Beginners and intermediate developers will appreciate the comprehensive tutorial that walks step-by-step through building a real client/server database, from concept to deployment and beyond -- and points out key pitfalls to avoid throughout the process. Experienced users will appreciate the book's comprehensive coverage of the Transact-SQL language, from basic to advanced level; detailed ODBC database access information; expert coverage of concurrency control, and more. The book includes thorough, up-to-the-minute guidance on building multi-tier applications; SQL Server performance tuning; and other crucial issues for advanced developers. For all database developers, system administrators, and Web application developers who interact with databases in Microsoft-centric environments.

    Bloomberg's Jason Kelly, author of The New Tycoons, profiles the participants, entrepreneurs, and investors at the center of this movement, exploring this phenomenon in which a surge of people—led by the most affluent—are becoming increasingly obsessed with looking and feeling better. Through in-depth looks inside companies and events from New York Road Runners to Tough Mudder and Ironman, Kelly profiles the companies and people aiming to meet the demands of these consumers, and the traits and strategies that made them so successful. In a modern world filled with anxiety, pressure, and competition, people are spending more time and money than ever before to soothe their minds and tone their bodies, sometimes pushing themselves to the most extreme limits. Even as obesity rates hit an all-time high, the most financially successful among us are collectively spending billions each year on apparel, gear, and entry fees. Sweat Equity charts the rise of the movement, through the eyes of competitors and the companies that serve them. Through conversations with businesspeople, many driven by their own fitness obsessions, and first-hand accounts of the sports themselves, Kelly delves into how the movement is taking shape. Understand the social science, physics, and economics of our desire to pursue activities like endurance sports and yoga Get to know the endurance business's target demographics Learn how distance running—once a fringe hobby—became a multibillion dollar enterprise fueled by private equity Understand how different generations pursue fitness and how fast-growing companies sell to them The opportunity to run, swim, and crawl in the mud is resonating with more and more of us, as sports once considered extreme become mainstream. As Baby Boomers seek to stay fit and Millennials search for meaning in a hyperconnected world, the demand for the race bib is outstripping supply, even as the cost to participate escalates. Sweat Equity, through the stories of men and women inside the most influential races and companies, goes to the heart of the movement where mind, body, and big money collide.

    What is especially useful is that he does not just stick with small startups, let alone dreamy “inventors”. He finds innovation in big companies and even within governments.' - Matt Ridley, The Times__________________________David Rowan travels the globe in search of the most exciting and pioneering startups building the future. He’s got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they’re disrupting don’t get it. They think they can innovate through jargon: with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley. It’s mostly pointless innovation theatre — corporate nonsense that has little to do with delivering real change. But during this quest he's also discovered some genuinely exciting and transformative approaches to innovation, often in places you might least expect. Get ready for:· The airline that rewards passengers for walking their dog· The bank that performs surgery· The country that’s an app store And many more. Packed full of tips for anyone looking for radical ways to adapt and thrive in the digital age, this carefully curated selection of stories will reveal ideas for creating genuine innovation from some of the world’s most inspiring leaders.___________________________

    She seems to defy description. I shall put it simply, because Erin is someone who appreciates a clear point. She is kind, and she is tireless. Erin is inspiring, and I know the world to be a better place because she is in it."--Julia RobertsErin Brockovich delivers her irrepressible spirit and down-to-earth wisdom in "Take It from Me, an inspiring trove of stories, lessons, and motivational strategies anyone can use to summon their inner strength and free the winning forces that lie within us all.

    Poker's biggest players, such as Phil Ivey (2009 WSOP Main Event Finalist), Johnny Chan, Phil Hellmuth, Doyle Brunson and Daniel Negreanu give first-person accounts of their personal journeys and the key moments in their rise to the top of the poker pantheon. These stories will teach, inspire and make you laugh. Deal Me In humanizes the larger-than-life personalities, allowing the reader to understand more about poker strategy through the trials and errors of the best players in the game. Each poker legend tells his or her own story in the book including: Doyle Brunson, Phil Hellmuth, Daniel Negreanu, Phil Ivey, Annie Duke, Johnny Chan, Chris Jesus Ferguson, Carlos Mortensen, Chau Giang, Jennifer Harman, Allen Cunningham, Howard Lederer, Erik Seidel, Chad Brown, David Devilfish Ulliott, Layne Flack, Scotty Nguyen, Annette Obrestad, Tom Dwan and the 2008 Main Event winner Peter Eastgate.

    Instead, you get endless rules and regulations, not to mention processes, projects, and technologies that deliver too little, too late, for too much. It's frustrating!How to build a relationship that puts you firmly in control and produces the business results you need? In The 8 Things We Hate About IT, Susan Cramm provides the answers.Start by understanding differences between operational and IT managers - in backgrounds, personality, pressures, and incentives. Cramm explains how differences prevent operational managers and IT from communicating what, why, and how they do what they do.Citing case studies and stories, the author then presents practical strategies for overcoming the difficulty. These include seeing things from your IT partners' perspective, developing a single version of 'truth,' and assuming accountability for IT just as you've done for management of your firm's financial and human resources.Brutally honest, provocative, and filled with sound advice, this book reveals that the key to solving the IT problem is decidedly un-IT: it's a deeper understanding of human behavior, including how to apply your leadership skills to the world of IT.

    Instead, the information found inside of the 21 chapters lays out a step-by-step formula for the two things online entrepreneurs care about most: How to build a large following FAST. How to convert those followers into DOLLARS. The old way of being successful on social media meant that you had to spend a small fortune to build your following, then light your marketing dollars on fire trying to figure out Facebook ads. Instagram Secrets completely demolishes the old way entrepreneurs were taught to use social media to grow their businesses. Now, anybody (even if you have ZERO Instagram followers) can generate an ENDLESS FLOOD of warm, cheap and targeted leads on demand. The warmer the lead, the easier the sale. The cheaper the lead, the higher the profit. Wasting weeks or months on “testing” is now a thing of the past. You can now test your website, landing page, and sales funnels in just a few hours and make the necessary tweaks that will put you on the fast track to profitability. There is a HUGE misconception about what it really means to be successful on social media: Having tons of followers is great, but it’s meaningless if it doesn’t make you money. Getting likes makes you feel good, but you can’t pay your bills with Instagram likes. Getting leads makes it seem like you are winning, but leads without sales are useless. Those who LOSE on Instagram treat it like a popularity contest to fuel their ego. Winning on Instagram is simple: Just follow the blueprint Jeremy reveals in this book. Will Instagram Secrets work for you? Yes. The pure gold packed from cover-to-cover in this book is not THEORY by the latest “Insta-Fake Guru.” The author, Jeremy McGilvrey wrote the book after learning DIRECTLY from Jason Stone, aka @Millionaire_Mentor who to date has 2.4 million followers, built and email list of 350,000 loyal subscribers and netted well over $2,000,000 using only Instagram. Jeremy wrote Instagram Secrets the same way Napoleon Hill wrote the all-time personal development best seller Think and Grow Rich. Hill interviewed billionaire businessman Andrew Carnegie to learn the secrets behind how he achieved his unheard-of success and indestructible WEALTH. He then simplified Carnegie’s teachings into the first ever roadmap for attaining extraordinary financial success. Similarly, McGilvrey distilled Jason Stone’s vast knowledge into the most comprehensive book ever written for building a massive Instagram following and turning those followers into dollars. Not only did McGilvrey STUDY with the best, he also APPLIED everything he learned from @Millionaire_Mentor to build two Instagram pages to a combined 312,567 followers in under 15 months, collect 35,456 email leads in 7 months and earn daily predictable profits from Instagram. Instagram Secrets was written with the goal of helping entrepreneurs completely bypass the years of pain, suffering and failure associated with building a profitable business and help them to achieve massive online success in record time. If you are looking for another cookie-cutter training about how to become Insta-Famous Instagram Secrets is not for you. But, if you are serious about using Instagram to grow your following fast, get leads, make sales and build a profitable business...Then pick up your copy of Instagram Secrets today.

    A former executive at the WordPerfect Corporation details the company's rise in the computer industry and what compelled him to leave after ten years as a driving force in the company.

    In it, you'll discover exactly how you can use your life insurance to benefit you while you are alive—and help you build financial security. In addition, it will reveal ways to make the best of your policy no matter what age you are. Most people don't realize what a powerful tool they have in their life insurance policies—this book will be your guide.Life insurance is one of the oldest financial products around, and yet it is one of the most misunderstood. People debate its efficacy from every angle, but rarely is it championed. That is, until recently. Now, in this landmark book, you'll discover:• The invaluable CLUE concept• How to leverage opportunity and investment capability• How one dollar can do many jobs• How to use your death benefit while you are alive• Why you should set up a family bank• And much more."Live Your Life Insurance" is a book about life and living—using and benefiting from your life insurance while you are alive to enjoy it. And, in today's economy, it is more important than ever to understand and utilize all the financial tools we have at our disposal.

    We can all learn from these strategies. In this detailed analysis of IoT and Amazon's and other leading companies approach to it, John Rossman guides readers with practical insights and recommendations into the strategies and mindset transforming business and society. "John has laid out a blueprint not only for an enterprise wanting to understand how sensors embedded in their business can innovate old ways of working while also providing an excellent path for individuals wanting to start their own IoT business. The book is not only a reference tool but also paints a story around innovation and customer centricity to challenge the reader to think differently in solving problems." Eric Martinez -- Founder of Modjoul, former EVP AIG and Safeco Insurance The Amazon Way on IoT explains how the combination of sensors, cloud computing and machine learning can be used to improve customer experiences, drive operational improvements and build new business models. Rossman offers: - Guidance through the maze of emerging technologies, customer experiences, and business models, to arrive at a recipe just right for your organization - Key methods to success from Amazon’s master playbook such as creating seamless customer experiences, process improvement and new business models and utilizing tools such as sensors, machine learning and cloud computing - Approaches to help you tackle the technology, business and internal challenges in innovating with the internet of things. Renowned Harvard business professor Michael Porter describes the IoT as the backbone for a third-wave of technology-led innovation and digital disruption. The Amazon Way on IoT is for business people who want to learn cases, key concepts, technologies and tools to help develop, explain and execute their own IoT approach. As a leader at Amazon who held a front-row seat during its formative years, Rossman understands the iconic company better than most. From the launch of Amazon’s third-party seller program to its foray into enterprise services, he witnessed it all – the amazing successes, the little-known failures, and the experiments with outcomes still to be determined. Rossman once again examines the heart of Amazon.com’s secret to success, along with other leading companies. He incorporates an extensive focus on sophisticated IoT technologies and strategies related to Amazon’s rise: tens of millions of items in stock, the company’s technological prowess, and the many customer service innovations such as “one-click.” “This is an excellent book. And a very important book. It evokes both business thought and technical thought, which is rare.” -- Larry Hughes, former head of Amazon cyber security

    Part entrepreneur, part enfant terrible, Gates has become the most powerful -- and feared -- player in the computer industry, and arguably the richest man in America. In Hard Drive, investigative reporters Wallace and Erickson follow Gates from his days as an unkempt thirteen-year-old computer hacker to his present-day status as a ruthless billionaire CEO. More than simply a "revenge of the nerds" story though, this is a balanced analysis of a business triumph, and a stunningly driven personality. The authors have spoken to everyone who knows anything about Bill Gates and Microsoft -- from childhood friends to employees and business rivals who reveal the heights, and limits, of his wizardry. From Gates's singular accomplishments to his equally extraordinary brattiness, arrogance, and hostility (the atmosphere is so intense at Microsoft that stressed-out programmers have been known to ease the tension of their eighty-hour workweeks by exploding homemade bombs), this is a uniquely revealing glimpse of the person who has emerged as the undisputed king of a notoriously brutal industry.

    Too often, reporters give equal weight to facts and biased opinion, stir up small controversies, and substitute infotainment for real news. Even when they get the facts rights, they often misjudge the context in which they belong. Information is the lifeblood of a healthy democracy. Public opinion and debate suffer when citizens are misinformed about current affairs, as is increasingly the case. Though the failures of today’s communication system cannot be blamed solely on the news media, they are part of the problem, and the best hope for something better. Patterson proposes “knowledge-based journalism” as a corrective. Unless journalists are more deeply informed about the subjects they cover, they will continue to misinterpret them and to be vulnerable to manipulation by their sources. In this book, derived from a multi-year initiative of the Carnegie Corporation and the Knight Foundation, Patterson calls for nothing less than a major overhaul of journalism practice and education. The book speaks not only to journalists but to all who are concerned about the integrity of the information on which America’s democracy depends.

    For SQL beginners, it's more important for a book to focus on general concepts and offer clear explanations and examples of what the various statements can accomplish. This is that beginner book. A number of features make The LANGUAGE OF SQL unique among introductory SQL books. First, you will not be required to download software or sit with a computer as you read the text. The intent of this book is to provide examples of SQL usage that can be understood simply by reading them. Second, topics are organized in an intuitive and logical sequence. SQL keywords are introduced one at a time, allowing you to build on your prior understanding as you encounter new words and concepts. Finally, this book covers the syntax of three widely used databases: Microsoft SQL Server, MySQL, and Oracle, with special "Database Differences" boxes that will show you any differences in the syntax among those three databases, as well as instructions on how to obtain and install free versions of the databases. This is the only book you'll need to gain a working knowledge of SQL and relational databases.

    It gives an overview of every learning objective for the TOGAF 9 Foundation Syllabus and in-depth coverage on preparing and taking the TOGAF 9 Part 1 Examination. It is specifically designed to help individuals prepare for certification.This Study Guide is excellent material for:a) Individuals who require a basic understanding of TOGAF 9b) Professionals who are working in roles associated with an architecture project such as those responsible for planning, execution, development, delivery, and operationc) Architects who are looking for a first introduction to TOGAF 9d) Architects who want to achieve Level 2 certification in a stepwise manner and have not previously qualified as TOGAF 8 CertifiedA prior knowledge of enterprise architecture is advantageous but not required. While reading this Study Guide, the reader should also refer to the TOGAF Version 9.1 documentation available online at www.opengroup.org and also available as hard copy from www.vanharen.net and online booksellers

     From the Number 1 Best Selling authors in Computers and Technology, this clear and concise guide will show you how to get the very best from your new Amazon Echo Dot. Step by step instructions will take you from newbie to expert in just one hour! About the Authors: Tom and Jenna Edwards are the Amazon Tech authors behind the Number 1 Best-selling e-books 250+ Best Kindle Fire & Fire HD Apps and All-New Fire 7 User Guide: Newbie to Expert in 2 Hours!