBoss lays out career coach Alexa Shoen's proven 9-step methodology for approaching the job search during these crazy times we're living through. Think of it like a fitness plan--except instead of killer abs, you wind up with multiple interviews for a bunch of jobs you actually want. Cool, right?This is not another manifesto about finding your passion. (I mean, yes, let's find your passion, sure, but the rent is also due and I would assume you're interested in getting paid.) This is a real plan that's based on the real rules of the game. You'll learn how to effectively identify your future hiring manager, for example, and slide into their DMs in the least creepy way possible.Alexa Shoen is the internet's leading confidant for panicking job seekers. She has guided thousands of people into full-time employment using these exact steps. Even if you're convinced you're the least hireable person on the planet, Alexa's got you covered.

The Age-Well Project: Easy Ways to a Longer, Healthier, Happier Life


Annabel Streets - 2019
    But what should we change and how do we do it? Annabel Streets and Susan Saunders spent their 30s climbing the career ladder, having children and caring for elderly parents - all at the same time. By their 40s, they were exhausted, stressed, sleeping too little and rushing too much. They began to ask whether the prolonged ill health and dementia suffered by their parents was their inevitable future too - could they do anything to avoid requiring their own children to care for them in old age? Thus began THE AGE-WELL PROJECT. With incredible tenacity, Annabel and Susan read 50,000 scientific research papers on all aspects of ageing to find what advice cutting-edge research can offer us on how to ensure the longer lives we're living are healthy and happy. Putting their findings into practice, they found that the lifestyle changes they made were having incredible benefits on their health and wellbeing now - as well as for the future. Told with empathy and humour, in THE AGE-WELL PROJECT Annabel and Susan share the 50 key lessons they learned, the meals they cooked and the experts' tips they uncovered to make the second half of your life the best half of your life - happy, healthy and disease-free. Author BiographyAnnabel was a founder member of an award-winning marketing company, advising the chief executives of companies such as Sony, Reuters and the Financial Times. After four children, and at breaking point, she sold her company. Following a stint studying photography and producing a community cook book, she changed tack and wrote an award-winning novel The Joyce Girl which sold in 14 countries and was selected for the 2017 Berlin Film Festival. Since then she has written regularly for a range of titles including the Daily Telegraph, Psychologies, The Author, the Guardian, The Irish Times, Elle, Australian

Miss Manners' Guide to Excruciatingly Correct Behavior


Judith Martin - 1982
    Your niece swears that no one expects thank-you letters anymore. Your father-in-law insists that married women have to take their husbands' names. Your guests plead that asking them to commit themselves to attending your party ruins the spontaneity. Who is right? Miss Manners, of course. With all those amateurs issuing unauthorized etiquette pronouncements, aren't you glad that there is a gold standard to consult about what has really changed and what has not? The freshly updated version of the classic bestseller includes the latest letters, essays, and illustrations, along with the laugh-out-loud wisdom of Miss Manners as she meets the new millennium of American misbehavior head-on. This wickedly witty guide rules on the challenges brought about by our ever-evolving society, once again proving that etiquette, far from being an optional extra, is the essential currency of a civilized world.

How to Improve Your Leadership and Management Skills - Effective Strategies for Business Managers


Meir Liraz - 2013
    It points out that you must be a leader that people follow, keep informed, make timely decisions and take effective action. In effect you must control the activities of your organization rather than being controlled by them. Here's what’s in the book: * How to lead and manage people; powerful tips and strategies to motivate and inspire your people to bring out the best in them. Be the boss people want to give 200 percent for. * How to Make a Good First Impression * How to Motivate Your Employees in the Workplace * How to Manage Change Effectively * How to Deal With Difficult Employees * Effective Business Negotiation Techniques * How To Set and Achieve Goals * Effective Delegating Strategies * How To Ensure the Profitability of Your Business * How to Create a Business Environment that Supports Growth * All these and much much more. My name is Meir Liraz and I'm the author of this book. According to Dun & Bradstreet, 90% of all business failures analyzed can be traced to poor management. This is backed up by my own experience. In my 31 years as a business coach and consultant to managers, I've seen practically dozens of managers fail and lose their job -- not because they weren't talented or smart enough -- but because they were trying to re-invent the wheel rather than rely on proven, tested methods that work. And that is where this book can help, it will teach you how to avoid the common traps and mistakes and do everything right the first time. Table of Contents 1. How to Lead and Manage People 2. How to Make a Good First Impression 3. How to Motivate Employees in the Workplace 4. How to Manage Change Effectively 5. How to Deal With Difficult Employees 6. Effective Business Negotiation Techniques 7. How To Set and Achieve Goals 8. Effective Delegating Strategies 9. How To Ensure the Profitability of Your Business 10. How to Create a Business Environment that Supports Growth Tags: leadership development, student leadership challenge, business leadership, leadership development program, leadership dynamics, management skills and application, developing management skills.

In Search Of Excellence: Lessons from America's Best-Run Companies


Thomas J. Peters - 1982
    The "Greatest Business Book of All Time" (Bloomsbury UK), In Search of Excellence has long been a must-have for the boardroom, business school, and bedside table.Based on a study of forty-three of America's best-run companies from a diverse array of business sectors, In Search of Excellence describes eight basic principles of management -- action-stimulating, people-oriented, profit-maximizing practices -- that made these organizations successful.This phenomenal bestseller features a new Authors' Note, and reintroduces these vital principles in an accessible and practical way for today's management reader.

Cracking the Code to a Successful Interview: 15 Insider Secrets from a Top-Level Recruiter


Evan Pellett - 2016
    Featured on CBS and WBZ Radio, Pellett is a keynote guest speaker on Nightside with Dan Rea. You may have heard Pellett as the radio expert on interviewing across the United States. This guide also makes the perfect gift to give job-seekers, graduates, or a friend or family member returning to the work force. CRACKING THE CODE TO A SUCCESSFUL INTERVIEW provides a fresh insider-view of the hiring process and a powerful plan for interview success in eight detailed steps. Author Evan Pellett, award-winning corporate recruiter, includes exercises for preparation and practice and a healthy dose of inspiration.In CRACKING THE CODE TO A SUCCESSFUL INTERVIEW, Evan Pellett offers job-seekers an insider-view of the hiring process from his perspective as an award-winning recruiter who has spent a career facing interview hopefuls from the other side of the desk. Pellett, who has recruited for tech giant Oracle and others, breaks down the interview process by revealing the inner workings of a hiring manager’s mind: the unconscious motivations, fears, hopes, and the “questions behind the questions” that drive all-important hiring decisions.Pellett’s unique system is easy to understand in eight steps that help those seeking a new job or promotion stand out in today’s competitive job market. CRACKING THE CODE TO A SUCCESSFUL INTERVIEW includes advice on job research and interview preparation, specific instructions on what to say and do during the interview, and guidelines for writing a stand-out résumé. These practices work equally well in any industry and apply whether the reader is a first-time job seeker, a seasoned executive, someone switching jobs or industries, or a returnee to the workforce. Each chapter includes a worksheet with exercises to put the eight-step plan into action. Throughout, readers will find examples, motivation, and inspiration to help them stay on the path to career advancement and a more fulfilling future.