It contains the Jewish nursery blueprint, complete with panic room, fireproof wallpaper and guardian ninja, the top-ten list of Jewish 'dont's', the complete timeline of Jewish expulsion, and much more.

    It uses a combination of marketing, statistical, and psychological research to explain why and, more importantly, how, companies should adapt marketing strategies such as blogging, social media, email marketing, and webinars to achieve maximium results.The book contradicts what the author calls the "unicorns and rainbows" strategy that simply encourages companies to love their customers and hug their followers. Instead, the book offers more substantial, proven tactics and tips gathered through scientific research and techniques.Lists what time of day and what day of the week the most retweets occur Explains why weekends are best for Facebook sharing, which blog posts lead to comments, why early mornings are best for emails, and how to blog to acquire links Describes how to avoid crowding your content The Science of Marketing provides the research and tools to help you make a stronger impact in the digital marketing space.

    Almost every major company today has made innovation its number one priority. Yet fewer than one in four executives believe their organizations are effective innovators. The pressure to innovate and the price paid for failure keeps rising, while most companies haven't progressed at all. They are still using the same antiquated techniques pioneered decades ago. This is why some of the biggest corporations in the world manage to lose entire markets to startups they've never heard of.In today's world, everyone will need to innovate to stay competitive. It doesn't matter if you're a startup founder, corporate executive, small business owner, freelancer or professional, there's a technology out there that's going to upend your industry. And if you aren't able to harness it to your advantage, someone else will. Innovation is no longer an option--it's the price of admission into the business world.Making Elephants Fly is designed to help you implement the same innovation methodologies and processes as Silicon Valley startups. It will teach you:How startups come up with breakthrough products and services.How to structure innovation teams.The best ways to identify and vet new ideas.What it takes to foster a culture of innovation.How to establish a process of innovation throughout your organization.By the time you've digested this book, you will have the tools needed to take your impossibly big idea and make it fly!

    In nearly every moment of our waking lives, we face a barrage of messaging, advertising enticements, branding, sponsored social media, and other efforts to harvest our attention. Few moments or spaces of our day remain uncultivated by the "attention merchants," contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. From the pre-Madison Avenue birth of advertising to the explosion of the mobile web; from AOL and the invention of email to the attention monopolies of Google and Facebook; from Ed Sullivan to celebritypower brandslike Oprah Winfrey, Kim Kardashian and Donald Trump, the basic business model of "attention merchants" has never changed: free diversion in exchange for a moment of your consideration, sold in turn to the highest-bidding advertiser. Wu describes the revolts that have risen against the relentless siege of our awareness, from the remote control to the creation of public broadcasting to Apple's ad-blocking OS. But he makes clear that attention merchants are always growing new heads, even as their means of getting inside our heads are changing our very nature--cognitive, social, political and otherwise--in ways unimaginable even a generation ago.

    Yet, it’s also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master—all on a tighter budget than before.Don’t get discouraged, get scrappy! Shattering the myth that only big brands can do big things, Get Scrappy will help you: Demystify digital marketing in a way that makes sense for your business Do more with less Build a strong brand with something to say Find inspiration in unexpected places Create relevant and engaging content and promote it via Twitter, Facebook, and other channels Integrate strategy and message across touchpoints for a unified brand experience—both online and off Spark dialogue with your community of customers Measure what matters The result is a reliable, repeatable system for reinventing your marketing as marketing reinvents itself. Featuring frameworks, hacks, tips, idea starters, and more, Get Scrappy is the map you need to take your marketing from good to great.

    What is a Thunk? A Thunk is a beguiling question about everyday things that stops you in your tracks but helps you start to look at the world in a whole new light. The Thunks in this book cover a broad range of topics including truth, justice, reality, beliefs, the natural world, the human condition, art, beauty, existence, difference between right and wrong, good and bad, life and death, war, religion, love, friendship and a whole lot more. The book contains a comprehensive introduction by the author who guides you through the origins and uses of Thunks and how best to use them. Not only are they a fun way to develop thinking skills but they also hit all the right buttons to encourage children .

    We try everything to feel better, from changing jobs and dating new people, to attending therapy and taking pills. We grasp at the superficial, and externally overcompensate for our internal voids and self-doubts. What we don't realize is that avoiding responsibility only postpones the inevitable—that nothing about our life changes until we change.You will not become empowered until you choose to take responsibility for the role you've played in undermining yourself. Finding more fulfillment, satisfaction, and inner-peace is your responsibility because no one else cares.In Responsibility Rebellion, author Kain Ramsay discusses why we often rely on easy steps and magical formulas to find fulfillment, only to come up short. He'll equip you with a structured roadmap for personal growth and progress—one that shows you how to be better, rather than feel better.

    Do you want more from life? Have you ever thought you’re capable of so much more, but don’t know how to get there?  Do you feel overwhelmed with an ever-increasing flow of information? Are you unable to identify what can really improve your life? In Upgrade Yourself, you’ll learn simple habits and strategies to transform your mindset and change your life for the better. You’ll be introduced to the core of what you need to know to become the best version of yourself—nothing less!You’ll discover:  how to reprogram your mind to overcome self-defeating behaviors  what a holocaust survivor and a man without arms or legs have in common, and what you can learn from them how an anonymous call changed Tim Ferris’s life, and how this information can change yours, too how to sharpen your skills the Benjamin Franklin way  how a simple strategy can turbocharge your productivity, and  much, much more  By the time you reach the end of Upgrade Yourself, you’ll have a stronger mindset, you’ll develop better habits, you’ll have more discipline and a more exciting vision, and you’ll be able to design a better life for yourself.So, if you want to become the best possible version of yourself, don’t hesitate, scroll to the top of this page, click the download link, and start today.

    This book lays out the key skills and capabilities required to ensure that problems do not remain hidden in your organization. It explains how leaders can become effective problem finders, unearthing problems before they destroy an organization. The book explains how leaders can become an anthropologist, going out and observe how employees, customers, and suppliers actually behave. It then goes on to present how they can circumvent the gatekeepers, so they can go directly to the source to see and hear the raw data; hunt for patterns, including refining your individual and collective pattern recognition capability; "connect the dots" among issues that may initially seem unrelated, but in fact, have a great deal in common; give front-line employees training in a communication technique; encourage useful mistakes, including create a "Red Pencil Award"; and watch the game film, where leaders reflect systematically on their own organization's conduct and performance, as well as on the behavior and performance of competitors.

    By learning about maro through the example of Wahei’s life, you can also become financially successful—and profoundly happy to boot.Often called “the Warren Buffet of Japan,” Wahei Takeda is the most successful investor in the country, and no doubt he’s the happiest one, too! My success is a direct result of listening and applying Wahei’s philosophy of “Maro Up!” to my own life and business. We know from personal experience, that if you take what you learn in this ebook and apply it to yourself, you too, will see success blossom in your life.

    They are the 1% of the 1%. They have reached seemingly unreachable heights. They may be athletes or entertainers who are household names, or they may be people who have invented life-saving drugs or won a Nobel Prize by making fundamental advances in knowledge. Or they may have changed the world through science or music or business by influencing millions or perhaps billions of lives.They are the people who have succeeded in being able to draw out the best talents they have within themselves and have maximized the physical, mental, and social potential available to them.The Exceptionals is their story, and it provides you with the blueprint to advance yourself from good to great—and from outstanding to elite.

    In his latest book, he draws on what he learned from his own ten-year journey as well as from coaching thousands of others to walk you through the seven stages to discovering and doing meaningful work. Relevant to any job or industry, you’ll learn step-by-step how to:1. Get Clear on the work you were uniquely made to do and why.2. Get Qualified to do the work you were created for.3. Get Connected with the right people who can open the doors to your dream.4. Get Started by overcoming the emotions and mistakes that often hold people back.5. Get Promoted by developing winning habits and traits.6. Get Your Dream Job by doing work you love and accomplishing results that matter to you.7. Give Yourself Away by expanding the dream to leave a legacy.This is your moment. You are needed, and you were made to contribute. It’s time to exit the daily grind and use your talents to start living your dream once and for all.

    Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey's own leadership journey, providing a roadmap for innovative, value-based leadership--in business and in society.Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers--to step up as leaders who see beyond the bottom line.

    James C. Hunter's runaway best seller The Servant (Crown Business, 1998) introduced over a million readers around the world to this philosophy of leading through courage, compassion, and character. Now with The Servant Leadership Training Course, this acclaimed author teaches listeners immediate, practical techniques for applying the revolutionary principles of servant leadership to their working lives. Drawing from the sold-out seminars he has presented all over the world, Hunter teaches listeners about: The role of character—how right action builds inner strength and inspires others to grow• How major corporations have turned servant leadership into increased morale, productivity, and profit—and what it means for your business• Learning to use influence instead of intimidation to achieve your goals, and much moreIn the business world, the greatest leaders emerging today are the ones who have learned how to serve their employees, not command them. With foundational principles and practical exercises that apply to chief executives and local managers alike, The Servant Leadership Training Course gives listeners the keys to leading with integrity, authority, and compassion.