Readings for Foundations of Communication


Steven D. Levitt - 2004
    

The Art of Psychological Warfare: 51 Principles of Conflict Resolution, Negotiation, Strategy, Office Politics, Career Building, Self Help, & Motivation for Success & Happiness in Business & Life


Mark B. Warring - 2015
    The August 26, 2015 reviewer is correct in that there are some typos and at least one misuse of speech in this first edition and they will be corrected if there is enough interest for me to publish a corrected and expanded second edition. The reviewer suggests you read Mr. Greene's book instead, and while his books are excellent, I view his voice and message as distinctly different than mine.Furthermore, the reviewer admits he did not take the time to fully read my book, which would've only taken him about an hour to do, but still feels he can appropriately label it as "paranoia" with "the author... constantly looking over his shoulder, watching for the boogeyman." Emulating Mr. Greene's poetic and heightened writing style, he states "Where this book is flawed and reeks of amateur, Greene's book is slick and authoritative."I don't think my book is for everyone, because not everyone is willing to honestly evaluate how the self interest of others can, at times, collide with their own self interest. If you want a book with no grammatical errors, that is politically correct, and will not challenge your thinking in any way, then this book is not for you. If, on the other hand, you find the subject matter interesting based on the description below and are open minded enough to have your views challenged, then give this book a try. At present I have lowered the price from $2.99 USD to 99 cents in hopes of generating more interest in the book, and hopefully more balanced reviews.If you know anything about Amazon sales rank and pricing, then you know that very little revenue has been generated from this book. I didn't write and publish this for the money. I did it to challenge you. I humbly invite you to take this journey with me. You've got nothing to lose. Sincerely, Mark B. WarringThis book is not a joke. Psychological warfare is happening all around you regardless of whether you admit or not. Why continue to be an unknowing victim? Why continue to hopelessly wish that the world becomes fair? Why not understand the methods others are using against you so that you can know what your options are to defend yourself? You can be a good person with a strong sense of self while engaging in psychological warfare. And you don't have to lose your mind in the process.This brief book of approximately 10,000 words is about the way the world really works and what you can do about it. It is not a book about being nice to people and actively listening to them. Those books have their place, and I'm not necessarily knocking them, but this book won't waste your time with politically correct tactics that you're already smart, studied, and savvy enough to know about.This is a book about confronting your private thoughts about inevitable conflicts. Some of this book may completely shock you and cause you to confront reality for what it truly is. Think of this book as Lao Tzu meeting Sun Tzu meeting Machiavelli meeting Napoleon Hill and formulating a practical treatise for our time.No matter how little or how much money or power you have, you'll be attacked and exploited. But in the wake of conflict and stress, you can be happy and self expressed, as this is ultimately a book about enjoying life's highest victories. Please join me on this journey. Buy this book now and start reading it. I don't think you'll regret it.

Right-Wing Collectivism: The Other Threat to Liberty


Jeffrey Tucker - 2017
    Most people of the current generation lack a sense of the historical sweep of the intellectual side of the right-wing collectivist position. Jeffrey Tucker, in this collection written between 2015 and 2017, argues that this movement represents the revival of a tradition of interwar collectivist thought that might at first seem like a hybrid but was distinctly mainstream between the two world wars. It is anti-communist but not for the reasons that were conventional during the Cold War, that is, because communism opposed freedom in the liberal tradition.Right-collectivism also opposes traditional liberalism. It opposes free trade, freedom of association, free migration, and capitalism understood as a laissez-faire free market. It rallies around nation and state as the organizing principles of the social order—and trends in the direction of favoring one-man rule—but positions itself as opposed to leftism traditionally understood.We know about certain fascist leaders from the mid-20th century, but not the ideological orientation that led to them or the ideas they left on the table to be picked up generations later. For the most part, and until recently, it seemed to have dropped from history. Meanwhile, the prospects for social democratic ideology are fading, and something else is coming to fill that vacuum. What is it? Where does it come from? Where is it leading?This book seeks to fill the knowledge gap, to explain what this movement is about and why anyone who genuinely loves and longs for liberty classically understood needs to develop a nose and instinct for spotting the opposite when it comes in an unfamiliar form. We need to learn to recognize the language, the thinkers, the themes, the goals of a political ethos that is properly identified as fascist."Jeffrey Tucker in his brilliant book calls right-wing populism what it actually is, namely, fascism, or, in its German form national socialism, nazism. You need Tucker’s book. You need to worry. If you are a real liberal, you need to know where the new national socialism comes from, the better to call it out and shame it back into the shadows. Now."— Deirdre McCloskey

Organic: A Journalist's Quest to Discover the Truth behind Food Labeling


Peter Laufer - 2014
    It is also a wakeup call about the dubious origins of food labeled organic. After eating some suspect organic walnuts that supposedly were produced in Kazakhstan, veteran journalist Peter Laufer chooses a few items from his home pantry and traces their origins back to their source. Along the way he learns how easily we are tricked into taking “organic” claims at face value.With organic foods readily available at supermarket chains, confusion and outright deception about labels have become commonplace. Globalization has allowed food from highly corrupt governments and businesses overseas to pollute the organic market with food that is anything but. The organic environment is like the Wild West: oversight is virtually nonexistent, and deception runs amok. Laufer investigates so-called organic farms in Europe and South America as well as in his own backyard in the Pacific Northwest.The book examines what constitutes organic and by whom the definitions are made. The answers will stun readers, who have been sold a questionable, highly suspect, and even false bill of goods for years.

WallStreetBets: How Boomers Made the World's Biggest Casino for Millennials


Jaime Rogozinski - 2020
    There was a time when the stock market was a mechanism for growing businesses to raise money, playing a large role in the industrial revolution-boosting America to a global superpower. Today the stock market has morphed into a high-tech system of fluctuating arbitrary numbers which are used by individuals and industries alike to find profit opportunities by placing bets, masqueraded as sophisticated financial maneuvers with fancy labels and acronyms. Nowhere is this more evident than with the tendencies observed today. There is a shocking trend by today's Millennial generation to shamelessly and unapologetically find ways to use the stock market to place very high-risk bets. And unlike formal Wall Street investment institutions, these gamblers, of sorts, don't attempt to disguise the game: they are proud to call Wall Street a casino. Jaime Rogozinski combs through various elements of how reckless investors play Wall Street similar to a casino. He illustrates these often in playful ways, using entertaining and compelling real-world anecdotes. His stories are taken straight from Reddit's r/wallstreetbets community which Jaime founded in 2012, and currently has more than 800,000 followers in addition to 3 million unique visitors a month. WallStreetBets is a forum based gathering where people are notoriously known for taking a brazen and public approach at gambling with the stock market.

Stay Positive: Encouraging Quotes and Messages to Fuel Your Life with Positive Energy


Jon Gordon - 2019
    After many requests to create a collection of his quotes, Jon teamed up with his long-time friend, Daniel Decker, to create Stay Positive. Stay Positive is more than a book of positive quotes. This book is a resource you can turn to each day for encouragement to help you take on your daily challenges, pursue your goals and dreams, and create positive momentum in your life. The power of positive thoughts is not about being Pollyanna Positive; it’s the real stuff that makes a proven difference in your perspective and life. After all, we don’t give up because it’s hard; we give up because we get discouraged. By fueling yourself with encouragement and positive energy, you’ll have greater power to overcome negativity, neutralize the naysayers, and conquer adversity. Stay Positive is more than a phrase. It’s an approach to life that says when you get knocked down, you'll get back up and find a way forward one faithful step and optimistic day at a time. Start your day with a message from the book, or pick it up anytime you need a mental boost. You can start from the beginning, or open the book to any page and find a message that speaks to you. However you decide to use Stay Positive, it’s a go-to resource for anyone wanting to inject a healthy dose of positivity into their life.

Day Trading Made Easy: A Simple Strategy for Day Trading Stocks


Matthew R. Kratter - 2017
    Amazon best-selling author and professional trader, Matthew Kratter will teach you everything you need to know to day trade stocks-- and to avoid getting wiped out. And if you ever get stuck, you can always reach out to him by email (provided inside of the book), and he will help you. To start making money today, scroll to the top of this page and click BUY NOW.

Waffle Street: The Confession and Rehabilitation of a Financier


James Adams - 2010
    Wearied by eight years in the bond market and disillusioned by the financial services profession, he decides to get an “honest job” for a change. Before he knows what hit him, Jimmy finds himself waiting on tables of barflies at his local Waffle House.Amidst the glorious chaos of the night shift, the 24-hour diner affords a bevy of comedic experiences as the author struggles to ingratiate himself with a motley crew of waiters and cooks.Unexpectedly, the restaurant also becomes a font of insight into financial markets and the human condition.In a uniquely hilarious and thought-provoking narrative, Waffle Street unravels the enigmas of money, banking, economics, and grits once and for all. As they laugh heartily at the author’sexpense, readers will develop a profound appreciation for the first principle of economics: there really is no such thing as a free lunch.

How to Make $1,000 Per Day Clear Profit on Amazon with One Single $35 Product You Choose: - and - How to Become an After-Tax Cash Millionaire in 3 Simple ... Make Money on the Internet, Small Business)


Bradford Sullivan - 2014
     * Compelling evidence that selling products on Amazon may be the best home-based business opportunity ever created * The Simple Profit Blueprint – How to Make $1,000 Per Day Clear Profit on Amazon with One Single $35 Product You Choose * The biggest obstacle in your way of achieving that goal and how I will help you overcome it (Hint: It's all in your head) * What selling products on Amazon is all about * The common misconceptions about selling products on Amazon * The powerful advantages to selling on Amazon as opposed to trying to sell products online on your own * The PRICELESS benefits to “Partnering” with Amazon * The basics of selling products on Amazon * The basics of finding profitable products to sell on Amazon * The two distinctly different methods to find the products you’ll be selling on Amazon * The “Retail Arbitrage” method of sourcing products to sell on Amazon * The “Private Label” method of sourcing products to sell on Amazon * Two distinctly different methods of Private Labeling products to sell on Amazon * Two distinctly different ways to sell your products on Amazon * Our (my partner and I) experience in our first year as Amazon sellers, exactly how much money we made and what it taught us * Retail Arbitrage vs. Private Label * The two major obstacles to making really big money with Retail Arbitrage * How to sign-up as an Amazon seller today for free and why you'll soon want to pay $39.99 per month to go "Pro" * You're creating "AZ Money Machines" (AMMs instead of ATMs) * How Amazon pays you and the breakdown of the check Amazon would be sending you every two weeks (or depositing directly into your bank account) * How the blueprint creates a self-perpetuating NET annual income of $360,720 * Why you should NOT make your goal $1,000 per day * How to become a cash millionaire in 3 simple steps * How building an enormously successful Amazon business is a simple step-by-step process * How to earn insanely high annualized returns on your product investments * How you can “fail” your way to success * The “Beyond Amazon” Bonus * How to scale your business up with three simple steps to where you are a bona fide cash millionaire * Can you really make more money in one week than you've ever made on your old job in one year? (Simple answer – YES!) * Where to get 100% of the money you need to grow your Amazon business as large as you want – at 0% interest * Where to find MORE money to build your business * Your Free* Training * Your Shortcut to the BIG Money * Your action steps to get started today * Chart your success to $1,000 per day – and more * The "Secret Sauce" that will supercharge your motivation and determination to succeed in this business Tags: Amazon Private Label FBA, FBA, Private Label FBA, Amazon FBA, Amazon FBA Secrets, Sell on Amazon, Retail Arbitrage, Physical Products, Private Label, FBA, Private Label, Home-Based Business, Amazing Selling Machine, Fulfillment by Amazon, Private La

The Critical Mind: Make Better Decisions, Improve Your Judgment, and Think a Step Ahead of Others


Zoe McKey - 2017
     Spot inconsistencies and lies, and apply logic to your daily life. If you want to become a critical, effective, and rational thinker instead of an irrational and snap-judging one, this book is for you. Critical thinking skills strengthen your decision making muscle, speed up your analysis and judgment, and help you spot errors easily. The Critical Mind offers a thorough introduction to the rules and principles of critical thinking. You will find widely usable and situation-specific advice on how to critically approach your daily life, business, friendships, opinions, and even social media. Critical thinking not only saves you time but saves you money and helps you prevent misunderstanding and disappointment. • Learn the main elements of critical thinking. • The theories and practices of the best critical thinkers of the world. • Tips to keep your brain in good shape and receptive to analysis. • Solve your problems with critical thinking. • Become a quicker and better decision maker. Cut out the inefficiencies of your life. The Critical Mind is a guideline for everyone who wishes to learn the basics of critical thinking. If you work in business, education, healthcare, or you study, you’ll find the book equally useful. The book takes a deep look at the framework of geniuses like Richard Paul and Linda Elder to give you a well-established foundation on effective thought. • Become a more effective communicator having relevant argument points. • How to apply critical thinking in a group. • Guiding questions that help you think more critically. • Four types of critical thinking exercise to deepen your knowledge each day. The Critical Mind gives you the best theories and practices to become a more successful and better thinker. Know that the people whom you admire for their mind aren’t aliens, they just use their minds differently. In this book, I unveil how and what they do differently. Delete this. Too repetitive. Put something about the author Discover hidden opportunities, gain a solution-oriented mindset, solve difficult tasks, and understand the world more deeply. Critical thinking will enhance your creativity, logic, intelligence, and helps you navigate through everyday life matters more easily. Think faster, argue better, and succeed consistently.

Code Halos: How the Digital Lives of People, Things, and Organizations Are Changing the Rules of Business


Malcolm Frank - 2014
    Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and products--what authors Malcolm Frank, Paul Roehrig, and Ben Pring call Code Halos. This is far beyond "Big Data" and analytics. Code Halos spark new commercial models that can dramatically flip market dominance from industry stalwarts to challengers. In this new book, the authors show leaders how digital innovators and traditional companies can build Code Halo solutions to drive success. The book:Examines the explosion of digital information that now surrounds us and describes the profound impact this is having on individuals, corporations, and societies; Shows how the Crossroads Model can help anticipate and navigate this market shift; Provides examples of traditional firms already harnessing the power of Code Halos including GE's Brilliant Machines, Disney's theme park Magic Band, and Allstate's mobile devices and analytics that transform auto insurance. With reasoned insight, new data, real-world cases, and practical guidance, Code Halos shows seasoned executives, entrepreneurs, students, line-of-business owners, and technology leaders how to master the new rules of the Code Halo economy.

Banksy's Bristol: Home Sweet Home


Steve Wright - 2007
    The images were taken when Banksy joined Bristol's radical football team The Easton Cowboys on a tour of Mexico to play football against the Zapatista freedom fighters. The new edition also contains sections on the Banksy vs Bristol Museum show, Exit Through The Gift Shop, The Tesco Value Petrol Bomb, an interview with John Nation and more. The book is a celebration of Banksy's street art in his home city of Bristol and places him in the context of 3D, John Nation from the Barton Hill Youth Club, Inkie, Nick Walker and the other artists and musicians who were instrumental in linking Bristol to the original New York hip-hop scene. It is the most revealing account of Banksy's formative years and contains more than one hundred images of his Bristol art, as well as pictures of Banksy at work, many of which have never been published before. Steve Wright, traces Banksy's roots back to the rave culture of the Nineties and draws a rounded picture of an artist who is most famous for being anonymous.

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success


Mike Schultz - 2009
    A necessary addition to your reading." --David Maister, author of Managing the Professional Service Firm"Professional Services Marketing will certainly become the bible of the field in short order! Without a doubt, the most useful compendium of marketing insight for the practicing professional services firm executive...BRAVO!" --Leonard A. Schlesinger, President, Babson College, and coauthor of The Service Profit Chain"It's no longer sufficient to be a good 'expert for hire'--you need a brand and a powerful marketing engine behind you. Professional Services Marketing is a gold mine of research based strategies, best practices, and specific techniques that will help you consistently win in the client marketplace and outshine your competition. It's thoughtful, funny, and filled with the how-to so often missing in business books." --Andrew Sobel, coauthor of Clients for Life"Schultz and Doerr offer tactics and information in an easy-to-read, concise, and enjoyable format. Professional Services Marketing should be a required resource in every professional marketer's tool box!" --R. Granville Loar, Executive Director, Association for Accounting Marketing"This book is an excellent resource for anyone involved in professional services. It is especially timely in our current challenging economic conditions, and the ideas and guidance are relevant for the better times to come as well." --Josh Lee, Partner, Monitor Group"Smart. Practical. Comprehensive. This is the one book that won't collect dust on my shelf." --Kevin McMurdo, Chief Marketing Officer, Perkins Coie"Professional Services Marketing is the first book to directly address the challenges of the professional services marketer. This book is filled with practical wisdom and research on best practices and processes specifically for this industry. A must-read for anyone in a professional services firm!" --Paul Dunay, Global Director of Integrated Marketing, BearingPoint

Fools Rush In: Steve Case, Jerry Levin, and the Unmaking of AOL Time Warner


Nina Munk - 2004
    The news was crazy, incredible. The biggest merger ever, it was, according to the media, an "awesome megadeal" and "a fusion of guts and glory." It was "the deal of the century" and "a mega-marriage of earth and cyberspace." An Internet upstart, AOL was buying the world's most powerful media and entertainment company. "A company that isn't old enough to buy beer," marveled the Wall Street Journal, "has essentially swallowed an ancien régime media conglomerate that took most of a century to construct."Two years later, after the smoke had cleared, $200 billion of shareholder value had vanished into cyberspace. On the trail of possible fraud, the SEC and the Justice Department started investigating AOL Time Warner's accounting practices. Meanwhile, a civil war had broken out inside the company, complete with backstabbing and personal betrayals. Before long, almost every major player was out of the company, discredited, and humiliated. Jerry Levin, Time Warner's "resident genius," lost his job, lost his reputation, and, in the view of some people, simply "lost it." Steve Case, the visionary leader of AOL, was forced out of the company he had created. Gone too was the telegenic wonder-boy Bob Pittman, and his gang of fast-talking salesmen. As for Ted Turner, he resigned from his post as vice-chairman of AOL Time Warner in early 2003, bitter, wiser, and $8.5 billion poorer.Fools Rush In is the definitive account of one of the greatest fiascos in the history of corporate America. In a narrative fraught with drama, Nina Munk reveals the overweening ambition and moral posturing that brought down the Deal of the Century. With painstaking reporting and the remarkable eye for detail she's known for, Munk lays out, step by step, the anatomy of a debacle. Irreverent, witty, and iconoclastic, she sees through it all brilliantly."As in all great Greek tragedies, you knew the plot before it played out," one perceptive insider told Munk on the subject of the AOL Time Warner deal; "you knew who'd be sacrificed at the altar." Here's what we discover in Fools Rush In: In their single-minded quest for power, Steve Case and Jerry Levin were at each other's throats even before the deal was announced. Bob Pittman was regarded as a "windup CEO" by Case, and viewed as a hustler by just about everyone at Time Warner. Ted Turner underestimated Jerry Levin's ruthlessness badly. And Levin himself, convinced he was creating a great legacy comparable to that of Time Inc.'s founder, Henry Luce, refused to acknowledge the obvious: that, with a remarkable sense of timing, Steve Case had used grossly inflated Internet paper to buy Time Warner.

Killing Lincoln/Killing Kennedy Boxed Set


Bill O'Reilly - 2013
    Now you can experience both of the vivid and remarkable accounts of the assassinations that changed America's history in a dual hardcover boxed set. Relive the last days of Abraham Lincoln and John F. Kennedy—two presidents living in different eras, yet tied by their duty to their country and the legacies they so abruptly left behind.