Genuine Authentic: The Real Life of Ralph Lauren


Michael Gross - 2003
    Inside the walls of Polo Ralph Lauren, though, he was long seen by some as a narcissist, an insecure ditherer, and, at times, a rampaging tyrant.Michael Gross, author of the bestsellers Model and 740 Park, lays bare the truths of this fashion emperor's rise, and reveals not only the secrets of his meteoric success in marketing our shared fantasies, but also a widely unknown side that's behind the designer’s chic façade.

Code Halos: How the Digital Lives of People, Things, and Organizations Are Changing the Rules of Business


Malcolm Frank - 2014
    Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and products--what authors Malcolm Frank, Paul Roehrig, and Ben Pring call Code Halos. This is far beyond "Big Data" and analytics. Code Halos spark new commercial models that can dramatically flip market dominance from industry stalwarts to challengers. In this new book, the authors show leaders how digital innovators and traditional companies can build Code Halo solutions to drive success. The book:Examines the explosion of digital information that now surrounds us and describes the profound impact this is having on individuals, corporations, and societies; Shows how the Crossroads Model can help anticipate and navigate this market shift; Provides examples of traditional firms already harnessing the power of Code Halos including GE's Brilliant Machines, Disney's theme park Magic Band, and Allstate's mobile devices and analytics that transform auto insurance. With reasoned insight, new data, real-world cases, and practical guidance, Code Halos shows seasoned executives, entrepreneurs, students, line-of-business owners, and technology leaders how to master the new rules of the Code Halo economy.

For Love or Money


Susan Kaye Quinn - 2015
    But what if the stories you love to write aren’t the kind that are selling like ice water in July? How do you create a career in writing that you both love and hits the financial success you need to justify the hours spent at the keyboard? For Love or Money talks about writing for love (and how to sell that) as well as writing for money (and how to love it). It contains serious strategies about making money with your books, living the freedom of indie publishing, and stretching yourself creatively in your career. For authors willing to take a hard look at themselves and the market, this book will lay out the necessary steps to create your dream writing career. For Love or Money is meant to be used in tandem with The Indie Author Survival Guide (Second Edition), the first book in the Crafting a Self-Publishing Career series. Together, these two books will set you on a path of turning your love for storytelling into a career. **JOIN THE FOR LOVE OR MONEY FACEBOOK GROUP** Connect with your fellow self-published authors and share information about writing and publishing. Susan hosts monthly consultation giveaways and shares updates on the constantly evolving publishing landscape. JOIN HERE: http://smarturl.it/LoveOrMoneyGroup **Table of Contents** Author's Note Crafting Your Dream Writer Life 1.1 Choosing Your Mountain 1.2 Park Your Biases At The Curb 1.3 Embrace Your Freedom 1.4 My Journey 1.5 Decide For Yourself 1.6 Bite-Sized Summary Writing For Love 2.1 Writing Challenges Me 2.2 Forget About Readers 2.3 Joyful Writing 2.4 Take Your Craft Up A Level 2.5 It Will Always Be Hard 2.6 Bite-Sized Summary Turning Love Into Money 3.1 Don't Give Up Too Soon 3.2 All The Marketing Tricks 3.3 Making What You Love More Commercial 3.4 My Biggest Failure/Learning Experience 3.5 Why Isn't My Book Selling 3.6 Build Your Backlist 3.7 Bite-Sized Summary Writing For Money 4.1 Writing What Sells 4.2 What's In Your Wheelhouse 4.3 Don't Try This At Home 4.4 Bite-Sized Summary Balancing Writing And Life 5.1 Staying Sane in a Crazy (Indie Publishing) World Managing Your Career Appendix: Your Self-Publishing Toolkit

Practice Makes Perfect (Edward Vernon's Practice series Book 1)


Edward Vernon - 2014
    It is his first job in general practice; his first brave excursion into the dangerous world where patients walk round in their clothes. Dr Vernon soon finds himself bemused, fascinated and exhausted as he copes with the procession of ailing humanity that streams into his surgery and awaits his visits. A confused old lady, timid vet, puzzled diabetic, lonely housewife, hypochondriac, tipster with an ulcer, nun with dandruff and a persistent young lady with abundant charms and nothing wrong with her. Just published as an e book, exclusive to Amazon, this book was a huge hit in England and America when first published in the 1970s. Edward Vernon is a pen name of a well known British doctor/author.Here's what the critics said about the series:Thoroughly delightful - Fresno BeeHilarious - TitbitsA delightfully funny book that keeps the reader laughing and appeals to one's sense of the ridiculous - Sunday Advocate, Baton RougeFor entertainment, a chapter or two before bedtime is just what the doctor ordered - Sacramento BeeDoes for British GPs what Herriot has done for vets - BooklistHilarious, written with skill and zest - Grimsby Evening TelegraphVery funny - Citizen, GloucesterThoroughly enjoyable, genuinely funny - South Wales EchoWise, funny, sad and heartwarming - Chattanooga TimesGood fun - Homes and GardensMost of his adventures are funny, some hilarious; but he has the good sense to leven the comedy lump with some that are sad, some touching. All are written lightly, easily, entertainingly - Oxford TimesThe funniest of the funny doctor books - Richard GordonJolly good reading - Publishers WeeklyViews the human species he treats with much the same affection, compassion and humour as Herriot brings to the animal world - Cleveland Plain DealerSometimes serious, sometimes hilarious - Lancashire Evening PostTruthful, well observed and consistently readable - Daily TelegraphPerceptive and witty - Surrey AdvertiserWill amuse, amaze and entertain - Yorkshire Postetc etc

True Crime 2018: Homicide & True Crime Stories of 2018 (Annual True Crime Anthology Book 3)


Jack Rosewood - 2019
    An entire year has been included in this book, and as we go into 2019, it's important to remember not only the shocking events that took place, but also to acknowledge the many that lost their lives at the hands of others this year.The types of cases included are: Serial killersFamily murdersMass murdersSchool shootingsMajor hacking incidentsTerrorist ActsCold CasesThere have been many advances in technology that has led to the uncovering on many suspects in cold cases, including the identity of the Golden State Killer, a secret that had remained hidden for decades. A number of cold case murders were solved this year, bringing an end to the torture the affected families and the investigators had endured for so many years.Tragically, school shootings were still prevalent, and mass shootings seem to be on the rise. Terrorism struck many corners of the world, in a variety of ways, but results were swifter in identifying perpetrators and taking action.Some of the featured events in this anthology include: Marshall County High School ShootingThe Turpin FamilyLarry Nassar and Harvey WeinsteinCoincheck HackingBruce McArthur - Serial KillerAtlanta CyberattackInternational Spy PoisoningsScottsdale Spree KillingsMiles Family MurdersMurder of XXXTentacionPittsburgh Synagogue MassacreMail BombingPlus many, many more. If you are a lover of true crime, and want an anthology to add to your collection, this is the book for you.

Comic-Con Strikes Again!


Douglas Wolk - 2011
    Every year, 130,000 people flock to San Diego for a five-day marathon of Hollywood star power, sensory overload, gigantic shopping bags, grand feats of imagination, tacky nostalgia, very long lines, and people dressed up as Princess Leia. It's the place where people who love the fantastic side of culture go to express that love, and where the companies that want to sell them fantasies in every possible medium try desperately to woo them. Douglas Wolk (author of the Eisner Award-winning "Reading Comics: How Graphic Novels Work and What They Mean") plunges into Comic-Con's bizarre collision of fans and franchises, and looks at what happens when the marketers of movies, TV shows, comics and games meet their most devoted, most demanding consumers.

Write That Book Already!: The Tough Love You Need to Get Published Now


Sam Barry - 2010
    Lucky for you, publishing insiders Sam Barry and Kathi Kamen Goldmark have laid out the blueprint for what you want--your book. From transforming an idea into a manuscript to finding an agent to working with an editor to marketing your book, BookPage's Author Enablers are here to assist you every step of the way. And they've brought some backup with original insight from literary superstars like Stephen King, Amy Tan, Rita Mae Brown, and more.It's everything you would ever want--and need--to know about the industry from the inside out.Praise for Write That Book Already! The Tough Love You Need To Get Published Now"This is THE book that every would-be author needs to own. It's full of incredibly practical advice about how to write and sell a book -- finding an agent, writing a proposal, dealing with an editor, boosting sales -- and on top of that, it's also probably the funniest thing every written about how to get published. Write That Book Already! is a gem." -- Scott Turow, author of Presumed Innocent and Innocent"Write That Book Already! is the perfect companion to writer's angst, brimming with wise advice for all scribes, including myself." -- Amy Tan, author of Saving Fish From Drowning

Murder Most Vile Volume 18: 18 Shocking True Crime Murder Cases (True Crime Murder Books)


Robert Keller - 2017
    For one of its members, that would prove to be a revelation of his own bloody end.Kill Him by Christmas: The would-be hitmen had been given strict instructions by the boy’s stepmother. “Kill him by Christmas so I don’t have to buy a present.”Music and Murder: The little girl was a prodigy on the accordion and her teacher promised that she could make her a star. But should anyone really have to die for their art?Murder, Miami Style: After living the high life in Florida, Joyce wasn’t about to walk away from her marriage a broke divorcee. Wealthy widow was more her style.Warning! May Cause Death: Would you swallow a vitamin pill that you received anonymously in the mail? John Kmetz did. To him detriment.Bus Ride to Hell: When passengers aboard a Greyhound bus are awakened by the screams of one of their fellow travelers, they have no idea of the horror that is about to unfold.Death Follows: Meet Robert Durst, millionaire property developer, cross-dresser, shoplifter, serial killer.˃˃˃˃˃˃˃˃˃ Plus 10 more riveting true crime cases. Scroll up to get your copy now. Book Series by Robert Keller Most of my works are about serial killers, while the “Murder Most Vile” series covers individual true crime stories. These are the main collections; American Monsters 50 American Serial Killers You’ve Probably Never Heard Of Murder Most Vile Human Monsters British Monsters Australian Monsters Canadian Monsters German Monsters Cannibal Killers Plus various other standalone books, including the The Deadly Dozen, which is available as a free download on Amazon, and Serial Killers Unsolved, which you can get for free when signing up to my mailing list. Robert Keller’s True Crime eBook Categories: Serial Killers True Crime Serial Killer Biographies Murder and Mayhem True Murder Cases Serial Killer Case Files True Crime Short Stories

True Crime: The Worlds Weirdest And Most Vicious Killers Of All Time: True Crime Stories Of The Sick Minded Killers (Serial Killers True Crime Book 2)


Brody Clayton - 2015
    He did the crimes alone, and for many years, he had escaped the law. How did the police capture “The Beast”? Would it drive you out of your mind if you claimed that you were wrongfully accused and yet, you spent more than 6 decades in prison? William George Heirens was known as the Lipstick Killer, but apparently, his incarceration was filled with controversies. Did the police just use the 17 year old as their legal scape goat, or was he truly guilty? To what extent can paranoid schizophrenia ruin a young man’s mind? Herbert Mullin grew up in a loving family-- he was well-educated, a gentleman, and a doe-eyed, soft-spoken young man, but he killed 13 people and claimed that he did it because he wanted to save California from an impending earthquake. Was his schizophrenia real, or was it just an escape route? Find out about all these and more when we comprehensively discuss three cases of gruesome killers... Here Is A Preview Of What You'll Learn... True Crime – What Happens in a Killers Mind to make it 'Change'? True Crime – Three Bodies and a 17 Year Old True Crime – In Herbert's World True Crime – Luis and the Young Boys of Columbia True Crime – A Look into the Psyche of a Serial Killer Much, much more! >>> Download this book today! <<<If you like odd and unusual stories of our worlds serial killers, then download volume 2 of this popular series!Tags: serial killers, true crime, cold cases true crime, serial killers true crime, true crime stories, true murder stories, murder mysteries, cannibal killers, murder stories, cannibals, cold cases solved, unexplained mysteries

99 Inspiring Stories for Presentations: Instantly Improve Your Business Storytelling, Public Speaking and Conversation Skills (Presentation skills for ... short stories and motivational quotations)


Barry Powell - 2015
    Regularly priced at $4.99. Read on your PC, Mac, smart phone, tablet or Kindle device. Are you looking for inspiring stories to use in some of your presentations or simply to help you start practicing storytelling? You’re about to discover a unique reference book that will change the impact of your future presentations forever. Barry Powell proudly presents the 99 most inspiring short stories ever heard in the business world. After extensive research, Barry Powell has discovered and collected the most popular stories that businessmen and public speakers have been using for years to engage their audiences and offer them the best storytelling experiences. Stories: The Key to a Memorable Presentation "Make Them Care" This is the greatest advice that the most successful public speakers will give you. Whether your audience is hundreds of business executives in a conference room, your marketing team being briefed by you or just a few peers around you drinking cocktails on a networking event, the key to putting your message through and making an impact is to make your audience care. Storytelling is a powerful technique that can do this. When you just dump information onto your audience, you are not really making an impact on their hearts and minds. But, when you start telling a story, a magic thing happens: They instantly give you their full attention. They start really listening to what you are saying with their hearts and minds. And this is your chance to evoke in them some kind of emotion. Delivering your message with a funny or touching story end is the key to creating emotion and making a lasting impact in their hearts and minds. What You Will Find in this Book This collection includes some of the most amazing stories ever told by famous businessmen, spiritual leaders and bestselling writers. If you are determined to improve your presentation and public speaking skills, this book is a highly recommended starting point. The stories included cover a wide range of business values to help you start practicing your storytelling skills at every opportunity. Start today! Why to Buy this Book Using stories from this collection in your presentations will help you: Deliver an outstanding presentation even to a tough audience Get your message through effectively Inspire and motivate others into taking the desired actions Start being regarded as an inspiring public speaker You will also discover that practicing storytelling frequently, not only in presentations but in your daily conversations as well, will make you popular in your business and social circles. Buy this amazing collection today! Business values covered: #1 ASSESSMENT #2 ASSUMPTION MAKING #3 ATTITUDE #4 CARING #5 CHALLENGE #6 COMMON SENSE #7 COMMUNICATION #8 CONFIDENCE #9 CREATIVE THINKING #10 CRISIS MANAGEMENT #11 CUSTOMER EXPERIENCE #12 DECISION MAKING #13 DIPLOMACY #14 DIVERSITY #15 ENTREPRENEURSHIP #16 EXPERIENCE #17 GIVING CREDIT #18 GOALS #19 HABITS #20 INFORMATION #21 INITIATIVE #22 INTEGRITY #23 JUDGEMENT #24 LEADERSHIP #25 LEARNING

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success


Mike Schultz - 2009
    A necessary addition to your reading." --David Maister, author of Managing the Professional Service Firm"Professional Services Marketing will certainly become the bible of the field in short order! Without a doubt, the most useful compendium of marketing insight for the practicing professional services firm executive...BRAVO!" --Leonard A. Schlesinger, President, Babson College, and coauthor of The Service Profit Chain"It's no longer sufficient to be a good 'expert for hire'--you need a brand and a powerful marketing engine behind you. Professional Services Marketing is a gold mine of research based strategies, best practices, and specific techniques that will help you consistently win in the client marketplace and outshine your competition. It's thoughtful, funny, and filled with the how-to so often missing in business books." --Andrew Sobel, coauthor of Clients for Life"Schultz and Doerr offer tactics and information in an easy-to-read, concise, and enjoyable format. Professional Services Marketing should be a required resource in every professional marketer's tool box!" --R. Granville Loar, Executive Director, Association for Accounting Marketing"This book is an excellent resource for anyone involved in professional services. It is especially timely in our current challenging economic conditions, and the ideas and guidance are relevant for the better times to come as well." --Josh Lee, Partner, Monitor Group"Smart. Practical. Comprehensive. This is the one book that won't collect dust on my shelf." --Kevin McMurdo, Chief Marketing Officer, Perkins Coie"Professional Services Marketing is the first book to directly address the challenges of the professional services marketer. This book is filled with practical wisdom and research on best practices and processes specifically for this industry. A must-read for anyone in a professional services firm!" --Paul Dunay, Global Director of Integrated Marketing, BearingPoint

Authority Content: The Simple System for Building Your Brand, Sales, and Credibility


David Jenyns - 2016
     The fact is, in today's world of constant distractions, most business owners struggle to get their marketing messages heard. Authority Content provides a simple process that any company can use to break through the noise. It doesn't matter whether you're the owner of a retail shop, financial advisor, swimming pool manufacturer or an inventor with an ingenious product - this powerful strategy will work for you. Built on the "3 Ps" framework (Present, Product, Promote) this book teaches you a step-by-step system for building authority within your industry thus sky-rocketing website traffic and sales. You will discover how to: Build maximum Authority, in minimum time Have your prospects, clients and Google fall in love with you Turn one day's work into months of content and share it around the web Write your own book easily and in record time Build your brand, sales and credibility Book website: AuthorityContent.com

Starting an eBay Business for Dummies


Marsha Collier - 2001
    Whether you want to build an eBay business from scratch or just want to make sure you're up on eBay's policy changes and taking advantage of new automation tools, this guide will have you selling successfully on eBay faster than you can say, "going...going..."Starting an eBay Business For Dummies 2nd Edition gets you organized and in virtual business fast with step-by-step guidance on: Setting up basic auctions Pricing items or setting minimums strategically Using the About Me page to begin creating a professional identity Finding sources of merchandise (once you exhaust your basement, attic, and relatives) Managing your business with online auction management services and software, including a list of 16 popular sites with their prices Writing tempting descriptions and taking good photographs of merchandise Selecting payment systems (and why shipping C.O.D. is a no-no) Handling inventory and keeping records Written by Marsha Collier, author of eBay For Dummies and eBay Bargain Shopping For Dummies, an eBay PowerSeller, columnist, and teacher at eBay University, this book is packed with time-saving, money-saving tips plus secret eBay hints to help you compete with the pros from the get go. It gives you inside information on:eBay motors, real estate, and other unusual areas Dutch auctions, reserve price auctions, and private auctions Using an eBay fee calculator to check your final value fees Shipping and insuring merchandise efficiently and economically Printing shipping labels and postage Complete with a glossary and index, Starting an eBay Business For Dummies 2nd Edition is just what you need to get started selling on eBay, to graduate from occasional seller to PowerSeller, or to become a genuine eBay entrepreneur like the ten whose success stories are featured in this book!

The Mystery of Garabandal: Fantasy or Fraud? Ghost or God?


L.R. Walker - 2013
    Eyes fixed on a mysterious point in the air, they were mesmerized by something which was invisible to everyone else. What the girls said they saw--and heard--sent shock waves that are still reverberating today. The messages the four girls claimed to receive revealed a picture of a Catholic church in crisis and a world that faced an earth-shattering future that would unfold in their lifetime. The girls’ pronouncements about coming trouble in the church and world were met with fierce skepticism from the first. Some charged the girls with being possessed by demons (based on the girls’ strange physical poses and apparent levitation), and others claimed the girls were putting on an act (revealing their true colors when they chose ordinary married lives instead of the convent). There was also a third body of critics: those who believed that a group of girls on the cusp of adolescence in a remote and insular society conjured up a psychodrama which, fueled by the spotlight and mounting frenzy, gained a frightening life of its own. There was one other possibility--that the strange events in Garabandal, Spain actually did occur, and the girls received an apocalyptic warning for both the church and the modern world. The warning to the world included a prediction that a newly militant Russia would rise again. The prophecies of Garabandal also foretell a World-Wide Warning and a Global Miracle, whose purpose is to convince a world reeling from one catastrophe to the next that God exists. But the Warning and Miracle, dramatic as they sound, are not even the most unsettling of the messages. One night, the young girls dissolved into screams. During this so-called “Night of the Screams,” the girls say they were shown a tragic chastisement that would befall the entire world if the Warning and Miracle failed to trigger global change. As disquieting as those messages were, the most shocking message at Garabandal was for the hierarchy of the Roman Catholic Church. Why were the messages of Garabandal so effectively suppressed? Did it have to do with the fact that the messages presciently warned of coming scandal and turmoil in the Roman Catholic Church itself? Did a portal open between worlds on a Spanish mountaintop in that summer of 1961? And if so, who opened the door--an angel of God or an angel of darkness? Did a young girl's flight of fancy one summer night spin wildly out of control? Or was it a visitation from God? Now that the “girls” at the center of this drama are 60-year-old women, should their claims be discredited or re-examined? Are the apparitions bogus or fast-approaching their fulfillment? If the events are false, Garabandal is a fascinating and perhaps tragic human interest story with several explanations. If the events and warnings are true--then what do we do? By the end of this book, readers can judge whether the visions of four young seers on a mountaintop in Spain were historical fact, a devilish fraud, or the creative confusion of four girls who would spend the rest of their lives trying to escape a human tragicomedy that they themselves had produced.

Story Engineering: Character Development, Story Concept, Scene Construction


Larry Brooks - 2011
    From story concept to character development to scene construction and beyond, this title helps you learn the big picture of storytelling at a professional level through a fresh approach that shows how to combine six core competencies: the four elemental competencies of concept, character, theme, and story structure (plot).