Late fees were ubiquitous, video-streaming unheard was of, and widespread DVD adoption seemed about as imminent as flying cars. Indeed, these were the widely accepted laws of the land in 1997, when Marc Randolph had an idea. It was a simple thought—leveraging the internet to rent movies—and was just one of many more and far worse proposals, like personalized baseball bats and a shampoo delivery service, that Randolph would pitch to his business partner, Reed Hastings, on their commute to work each morning.But Hastings was intrigued, and the pair—with Hastings as the primary investor and Randolph as the CEO—founded a company. Now with over 150 million subscribers, Netflix's triumph feels inevitable, but the twenty first century's most disruptive start up began with few believers and calamity at every turn. From having to pitch his own mother on being an early investor, to the motel conference room that served as a first office, to server crashes on launch day, to the now-infamous meeting when Netflix brass pitched Blockbuster to acquire them, Marc Randolph's transformational journey exemplifies how anyone with grit, gut instincts, and determination can change the world—even with an idea that many think will never work.What emerges, though, isn't just the inside story of one of the world's most iconic companies. Full of counter-intuitive concepts and written in binge-worthy prose, it answers some of our most fundamental questions about taking that leap of faith in business or in life: How do you begin? How do you weather disappointment and failure? How do you deal with success? What even is success?From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.

    It starts in the nineteenth century with Nusserwanji Tata - a middle-class Parsi priest from the village of Navsari in Gujarat, and widely regarded as the Father of Indian Industry - and ends with Ratan Tata - chairman of the Tata Group until 2012. But it is more than just a history of the industrial house; it is an inspiring account of India in the making. It chronicles how each generation of the family invested not only in the expansion of its own business interests but also in nation building. For instance, few know that the first hydel project in the world was conceived and built by the Tatas in India. Nor that some radical labour concepts such as eight-hour work shifts were born in India, at the Tata mill in Nagpur. The National Centre for the Performing Arts, the Tata Cancer Research Centre, the Tata Institute of Fundamental Research - the list about the Tatas' contribution to India is a long one. A bestseller in Marathi when it was first published in 2015, this is the only book that tells the complete Tata story over two hundred years.

    Whether he is describing his coming of age in America, his formative war experiences, or his life as an artist, this is Vonnegut doing what he does best: being himself. Whimsically illustrated by the author, A Man Without a Country is intimate, tender, and brimming with the scope of Kurt Vonnegut’s passions.

    Based on numerous interviews, this book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the post Jobs era.

    On 29 March 1849, the ten-year-old Maharajah of the Punjab was ushered into the magnificent Mirrored Hall at the centre of the great Fort in Lahore. There, in a public ceremony, the frightened but dignified child handed over to the British East India Company in a formal Act of Submission to Queen Victoria not only swathes of the richest land in India, but also arguably the single most valuable object in the subcontinent: the celebrated Koh-i Noor diamond. The Mountain of Light. The history of the Koh-i-Noor that was then commissioned by the British may have been one woven together from gossip of Delhi Bazaars, but it was to be become the accepted version. Only now is it finally challenged, freeing the diamond from the fog of mythology which has clung to it for so long. The resulting history is one of greed, murder, torture, colonialism and appropriation through an impressive slice of south and central Asian history. It ends with the jewel in its current controversial setting: in the crown of Queen Elizabeth the Queen Mother. Masterly, powerful and erudite, this is history at its most compelling and invigorating.

    Billions of dollars were at stake.At the heart of the battle were two men: Guy Dollé, Chairman and CEO of Luxembourg-based Arcelor, the world's largest steel producer by turnover and Lakshmi Mittal, a self-made Indian industrialist and the richest man in Great Britain. Only one could prevail . . .

    Bestselling author Ira Trivedi travelled from Shillong in the northeast to Chennai in the south, Konark in the east to Mumbai in the west, and over a dozen other cities and towns, in order to gain unprecedented insights into how the nation has sex, gets married and falls in (and out of) love in the 21st century.The book explores the sexual proclivities and mating habits of young Indians on college campuses and in offices; examines the changing face of Indian pornography and prostitution, especially the world of high-class hookers; probes the oppression the LGBT community faces in a nation where the Supreme Court shocked wide sections of society with its ruling on Article 377 that re-criminalized homosexuality; and delves into history, economics and sociology to try and understand how the nation that gave the world the Kamasutra could have become a closed, repressed society with a shockingly high incidence of rape and violence against women—the dark underside to the greater sexual freedom that men and women in our cities have begun to enjoy today.Trivedi goes deep into one of the most enduring institutions of Indian society—marriage—and investigates how it is faring in modern times. She interviews marriage brokers, astrologers, lawyers, relationship counsellors, ‘love commandos’, parents and nervous young brides and grooms, amongst others, to present a nuanced picture of the state of marriage in the country. She discovers that while arranged marriage is still the preferred form of finding a partner for the majority of urban Indians, love marriages are increasing at a tremendous rate. Also on the rise are divorces, extra-marital affairs, open marriages, live-in relationships and the like. Supporting her eye-opening reportage with hundreds of interviews, detailed research, authoritative published surveys and discussions with experts on various aspects of sexuality and marriage, Trivedi has written a book that is often startling, sometimes controversial, but is always entertaining and original. India in Love will change the way urban Indians view themselves and one another.

    And this may sound weirdly obvious, but every single one of those pieces of software was written by a programmer. Programmers are thus among the most quietly influential people on the planet. As we live in a world made of software, they're the architects. The decisions they make guide our behavior. When they make something newly easy to do, we do a lot more of it. If they make it hard or impossible to do something, we do less of it.If we want to understand how today's world works, we ought to understand something about coders. Who exactly are the people that are building today's world? What makes them tick? What type of personality is drawn to writing software? And perhaps most interestingly -- what does it do to them?One of the first pieces of coding a newbie learns is the program to make the computer say "Hello, world!" Like that piece of code, Clive Thompson's book is a delightful place to begin to understand this vocation, which is both a profession and a way of life, and which essentially didn't exist little more than a generation ago, but now is considered just about the only safe bet we can make about what the future holds. Thompson takes us close to some of the great coders of our time, and unpacks the surprising history of the field, beginning with the first great coders, who were women. Ironically, if we're going to traffic in stereotypes, women are arguably "naturally" better at coding than men, but they were written out of the history, and shoved out of the seats, for reasons that are illuminating. Now programming is indeed, if not a pure brotopia, at least an awfully homogenous community, which attracts people from a very narrow band of backgrounds and personality types. As Thompson learns, the consequences of that are significant - not least being a fetish for disruption at scale that doesn't leave much time for pondering larger moral issues of collateral damage. At the same time, coding is a marvelous new art form that has improved the world in innumerable ways, and Thompson reckons deeply, as no one before him has, with what great coding in fact looks like, who creates it, and where they come from. To get as close to his subject has he can, he picks up the thread of his own long-abandoned coding practice, and tries his mightiest to up his game, with some surprising results.More and more, any serious engagement with the world demands an engagement with code and its consequences, and to understand code, we must understand coders. In that regard, Clive Thompson's Hello, World! is a marvelous and delightful master class.

     The book contains several interesting accounts, starting from incidents in his younger days to his interactions with celebrities from different spheres like business, politics, the entertainment industry and the media. It has several interesting anecdotes and crisp word sketches of celebrities like Shobha De, Sonia Gandhi and Salman Rushdie.The story starts in the city of Lucknow, where Mehta grew up with his family members, who were refugees from Pakistan. The book provides an interesting account of his time in Britain, when Mehta’s journalistic interests were fueled by English newspapers like The New Statesman, The Guardian and The Daily Telegraph.It then charts his return to Bombay, and his stint as the editor of Debonair, an Indian version of Playboy. Mehta also explains his early efforts in establishing The Sunday Observer and Outlook, while slowly turning into one of the most influential personalities in journalistic circles.Thanks to his decades of experience in the journalistic field, his autobiography holds a treasure chest of interesting instances that add spice to the book. He also shares his valuable insights and experience, providing tips for aspiring editors and journalists.About Vinod MehtaVinod Mehta is best known for being the Editor-in-chief of Outlook Magazine, a position that he maintained till the end of January 2012. He now serves as an advisor to the publication.Mehta has written some other books, and they include:Meena KumariMr Editor, How Close Are You to The PM?Bombay: A Private ViewThe Sanjay StoryVinod Mehta’s style of writing is informal and very direct, true to his journalistic roots. In this book, his style is anecdotal and irreverent.Vinod Mehta’s wife, Sumita Paul, is also a journalist. She has worked for The Sunday Times and The Pioneer.

    By following the teams that are inventing some of the world's best-loved toys, it spotlights the company's disciplined approach to harnessing creativity and recounts one of the most remarkable business transformations in recent memory. Brick by Brick reveals how LEGO failed to keep pace with the revolutionary changes in kids' lives and began sliding into irrelevance. When the company's leaders implemented some of the business world's most widely espoused prescriptions for boosting innovation, they ironically pushed the iconic toymaker to the brink of bankruptcy. The company's near-collapse shows that what works in theory can fail spectacularly in the brutally competitive global economy. It took a new LEGO management team – faced with the growing rage for electronic toys, few barriers to entry, and ultra-demanding consumers (ten-year old boys) – to reinvent the innovation rule book and transform LEGO into one of the world's most profitable, fastest-growing companies.  Along the way, Brick by Brick reveals how LEGO:- Became truly customer-driven by co-creating with kids as well as its passionate adult fans- Looked beyond products and learned to leverage a full-spectrum approach to innovation- Opened its innovation process by using both the "wisdom of crowds" and the expertise of elite cliques- Discovered uncontested, "blue ocean" markets, even as it thrived in brutally competitive red oceans- Gave its world-class design teams enough space to create and direction to deliver built a culture where profitable innovation flourishes Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, just like LEGO. Whether you're a senior executive looking to make your company grow, an entrepreneur building a startup from scratch, or a fan who wants to instill some of that LEGO magic in your career, you'll learn how to build your own innovation advantage, brick by brick.

    No academic analysis or bystander’s account can capture it. Now Doug Edwards, Employee Number 59, offers the first inside view of Google, giving readers a chance to fully experience the bizarre mix of camaraderie and competition at this phenomenal company. Edwards, Google’s first director of marketing and brand management, describes it as it happened. We see the first, pioneering steps of Larry Page and Sergey Brin, the company’s young, idiosyncratic partners; the evolution of the company’s famously nonhierarchical structure (where every employee finds a problem to tackle or a feature to create and works independently); the development of brand identity; the races to develop and implement each new feature; and the many ideas that never came to pass. Above all, Edwards—a former journalist who knows how to write—captures the “Google Experience,” the rollercoaster ride of being part of a company creating itself in a whole new universe. I’m Feeling Lucky captures for the first time the unique, self-invented, yet profoundly important culture of the world’s most transformative corporation.

    Can small artists still thrive in the Internet era? Can giant record labels avoid alienating their audiences? This is a book about the pitfalls and the opportunities that creative industries (and individuals) are confronting today — about how the old models have failed or found new footing, and about what might soon replace them. An essential read for anyone with a stake in the future of the arts, Information Doesn’t Want to Be Free offers a vivid guide to the ways creativity and the Internet interact today, and to what might be coming next.

    Within ten years, he was a millionaire businessman. After twenty years, he was the world’s biggest movie star. In 2003, he was elected governor of California and a household name around the world.Chronicling his embodiment of the American Dream, Total Recall covers Schwarzenegger’s high-stakes journey to the United States, from creating the international bodybuilding industry out of the sands of Venice Beach, to breathing life into cinema’s most iconic characters, and becoming one of the leading political figures of our time. Proud of his accomplishments and honest about his regrets, Schwarzenegger spares nothing in sharing his amazing story.

    The True Believer -- the first and most famous of his books -- was made into a bestseller when President Eisenhower cited it during one of the earliest television press conferences. Completely relevant and essential for understanding the world today, The True Believer is a visionary, highly provocative look into the mind of the fanatic and a penetrating study of how an individual becomes one.

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