Psycho-Cybernetics, A New Way to Get More Living Out of Life


Maxwell Maltz - 1960
    So are failure and misery. But negative habits can be changed--and Psycho-Cybernetics shows you how!This is your personal audio guide to the amazing power of Psycho-Cybernetics--a program based on one of the world s classic self-help books, a multimillion-copy bestseller proven effective by readers worldwide. Presenting positive attitude as a means for change, Maltz s teaching has the ring of common sense. Psycho-Cybernetics-is the original text that defined the mind/body connection the concept that paved the way for most of today s personal empowerment programs. Turn crises into creative opportunities, dehypnotize yourself from false beliefs, and celebrate new freedom from fear and guilt.Testimonials and stories are interspersed with advice from Maltz, as well as techniques for relaxation and visualization. Dr. Maxwell Maltz teaches you his techniques of emotional surgery --the path to a dynamic new self-image and self-esteem and to achieving the success and happiness you deserve!

Mozart's Brain and the Fighter Pilot: Unleashing Your Brain's Potential


Richard Restak - 2001
    Everything we think and everything we choose to do alters our brain and fundamentally changes who we are, a process that continues until the end of our lives. Few people think of the brain as being susceptible to change in its actual structure, but in fact we can preselect the kind of brain we will have by continually exposing ourselves to rich and varied life experiences. Unlike other organs that eventually wear out with repeated and sustained use, the brain actually improves the more we challenge it. Most of us incorporate some kind of physical exercise into our daily lives. We do this to improve our bodies and health and generally make us feel better. Why not do the same for the brain? The more we exercise it, the better it performs and the better we feel. Think of Restak as a personal trainer for your brain—he will help you assess your mental strengths and weaknesses, and his entertaining book will set you to thinking about the world and the people around you in a new light, providing you with improved and varied skills and capabilities. From interacting with colleagues to recognizing your own psychological makeup, from understanding the way you see something to why you’re looking at it in the first place, from explaining the cause of panic attacks to warding off performance anxiety, this book will tell you the whys and hows of the brain’s workings. Packed with practical advice and fascinating examples drawn from history, literature, and science, Mozart’s Brain and the Fighter Pilot provides twenty-eight informative and realistic steps that we can all take to improve our brainpower.

Hit Makers: The Science of Popularity in an Age of Distraction


Derek Thompson - 2017
    Each blockbuster has a secret history--of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators -- the audience of your audience.In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable.Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century--people's attention.From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular.In Hit Makers, Derek Thompson investigates: - The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses - Why Facebook is the world's most important modern newspaper - How advertising critics predicted Donald Trump - The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history - How Barack Obama and his speechwriters think of themselves as songwriters - How Disney conquered the world--but the future of hits belongs to savvy amateurs and individuals - The French collector who accidentally created the Impressionist canon - Quantitative evidence that the biggest music hits aren't always the best - Why almost all Hollywood blockbusters are sequels, reboots, and adaptations - Why one year--1991--is responsible for the way pop music sounds today - Why another year --1932--created the business model of film - How data scientists proved that "going viral" is a myth - How 19th century immigration patterns explain the most heard song in the Western Hemisphere

Conversations with Mies van der Rohe


Moisés Puente - 2008
    Focusing on this American period, Conversations with Mies van der Rohe, the latest addition to our Conversations series, gives fresh credence to this claim by presenting the architect's most important design concerns in his own words. In this collectionof interviews Mies talks freely about his relationship with clients, the common language he aimed for in his architecturalprojects, the influences on his work, and the synthesis of architecture and technology that he advanced in his designs and built works.Conversations with Mies van der Rohe makes an important contribution to the corpus of Mies scholarship. It presents a vivid picture of a master of modernism, bringing his artistic biography to a close while completing the scope of his style in terms of techniques, scale, use of materials, and typology. An essay by Iaki balos provides a context for these interviews and looks at Mies's legacy from a contemporary perspective.

Trust Me, I'm Lying: Confessions of a Media Manipulator


Ryan Holiday - 2012
    A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture... 1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda. 2) Bloggers are slaves to money, technology, and deadlines. 3) Manipulators wield these levers to shape everything you read, see and watch--online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media "really" works. What you choose to do with this information is up to you.

Mastermind: How to Think Like Sherlock Holmes


Maria Konnikova - 2013
    But is his extraordinary intellect merely a gift of fiction, or can we learn to cultivate these abilities ourselves, to improve our lives at work and at home?We can, says psychologist and journalist Maria Konnikova, and in Mastermind she shows us how. Beginning with the "brain attic"--Holmes's metaphor for how we store information and organize knowledge--Konnikova unpacks the mental strategies that lead to clearer thinking and deeper insights. Drawing on twenty-first-century neuroscience and psychology, Mastermind explores Holmes's unique methods of ever-present mindfulness, astute observation, and logical deduction. In doing so, it shows how each of us, with some self-awareness and a little practice, can employ these same methods to sharpen our perceptions, solve difficult problems, and enhance our creative powers. For Holmes aficionados and casual readers alike, Konnikova reveals how the world's most keen-eyed detective can serve as an unparalleled guide to upgrading the mind.

Letting Go of the Person You Used to Be: Lessons on Change, Loss, and Spiritual Transformation


Surya Das - 2003
    For many people, recent years have been characterized by profound change, whether it relates to financial upheaval, political shifts, or even massive losses of life to disease and violence. Even on the personal level each person must confront the curves life throws his or her way. Buddhism has a great deal to say about change and impermanence and how to meaningfully deal with it. Change--whether on a large or small scale--provides our most important opportunity for learning about ourselves and the nature of reality. From this essential insight Lama Surya Das has crafted a fulfilling and important path to understanding and healing ourselves and finding peace. Full of personal stories, anecdotes, practical exercises, guided meditations and reflections, and pithy original aphorisms, Letting Go of the Person You Used to Be addresses life's most universal difficulties in a way that is accessible to all. By using memorable concepts such as The Virtues of Adversity, The Pearl Principle ("No inner irritation, no pearl"), and Gaining through Loss, Surya reminds readers that hiding from change and loss is futile. Learning to consciously accept and embrace change leads to a better understanding of ourselves and our own innate divine light. About The Author: About The Author: A voice of clarity in difficult times, Surya Das offers timeless wisdom in a timely message of hope helpful for us today and tomorrow. An authorized lama in the Dzogchen lineage of Tibet, SURYA DAS is a sought-after spiritual teacher and meditation master, poet, and spokesperson for the emerging American Buddhism. Founder of the Dzogchen Center, he is also the author of several pop

On Forgiveness: How Can We Forgive the Unforgiveable?


Richard Holloway - 2002
    It is a subject that he explores in the widest context but underpinning this examination is his belief that religion has given us many of the best stories and metaphors for the act. He proceeds to relate forgiveness to such events as September 11th, the Truth Commission in South Africa, and the ongoing conflicts in Palestine/Israel, Northern Ireland and Serbia. On Forgiveness is a discourse on how forgiveness works, where it came from and how the need to embrace it is greater than ever if we are to free ourselves from the binds of the past. Drawing on philosophers and writers of the caliber of George Steiner, Frederick Nietzsche, Jacques Derrida, Hannah Arendt, and Nelson Mandela, Holloway has written another fascinating and timely book.

On the Aesthetic Education of Man


Friedrich Schiller - 1794
    In addition to its importance to the history of ideas, this 1795 essay remains relevant to our own time.Beginning with a political analysis of contemporary society — in particular, the French Revolution and its failure to implement universal freedom — Schiller observes that people cannot transcend their circumstances without education. He conceives of art as the vehicle of education, one that can liberate individuals from the constraints and excesses of either pure nature or pure mind. Through aesthetic experience, he asserts, people can reconcile the inner antagonism between sense and intellect, nature and reason.Schiller’s proposal of art as fundamental to the development of society and the individual is an enduringly influential concept, and this volume offers his philosophy’s clearest, most vital expression.

The Lives of the Artists


Giorgio Vasari
    Each affordable volume reflects Oxford's commitment to scholarship, providing the most accurate text plus a wealth of other valuable features, including expert introductions by leading authorities, helpful notes to clarify the text, up-to-date bibliographies for further study, and much more.

Awakening Your Ikigai: How the Japanese Wake Up to Joy and Purpose Every Day


Ken Mogi - 2017
    It can also be deep convictions: a fulfilling job, lasting friendships, balanced health. Whether big or small, your ikigai is the path to success and happiness in your own life.Author Ken Mogi introduces five pillars of ikigai to help you make the most of each day and become your most authentic self:1. starting small > focus on the details2. releasing yourself > accept who you are3. harmony and sustainability > rely on others4. the joy of little things > appreciate sensory pleasure5. being in the here and now > find your flow.Weaving together insights from Japanese history, philosophy, and modern culture, plus stories from renowned sushi chef Jiro Ono, anime filmmaker Hayao Miyazaki, and others, Mogi skillfully shows the way to awaken your ikigai.

We Learn Nothing


Tim Kreider - 2012
    We watch him navigate a fraught relationship with a lonely uncle in jail who—as he degenerates into madness— continues to plead for the support of his conflicted nephew. And we cringe as he gets outed as a “moby” at a Tea Party rally. In moments like these, we can’t help but ask ourselves: How far would we go for our own family members, and when is someone simply too far gone to save? Are there truly “bad people,” and if so, should we change them? With a perfect combination of humor and pathos, these essays, peppered with Kreider’s signature cartoons, leave us with newfound wisdom and a unique prism through which to examine our own chaotic journeys through life.Uncompromisingly candid, sometimes mercilessly so, these comically illustrated essays are rigorous exercises in self-awareness and self-reflection. These are the conversations you have only with best friends or total strangers, late at night over drinks, near closing time.

The Wisdom of Insecurity: A Message for an Age of Anxiety


Alan W. Watts - 1951
    The Wisdom of Insecurity underlines the importance of our search for stability in an age where human life seems particularly vulnerable and uncertain. Watts argues our insecurity is the consequence of trying to be secure and that, ironically, salvation and sanity lie in the recognition that we have no way of saving ourselves.

Iconostasis


Pavel Florensky - 1922
    By the time of the 1917 Bolshevik revolution, Fr Pavel had become a leading voice in Russia's great movement in religious philosophy, a movement whose roots lay in the rich ground of nineteenth-century Russian monasticism and whose branches included the work of Bulgakov, Berdiaev, and Solovyev. In the 1920s and 1930s the Soviets violently destroyed this splendor of Russian religious thought. In 1922, Fr Pavel was silenced, and, after a decade of forced scientific work for the regime, he was arrested on false charges, tried, imprisoned, and, in 1937, murdered by KGB directive. Aleksandr Solzhenitsyn honored Fr Pavel in The Gulag Archipelago. Iconostasis is Fr Pavel's final theological work. Composed in 1922, it explores in highly original terms the significance of the icon: its philosophic depth, its spiritual history, its empirical technique. In doing so, Fr Pavel also sketched a new history of both Western religious art and the Orthodox icon: a history under the direct operation of the Holy Spirit. The work is original, challenging and profoundly articulate. This translation is the first complete English version.

Not by Chance Alone: My Life as a Social Psychologist


Elliot Aronson - 2010
    How does a boy from a financially and intellectually impoverished background grow up to become a Harvard researcher, win international acclaim for his groundbreaking work, and catch fire as a pioneering psychologist? As the only person in the history of the American Psychological Association to have won all three of its highest honors--for distinguished research, teaching, and writing-- Elliot Aronson is living proof that humans are capable of capturing the power of the situation and conquering the prison of personality.A personal and compelling look into Aronson's profound contributions to the field of social psychology, Not by Chance Alone is a lifelong story of human potential and the power of social change.