Organized by problem type, each combination, or game is keyed to an easy-to-follow solution at the back of the book.. More than 6,000 illustrations make it easy to see the possibilities regardless of where your pieces are on the board. The book also includes the basic rules of the game and an international bibliography. Chess is the ultimate book on winning the game.

    Yet, most hold em players who transition to the heads-up form, especially if they are from full ring no-limit games, do not succeed. Adjusting to the amount of aggression can be difficult since heads-up battles require you to bet and raise with many more hands than what would be considered standard at a full table. Despite this, no-limit heads-up hold em is growing rapidly, especially on the Internet. So mastering this form of poker can be invaluable for those seeking to add a winning loose-aggressive component to their game. In addition, with the increasing number of heads-up matches now available, becoming proficient in them can be highly profitable. This text, written by expert heads-up player Collin Moshman, is the first poker strategy book devoted exclusively to no-limit heads-up play. Through extensive hand examples and accompanying theory, you will learn to: 1. Master expected value, equity, value betting, and the fundamental mathematics of heads-up strategy, 2. Play and exploit each of the most common playing styles, 3. Manipulate the pot size based on your hand and your opponent, 4. Attack button limps, bluff multiple streets, and aggress in the most profitable manner, 5. Distinguish between optimal cash and tournament strategies, 6. Exploit your opponents tendencies and perceptions through metagame mastery, and 7. Maximize your heads-up profits through game theory and fundamental business concepts. So whether you are an aspiring heads-up professional, or want to be ready for the next time you re challenged to a one-on-one battle, Heads Up No-Limit Hold em provides you with the tools you need to succeed.

     The 2018 guide includes all new content, including - “Ten Years Later,” looking back on the last decade of fragrance - “The Shifting Shape of Fragrance 1918–2018” - all new FAQ - over 1,200 individual reviews: masculine and feminine, mainstream and arcane, from the latest Guerlains to a 5-star masterpiece by a small Malaysian firm - an expanded glossary - top 10 lists, this time including not just masculines and feminines but introverts and extroverts, the best retro, citrus, oud, and more

    In Volume 1 of this award-winning series, professional Go player Janice Kim 3 dan helps you brush up on the fundamentals, or learn the game from scratch. Suitable for children, de-mystifying for adults, with plenty of historical and cultural notes and resource lists to learn more about the game and get you started right away. Includes a complete Go set with punch-out stones.

    It features a novel way of teaching interactive designers how to create and improve their designs to incorporate the highest degree of fun. As the book shows, designing for fun is all about making interactive products like games highly entertaining, engaging, and addictive. The book's unique approach of providing a highly visual storyboard approach combined with a narrative on the art and practice of designing for fun is sure to be a hit with game and interactive designers.At first glance A Theory of Fun for Game Design is a book that will truly inspire and challenge game designers to think in new ways; however, its universal message will influence designers from all walks of life. This book captures the real essence of what drives us to seek out products and experiences that are truly fun and entertaining. The author masterfully presents his engaging theory by showing readers how many designs are lacking because they are predictable and not engaging enough. He then explains how great designers use different types of elements in new ways to make designs more fun and compelling. Anyone who is interested in design will enjoy how the book works on two levels--as a quick inspiration guide to game design, or as an informative discussion that details the insightful thinking from a great mind in the game industry.

    It's challenging--each hand presents a different set of conditions you must figure out and solve. It's very social--you play with a partner and two opponents. And best of all--it's fun. Bridge For Dummies, 2E gives you a step-by-step explanation of the fundamentals of the game in terms you can understand. It walks you through the different aspects of bridge, featuring real-life examples, so that you can feel comfortable with the basics before you ever start to play. And if you're already experienced at the game, you'll discover a wealth of tips and hints that can make you a better player. You'll learn all about:The basics of nontrump play How to play the hand in a trump contract Bidding for fun and profit Taking advantage of advanced bidding techniques Playing a strong defense and keeping score Playing bridge on your computer Playing in bridge clubs and tournaments Where to find other great bridge resources This newly revised edition features an expanded section on playing bridge online, with updated web addresses and other resources, along with new information on the latest bidding techniques. For anyone from novice to pro wanting to learn bridge or learn techniques to improve their game, Bridge For Dummies, 2E makes an ideal partner!

    With a thorough examination of the science and research behind this training method, 80/20 Running is a hands-on guide for runners of all levels with training programs for 5k, 10k, half-marathon and marathon distances.In 80/20 Running you'll discover how to transform your workouts to avoid burnout.Runs will become more pleasant and less drainingYou'll carry less fatigue from one run to the nextYour performance will improve in the few high-intensity runsYour fitness levels will reach new heights

    In nearly every moment of our waking lives, we face a barrage of messaging, advertising enticements, branding, sponsored social media, and other efforts to harvest our attention. Few moments or spaces of our day remain uncultivated by the "attention merchants," contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to the explosion of the mobile web; from AOL and the invention of email to the attention monopolies of Google and Facebook; from Ed Sullivan to celebritypower brandslike Oprah Winfrey, Kim Kardashian and Donald Trump, the basic business model of "attention merchants" has never changed: free diversion in exchange for a moment of your consideration, sold in turn to the highest-bidding advertiser. Wu describes the revolts that have risen against the relentless siege of our awareness, from the remote control to the creation of public broadcasting to Apple's ad-blocking OS. But he makes clear that attention merchants are always growing new heads, even as their means of getting inside our heads are changing our very nature--cognitive, social, political and otherwise--in ways unimaginable even a generation ago.

    Nearly fifty pounds overweight and unable to climb the stairs without stopping, he could see where his current sedentary life was taking him—and he woke up. Plunging into a new routine that prioritized a plant-based lifestyle and daily training, Rich morphed—in a matter of mere months—from out of shape, mid-life couch potato to endurance machine. Finding Ultra recounts Rich’s remarkable journey to the starting line of the elite Ultraman competition, which pits the world’s fittest humans in a 320-mile ordeal of swimming, biking, and running. And following that test, Rich conquered an even greater one: the EPIC5—five Ironman-distance triathlons, each on a different Hawaiian island, all completed in less than a week. In the years since Finding Ultra was published, Rich has become one of the world’s most recognized advocates of plant-based living. In this newly revised and updated edition, he shares the practices, tools, and techniques he uses for optimal performance, longevity, and wellness, including diet and nutrition protocols. Rich reflects on the steps he took to shift his mindset and leverage deep reservoirs of untapped potential to achieve success beyond his wildest imagination, urging each of us to embark on our own journey of self-discovery.

    Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

    Its Philosophy 101 for everyone who knows not to take all this heavy stuff too seriously. Some of the Big Ideas are Existentialism (what do Hegel and Bette Midler have in common?), Philosophy of Language (how to express what its like being stranded on a desert island with Halle Berry), Feminist Philosophy (why, in the end, a man is always a man), and much more. Finally it all makes sense!

    Covering such turning points as the little-known Celtic and Welsh influences on English, the impact of the Viking raids and the Norman Conquest, and the Germanic invasions that started it all during the fifth century ad, John McWhorter narrates this colorful evolution with vigor. Drawing on revolutionary genetic and linguistic research as well as a cache of remarkable trivia about the origins of English words and syntax patterns, Our Magnificent Bastard Tongue ultimately demonstrates the arbitrary, maddening nature of English--and its ironic simplicity due to its role as a streamlined lingua franca during the early formation of Britain. This is the book that language aficionados worldwide have been waiting for (and no, it's not a sin to end a sentence with a preposition).

    Now Greene has once again mined history and literature to distill the essence of seduction, the most highly refined mode of influence, the ultimate power trip. The Art of Seduction is a masterful synthesis of the work of thinkers such as Freud, Ovid, Kierkegaard, and Einstein, as well as the achievements of the greatest seducers throughout history. From Cleopatra to John F. Kennedy, from Andy Warhol to Josephine Bonaparte, The Art of Seduction gets to the heart of the character of the seducer and his or her tactics, triumphs and failures. The seducer's many faces include: the Siren, the Rake, the Ideal Lover, the Dandy, the Natural, the Coquette, the Charmer, and the Charismatic. Twenty-four maneuvers will guide readers through the seduction process, providing cunning, amoral instructions for and analysis of this fascinating, all-pervasive form of power. Just as beautifully packaged and every bit as essential as The 48 Laws of Power, The Art of Seduction is an indispensable primer of persuasion and offers the best lessons on how to take what you want from whomever you want or how to prevent yourself from being taken.

    

    Polya, How to Solve It will show anyone in any field how to think straight. In lucid and appealing prose, Polya reveals how the mathematical method of demonstrating a proof or finding an unknown can be of help in attacking any problem that can be reasoned out--from building a bridge to winning a game of anagrams. Generations of readers have relished Polya's deft--indeed, brilliant--instructions on stripping away irrelevancies and going straight to the heart of the problem.