All of the mentioned are just puppets on an invisible string doing the biddings of a few unseen puppeteers. Yes, that’s right. A few elite and undisclosed organizations send our children off to war, restrict the growth of the middle class, and limit educational opportunities for American citizens. The sad truth is this is nothing new. Thomas Jefferson and Benjamin Franklin warned of the dangers and destructive power of these elites if left unchecked. These few unchosen were able, and continue, to use the Federal Reserve Banking System, universities, and war to create economic recessions and depressions that provide unnoticed benefits to a select group of social manipulators. In this stunning new book, Mark Mullen takes us on an intellectual journey through the world of secret partnerships created by unfamiliar ideologues designed to acquire most of the nation’s wealth and power. In Who Controls America, Mullen shines a light on those few elites who place greed, power, and profits above the interests of the American citizen and the pursuit of the American Dream.

    When this investors’ darling was exposed as a house of cards, tales of fraudulent accounting, a lavish lifestyle involving multimillion-rand racehorses and ructions in the ‘Stellenbosch mafia’ made headlines around the world. As regulators tally up the cost, 'Financial Mail' editor Rob Rose reveals the real inside story behind Steinhoff. Based on dozens of interviews with key players in South Africa, the UK, Germany and the Netherlands – and documents not yet public – Steinheist reveals: how Bruno Steinhoff formed the company by doing business in the Communist bloc and apartheid South Africa; how the ‘Markus myth’ started in the dusty streets of Ga-Rankuwa and grew thanks to a ‘bit of luck’ in a 1998 takeover; how Jooste insiders shifted nasty liabilities off Steinhoff’s balance sheet to secretive companies overseas in order to present a false picture of the profits; how Wiese was lucky to lose only R59bn and how Shoprite narrowly escaped getting caught in Steinhoff’s web; and what happened behind closed boardroom doors in the frantic week before Jooste resigned.

    At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership--all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent . . . for their very survival. The Art of War for Small Business is the first book to apply Sun Tzu's wisdom to the small business arena. Featuring inspiring examples of entrepreneurial success, the book's 12 timeless lessons reveal how to: ● Choose the right ground for your battles ● Prepare without falling prey to paralysis ● Leverage strengths while overcoming limitations ● Strike competitors' weakest points and seize every opportunity● Focus priorities and resources on conquering key challenges ● Go where the enemy is not ● Build and leverage strategic alliances Big companies may deploy overwhelming forces, but small companies can outsmart, outmaneuver, and outstrategize larger adversaries to capture crucial sectors, serve unmet needs, and emerge victorious.

    As the petroleum minister for Saudi Arabia and the leading force behind OPEC, he was the biggest player in the world's biggest business - oil.His is a story of ultimate political power, of the Middle East, of the "oil weapon" and the embargoes, of a brilliant young Saudi lawyer who emerged from the desert sands to walk comfortably through the halls of power in Washington DC, in London, in Paris, and throughout much of the rest of the world.It is also the story of a man who, in 1975, faced sudden death not once but twice. His mentor and lifelong support, the legendary King Faisal, was shot dead at his feet; and nine months later Yamani himself was kidnapped by the terrorist who was known as, "Carlos the Jackal," only narrowly escaping with his life.Co-starring Richard Nixon, Henry Kissinger, Margaret Thatcher, Yassir Arafat, Saddam Hussein, Colonel Qaddafi, Jimmy Carter, the CIA, the Shah of Iran, Ronald Reagan and Nat King Cole, this is the up close and personal story of a man who strode across the world's stage a superstar in the media, was heralded as "the best friend the West had in the Middle East," and yet became the face of the oil embargoes that threatened to cripple Western economies.A brilliant and enormously charming man who could move markets with a few simple words, Sheikh Yamani earned the respect of political leaders in the West while suffering the jealousy of kings and princes back home. His sudden and abrupt firing in October 1986 made front page headlines throughout the world.Written in 1988 with the unprecedented cooperation of Sheikh Yamani - meeting with him regularly over the course of a year in five countries - plus hundreds of interviews with the people who knew him best, Jeffrey Robinson's gripping and intimate account opens a door to the very heart of one of the world's most controversial and fascinating statesmen.Heralded in the West as "the best book ever written about the oil business," and banned in Saudi Arabia when it was first published, this #1 international bestseller is now, finally, available as an eBook for the first time.*** "A sizzler" - Today*** "Bestselling writer Jeffrey Robinson has taken the lid off Yamani's life" - Sunday Express*** "Rich in entertaining anecdote" - Financial Times*** "Superb" - The Sunday Times*** "Robinson provides the reader with a portrait of a man who, while claiming he was nothing more than a simple Bedouin, became a deft politician and media personality indelibly associated in the public mind with the rise in OPEC economic power and Saudi Arabia's leading position in global oil production" - Washington Report*** "In crisp, straightforward sentences, Robinson describes how Ahmed Zaki Yamani's close relationship with King Faisal, and his own urbane intelligence, made him the dominant industry figure worldwide" - Publishers Weekly*** "Yamani emerges from the book as a man of intelligence and charm, deeply devoted to his family and his Muslim faith, who rose from a Mecca boyhood to become a jet-setting world figure and custodian of one-third of the non-communist world's oil" - Houston Post*** "Riveting, fast paced" - Globe and Mail*** "Robinson weaves a fascinating tale" - San Francisco Chronicle*** "A colorful, well rounded biography." - Philadelphia Inquirer*** "Oil gagsters were referring to the hot book as "the OPEC version of the Andy Warhol Diaries" - Liz Smith*** "A Fascinating portrait of this master politician" - Wall Street Journal

    With controversial ideas and funny stories, it covers topics that readers will recognize from their course and some new but equally important areas to challenge their thinking. Part of a highly popular new series this book will make you better able to question and understand this burgeoning field.

    Offer people the chance to test your ideas themselves–a “try before you buy” philosophy. People want to believe your ideas, so give them a reason to. Examples include the Nobel-winning scientist no one believed, flesh-eating bananas, and the human-scale principle.

    The work of Yagyῡ Munenori from 1632 concerns martial arts and military science. It is translated by Thomas Cleary and can be found tucked behind Miyamoto Musashi‘s “the Book of five rings” from 1643. Both these texts analyse conflict between two men armed with swords and scale this up bigger battles. These important treaties on swordsmanship, and have been taken as giving lessons on life in general.

    Yet, for every public intervention that spurs entrepreneurial activity, there are many failed efforts that waste untold billions in taxpayer dollars. When has governmental sponsorship succeeded in boosting growth, and when has it fallen terribly short? Should the government be involved in such undertakings at all? "Boulevard of Broken Dreams" is the first extensive look at the ways governments have supported entrepreneurs and venture capitalists across decades and continents. Josh Lerner, one of the foremost experts in the field, provides valuable insights into why some public initiatives work while others are hobbled by pitfalls, and he offers suggestions for how public ventures should be implemented in the future. Discussing the complex history of Silicon Valley and other pioneering centers of venture capital, Lerner uncovers the extent of government influence in prompting growth. He examines the public strategies used to advance new ventures, points to the challenges of these endeavors, and reveals the common flaws undermining far too many programs - poor design, a lack of understanding for the entrepreneurial process, and implementation problems. Lerner explains why governments cannot dictate how venture markets evolve, and why they must balance their positions as catalysts with an awareness of their limited ability to stimulate the entrepreneurial sector. As governments worldwide seek to spur economic growth in ever more aggressive ways, "Boulevard of Broken Dreams" offers an important caution. The book argues for a careful approach to government support of entrepreneurial activities, so that the mistakes of earlier efforts are not repeated.

    It is the true story of what the war was like in Bosnia and in Kosovo.Combined with the stories are his 'observations' about the military tactics that were applied in these conflicts. They provide practical advice for soldiers and civilians on how to survive in a war zone.

     You surely have heard something about the Korean War. Or the Forgotten War as some call it. But do you really know all that happened? Have you heard the personal stories from the people who actually saw or did the fighting? If you haven't, you are in for a treat. While the war was among the shortest in history, it left an invisible mark - a divided Korea. And there's a lot that led to that. It wasn't just about the UN and South Korea fighting against North Korea, China, and the Soviet Union. You will: * Learn what UN soldiers did with Chinese corpses when it got cold. * Understand Japan's role in facilitating the war. * Know the real reason China got into the war despite being very scared of America. * Know why America got stung by underequipped and underskilled Chinese fighters * Learn why Truman was saved from impeachment for firing MacAurthor. * Know why America backed an undemocratic South Korean president There is a lot more you will learn in this book. Just click the download button to start reading.

    Fox. The parable follows a young New England paperboy, named Rain, as he learns the business of being in business and quickly becomes the best paperboy in town. Through a series of humorous poignant vignettes, Jeff illustrates forty rainmaker business lessons that can be applied to not only paperboys, but anyone in business and sales. Rain's time as a paperboy proves to be just as valuable as getting an MBA. As with Jossey-Bass' popular Lencioni business fables, the format for Rain includes an actionable business model at the end of the book with instant takeaways and practical advice.

    The recession, however, is just the tip of iceberg. We have deeper problems. Most importantly, the rate of innovation is down. Patents, which were designed to promote the progress of science and the useful arts, have instead become weapons in a war for competitive advantage with innovation as collateral damage. College,once a foundation for innovation, has been oversold. We have more students in college than ever before, for example, but fewer science majors. Regulations, passed with the best of intentions, have spread like kudzu and now impede progress to everyone's detriment. "Launching the Innovation Renaissance" is a fast-paced look at how we can accelerate innovation and build a solid 21st-century economy.*****"This is a great book. It’s fast-paced, fun to read, informative as hell, and it gets everything right. It’s the kind of book that made me wish I’d written it — until I realized that I could never have written it half so well. I wish everyone in the world would read this book. It only takes a couple of hours, and it is by far the best introduction I know of to the topic that towers above all others in its importance for the happiness of human beings everywhere, now and in the future, namely how to foster and accelerate the kinds of innovation that lead to economic growth. It will, I hope and expect, make you an enlightened advocate for enlightened policies. And it will arm you with a bundle of fun facts and anecdotes to share with your friends. This book might turn you into a proselytizer, but it will surely not turn you into a bore."Steven Landsburg, author of 'The Armchair Economist,' 'More Sex is Safe Sex,' 'The Big Questions' and regular contributor to Slate, Forbes, The Wall Street Journal. If you're interested in innovation like I am, you need to read 'Launching the Innovation Renaissance.' Alex poses thought experiments from patents to prizes, from health to education to immigration. He skewers Soviet-style employment bargains and offers insightful alternatives to improve our educational system. Alex is occasionally snarky, often witty, always incisive. Read this on your next flight. "- Tom Vander Ark, CEO of Open Education Solutions. Previously he served as president of the X PRIZE Foundation and was the Executive Director of Education for the Bill & Melinda Gates Foundation. "Progress comes from improvements in both our technologies and our rules. Alex Tabarrok makes a compelling case that in the United States, our rules on patents, education, and immigration are holding us back. If you want to think clearly about policies that matter for growth, turn off the TV, stop surfing the web, and read this book!" - Paul Romer, New York University Stern School of Business."Alex Tabarrok reveals the hidden roadblocks to innovation in the American economy, and shows us persuasively -- and concisely -- how to fix them. Launching the Innovation Renaissance should be read by everyone interested in innovation and America's future."- Michael Heller, professor at Columbia Law School and author of 'The Gridlock Economy.'

    Whether you are a candidate for office or just helping a campaign, the Political Campaign Desk Reference will make your team stronger. From planning the early stages of the campaign and asking the basic questions to mapping out the campaign’s winning message and building a budget and time line, the Political Campaign Desk Reference covers it all. An entire chapter dedicated to fundraising will help every organization become better at raising money. If you have The Political Campaign Desk Reference, be glad. If your opponent has The Political Campaign Desk Reference, then get a copy for yourself.

    We are living in an age of conflict: Russia's resurgence and China's rise, global terrorism, international criminal empires, climate change and dwindling natural resources.But while the West has been playing the same old war games, the enemy has a new strategy.The rules have changed, and we are dangerously unprepared. Former paratrooper Sean McFate has been on the front lines of conflict, and seen first-hand the horrors of battle. As a Professor of Strategy, he understands the complexity of the current military situation. In this new age of war:· Plausible deniability is more potent than firepower · Russia has become a disinformation superpower, twisting the West's perception of reality· Sanctions are blunt instruments that starve only the masses, not the elite· Victory will belong to the cunning, not the strong· New types of world powers will ruleLearn how to triumph in the coming age of conflict in ten new rules. Adapt and we can prevail. Fail, and size and strength won't protect us.This is The Art of War for the 21st century.__________'Some of what he says makes more sense than much of what comes out of the Pentagon and the Ministry of Defence' Max Hastings, Sunday Times'Thought-provoking' Johnathon Evans, Former Head of MI5'Fascinating and disturbing' Economist

    Marketing guru Peter Fisk's inspirational manual of marketing shows you how to inject marketing genius into your business to stand out from the crowd and deliver exceptional results. Marketing Genius is about achieving genius in your business and its markets, through your everyday decisions and actions. It combines the deep intelligence and radical creativity required to make sense of, and stand out in today's markets. It applies the genius of Einstein and Picasso to the challenges of marketing, brands and innovation, to deliver exceptional impact in the market and on the bottom line. Marketers need new ways of thinking and more radical creativity. Here you will learn from some of the world's most innovative brands and marketers - from Alessi to Zara, Jones Soda to Jet Blue, Google to Innocent. Peter Fisk is a highly experienced marketer. He spent many years working for the likes of British Airways and American Express, Coca Cola and Microsoft. He was the CEO of the world's largest professional marketing organisation, the Chartered Institute of Marketing, and lead the global marketing practice of PA Consulting Group. He writes and speaks regularly on all aspects of marketing. He has authored over 50 papers, published around the world, and is co-author of the FT Handbook of Management. -Marketers who want to recharge their left and right brains can do no better than read Marketing Genius. It's all there: concepts, tools, companies and stories of inspired marketers.- --Professor Philip Kotler, Kellogg Graduate School of Management, and author of Marketing Management-A fantastic book, full of relevant learning. The mass market is dead. The consumer is boss. Imagination, intuition and inspiration reign. Geniuses wanted.- --Kevin Roberts, Worldwide CEO Saatchi & Saatchi, and author of Lovemarks-This is a clever book: it tells you all the things you need to think, know and do to make money from customers and then calls you a genius for reading it.- --Hamish Pringle, Director General of Institute of Practitioners in Advertising, and author of Celebrity Sells-This is a truly prodigious book. Peter Fisk is experienced, urbane and creative, all the attributes one would expect from a top marketer. The case histories in this book are inspirational and Peter's writing style is engaging and very much to the point. This book deserves a special place in the substantial library of books on marketing.- --Professor Malcolm McDonald, Cranfield School of Management, and author of Marketing Plans-Customers, brands and marketing should sit at the heart of every business's strategy and performance today. Marketing Genius explains why this matters more than ever, and how to achieve it for business and personal success- --Professor John Quelch, Professor of Business Administration at Harvard Business School and author of New Global Brands-Marketing Genius offers marketers 99% inspiration for only 1% perspiration.- --Hugh Burkitt, CEO, The Marketing Society