Money, it is claimed, is nothing more than a medium of exchange; and economic outcomes are best left to the 'invisible hand' of the market. The view taken in this important new book is that the omnipresence of uncertainty make money and government essential features of any market economy. One reason we need money is because we don't know what the future will bring. Government - good government - makes the future more predictable and therefore reduces this kind of demand for money.After Adam Smith orthodoxy persistently espoused non-intervention, but the Great Depression of 1929-32 stopped the artificers of orthodox economics in their tracks. A precarious balance of forces between government, employers, and trade unions enabled Keynesian economics to emerge as the new policy paradigm of the Western world. However, the stagflation of the 1970s led to the rejection of Keynesian policy and a return to small-state neoclassical orthodoxy. Thirty years later, the 2008 global financial crash was severe enough to have shaken the re-vamped classical orthodoxy, but, curiously, this did not happen. Once the crisis had been overcome - by Keynesian measures taken in desperation - the pre-crash orthodoxy was reinstated, undermined but unbowed. Since 2008, no new 'big idea' has emerged, and orthodoxy has maintained its sway, enacting punishing austerity agendas that leave us with a still-anaemic global economy.This book aims to familiarise the reader with essential elements of Keynes's 'big idea'. By showing that much of economic orthodoxy is far from being the hard science it claims to be, it aims to embolden the next generation of economists to break free from their conceptual prisons and afford money and government the starring roles in the economic drama that they deserve.

    All four volumes—Antifragile, The Black Swan, Fooled by Randomness, and the special expanded edition of The Bed of Procrustes, updated with more than 50 percent new material—are now together in one ebook bundle.  ANTIFRAGILE  “Startling . . . richly crammed with insights, stories, fine phrases and intriguing asides.”—The Wall Street Journal   Just as human bones get stronger when subjected to stress and tension, many things in life benefit from disorder, volatility, and turmoil. What Taleb has identified and calls “antifragile” is that category of things that not only gain from chaos but need it in order to survive and flourish. The resilient resists shocks and stays the same; the antifragile gets better and better. What is crucial is that the antifragile loves errors, as it incurs small harm and large benefits from them. Spanning politics, urban planning, war, personal finance, economic systems, and medicine in an interdisciplinary and erudite style, Antifragile is a blueprint for living in a Black Swan world.  THE BLACK SWAN “The Black Swan changed my view of how the world works.”—Daniel Kahneman, Nobel laureate   A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear less random and more predictable. The astonishing success of Google was a black swan; so was 9/11. In this groundbreaking and prophetic book, Taleb shows that black swan events underlie almost everything about our world, from the rise of religions to events in our own personal lives, and yet we—especially the experts—are blind to them.  FOOLED BY RANDOMNESS “[Fooled by Randomness] is to conventional Wall Street wisdom approximately what Martin Luther’s ninety-five theses were to the Catholic Church.”—Malcolm Gladwell, The New Yorker   Are we capable of distinguishing the fortunate charlatan from the genuine visionary? Must we always try to uncover nonexistent messages in random events? Fooled by Randomness is about luck: more precisely, about how we perceive luck in our personal and professional experiences. Set against the backdrop of the most conspicuous forum in which luck is mistaken for skill—the markets—Fooled by Randomness is an irreverent, eye-opening, and endlessly entertaining exploration of one of the least understood forces in our lives.  THE BED OF PROCRUSTES “Taleb’s crystalline nuggets of thought stand alone like esoteric poems.”—Financial Times   This collection of aphorisms and meditations expresses Taleb’s major ideas in ways you least expect. The Bed of Procrustes takes its title from Greek mythology: the story of a man who made his visitors fit his bed to perfection by either stretching them or cutting their limbs. With a rare combination of pointed wit and potent wisdom, Taleb plows through human illusions, contrasting the classical views of courage, elegance, and erudition against the modern diseases of nerdiness, philistinism, and phoniness.

    Structured around the stories of inspiring individuals, from a vegan chocolatier to a nomadic photographer and a tiny-house builder, the book explains how they achieved their ideal existence, and the challenges they faced along the way. A set of practical exercises helps readers learn how to trust themselves, take risks, and develop the skills needed to achieve their ideal life.

    

    Featuring Gerber's signature easy-to-understand, easy-to-implement style, The E-Myth Accountant featuresGerber's universal appeal as a recognized expert on small businesses who has coached, taught, and trained over 60,000 small businesses A recognized and widely respected co-author and leader in the accounting field The E-Myth Accountant is the last guide you'll ever need to make the difference in building or developing your successful accounting practice.

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

     He has roads, schools, libraries, and the famous Carnegie Hall all named after him. But who was this industrialist and business titan of the late nineteenth and early twentieth century? What were his struggles and how did he help the world with his philanthropic contributions? Was the story of this Scottish immigrant truly a rags to riches one? And what was it that caused Andrew Carnegie’s desire to give his great wealth away? Inside you will read about... ✓ The Life of a Scottish Bobbin Boy ✓ Carnegie Enters the Railroad Business ✓ Carnegie During the Civil War ✓ Return to Scotland ✓ The Gospel of Wealth ✓ False Claims and Fraud And much more! He built the greatest business empire the world had ever seen. He founded incredible libraries, art museums, and donated to charities by the boatload. In this book, we will discover the incredible story of Andrew Carnegie’s life from beginning to end.

    Scaling Up: How a Few Companies Make It...and Why the Rest Don't is the first major revision of this business classic. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business. These approaches have been honed from over three decades of advising tens of thousands of CEOs and executives and helping them navigate the increasing complexities (and weight) that come with scaling up a venture. This book is written so everyone -- from frontline employees to senior executives -- can get aligned in contributing to the growth of a firm. There's no reason to do it alone, yet many top leaders feel like they are the ones dragging the rest of the organization up the S-curve of growth. The goal of this book is to help you turn what feels like an anchor into wind at your back -- creating a company where the team is engaged; the customers are doing your marketing; and everyone is making money. To accomplish this, Scaling Up focuses on the four major decision areas every company must get right: People, Strategy, Execution, and Cash. The book includes a series of new one-page tools including the updated One-Page Strategic Plan and the Rockefeller Habits ChecklistTM, which more than 40,000 firms around the globe have used to scale their companies successfully -- many to $1 billion and beyond. Running a business is ultimately about freedom. Scaling Up shows business leaders how to get their organizations moving in sync to create something significant and enjoy the ride.

    Sadly, many are only defining themselves by what they don't do, as Christians who simply “don’t go to church.” It’s time for these believers to catch a vision for genuine spiritual community, outside the walls of organized Christianity, a way of being the church without going to church. Unchurching: Christianity Without Churchianity will challenge everything you thought you knew about church. Unchurching boldly examines whether organized churches are even biblical. It thoroughly deconstructs the idea of special church buildings, paid pastors, weekly sermons, mandatory tithes and offerings, gender inequality in church leadership, and much more. Unchurching is intended to empower believers who are done with organized church but aren’t ready to abandon their faith. It will give non-churchgoing Christians a vision for genuine spiritual community that simply functions like an extended spiritual family. And it will equip them with the language to finally articulate that vision to others. Here's what others are saying about Unchurching: "I have written several books about church myself, but this one is better than any of the ones I have written." – Jeremy Myers, author of The Atonement of God "If you are searching for the truth about the way we 'do' church … this is the book for you! I guarantee that it will completely rock your world." – Milt Rodriguez, author of The Community Life of God "Richard Jacobson has been on both sides of this shift and is uniquely qualified to write about it—which he does well, with insight, humility, and scholarship … Highly recommended." – Felicity Dale, author of An Army of Ordinary People "As I read this book I felt my pulse quicken and my heart leap for joy because everything Richard writes about is centered on, around, and in relation to the One who would rather die than live without us." – Keith Giles, author of This Is My Body: Ekklesia As God Intended "Unchurching will help you capture a vision for a fresh start that is built upon the Lord Jesus Christ … " – Jon Zens, author of A Church Building Every 1/2 Mile

    In time the lectures became a restatement of his theory of justice as fairness, revised in light of his more recent papers and his treatise Political Liberalism (1993). As Rawls writes in the preface, the restatement presents "in one place an account of justice as fairness as I now see it, drawing on all [my previous] works." He offers a broad overview of his main lines of thought and also explores specific issues never before addressed in any of his writings.Rawls is well aware that since the publication of A Theory of Justice in 1971, American society has moved farther away from the idea of justice as fairness. Yet his ideas retain their power and relevance to debates in a pluralistic society about the meaning and theoretical viability of liberalism. This book demonstrates that moral clarity can be achieved even when a collective commitment to justice is uncertain.

    Relive key moments in the monumental Hubble story, from launch through major new instrumentation to the promise of discoveries to come. With more than 150 photographs including Hubble All-Stars—the most famous of all the noteworthy images—The Hubble Cosmos shows how this telescope is revolutionizing our understanding of the universe.

    Included in this edition is a new chapter on the revolutionary topic of quantum computing.

    How do these individuals make the split-second decisions that save lives? Most studies of decision making, based on artificial tasks assigned in laboratory settings, view people as biased and unskilled. Gary Klein is one of the developers of the naturalistic decision making approach, which views people as inherently skilled and experienced. It documents human strengths and capabilities that so far have been downplayed or ignored.Since 1985, Klein has conducted fieldwork to find out how people tackle challenges in difficult, nonroutine situations. Sources of Power is based on observations of humans acting under such real-life constraints as time pressure, high stakes, personal responsibility, and shifting conditions. The professionals studied include firefighters, critical care nurses, pilots, nuclear power plant operators, battle planners, and chess masters. Each chapter builds on key incidents and examples to make the description of the methodology and phenomena more vivid. In addition to providing information that can be used by professionals in management, psychology, engineering, and other fields, the book presents an overview of the research approach of naturalistic decision making and expands our knowledge of the strengths people bring to difficult tasks.

    However, several revolutionary discoveries in the twentieth century revealed that there is a fundamental uncertainty at the heart of reality. Take a tour of chaos theory, the uncertainty principle, and read the saga of the South Pole and the Multiverse. Discover how uncertainty is the only certainty.

    Do You?FACT! Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail.FACT! Captions under photos get 200 percent greater readership than non-headline copy.FACT! Ads with sale prices draw 20 percent more attention.FACT! Half-page ads pull about 70 percent of full-page ads; quarter-page ads pull about 50 percent of full-page ads.FACT! Four-color ads are up to 45 percent more effective than black and white.New York's biggest ad agencies use dozens of these little-known secrets every day to influence people to buy. And now--thanks to Cashvertising--you can, too. And it won't matter one bit whether you're a corporate giant or a mom-and-pop pizza shop. These techniques are based on human psychology. They work no matter where you're located, no matter what kind of product or service you sell, and no matter where you advertise. In fact, most don't cost a penny to use.Like a wild roller-coaster ride through the streets of Madison Avenue, Cashvertising teaches you the tips, tricks, and strategies that New York's top gun copywriters and designers use to persuade people to buy like crazy. No matter what you sell--or how you sell it, this practical, fast-paced book will teach you:How to create powerful ads, brochures, sales letters, Websites, and moreHow to make people believe what you say"Sneaky" ways to persuade people to respondEffective tricks for writing "magnetic" headlinesWhat mistakes to avoid...at all costs!What you should always/never do in your adsExpert formulas, guidance, tips and strategies