Film Art: An Introduction


David Bordwell - 2003
    It begins with an overview of film production, moves on to a consideration of the formal elements and techniques, covers film criticism and concludes with a brief section highlighting the key moments in film history. Illustrated with over 500 frame enlargements, many in colour, "Film Art" has been updated to include analysis of some of the most interesting films of recent years including "Raging Bull" and "Desperately Seeking Susan".

100 Great Copywriting Ideas: From Leading Companies Around The World (100 Great Ideas)


Andy Maslen - 2011
    

The Art of Explanation - Making Your Ideas, Products and Services Easier to Understand


Lee LeFever - 2012
    Your product or service works beautifully - but something is missing. People just don’t see the big idea - and it’s keeping you from being successful. Your idea has an explanation problem.The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems.Author Lee LeFever is the founder of Common Craft, a company known around the world for making complex ideas easy to understand through short animated videos. He is your guide to helping audiences fall in love with your ideas, products or services through better explanations in any medium. You will learn to:• Plan: Learn explanation basics, what causes them to fail and how to diagnose explanation problems.• Package: Using simple elements, create an explanation strategy that builds confidence and motivates your audience. • Present: Produce remarkable explanations with visuals and media. The Art of Explanation is your invitation to become an explanation specialist and see why explanation is now a fundamental skill for professionals.

Design Is Storytelling


Ellen Lupton - 2017
    The latest book from award-winning writer Ellen Lupton is a playbook for creative thinking, showing designers how to use storytelling techniques to create satisfying graphics, products, services and experiences. Whether crafting a digital app or a data-rich publication, designers invite people to enter a scene and explore what’s there. An intriguing logo, page layout or retail space uses line, shape and form to lead users on dynamic journeys.Design Is Storytelling explores the psychology of visual perception from a narrative point of view. Presenting dozens of tools and concepts in a lively, visual manner, this book will help any designer amplify the narrative power of their work. Use this book to stir emotions, build empathy, articulate values and convey action; to construct narrative arcs and create paths through space; integrate form and language; evaluate a project’s storytelling power; and to write and deliver strong narratives.

Scam School Book 1


Brian Brushwood - 2012
    The award-winning Scam School Book 1 is available March 14 (Pi day!) on the eReader of your choice. Hear behind-the-scenes secrets about Scam School episodes and listen to bonus techniques with Brian's exclusive audio commentary for every trick featured in the book. Embedded video demonstrations provide an easy way to understand some of the visual aspects of your favorite scams.Ever need to review a trick at the bar before pulling it off in front of an audience? Having the Scam School book on-the-go allows you to easily review tricks, techniques, and presentation ideas in secret before amazing your friends.Each trick has a custom header designed to summarize the type (or class) of trick, the factors involved, and what objects are required to pull it off. Each section that corresponds to a Scam School episode links directly to that episode.

Depraved and Insulting English


Peter Novobatzky - 2002
    Who hasn't searched for the right word to describe a colleague's maschalephidrosis (runaway armpit perspiration) or a boss's pleonexia (insane greed)? And what better way is there to insult the scombroid landlord (resembling a mackerel) or that tumbrel of a brother-in-law (a person who is drunk to the point of vomiting) than by calling him by his rightful name? A compact compendium of ingenious words for anyone who's been tongue-tied, flabbergasted, or dumbfounded, Depraved and Insulting English supplies the appropriate vocabulary for any occasion. Word lovers, chronic insulters, berayers, bescumbers, and bespewers need fear no more—finding the correct word to wow your friends or silence your enemies just got a whole lot easier.

Introduction to Algorithms


Thomas H. Cormen - 1989
    Each chapter is relatively self-contained and can be used as a unit of study. The algorithms are described in English and in a pseudocode designed to be readable by anyone who has done a little programming. The explanations have been kept elementary without sacrificing depth of coverage or mathematical rigor.

The Productivity Project: Accomplishing More by Managing Your Time, Attention, and Energy


Chris Bailey - 2016
    After obtaining his business degree, he created a blog to chronicle a year-long series of productivity experiments he conducted on himself, where he also continued his research and interviews with some of the world’s foremost experts, from Charles Duhigg to David Allen. Among the experiments that he tackled: Bailey went several weeks with getting by on little to no sleep; he cut out caffeine and sugar; he lived in total isolation for 10 days; he used his smartphone for just an hour a day for three months; he gained ten pounds of muscle mass; he stretched his work week to 90 hours; a late riser, he got up at 5:30 every morning for three months—all the while monitoring the impact of his experiments on the quality and quantity of his work.  The Productivity Project—and the lessons Chris learned—are the result of that year-long journey. Among the counterintuitive insights Chris Bailey will teach you: ·         slowing down to work more deliberately; ·         shrinking or eliminating the unimportant; ·         the rule of three; ·         striving for imperfection; ·         scheduling less time for important tasks; ·         the 20 second rule to distract yourself from the inevitable distractions; ·         and the concept of productive procrastination. In an eye-opening and thoroughly engaging read, Bailey offers a treasure trove of insights and over 25 best practices that will help you accomplish more.

An Introduction to Literature, Criticism and Theory


Andrew Bennett - 1995
    Starting at 'The Beginning' and concluding with 'The End', chapters range from the familiar, such as 'Character', 'Narrative' and 'The Author', to the more unusual, such as 'Secrets', 'Pleasure' and 'Ghosts'. Now in its fifth edition, Bennett and Royle's classic textbook successfully illuminates complex ideas by engaging directly with literary works, so that a reading of Jane Eyre opens up ways of thinking about racial difference, for example, while Chaucer, Raymond Chandler and Monty Python are all invoked in a discussion of literature and laughter.The fifth edition has been revised throughout and includes four new chapters - 'Feelings', 'Wounds', 'Body' and 'Love' - to incorporate exciting recent developments in literary studies. In addition to further reading sections at the end of each chapter, the book contains a comprehensive bibliography and a glossary of key literary terms.A breath of fresh air in a field that can often seem dry and dauntingly theoretical, this book will open the reader's eyes to the exhilarating possibilities of reading and studying literature.

Handbook of Technical Writing


Gerald J. Alred - 1982
    Alphabetically organized and easy to use, its nearly 400 entries provide guidance for the most common types of professional documents and correspondence, including reports, proposals, manuals, memos, and white papers. Abundant sample documents and visuals throughout the book demonstrate effective technical communication, reflecting current practices for formatting documents and using e-mail. In addition, advice on organizing, researching, writing, and revising complements thorough treatment of grammar, usage, style, and punctuation to provide comprehensive help with writing skills. This edition has been thoroughly revised to include expanded advice for analyzing the context of different writing situations, using and integrating visuals, and dealing with ethical concerns in technical writing. Improved coverage of research now includes guidelines for IEEE-style documentation as well as clearer explanations of copyright and plagiarism concerns. Entries throughout the book have been revised, updated, consolidated, and streamlined to provide the most accurate and accessible information. Comprehensive yet concise, the Handbook of Technical Writing remains the quick reference faithful users have come to appreciate.

The Decipherment of Linear B


John Chadwick - 1958
    This celebrated account of the decipherment of Linear B in the 1950s by Michael Ventris was written by his close collaborator in the momentuous discovery. In revealing the secrets of Linear B it offers a valuable survey of late pre-Hellenic archaeology, uncovering fascinating details of the religious and economic history of an ancient civilization.

Visual Language for Designers: Principles for Creating Graphics that People Understand


Connie Malamed - 2009
    This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power.In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations.Includes:—How to organize graphics for quick perception—How to direct the eyes to essential information—How to use visual shorthand for efficient communication—How to make abstract ideas concrete—How to best express visual complexity—How to charge a graphic with energy and emotion

In Other Words: A Coursebook on Translation


Mona Baker - 1992
    The strategies are identified by an examination of authentic examples of translated texts in a variety of languages. No knowledge of linguistics or foreign languages is assumed. Each chapter begins with an explanation of the key linguistic concepts referred to and ends with a series of practical exercises. By striking a balance between theory and practice, the book provides a sound basis for training professional translators.

Scrum: a Breathtakingly Brief and Agile Introduction


Chris Sims - 2012
    A pocket-sized overview of roles, artifacts and the sprint cycle, adapted from the bestseller The Elements of Scrum by Chris Sims & Hillary Louise Johnson

Academically Adrift: Limited Learning on College Campuses


Richard Arum - 2010
    A bachelor’s degree is now required for entry into a growing number of professions. And some parents begin planning for the expense of sending their kids to college when they’re born. Almost everyone strives to go, but almost no one asks the fundamental question posed by Academically Adrift: are undergraduates really learning anything once they get there?For a large proportion of students, Richard Arum and Josipa Roksa’s answer to that question is a definitive no. Their extensive research draws on survey responses, transcript data, and, for the first time, the state-of-the-art Collegiate Learning Assessment, a standardized test administered to students in their first semester and then again at the end of their second year. According to their analysis of more than 2,300 undergraduates at twenty-four institutions, 45 percent of these students demonstrate no significant improvement in a range of skills—including critical thinking, complex reasoning, and writing—during their first two years of college. As troubling as their findings are, Arum and Roksa argue that for many faculty and administrators they will come as no surprise—instead, they are the expected result of a student body distracted by socializing or working and an institutional culture that puts undergraduate learning close to the bottom of the priority list.Academically Adrift holds sobering lessons for students, faculty, administrators, policy makers, and parents—all of whom are implicated in promoting or at least ignoring contemporary campus culture. Higher education faces crises on a number of fronts, but Arum and Roksa’s report that colleges are failing at their most basic mission will demand the attention of us all.