We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It’s easy to say that humans are “wired” for story, but why?In this delightful and original book, Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life’s complex social problems—just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like other behaviors, to ensure our survival.Drawing on the latest research in neuroscience, psychology, and evolutionary biology, Gottschall tells us what it means to be a storytelling animal. Did you know that the more absorbed you are in a story, the more it changes your behavior? That all children act out the same kinds of stories, whether they grow up in a slum or a suburb? That people who read more fiction are more empathetic?Of course, our story instinct has a darker side. It makes us vulnerable to conspiracy theories, advertisements, and narratives about ourselves that are more “truthy” than true. National myths can also be terribly dangerous: Hitler’s ambitions were partly fueled by a story.But as Gottschall shows in this remarkable book, stories can also change the world for the better. Most successful stories are moral—they teach us how to live, whether explicitly or implicitly, and bind us together around common values. We know we are master shapers of story. The Storytelling Animal finally reveals how stories shape us.

    Half the 'rules' they use to humiliate others are really just judgement calls and the rest they don't even understand themselves. Learn the truth of basic grammar and punctuation from June Casagrande in chapters like:I'm Writing This While Naked--The Oh-So Steamy Predicate NominativeI'll Take "I Feel Like a Moron" for $200, Alex--When to Put Punctuation Inside Quotation MarksSnobbery Up with Which You Should Not Put--PrepositionsHyphens--Life-Sucking, Mom-and-Apple-Pie-Hating, Mime-Loving, Nerd-Fight-Inciting Daggers of the DamnedIn this collection of hilarious anecdotes and essays Casagrande delivers practical lessons not found anywhere else, demystifying the subject and taking it back from the snobs.

    Americans are not reading enough, they say, or reading the right books, in the right way. In this book, Alan Jacobs argues that, contrary to the doomsayers, reading is alive and well in America. There are millions of devoted readers supporting hundreds of enormous bookstores and online booksellers. Oprah's Book Club is hugely influential, and a recent NEA survey reveals an actual uptick in the reading of literary fiction. Jacobs's interactions with his students and the readers of his own books, however, suggest that many readers lack confidence; they wonder whether they are reading well, with proper focus and attentiveness, with due discretion and discernment. Many have absorbed the puritanical message that reading is, first and foremost, good for you--the intellectual equivalent of eating your Brussels sprouts. For such people, indeed for all readers, Jacobs offers some simple, powerful, and much needed advice: read at whim, read what gives you delight, and do so without shame, whether it be Stephen King or the King James Version of the Bible. In contrast to the more methodical approach of Mortimer Adler's classic How to Read a Book (1940), Jacobs offers an insightful, accessible, and playfully irreverent guide for aspiring readers. Each chapter focuses on one aspect of approaching literary fiction, poetry, or nonfiction, and the book explores everything from the invention of silent reading, reading responsively, rereading, and reading on electronic devices. Invitingly written, with equal measures of wit and erudition, The Pleasures of Reading in an Age of Distraction will appeal to all readers, whether they be novices looking for direction or old hands seeking to recapture the pleasures of reading they first experienced as children.

    Written in a clear and informative style, the dictionary describes the Indo-European origins of English and includes many new words and coinages adopted each year.

    See also oxymoron, paradox.examples:"Melancholy is the pleasure of being sad."Victor Hugo"To lead the people, walk behind them." Lao-tzu"You'd be surprised how much it coststo look this cheap."Dolly PartonYou won't find the word "oxymoronica" in any dictionary (at least not yet) because Dr. Mardy Grothe introduces it to readers in this delightful collection of 1,400 of the most provocative quotations of all time. From ancient thinkers like Confucius, Aristotle, and Saint Augustine to great writers like Shakespeare, Oscar Wilde, and G. B. Shaw to modern social observers like Woody Allen and Lily Tomlin, Oxymoronica celebrates the power and beauty of paradoxical thinking. All areas of human activity are explored, including love, sex and romance, politics, the arts, the literary life, and, of course, marriage and family life. The wise and witty observations in this book are as highly entertaining as they are intellectually nourishing and are sure to grab the attention of language lovers everywhere.

     A lifelong Anglophile, Erin Moore was born and raised in Florida, where the sun shines and the tea is always iced. But by the time she fulfilled her dream of moving to London, she had vacationed in the UK, worked as an editor with British authors, and married into an English American family. The last thing she was expecting was a crash course in culture shock, as she figured out (hilariously, painfully) just how different England and America really are. And the first thing she learned was to take nothing for granted, even the language these two countries supposedly share. In That’s Not English, the seemingly superficial variations between British and American vocabulary open the door to a deeper exploration of historical and cultural differences. Each chapter begins with a single word and takes the reader on a wide-ranging expedition, drawing on diverse and unexpected sources. In Quite, Moore examines the tension between English reserve and American enthusiasm. In Gobsmacked, she reveals the pervasive influence of the English on American media; in Moreish, she compares snacking habits. In Mufti, she considers clothes; in Pull, her theme is dating and sex; Cheers is about drinking; and Knackered addresses parenthood. Moore shares the lessons she’s had to learn the hard way, and uncovers some surprising and controversial truths: for example, the “stiff upper lip” for which the English are known, was an American invention; while tipping, which Americans have raised to a high art, was not. American readers will find out why bloody is far more vulgar than they think, what the English mean when they say “proper,” and why it is better to be bright than clever. English readers will discover that not all Americans are Yankees, and why Americans give—and take—so many bloody compliments, and never, ever say shall. (Well, hardly ever.) That’s Not English is a transatlantic survival guide, and a love letter to two countries that owe each other more than they would like to admit.

    The techniques he presents in "How to Learn Any Language" will have you speaking, reading, writing and enjoying any foreign language you want to learn - or have to learn - in a surprisingly short time.Without beating your head against verb conjugations or noun declensions, you can follow Farber's principles and glide toward proficiency in your chosen language. His method consist of four ground-breaking but simple concepts hailed by language-teaching professionals:

    Yet one important lesson never seemed to sink in: how to communicate comfortably with the French, even when you speak their language. In The Bonjour Effect Jean-Benoît and Julie chronicle the lessons they learned after they returned to France to live, for a year, with their twin daughters. They offer up all the lessons they learned and explain, in a book as fizzy as a bottle of the finest French champagne, the most important aspect of all: the French don't communicate, they converse. To understand and speak French well, one must understand that French conversation runs on a set of rules that go to the heart of French culture. Why do the French like talking about "the decline of France"? Why does broaching a subject like money end all discussion? Why do the French become so aroused debating the merits and qualities of their own language? Through encounters with school principals, city hall civil servants, gas company employees, old friends and business acquaintances, Julie and Jean-Benoît explain why, culturally and historically, conversation with the French is not about communicating or being nice. It's about being interesting. After reading The Bonjour Effect, even readers with a modicum of French language ability will be able to hold their own the next time they step into a bistro on the Left Bank.

    Rethinking the usage guide for the twenty-first century, Pinker doesn’t carp about the decline of language or recycle pet peeves from the rulebooks of a century ago. Instead, he applies insights from the sciences of language and mind to the challenge of crafting clear, coherent, and stylish prose. In this short, cheerful, and eminently practical book, Pinker shows how writing depends on imagination, empathy, coherence, grammatical knowhow, and an ability to savor and reverse engineer the good prose of others. He replaces dogma about usage with reason and evidence, allowing writers and editors to apply the guidelines judiciously, rather than robotically, being mindful of what they are designed to accomplish. Filled with examples of great and gruesome prose, Pinker shows us how the art of writing can be a form of pleasurable mastery and a fascinating intellectual topic in its own right.

    She was soon bored, aimless, and lost in the woods. Hoping to challenge her restless, word-loving brain, and to find a new engagement with life, she began a serious study of Latin as an auditor at local colleges.   In Living with a Dead Language, Patty weaves elements of her personal life into the confounding grammar and syntax of Latin as she chronicles not only the daily slog but also the deep pleasures of trying to master an inflected language. Courses in Roman history and epigraphy give her new insight into her tragic, long-deceased mother; Horace into the loss of a brilliant friend;, Lucretius into her tenacious drivenness and attraction to Buddhism. Catullus calls up her early days in 1970s New York while Ovid adds a delightful dimension to the flora and fauna that surround her. Finally, Virgil reconciles her to her new life—no longer an urban exile but a scholar, writer, and teacher. Along the way, she meets an intriguing, impassioned cast of characters: professors, students, and classicists outside of academia who become her new colleagues and who keep Latin very much alive. Written with humor, candor, and an infectious enthusiasm for words and grammar, Patty’s book is a celebration of how learning and literature can transform the past and lead to a new, unexpected future.

    In reality, mythology is more screwed up than a schizophrenic shaman doing hits of unidentified. Wait, it all makes sense now. In Zeus Grants Stupid Wishes, Cory O’Brien, creator of Myths RETOLD!, sets the stories straight. These are rude, crude, totally sacred texts told the way they were meant to be told: loudly, and with lots of four-letter words. Skeptical? Here are just a few gems to consider: � Zeus once stuffed an unborn fetus inside his thigh to save its life after he exploded its mother by being too good in bed. � The entire Egyptian universe was saved because Sekhmet just got too hammered to keep murdering everyone. � The Hindu universe is run by a married couple who only stop murdering in order to throw sweet dance parties…on the corpses of their enemies. � The Norse goddess Freyja once consented to a four-dwarf gangbang in exchange for one shiny necklace. And there’s more dysfunctional goodness where that came from.

    Clearly explaining the letters as symbols of precise sounds of speech, the book begins with the earliest known alphabetic inscriptions (circa 1800 b.c.), recently discovered by archaeologists in Egypt, and traces the history of our alphabet through the ancient Phoenicians, Greeks, and Romans and up through medieval Europe to the present day. But the heart of the book is the twenty-six fact-filled “biographies” of letters A through Z, each one identifying the letter’s particular significance for modern readers, tracing its development from ancient forms, and discussing its noteworthy role in literature and other media. We learn, for example, why letter X may have a sinister and sexual aura, how B came to signify second best, why the word mother in many languages starts with M. Combining facts both odd and essential, Letter Perfect is cultural history at its most accessible and enjoyable.

    Whether you’re deciding which smart phone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic, but here’s the truth: You are not so smart. You’re just as deluded as the rest of us--but that’s okay, because being deluded is part of being human. Growing out of David McRaney’s popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them, but often these stories aren’t true. Each short chapter--covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency--is like a psychology course with all the boring parts taken out.Bringing together popular science and psychology with humor and wit, You Are Not So Smart is a celebration of our irrational, thoroughly human behavior.

    From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.

    Whether you’re enraged by Ikea’s Verdanagate, want to know what the Beach Boys have in common with easy Jet or why it’s okay to like Comic Sans, Just My Type will have the answer. Learn why using upper case got a New Zealand health worker sacked. Refer to Prince in the Tafkap years as a Dingbat (that works on many levels). Spot where movies get their time periods wrong and don’t be duped by fake posters on eBay. Simon Garfield meets the people behind the typefaces and along the way learns why some fonts – like men – are from Mars and some are from Venus. From type on the high street and album covers, to the print in our homes and offices, Garfield is the font of all types of knowledge.