It gives practical advice on how to:- Get a sale when your service is not the cheapest- Turn your customer into an ambassador- Build a positive attitude- Beat the competition- Close a saleThis is a valuable book, recognized as an effective and powerful sales-improvement guide.

    The first communication guidebook designed expressly for nurses, From Silence to Voice helps nurses understand and overcome the self-silencing that often leads RNs to downplay their own expertise and their contributions to the care of the sick and the health of the public. Bernice Buresh and Suzanne Gordon teach nurses, nurse educators, and nurse researchers critical skills they can use to explain their work to other health-care professionals, journalists, policymakers, and political representatives.From Silence to Voice features stories about nurses who ensure that patients receive appropriate, timely, and even life-saving care, nurses who make all the difference while crises are underway but whose contributions are neglected in medical charts and thank-you notes, nurses who are left out altogether or obscured by the generic "nurse." However, the book also provides detailed accounts of nurses who do make their voices heard, who do make their concerns public- and it shows how those successes can be duplicated. Buresh and Gordon draw on real-world examples that will help nurses to gain respect for themselves as professionals, communicate well with both patients and health-care colleagues, understand how the news media work, collaborate with public relations professionals, write effective letters to the editor and publish op-ed pieces, appear on television and radio, and promote research on nursing About the Authors:Bernice Buresh writes and lectures on health care, nursing and the media. She has been a reporter for the Milwaukee Sentinel, a professor of journalism at Boston University and an adjunct professor of American Studies at Brandeis University. Buresh is president of the Writers' Room of Boston, Inc, which provides affordable workspace for writers.Suzanne Gordon is an award-winning journalist. She is the author of Life Support: Three Nurses on the Front Lines and co-editor of Caregiving: Readings in Knowledge, Practice, Ethics and Politics. She is an adjunct professor in the school of nursing at McGill University. Gordon is a health care commentator on Public Radio International's "Marketplace," and a popular lecturer on nursing and health care.

    

    Gill is probably the most widely read columnist in Britain. His books The Angry Island and A.A. Gill is away have found delighted fans in America as well, and sparked a loyal following. His new book of travel essays, Previous Convictions, ranges from Gill's nearby domestic locales of Glastonbury and the English countryside to Haiti, Guatemala, Pakistan and exotic, dangerous, downtown Manhattan. In this collection of notes from the corners of the globe, and sometimes from the edge of sanity, he confesses about his travels far and wide, "The more I see of the world, the less I think I understand. Familiarity breeds even more astonishment. The world just gets wider and deeper and weirder." These pieces are wickedly funny, sometimes pointedly — even purposely — critical of many cultures and traditions, and always edifying and enchanting. As an adventurer and as a writer, Gill never disappoints; while he may take others to task for their customs, habits, idiosyncrasies and plain bad taste, his own indefatigable curiosity keeps him going back again and again for more, and provides us with spectacular entertainment along the way.

    Rujuta Diwekar—India’s top health expert, and advisor to celebrities like Kareena Kapoor Khan, Alia Bhatt and Varun Dhawan, amongst others—demystifies strength training, and explains how you can make the most of your visit to the gym. This ebook, an educative extract from her bestselling book Don’t Lose Out, Work Out!, has sample training plans to set aside the doubts and get moving.

    Over three decades, his affliction has spawned immeasurable chaos, destruction and debauched good times. While his rivals have graced the covers of Spin and Rolling Stone, Shubaly's projects inevitably flame out in the eleventh hour. Is he finally ready to give up his lifelong dream for good?

    When is it still worth it? Law professor Paul Campos answers that question in this book, which gives prospective law students, their families, and current law students the tools they need to make a smart decision about applying to, enrolling in, and remaining in law school. Campos explains how the law school game is won and lost, from the perspective of an insider who has become the most prominent and widely cited critic of the deceptive tactics law schools use to convince the large majority of law students to pay far more for their law degrees than those degrees are worth.DON’T GO TO LAW SCHOOL (UNLESS) reveals which law schools are still worth attending, at what price, and what sorts of legal careers it makes sense to pursue today. It outlines the various economic and psychological traps law students and new lawyers fall into, and how to avoid them. This book is a must-read if you or someone you care about is considering law school, or wondering whether to stay enrolled in one now.

     Enemies often seem to get in the way of our plans, leaving us discouraged and disoriented.  But what if these obstacles are a part of God’s plans for us? Our enemies - whether our weaknesses, circumstances, deep-seated sins, other people, or any other challenge—can become our stepping stool to new breakthroughs in life, if we leverage the opportunity.  Just as David’s encounter with Goliath transformed him from a delivery boy to a national hero, our enemies can be a blessing in disguise - if only we recognize and face them head-on. Human nature tells us to flee our enemies, but Ron Carpenter will challenge you to embrace them. In The Necessity of an Enemy, Ron shares engaging insights like:    • God intended for every enemy to be your footstool for promotion.    • If you want to be number one, you can’t just beat number nine.    • The depth of your battle gives you insight into the greatness of the potential God put in you, and enemies are your key to unlocking that potential.    • All battles are fought over your future, not over your past or present circumstances. Are you ready to reach your next goal in life? Do you want biblically-based wisdom to help defeat every enemy and move with confidence to your destiny?  The Necessity of an Enemy will give you the tools to change your perspective – and find meaning and purpose in all of life’s trials.

    It aims to help you to take the plunge to realize your potential, so that you do not have to remain stuck in a social and lifestyle rut as if there is no alternative.

    

    So what are you waiting for?

    He has created a fulfilling life, which he shares with his beautiful fiancé and a world-wide circle of friends. But his inspiring life of today grew out of a dark and dangerous past.In this gripping tale, van Stratum brings a once-in-a-lifetime read of his experience growing up with one arm in a small town where he developed a savage temper and a criminal mindset. After a violent robbery by rival drug dealers he had a flash of insight that his life must change, or it would quickly end.After moving to a new country without telling a soul, Mark penetrates the secret world of pick-up artists and learns an incredible skill set that enables him to get the most desired women on the planet. In Drug of Choice, Mark offers insightful lessons about the power of choices to change your business, relationships, and life.This story teaches that your choices are both the cause of your problems and the key to your success. It will make you believe again that it’s never too late to change.

    Sober doesn't feel stony, or cold. Retired wreckhead Catherine Gray, author of surprise bestseller The Unexpected Joy of Being Sober , is now in her eighth sober year and has learned a damn sight more. This hotly anticipated sequel enlists the help of experts and case studies, turning a curious, playful gaze onto provocative questions. Is alcohol a parenting aid? Why are booze and cocaine such a horse and carriage? Once an addict, always an addict? How do you feel safe - from alcohol, others and yourself - in sobriety? Whether you're a dedicated boozehound, flirting with teetotalling, or already sober, this witty, gritty read may just change how you think about alcohol forever.

    It is the thing that snarls at us when we think about making a change in our lives and stops us developing and achieving our potential. In Taming Tigers Jim Lawless shares his proven and inspirational training programme to help you achieve your dreams by taming the Tigers in your life.Now for the first time, you can learn how to use these highly practical rules to overcome your fears and do things you never thought you could - in both your professional and private life.1.Act boldly today - time is limited2.Re-write your rulebook - challenge it hourly3.Head in the direction of where you want to arrive, every day4.It's all in the mind5.The tools for Taming Tigers are all around you6.There is no safety in numbers7.Do something scary everyday8.Understand and control your time to create change9.Create disciplines - do the basics brilliantly10.Never, never give up!Read case studies from people who have changed their lives by following the rules, and hear about Jim's experience of grabbing his own Tiger by the tail, as he went from a thirty-six-year-old overweight non-riding consultant, to a fully-fledged jockey and UK freediving record holder in 12 months - proof that Taming Tigers works!

    The practice of meditation—which includes living in the moment and being in touch with your emotions—can change your body and brain, keeping them fit, flexible and resilient as you age. TIME’s special edition offers: Mindfulness tips for everyone, from the novice to the lifetime meditator The latest research on mindfulness, heart health and sleep How to bring mindfulness into your day without having to sit still on a cushion