You'll learn how to:- Increase your book sales by driving readers to bookstores and online retailers- Build a brand that makes your books stand out from the crowd- Secure more media interviews and speaking engagements- Connect with key influencers who spread word of mouth- Create raving fans who buzz about your book on social media- Ignite your confidence to sell more books and make more money as an author. Whether you're a first-timer or an old-hand, self-published or traditionally published, a novelist or non-fiction writer, this is the only marketing guide you'll ever need.

    This is a key to raising your work from just being a commercial book or movie to becoming a bestseller.Dave has trained authors in conjunction with his role as coordinating judge of the L. Ron Hubbard Writers of the Future Program, as a creative writing instructor at Brigham Young University, and he has honed his skills in dozens of writing seminars and classes.In this eBook, Dave teaches new writers the basics of how to analyze an audience, and outline, draft, and polish a novel.The secrets found in his unconventional approach will help you understand why so many of his authors go on to prominence.

    From the author of Mastering Amazon Ads: An Author's Guide, comes a new book on the art of copywriting for descriptions.A typical description might convert one click in thirty into a new reader. After two years of research and hundreds of descriptions written, the data shows that properly written descriptions can get the job done in ten clicks.Would you rather pay for 10 or 30 clicks to get a conversion?With 40 descriptions across lots of genres, you'll find everything you need to understand and train yourself to write proper copy.* Powerful hooks* Engaging copy* Visually Appealing formatting.

    Literally meaning what lies beneath the text, it is an undercurrent, a hidden agenda, a vibe, a reinforcement of theme—and it exists in what is implied but not explicitly spelled out. It has impact because what you don’t say is often more powerful than what you do say. Elizabeth Lyon, editor and author, demystifies the techniques involved in writing subtext, and offers examples and excerpts from multiple genres. Lyon uses the same incisive and clear instruction that she is so well known for in Manuscript Makeover. For many writers, adding subtext is the missing link to writing powerful prose.

    This honest, often funny, book shows them how to identify their own missteps, stop listening to bad advice, and get to work. Drawing on his experience as founding editor of MacAdam/Cage, Pat Walsh gives writers what they need--specific, straightforward feedback to help them overcome bad habits and bad luck. He avoids the optimistic, sometimes misleading directions often found in publishing how-to books and presents the industry as it is, warts and all. Here is the first guide that tells writers just what the odds against them are and gives them practical tips for evening them.

    In this all-new second edition of a best-selling classic, today's most successful freelance writers, including Robert Bly, Linda Formichelli, Kelly James-Enger, Jenna Glatzer, and others, provide up-to-date information on e-querying, writing for digital media, knowing your e-rights, and the core topics of magazine article writing. You'll learn how to:find and query article ideasplan your research and interviewsidentify potential marketsstructure the most common types of articleswork with editorsnegotiate contractssell reprint rightsbe a successful freelance writerWriter's Digest Handbook of Magazine Article Writing contains everything you need to successfully break into this popular market or to continue developing your magazine writing skills.

    But how do you reach those readers in the second category, no matter what kind of writer you are?The answer to that question is…Universal FantasyUniversal Fantasy is why my sales tripled when I “accidentally” wrote three books that landed in the Amazon Top 100.Universal Fantasy is why some authors get gobs of gushing reviews and some authors who write “way better” get crickets.Universal Fantasy is the answer to many of the questions you might have thought were unanswerable or simply up to luck, like…• Will this sell?• Why is that selling?• Why didn’t this sell?• Will readers like what I am writing?• Why do I love the TV shows/books/entertainments I do?• Why did I buy that thing I bought when I didn’t intend to buy it?BE WARNED…once known, Universal Fantasy cannot be undiscovered. Leave this book be if you’re truly satisfied with your current writing life.But if you’re not afraid—if you’re ready to know the secret hidden inside all bestselling stories, open this gift and find out how to use UNIVERSAL FANTASY to write and market books that SELL to ANYONE.

    

    McNair explains the common mistakes made by most writers and shows how eliminating unnecessary words strengthens action, shorten sentences, and makes writing crackle with life. Containing 21 simple, straightforward principles, Editor-Proof Your Writing teaches how to edit weak verb forms, strip away author intrusions, ban redundancies, eliminate foggy phrases, correct passive-voice sentences, slash misused and overused words, and fix other writing mistakes. A superb addition to any writer’s toolkit, this book will not only make writing clearer and more grammatical, it will also make it more concise, entertaining, and appealing to publishers.

    (2nd. Ed Jan 2014) In as little as 15 minutes you will understand what the source of the problem is, and devise quick action-steps to take in order to begin and improve the situation (Free automated toll inside). The book will teach you how to use a very simple, yet effective tool, the "Double-Lens System". Using it you can quickly get to the bottom of situations and analyzing the roots of a problem. Then you will learn to use several simple questions that will help develop a quick fix, and will get things going in the right direction. While not intended as a substitute to a full coaching process, this method is effective in helping clients to zero-in on their most pressing issues and move from pain to action. The same method is also an effective lead-conversion tool that can be used in coaching and consulting sales-situations. Included in the book you will find a link for a free download of an automated version of the double-lenses system. You can use this as it is, or customize it to your own needs. The book was written with the same principles of "quick solutions" described in it. It is a short, easy to read manuscript that will take you less than an hour to read and master. Need to know more? Read below the reviews of people which already read it. Click the "Buy Now" button and get to solving problems – quickly!

    She remarks in the first chapter, "Save the blood and pain for real life, where tourniquets and ibuprofen can have some chance of helping. Do not be afraid to grab hold of the experience with both hands and take joy."Addressing topics all writers struggle with, Yolen discusses the writer's voice, beginnings and endings, dealing with rejection, the technical aspects of writing, and the process of coming up with an idea–and deals with each of them in a way that focuses on the positive and eliminates the negative.As Yolen says, "Be prepared as you write to be surprised by your own writing, surprised by what you find out about yourself and about your world. Be ready for the happy accident."Get ready to take joy in your writing once again.

    But where did they come from? And should we be breaking them? Designed for bloggers of all levels of experience, this book takes a hard look at twenty-eight of the blogospheres golden rules and shows you when, why and how to break them. Illustrated with real-life Blogger Stories and examples plus Expert Comments from those whove learned the hard way, The Golden Rules of Blogging (and When to Break Them) will give you a fresh perspective on blogging. Out with the rules? You decide!

    . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention--and sell more products. Among the tips revealed are• eight headlines that work--and how to use them• eleven ways to make your copy more readable• fifteen ways to open a sales letter• the nine characteristics of successful print ads• how to build a successful freelance copywriting practice• fifteen techniques to ensure your e-mail marketing message is openedThis thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy."I don't know a single copywriter whose work would not be improved by reading this book." --David Ogilvy

    But with so many people and companies clamoring for attention, it’s also more challenging than ever to do work that deeply resonates with the marketplace and creates true and lasting impact.According to Todd Henry, the key to standing apart from the noise is to find your unique voice. Those who identify and develop their voices will gain more attention and wield more influence. But first they have to identify what they truly stand for, develop a compelling vision, and become masters of expressing their ideas in whatever media they choose. Henry offers strategies, exercises, and true stories that illustrate the five attributes of resonant work:• Authenticity: Uncover the narratives that are at the core of your personal and professional identity.• Uniqueness: Identify what makes your work distinct from that of others, and learn to creatively package and present your message.• Consonance: Cultivate internal consistency and harmony in your work.• Empathy: Listen to your audience’s aspirations and struggles to make your message more compelling.• Timing: Learn how to coordinate your work with ideas that already have cultural momentum.Making your work speak is a life-long process of trial, error, and realignment. Henry’s audiobook will help listeners build a body of work that resonates deeply and achieves lasting impact.

    More than 100 master tips from an expert editor, fiction ghostwriter and writing coach whose sales exceed 4 million copies. 'Nail Your Novel is like a personal session with a writing mentor.' What makes a reader fall in love with your book? Whether you write a story-based genre or literary fiction, it’s the characters. So how do you create fictional people who’ll keep readers hooked? How do you make them plausible, chilling, imperfect, lovable, intriguing, tormented or misunderstood? What if their lives are totally unlike your own? How do you write the opposite sex, historical characters, enigmatic characters who give little away? Villains? This book is a super-zipped digest of tips for creating irresistible characters, extracted from the tutorials in Writing Characters to Keep Readers Captivated (Nail Your Novel 2). Use them as a handy checklist to create and deepen your fictional people, a guide for self-editing, or a prompt for discussion in your writing group.