Outdated, overcrowded schools are taking up our children’s time and taking away from valuable life experiences. There’s a better way to learn—and The 5-Hour School Week is how we hacked homeschool so we could enjoy our life and our kids!When Aaron and Kaleena Amuchastegui took their kids out of school to travel the globe and educate them through experiences, their children became more engaged, self-aware, curious, and passionate about learning. Now, they share their inspiring successes and practical advice to give you the tools you need to create your own unconventional education plan, no matter what your budget, walking you through topics like:Teaching kids to love learningProviding a social educationIncorporating travel into lessonsEmphasizing practical skillsAnd moreThis isn’t your mom’s homeschooling. This is an innovative, eclectic approach to education that will revolutionize your family’s life.

    Miller has provided a road map for organizations to become exceptional--just follow the path laid out. Definitely a must read!" --Dave Ramsey, author of Total Money Makeover and host of The Dave Ramsey Show Every day outstanding organizations do things and promote values that ensure they will retain customers, grow revenues, increase market share, and build their reputations. People in these organizations hold values and take actions-- individually and collectively--that are not always easy or obvious but are fundamentally powerful.Informed by his own commitment to the concept of personal accountability and enlivened by compelling true stories from exceptional organizations, in this insightful and accessible book John Miller identifies the principles and behaviors that distinguish such organizations from the pack and provides readers with ways to integrate them into their own work.With its pithy entries that carry significant impact, Outstanding is by turns a playbook, a guide, and an inspiration. It is filled with practical ideas that can--and should--be used every single day by individuals and teams from the boardroom to the stockroom for creating a distinguished organization with which customers and stakeholders will want to work.

    This is your blueprint for social success. Humans are unpredictable… or are we? Through decades of research, Scientists have shown consistent patterns in human behavior and thought that can lead you us to very predictable outcomes. In other words, there are genuine ways to forge better relationships that take advantage of human psychology and behavioral patterns. Learn the elements of magnetic charisma. In The Science of Social Intelligence , you'll have over 30 studies, new and old, broken down in a way that answers the question, “How can I use this science in my everyday life?” Rely on findings from psychology, cognitive science, and behavioral economics, rather than one person’s anecdotal advice of what works. Learn why conventional “small talk” advice is flat-out wrong. This book is a truly in-depth look at the concept of being socially intelligent, maximizing the social opportunities you are given, and leveraging your unique strengths to have the relationships you want. In a time where most advice takes the form of “make more eye contact” and “smile more,” this book stands out. Learn how to make a powerful first impression. The Science of Social Intelligence pairs the raw human behavioral data and findings with the insight and emotional intelligence of Patrick King, sought-after social skills coach and internationally bestselling author. The result is half textbook, half field guide for whatever your social goals may be. Understand what makes people tick (even if they don’t). - What popularity in high school really requires. - The true psychology of being positive. - The two way street of perception and how it impacts your relationships. Be likable without appearing manipulative. - The three things everyone wants to talk about (as well as what to always avoid). - How to be emotionally calibrated and attuned to people. - The toxic habits you need to break for social success. Social intelligence unlocks everything you want in life. It gives you the ability to walk into a room and feel (1) at ease, (2) excited, and (3) walk out accomplishing exactly what you want. This could be romantic, career-related, or just with friends - social intelligence allows you to excel in any situation. The likability you create is what will move you forward in life. Social intelligence is the invisible hand that boosts people and gives them opportunities, not just luck or being ridiculously good looking. Embody social intelligence. Pick up your copy today by clicking the BUY NOW button at the top of this page.

    Probst explore why independent reading is vital to the intellectual and developmental growth of students as citizens of our world and as architects of the future. Forged by Reading explores historic and timely topics through the context of literacy—literacy being the gateway to power and privilege—while serving as nothing short of a call to action. One that reminds educators of their critical hand in empowering readers to think, to seek curiosity and skepticism, to shape themselves and their ideas through evidence and reason, vision and imagination, and in doing so to forge themselves and our world through reading. “This book will open the door to an understanding of literacy like no other. But, it’s not a how-to-use-literature-to-empower-our-kids-book. It’s a why-haven’t-we book. It’s a we-must book. Forged by Reading is filled with hard truths, and the inspiration needed to walk towards a new world—one where relevant reading rules. So, put your walking shoes on, get ready for the hard, necessary work, and let Kylene and Bob show us the way.” —Kwame Alexander, poet, educator, and New York Times bestselling author of Light for the World to See: A Thousand Words on Race and Hope   “If you haven’t read a single Beers & Probst educational bible to date, read Forged by Reading. It’s all right here…at the time of American education’s greatest need. There may well be no creative power greater than that of language…reading language, writing language, understanding language, embracing language. With Forged by Reading, Kylene and Bob hand us a roadmap to unleashing that power. Read it. Revel in it. Use it.” —Chris Crutcher, bestselling author and recipient of the American Library Association Margaret Edwards Award for Lifetime Achievement and the NCTE Intellectual Freedom Award.   “Forged by Reading is scholarship that shows us not only how our literacies link us to each other, but also, how reading links to our uniquely human souls.”–Jennifer Ochoa, middle school teacher, NYC Public Schools, and award-winning educator    “Beers and Probst, who explore the moral imperative of liberatory pedagogy, remind us that those who read and discuss books hone literate minds—the key to transforming their own their lives, as well as our greatest hope for transforming our democracy—bending its arc toward equity and justice for all.” —Ernest Morrell, Coyle Professor of Literacy Education, University of Notre Dame    “This timely book is a call to action for educators to embrace the languages, cultures, and identities of our students, disrupt the oppressive reading and writing practices in classrooms across this nation—and replace them with humane, equitable instruction for all.” —Yalitza Vasquez, VP of Multilingual Education, Trinity Education Group, and Former Senior Executive Director Division of English Language Learners, NYC Department of Education   “Literacy is an essential element of freedom and the ways in which it is withheld contributes to oppression. This book will shift how you regard your teaching: abolish harmful pedagogies, confirm just practices, and travel with your colleagues on an epic journey of literacy justice.” —Kate Roberts, author, consultant, and guest teacher    “Kylene and Bob show us why student compliance is not our goal and why testing and standards too often interfere with our bigger goals for literacy. They also ask us to be brave and to anchor our work in these understandings so we can achieve the ultimate aim: students who live the power of reading.” —Franki Sibberson, teacher, librarian, author, past president of NCTE  “Consider the intimate connection between education and our democratic ideals. Forged by Reading is a powerful and timely reminder that when we are equipped with insight and the truth of who we are, we can be what’s right.” —Cornelius Minor, educator and author of We Got This: Equity, Access, and the Quest to Be Who Our Students Need Us to Be

    Kids take a vacation from books and those with limited access to books lose ground to their peers. You may have thought there's nothing you can do about it, but there is. No More Summer-Reading Loss shows how to ensure that readers continue to grow year round.School-based practitioners Carrie Cahill and Kathy Horvath join with renowned researchers Anne McGill-Franzen and Dick Allington to help you make summer readers out of every student. You'll stop summer-reading loss as they help you:identify practices that inadvertently contribute to it understand the research on its implications and its prevention take research-based action with 8 instructional strategies. Building independence. Keeping kids on grade-level. Closing the achievement gap. These are just a few of the valuable outcomes that No More Summer-Reading Loss can support. Most importantly, it will help you pass on a love of reading that knows no season and gives readers confidence when they return in the fall. About the Not This, But That Series No More Summer-Reading Loss is part of the Not This, But That series, edited by Nell K. Duke and Ellin Oliver Keene. It helps teachers examine common, ineffective classroom practices and replace them with practices supported by research and professional wisdom. In each book a practicing educator and an education researcher identify an ineffective practice; summarize what the research suggests about why; and detail research-based, proven practices to replace it and improve student learning. Read a sample chapter from No More Summer-Reading Loss.

    Instead of fueling the debate, Dr. Jan Burkins and Kari Yates have immersed themselves in the research and produced Shifting the Balance: 6 Ways to Bring the Science of Reading into the Balanced Literacy Classroom . This concise and practical guide integrates effective reading strategies from each perspective. Every chapter of Shifting the Balance focuses on one of the six simple and scientifically sound shifts reading teachers can make to strengthen their approach to early reading instruction in these areas:Reading ComprehensionPhonemic AwarenessPhonicsHigh-Frequency WordsCueing SystemsText SelectionPractical Instruction for Primary Grades: Whether your students are just learning to read or building more advanced reading comprehensive skills,  Shifting the Balance  is designed to help teachers meet the instructional needs of K-2 students.Six Manageable Shifts: Each chapter focuses on a key shift that helps educators understand common misconceptions and adjust their thinking around some common instructional practices that teachers have been using for decades.Evidence-Based Instruction: Burkins and Yates offer busy educators a blueprint for integrating finding from brain research, cognitive science, and child development into their daily instruction, while keeping meaningful experiences with books a priority.Classroom Applications: Shifting the Balance is full of sample activities and classroom vignettes that paint a picture of what these shifts look like in action with roomful of learners.The book has already helped countless educators by taking the guesswork out of how to blend best practices with the latest research while keeping students at the forefront of reading instruction. "We've written this book to support you in making sound decisions anchored in the best of science, the truth of responsiveness, and a relentless focus on providing all children learning experiences saturated with meaning," the authors write.

    At the age of 37, he founded the New York-based agency that later merged to form the international company known as Ogilvy & Mather. Regarded as the father of modern advertising, Ogilvy was responsible for some of the most memorable advertising campaigns ever created. Confessions of an Advertising Man is the distillation of all the Ogilvy concepts, tactics, and techniques that made this international best-seller a blueprint for sound business practice. If you aspire to be a good manager in any business, this seminal work is a must-read.

    Education is the platform for our success or failure, but is our system still fit for purpose? Will our children be equipped to face the challenges the future holds: the rapidly changing employment patterns and the global environmental, economic and social crises ahead of us? Or will our children grow up to resent their school years and blame them for their unfulfilled potential and achievement?Creating Tomorrow's Schools Today explores these questions in the context of early schooling and primary education, presents powerful arguments for change and highlights strategies that offer a solution.

    All our lives we’ve been told that games are distractions—playful pastimes, but unrelated to success. In Game Frame, Aaron Dignan shows us that the opposite is true: games produce peak learning conditions and accelerated achievement. Here, the crucial connection between the games we love to play and the everyday tasks, goals, and dreams we have trouble realizing is illuminated. Aaron Dignan is the thirty-something founder of a successful digital strategy firm that studies the transformative power of technology in culture. He and his peers were raised on a steady diet of games and gadgets, ultimately priming them to challenge the status quo of the modern workplace. What they learned from games goes deeper than hand-eye coordination; instead, this generation intrinsically understands the value of adding the elements of games into everyday life. Game Frame is the first prescriptive explanation of what games mean to us, the human psychology behind their magnetic pull, and how we can use the lessons they teach as a framework to achieve our potential in business and beyond. Games are a powerful way to influence and change behavior in any setting. Here, Dignan outlines why games and play are such important trends in culture today, and how our technology, from our iPhones to our hybrid cars, primes us to be instinctive players. Game Frame tackles the challenging task of defining games and the mechanics that make games work from several perspectives, then explores these ideas through the lens of neuroscience. Finally, Dignan provides practical tips for using basic game mechanics in a variety of settings, such as motivating employees at work or encouraging children at home, giving readers the tools to develop their own games to solve problems in their everyday lives. Illuminated throughout with a series of real-world examples and hypothetical scenarios, Game Frame promises a crash course in game design and behavioral psychology that will leave the reader—and, by extension, the world itself—more productive. Revolutionary, visionary, practical, and time-tested, Game Frame will change the way you approach life.

    Some of these ideas will turn out to be stunning successes that will have a major impact on our world and our culture: The next Google, the next Polio vaccine, the next Harry Potter, the next Red Cross, the next Ford Mustang. Others will be smaller, more personal but no less meaningful, successes: A little restaurant that becomes a neighborhood favorite, a biography that does not make the best-seller list but tells an important story, a local nonprofit to care for abandoned pets. At this very same moment, another group of people is working equally hard to develop new ideas that, when launched, will fail. Some of them will fail spectacularly and publicly: like New Coke, the movie “John Carter”, or the Ford Edsel. Others will be smaller, more private, but no less painful failures: A home-based business that never takes off, a children’s book that neither publishers nor children have any interest in, a charity for a cause that too few people care enough about.If you are currently working to develop a new idea, whether on your own or as part of a team, which group are you in? Most people believe that they either are, or will be, in the first group—the group whose ideas will be successful. All they have to do is work hard and execute well. Unfortunately, we know that this cannot be the case. The law of market failure tells us that up to 90 percent of most new products, services, businesses, and initiatives will fail soon after they are launched—regardless of how promising they sound, how much we commit to them, or how well we execute them. This is a hard fact to accept. We believe that other people fail because they don’t know what they are doing. Somehow, we believe that this does not apply to us and to our idea—especially if we’ve experienced victories in the past.Filled with detailed case studies, a lesson on creating your own hard data, a strategy for market engagement, and an introduction to the concept of a pretotype (not a prototype), The Right It is a groundbreaking, entertaining, and highly practical book delivers a proven formula for turning ideas, products, services, and businesses into successful endeavors.As Alberto writes, “make sure you are building The Right It before you build It right”.

    The author of Scientific Advertising, Claude C. Hopkins, is well known as the father of modern advertising techniques, and this book has been widely used by students of advertising and marketing. This book covers many important aspects of advertising including how advertising laws are established, mail order advertising, headlines, psychology, strategy, budgeting, and more advanced subjects like negative advertising and how to test an advertising campaign.

    “As a first-time author this book made a huge positive impact on my ability to write and publish my own book.” –Amazon Customer THE SINGLE BEST TOOL EVERY ENTREPRENEUR NEEDS TO BUILD, BOOST, AND GROW THEIR BUSINESS. Beyond technology, software, social media networks, even advertising and marketing campaigns, the biggest and best tool you’ll ever have in your belt is a business book with your name on the cover. Authority and Credibility—Nothing establishes your authority faster or better, making it easier to attract investors, clients, and customers. Brand recognition—Nothing makes your name and your brand easier to recognize, giving you greater reach with no additional overhead. The ultimate business card—We’re hard-wired to hold on to books, to keep and care for them, and to share them with others. When’s the last time someone did that with your business card? You Must Write a Book introduces you to these concepts and digs further—revealing not only the benefits of how a book can help you to build and grow your business and your brand, but how you can put your ideas on the page. You’ll learn: Why a book matters to your business Pre-planning and strategic thinking, before putting even the first word on the page How to write your book by committing to only a few words per day How to hire ghostwriters or other professionals to get your ideas on the page, without writing a word The steps for launching your book like a champ Marketing plans—both for your book, and using your book to market yourself and your business You’ll also learn from the masters—gain insight from some of the most advanced thinkers in publishing, so that you can skip level one and build from their success. Get in on the wisdom from thought leaders such as Hal Elrod, Bryan Cohen, Pat Petrini, J.A. Huss, Steve Scott, James Altucher, Kevin Tumlinson, and many more. Honorée Corder is the author of Tall Order!, Prosperity for Writers, and many more volumes, and Hal Elrod’s business partner in The Miracle Morning series. She is a coach and consultant working with high profile entrepreneurs and businesses, guiding them into some of the best decisions they’ve ever made. In You Must Write a Book, she has culled together some of the finest examples of publishing and marketing wisdom available, from some of today’s most successful and influential masters. IF YOU ARE LOOKING FOR A SINGLE TOOL TO ACHIEVE NEXT-LEVEL SUCCESS, PICK UP YOUR COPY OF ‘YOU MUST WRITE A BOOK’ RIGHT NOW!

    With compassion, humor, insight, and practical wisdom born of firsthand experience, Galit Breen makes a compelling case for online decency. What would happen if parents and kids everywhere could read these 10 simple rules of conduct, learn them by heart, and live by them each and every time they log in? The world would change dramatically--and for the good of us all."--Katrina Kenison, author of Mitten Strings for God and The Gift of an Ordinary DayIf kindness wins, accountability rules. The need for this mantra is never clearer than when scrolling through posts and comments online.Approximately four out of ten kids (42 percent) have experienced cyberbullying. When we were young, our bullies weren't usually strangers. They were the kids who passed mean notes about us in class, the ones who didn't let us sit at their table during lunch, and the ones who tripped us in the hallway or embarrassed us in gym class. Cyberbullying isn't all that different from the playground bullying of our youth and nightmares. But with social media, our bullies have nonstop access to us--and our kids. In fact, we're often "friends" with our bullies online.When freelance writer Galit Breen's kids hinted that they'd like to post, tweet, and share photos on Instagram, Breen took a look at social media as a mom and as a teacher and quickly realized that there's a ridiculous amount of kindness terrain to teach and explain to kids―and some adults―before letting them loose online. So she took to her pen and wrote a how-to book for parents who are tackling this issue with their kids.Kindness Wins covers ten habits to directly teach kids as they're learning how to be kind online. Each section is written in Breen's trademark parent-to-parent-over-coffee style and concludes with resources for further reading, discussion starters, and bulleted takeaways. She ends the book with two contracts―one to share with peers and one to share with kids. Just like we needed to teach our children how to walk, swim, and throw a ball, we need to teach them how to maneuver kindly online. This book will help you do just that.

    We increased that to 76% as a direct result of implementing The Conversion Code.Dan Stewart CEO Happy GrasshopperThe strategies in The Conversion Code are highly effective and immediately helped our entire sales team. The book explains the science behind selling in a way that is simple to remember and easy to implement. Steve Pacinelli CMO BombBombCapture and close more Internet leads with a new sales script and powerful marketing templatesThe Conversion Code provides a step-by-step blueprint for increasing sales in the modern, Internet-driven era. Today's consumers are savvy, and they have more options than ever before. Capturing their attention and turning it into revenue requires a whole new approach to marketing and sales. This book provides clear guidance toward conquering the new paradigm shift towards online lead generation and inside sales. You'll learn how to capture those invaluable Internet leads, convert them into appointments, and close more deals. Regardless of product or industry, this proven process will increase both the quantity and quality of leads and put your sales figures on the rise.Traditional sales and marketing advice is becoming less and less relevant as today's consumers are spending much more time online, and salespeople are calling, emailing, and texting leads instead of meeting them in person. This book shows you where to find them, how to engage them, and how to position your company as the ideal solution to their needs. Engage with consumers more effectively online Leverage the strengths of social media, apps, and blogs to capture more leads for less money Convert more Internet leads into real-world prospects and sales appointments Make connections on every call and learn the exact words that close more sales The business world is moving away from belly-to-belly interactions and traditional advertising. Companies are forced to engage with prospective customers first online--the vast majority through social media, mobile apps, blogs, and live chat--before ever meeting in person. Yesterday's marketing advice no longer applies to today's tech savvy, mobile-first, social media-addicted consumer, and the new sales environment demands that you meet consumers where they are and close them, quickly. The Conversion Code gives you an actionable blueprint for capturing Internet leads and turning them into customers.

    UDL is a framework for inclusive education that aims to lower barriers to learning and optimize each individual's opportunity to learn. Novak shows how to use the UDL Guidelines to plan lessons, choose materials, assess learning, and improve instructional practice. Novak discusses key concepts such as scaffolding, vocabulary-building, and using student feedback to inform instruction. She also provides tips on recruiting students as partners in the teaching process, engaging their interest in how they learn. UDL Now! is a fun and effective Monday-morning playbook for great teaching.