We First: How Brands and Consumers Use Social Media to Build a Better World


Simon Mainwaring - 2011
    These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies the need for both profit and a healthy, sustainable planet. Mainwaring provides case studies from companies such as P&G, Walmart, Starbucks, Pepsi, Coca-Cola, Toyota, Nike, Whole Foods, Patagonia, and Nestle as well as a bold plan for how corporations need to rethink their strategies."

Creative Code: Aesthetics + Computation


John Maeda - 2004
    For seven years, Maeda and his students—several of whom are already internationally celebrated—have created some of the most digitally sophisticated and exciting pieces of design to emerge anywhere. Little of this research has been seen outside the laboratory.This book presents the most fascinating work produced by the group, arranged into themes that apply to today's design issues: information visualization, digital typography, abstraction, interaction design, and education. Each section also features brief essays by leading names in the field of interaction and digital design—Casey Reas, David Small, Yogo Nakamura, Joshua Davis, and Gillian Crampton-Smith.Deftly bridging the chasm between art and science, John Maeda, a true pioneer in the digital realm, leads the way to a greater understanding and richness of experience.

Reengineering Retail: The Future of Selling in a Post-Digital World


Doug Stephens - 2017
    As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shifting needs and expectations of a new consumer.Picking up where The Retail Revival left off, Reengineering Retail explores the coming revolution in the global retail and consumer goods market, offering sales and marketing executives a roadmap to the future.Author and internationally renowned consumer futurist, Doug Stephens, paints a bold vision of the future where every aspect of the retail experience as we know it, will be radically transformed. From online to bricks and mortar, the very concept of what stores are, how consumers shop them, and even the core economic model for revenue, will be will be profoundly reinvented; changes sure to affect not only retailers large and small but any business with a stake in the global retail industry.Infused with real world examples and interviews with industry disruptors, Reengineering Retail illustrates the vast opportunities at play for bold brands and business leaders. Stephens’ strategies will provide businesses with the foresight required to move quickly and effectively into the future.

Good Bones, Great Pieces: The Seven Essential Pieces That Will Carry You Through a Lifetime


Suzanne McGrath - 2012
    Suzanne and Lauren McGrath, a mother–daughter team, operate the popular blog Good Bones, Great Pieces. At the core of their philosophy is the belief that every home should have seven essential pieces that can live in almost any room and will always be stylish. The authors explain how to place iconic items of furniture like the love seat and the dresser and rotate them throughout the home as the style or need changes.Illustrated with photographs of homes and apartments that the McGraths have designed, as well as apartments by some iconic designers, this book is a wonderful resource, whether you are starting out with your first apartment or rethinking the design of your home.Praise for Good Bones, Great Pieces:“The mother and daughter team of Suzanne and Lauren McGrath have created an excellent and useful book for both beginners and more experienced home decorators. Making use of cherished family furniture and objects in combination with affordable and available pieces, the team encourages us all to be both carefree and careful in our creation of a comfortable and comforting home.” —Martha Stewart "A must-read for first-timers and seasoned home decorators alike." – Traditional Home “Fail-proof guides to insider sources, suggestions on how to reincarnate tired pieces of furniture, and expert weigh-ins from iconic designers like Miles Redd and Robert Couturier are the gloss on the paint.” —ArchitecturalDigest.com

The Diary of a West Point Cadet: A Graduate's Captivating and Hilarious Stories that Teach Vital Leadership Lessons from the US Military Academy


Preston Pysh - 2010
    Many leadership books can be boring. Instead of reading another repetitive book about 100 leadership essentials by a corporate CEO, search no more for the perfect leadership book. In "The Diary of a West Point Cadet," by Captain Preston Pysh, the author teaches essential West Point leadership through the most fun and unique reading of any book in its class. If you are an aspiring cadet, a small-group leader, or even an emerging leader in corporate America, this book is for you. Each intriguing firsthand account of Preston's most memorable stories from attending West Point will capture your interest and imagination. At the conclusion of each gripping story, Preston efficiently summarizes how the experience taught him lessons about leadership, which later prepared him to be a combat commander. If you like twists and turns while reading and learning, you are in for a treat. Prepare to be glued to your seat and the text as you experience unforgettable stories and lessons from "The Point."

The Case Study Handbook: How to Read, Discuss, and Write Persuasively About Cases


William Ellet - 2007
    But if you're like many people, you may find interpreting and writing about cases mystifying, challenging, or downright frustrating. In "The Case Study Handbook", William Ellet presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or forming an evaluation) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Extensive examples of effective and ineffective writing further reinforce your learning. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs to read this book.

Siteless: 1001 Building Forms


François Blanciak - 2008
    Others may think of it as the last architectural treatise, for it provides a discursive container for ideas that would otherwise be lost. Whatever genre it belongs to, SITELESS is a new kind of architecture book that seems to have come out of nowhere. Its author, a young French architect practicing in Tokyo, admits he "didn't do this out of reverence toward architecture, but rather out of a profound boredom with the discipline, as a sort of compulsive reaction." What would happen if architects liberated their minds from the constraints of site, program, and budget? he asks. The result is a book that is saturated with forms, and as free of words as any architecture book the MIT Press has ever published.The 1001 building forms in SITELESS include structural parasites, chain link towers, ball bearing floors, corrugated corners, exponential balconies, radial facades, crawling frames, forensic housing--and other architectural ideas that may require construction techniques not yet developed and a relation to gravity not yet achieved. SITELESS presents an open-ended compendium of visual ideas for the architectural imagination to draw from. The forms, drawn freehand (to avoid software-specific shapes) but from a constant viewing angle, are presented twelve to a page, with no scale, order, or end to the series. After setting down 1001 forms in siteless conditions and embryonic stages, Blanciak takes one of the forms and performs a "scale test," showing what happens when one of these fantastic ideas is subjected to the actual constraints of a site in central Tokyo. The book ends by illustrating the potential of these shapes to morph into actual building proportions.

Principles of Form and Design


Wucius Wong - 1993
    This is a master class in the principles and practical fundamentals of design that will appeal to a broad audience of graphic artists and designers.

His Punishments (Book Three)


Kaylee Quinn - 2017
    And my crime was being unlucky enough to work for Drake Barrett… A body that looked like it was made for giving women the best sex of their lives. And eyes as cool as polished steel. That was the man who would become my boss…and my tormentor. When billionaire mogul Drake Barrett took over the hotel I worked at, I had no idea that he would turn my life upside down. Gorgeous, intimidating and cold as ice, he marched into our workplace like a conquering general and immediately began cleaning house. Tales of his firings, his insults, and his demands began spreading through the hotel like wildfire. But those rumors were nothing compared to the man himself. Drake Barrett was rude, insulting, cruel and callous. So I couldn’t be blamed for venting about him in the bathroom to one of my colleagues. I told her exactly what I thought of our new boss, in great detail. It wasn’t meant to hurt anyone; I just said those things out of frustration. But when my comments were inadvertently overhead by Drake himself, I became his number one target. And he decided to make an example of me. Now, I have to deal with Drake Barrett’s series of unforgiving punishments meant to teach me a lesson. And the worst part of all? The worst part is how much I like it.

Fools Gold (The Chronicles of Lawmaker August Flynn Book 1)


Bill C Cannon - 2017
    But the town is so wrapped up in lies, deceit and greed that it's difficult for Flynn to know who's telling the truth. VISIT WWW.RAGINGBULLPUBLISHING.COM AND DOWNLOAD YOUR FREE WESTERN STARTER LIBRARY

The Opportunity Analysis Canvas


James V. Green - 2013
    The emergence of business “model” (not plan) courses, tools, and competitions are a step in the right direction. The focus of these new activities is engaging aspiring entrepreneurs in customer discovery and developing and testing a business model canvas.While this is a viable approach and valuable lesson in entrepreneurship education, business models only begin to take shape when a new venture idea is formulated. Customer discovery requires having a product or service concept in the mind of the entrepreneur. Without the idea for the product or service itself, no business model nor customer discovery can begin.It is this first step, the idea generation step, that the Opportunity Analysis Canvas fulfills. The Opportunity Analysis Canvas is an innovative tool for identifying and analyzing entrepreneurial ideas.

The Storm of Creativity


Kyna Leski - 2015
    Although each instance of creativity is singular and specific, Kyna Leski tells us, the creative process is universal. Artists, architects, poets, inventors, scientists, and others all navigate the same stages of the process in order to discover something that does not yet exist. All of us must work our way through the empty page, the blank screen, writer's block, confusion, chaos, and doubt. In this book, Leski draws from her observations and experiences as a teacher, student, maker, writer, and architect to describe the workings of the creative process.Leski sees the creative process as being like a storm; it slowly begins to gather and take form until it overtakes us--if we are willing to let it. It is dynamic, continually in motion; it starts, stops, rages and abates, ebbs and flows. In illustrations that accompany each chapter, she maps the arc of the creative process by tracing the path of water droplets traveling the stages of a storm.Leski describes unlearning, ridding ourselves of preconceptions; only when we realize what we don't know can we pose the problem that we need to solve. We gather evidence--with notebook jottings, research, the collection of objects--propelling the process. We perceive and conceive; we look ahead without knowing where we are going; we make connections. We pause, retreat, and stop, only to start again. To illustrate these stages of the process, Leski draws on examples of creative practice that range from Paul Klee to Steve Jobs, from the discovery of continental drift to the design of Antoni Gaud�'s Sagrada Familia.Creativity, Leski tells us, is a path with no beginning or end; it is ongoing. This revelatory view of the creative process will be an essential guide for anyone engaged in creative discovery.The Creative ProcessUnlearningProblem MakingGathering and TrackingPropellingPerceiving and ConceivingSeeing AheadConnectingPausingContinuing

Capital: The Story of Long-Term Investment Excellence


Charles D. Ellis - 2004
    The Capital Group is one of the world's largest investment management organizations, but little is known about it because the company has shunned any type of publicity. This compelling book, for the first time, takes you inside one of the most elite and private investment firms out there?the Capital Group Companies?a value investment firm par excellence. It digs deeps to reveal the corporate culture and long-term investment strategies that have made Capital the one organization where most investment professionals would like to work and would most recommend as long-term investment managers for their family and friends.

Family and Kinship in East London


Michael Young - 1957
    The tall flats built to replace the old 'slum' houses were unpopular. Social networks were broken up. The book had an immediate impact when it appeared - extracts were published in the newspapers, the sales were a record for a report of a sociological study, Government ministers quoted it. But the approach it advocated was not accepted until the late 1960s, and by then it was too late.This Routledge Revivals reissue includes the authors' introduction from the 1986 reissue, reviewing the impact of the book and its ideas thirty years on. They argue that if the lessons implicit in the book had been learned in the 1950s, London and other British cities might not have suffered the 'anomie' and violence manifested in the urban riots of the 1980s.

Louis Kahn: Essential Texts


Louis I. Kahn - 2003
    Professor Twombly's introduction and headnotes offer incisive commentary on the texts.