Americana takes us on a four-hundred-year journey of this spirit of innovation and ambition through a series of Next Big Things -- the inventions, techniques, and industries that drove American history forward: from the telegraph, the railroad, guns, radio, and banking to flight, suburbia, and sneakers, culminating with the Internet and mobile technology at the turn of the twenty-first century. The result is a thrilling alternative history of modern America that reframes events, trends, and people we thought we knew through the prism of the value that, for better or for worse, this nation holds dearest: capitalism.In a winning, accessible style, Bhu Srinivasan boldly takes on four centuries of American enterprise, revealing the unexpected connections that link them. We learn how Andrew Carnegie's early job as a telegraph messenger boy paved the way for his leadership of the steel empire that would make him one of the nation's richest men; how the gunmaker Remington reinvented itself in the postwar years to sell typewriters; how the inner workings of the Mafia mirrored the trend of consolidation and regulation in more traditional business; and how a 1950s infrastructure bill triggered a series of events that produced one of America's most enduring brands: KFC. Reliving the heady early days of Silicon Valley, we are reminded that the start-up is an idea as old as America itself.Entertaining, eye-opening, and sweeping in its reach, Americana is an exhilarating new work of narrative history.

    Since its creation in 2010, Instagram’s fun and simple interface has captured our collective imagination, swiftly becoming a way of life. In No Filter: The Inside Story of Instagram, technology reporter Sarah Frier explains how Instagram’s founders married art and technology to overcome skeptics and to hook the public on visual storytelling. At first, Instagram initially attracted artisans, but then the platform exploded in popularity among the masses, creating an entire industry of digital influencers that’s now worth tens of billions of dollars. Eighteen months after Instagram’s launch and explosive growth, the founders—Kevin Systrom and Mike Krieger—made the gut-wrenching decision to sell the company to Facebook. For most companies, that would be the end of the story; but for Instagram, it was only the beginning. Instagram borrowed some lessons from Facebook and rejected others, until eventually its success stirred tension with Facebook’s CEO Mark Zuckerberg, just as Facebook became embroiled in a string of public crises. Frier unearths the details that led to the cofounders’ departure, bringing to light dramatic moments unknown to the public until now. At its heart, No Filter draws on unprecedented exclusive access—from the founders of Instagram, as well as employees, executives, and competitors; hedge fund billionaire Ray Dalio; Anna Wintour of Vogue; Kris Jenner of the Kardashian-Jenner empire; and a plethora of influencers, from fashionistas with millions of followers to owners of famous dogs worldwide—to show how Instagram has fundamentally changed the way we communicate, shop, eat, and travel. The book brings readers inside users’ strategies to craft their personal image and fame, explaining how the company’s product decisions have affected the structure of our society. From teenagers to the pope, No Filter tells the captivating story of how Instagram not only created a new industry but also changed our lives.

    

    It is important for every person to save for one’s retirement as one can expect to live for twenty years after one retires as life expectancy of an Indian is going up steadily due to lower infant mortality and better medical care. There is a complete absence of social security safety net for most Indians today, even for those working in Government sector, there is no inflation adjusted pension available anymore. I have tried to simplify the advantages and disadvantages involved in investing your savings in various asset classes. I have deliberately left out two of the most popular forms of investment among middle class Indians 1) Life insurance 2) Real estate Let us consider life insurance first most of us confuse insurance as an instrument of savings, it is not. We have this wrong view because of the tax breaks given to income tax assesses by the Central Government. Insurance is a product that mitigates risk and is sold by the rich to the middle class and is always skewed in the favour of the insurer rather than the insured. A substantial portion of the total money invested by you goes towards paying agent’s commission and premium for insuring you for the risk of mortality. The balance left out is invested in government securities and other securities. Hence the amount of money invested out of the total premium paid is less than half paid by the insurer. The return on money invested by the policy holder is less than half of the money he would have earned either in bonds or fixed deposits. A person who needs insurance is a person whose family will need support in the event of his untimely death. Alternately insurance is required for a person who has debt in form of mortgage and does not want to burden his family in the event of his passing. The product which covers these risks is called term insurance. One should not buy insurance to avoid taxes as there is better tax saving tools available. Real estate is also considered as a good investment by several retail investors but nothing can be further from the truth. Nobody makes money by buying plots in the middle of nowhere. The easy availability of mortgages from the nineties and the tax breaks given by the Central Government on housing loans has created an unparalleled boom in the residential market. There is now a painful correction process under way in that sector. The price of land is reflexively connected to availability of money. The lower the cost of money, greater the returns in real estate. Buying plots in the middle of nowhere is similar to buying lottery tickets as investment. Land cannot be liquidated immediately into cash at a short notice to meet urgent requirements. Cost of maintenance and protection of real estate from illegal occupation is prohibitive and time consuming. Verification of title deeds to the property is a complex process and needs sound legal advice. You should have a house to live and another to collect rent as rent is equivalent of inflation adjusted pension. The return on investment generated in the three different asset classes over 25 years would be in the following order 1) Equities 2) Gold and finally 3) Debt instruments. I enjoyed writing this book as a companion volume to my first book. It is my fond hope that you enjoy reading this book.

    Did his dictatorship crush the French Revolution, or carry its ideals to their logical conclusion? Was he a conqueror-tyrant who sought war for the sake of glory, or was he forced into conflict to defend his beloved France? Was he a throwback to sixteenth-century “absolute monarchs,” or the great modernizer of nineteenth-century Europe? Or was he all of these things at once? In this compact, highly readable biography, Jack Hughes examines these questions and more. He traces Napoleon’s history back to the bloody hillsides of Corsica, from his rise as a young artillery officer to the summit of greatness. We see at how Napoleon’s rule forever changed a continent, but also how his overreach led to his shocking fall from power. To understand the story of Napoleon, Hughes persuasively shows, is to understand Europe itself—both in Napoleon’s era and today. "If you want a thing done well, do it yourself." - Napoleon Bonaparte Buy Now to Discover: Napoleon’s tactics at Austerlitz, Waterloo, and other crucial battles. How the French conquest of Corsica shaped Napoleon’s childhood. Napoleon’s troubled marriage to the faithless Josephine. The French invasion of Egypt and discovery of the Rosetta Stone. The sale of Louisiana to the United States. Napoleon’s 1814 suicide attempt. The daring escape from Elba that allowed Napoleon to make his final stand. Read Your Book Now Your book will be instantly and automatically delivered to your Kindle device, smartphone, tablet, and computer. Money Back Guarantee If you start reading our book and are not completely satisfied with your purchase, simply return it to Amazon within 7 days for a full refund. Go to Your Account -> Manage Your Content and Devices -> Find the Book -> Return for Full Refund. Buy Now and Read The True Story of Napoleon Bonaparte...

    From his first days on the island he came to know and love fishing and the sea. For the next twelve years the famed author called the island his home. His years in Key West became the most crucial and prolific years of his life. During that period he wrote Death in the Afternoon, Green Hills of Africa, numerous important short stories, To Have and Have Not, and began For Whom the Bell Tolls. He also created and became his own living legend, self-consciously constructing the swaggering image known to the world as Papa.In the early 1970s journalist James McLendon seized the opportunity to interview Ernest Hemingway’s Key West friends who remained alive. A Key West resident himself, McLendon wrote this book by combining his knowledge of the island with his conversations and with the extensive Hemingway-related material held by the Monroe County Public Library. McLendon recreates the slow-paced, sub-tropical setting, the island’s Depression years, and the people and places that infused and inspired Hemingway. These were the years that saw his love affair with Martha Gellhorn and the crumbling of his marriage to Pauline Pfeiffer. Beyond letters and legal documents, too little of the Hemingway era in Key West is found in biographical studies. Because this book was first published in 1974, much of what exists in those studies today is derived from this manuscript. This book gives us a penetrating look at the significance of the Key West era in Hemingway’s career. James McLendon was a columnist for the Key West Citizen, a creative writing instructor and a freelance writer. His dispatches and articles appeared in various U.S. newspapers and magazines, including UPI wire services, the Christian Science Monitor and Writers Digest.

    Few could or would have predicted that the improvised raps and raw beats busting out of New York City's urban underclass would one day become a multimillion-dollar business and one of music's most lucrative genres. Among those few were two visionaries: Russell Simmons, a young black man from Hollis, Queens, and Rick Rubin, a Jewish kid from Long Island. Though the two came from different backgrounds, their all-consuming passion for hip-hop brought them together. Soon they would revolutionize the music industry with their groundbreaking label, Def Jam Records. Def Jam, Inc. traces the company's incredible rise from the NYU dorm room of nineteen-year-old Rubin (where LL Cool J was discovered on a demo tape) to the powerhouse it is today; from financial struggles and scandals-including The Beastie Boys's departure from the label and Rubin's and Simmons's eventual parting-to revealing anecdotes about artists like Slick Rick, Public Enemy, Foxy Brown, Jay-Z, and DMX. Stacy Gueraseva, former editor in chief of Russell Simmons's magazine, Oneworld, had access to the biggest players on the scene, and brings you real conversations and a behind-the-scenes look from a decade-and a company-that turned the music world upside down. She takes you back to New York in the '80s, when late-night spots such as Danceteria and Nell's were burning with young, fresh rappers, and Simmons and Rubin had nothing but a hunch that they were on to something huge. Far more than just a biography of the two men who made it happen, Def Jam, Inc. is a journey into the world of rap itself. Both an intriguing business history as well as a gritty narrative, here is the definitive book on Def Jam-a must read for any fan of hip-hop as well as all popular-culture junkies.

    Richard Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” He debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” A good strategy is a specific and coherent response to—and approach for overcoming—the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect in challenges as varied as putting a man on the moon, fighting a war, launching a new product, responding to changing market dynamics, starting a charter school, or setting up a government program. Rumelt’snine sources of power—ranging from using leverage to effectively focusing on growth—are eye-opening yet pragmatic tools that can be put to work on Monday morning.Surprisingly, a good strategy is often unexpected because most organizations don’t have one. Instead, they have “visions,” mistake financial goals for strategy,and pursue a “dog’s dinner” of conflicting policies and actions.Rumelt argues that the heart of a good strategy is insight—into the true nature of the situation, into the hidden power in a situation, and into an appropriate response. He shows you how insight can be cultivated with a wide variety of tools for guiding yourown thinking.Good Strategy/Bad Strategy uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis.Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.From the Hardcover edition.

    In over 50 interviews with industry leaders from a wide variety of fields, bestselling author Jeffrey J. Fox will share the proven techniques and hard-won wisdom that have helped great rainmakers get ahead, along with his trademark brand of counterintuitive insight and commentary that have made his books so popular.

    

    We do this by combining the leverage provided by Options trading strategies with Technical Analysis. If you are a beginning, intermediate or advanced Options Trader, this book is for you. It cuts all the fluff around investing and shows you few simple strategies, which can amplify your Stock Market returns.In this book you will learn: How to become a winner in the stock market by spotting the right trading opportunities. A simple strategy, that keeps doubling your money over and over again. How to defeat the novice Option trader's lottery ticket mentality. A strategy to overcome the premium buyer's greatest enemies, Theta and Implied Volatility How to use simple Technical Analysis techniques to spot the right entry points for your trades. Live Trade examples elaborating all the concepts in this book. The 11th annual challenge is starting soon. Come join us on https://25koptionschallenge.com/ to learn more and view our live trades.

    First, let me tell you a little secret about SEO marketing...Most search engine optimization advice on the Internet is wrong!If you've sifted through search engine optimization advice online, you may have noticed two things: - Most published SEO advice is either outdated or just dead-wrong.- Google's constant updates have made many popular SEO optimization strategies useless.Why is this so? Google's constantly evolving. Recent changes: 1. August, 2018 - Google releases an industry changing update, with some sites showing up to 50% decreases or increases in traffic, later titled the "Medic Update" or "Your Money or Your Life Update."2. July, 2018 - Google announce's Speakable markup, making it easier to target voice search results.3. March, 2018 - Google's game-changing "Mobile First Index" is rolled out, completely overhauling how search results are calculated.SEO 2019 is now updated covering new changes to Google's algorithm, walks you through major updates and how to use them to your advantage. This book also reveals industry secrets to stay ahead of Google's algorithm, and potential Google changes coming up in 2019. With this best-selling SEO book, learn SEO from a fundamental level, achieve top rankings, and generate a wave of new customers to your site.Discover powerful link building techniques experts use to get top rankings and generate massive trafficLink building is the strongest factor for ranking high in Google. Unfortunately, most widely-used methods suck! This chapter walks you through new and powerful techniques that won't get you in hot-water with Google. Now expanded with more link building strategies and extra tips for advanced readers.You will also discover: 1. Important SEO concepts, from beginner to advanced.2. Sneaky tricks to get local businesses ranking high with local SEO.3. The inner workings of Google's algorithm and how it calculates the search results.4. How to find "money" keywords that will send customers to your site.5. Basic and advanced link building strategies for pushing your rankings up higher.6. Six insider sources to get expert SEO or Internet marketing advice worth thousands of dollars, for free.7. How to use social media and web analytics to multiply your results.8. 25+ powerful tools top Internet marketing experts use to automate search engine optimization, saving weeks of time and creating bigger results.Sidestep the 2019 Google updatesContrary to Internet marketing gossip, problems caused by Google updates are rarely irrecoverable-but you need the right knowledge. This book reveals: - Inner mechanics of Google's algorithm, and how to rank your site at the top.- Recent Google updates-Mobile First Index, Google Speed update, Google Hawk update, Google FRED update, and more...- Potential updates coming up in 2019.- Steps to recover from Google penalties.And read the special bonus chapter on pay-per-click advertisingIn this bonus, learn to quickly setup pay-per-click advertising campaigns with Google AdWords and send customers to your site overnight, literally.One of the most comprehensive SEO optimization books ever published-updated and expanded-of all best-selling SEO books, this is the only one with everything you need.Scroll up, click buy, and get started now!

    The book begins with an Overview section. This provides an introduction to Financial Management and to the Financial Environment. The next part covers Financial Planning and Analysis. This section explains concepts like taxes, cash flow, financial statements, and analysis of funds flow and statements. It also discusses financial planning and forecasting.The third part covers the Fundamental Valuation Concepts. This section looks at risk and return, and Securities valuation. The next two parts focus on capital structure, budgeting and dividends. These sections discuss cost of capital, capital structure, planning the capital structure, share valuation and dividend policy. The chapter on Capital budgeting also includes techniques of capital budgeting and analyzing risks in capital budgeting. Part seven goes into Long Term Financing. It covers securities market and sources of long term finance.The next part discusses Working Capital Management. It covers topics like working capital policy and financing, inventory management, and cash and credit management. The last part looks at some special topics like acquisitions, restructuring and mergers. It also discusses international finance management, and project finance, leasing and hire purchase.Fundamentals Of Financial Management provides a good coverage of the basic concepts relating to the financial environment. The topics explained include tax systems, financial institutions, banking arrangements and the regulatory framework. All the concepts are explained using numerous examples and illustrations. Besides the illustrations given within the chapter, additional concepts, tools and techniques with illustrations are provided at the end of chapter sections. The book takes an analytical approach, and explains the various analytical methods in context.

    After months of exclusive conversations, years of extensive research, and in-depth interviews with Onassis's friends, lovers and rivals, Evans produced the only true, full account of the charismatic and ruthless Aristotle Onassis. To be a major ABC miniseries in February. 32 pages of photos.

    Despite having amassed a fortune of $100 million by1929, Livermore was back where he started at 16. He did not seem to learn from his mistakes."--Victor Niederhoffer "That was the call of a lifetime, everyone was blind and deep into the crisis and Jesse Livermore made $100 million going short when almost everyone else was bullish and then almost everyone else lost their shirts."--John Paulson "His stories of making millions, were the financial equivalent of "sex, drugs and rock 'n roll" to a young man at the advent of his financial career."--Paul Tudor Jones "It was an amazing day on 24th October 1929 when Jesse came home and his wife thought they were ruined and instead he had the second best trading day of anyone in history."--John Templeton Who was Jesse Livermore? Jesse Livermore, was the most successful stock and commodities trader that ever operated on the stock markets. He was both the man who made the most money in a single day and the man who lost the most money in a single day. In fact he made and lost three great fortunes between 1900 and 1940. Singlehandedly he caused the two great Wall Street crashes of 1907 and 1929, making millions from both. When he speculated he speculated big and was known on Wall Street as the Boy Plunger. For a brief period in the early 1930s he was one of the world's richest men with a personal fortune believed to be worth over $150 million, $100 million of that earned in just a few days from the Wall Street crash of 1929. In the end it was too extreme a change of fortunes for any man to cope with and Livermore shot himself in a New York hotel lobby in 1940 aged just 63. His legacy continued and his son, Jesse jr later also committed suicide as did his grandson, Jesse III. In the summer of 1929 most people believed that the stock market would continue to rise forever. Wall Street was enjoying a eight-year winning run that had seen the Dow Jones increase 1,000 per cent from the start of the decade - an unprecedented rise. The Dow peaked at 381 on 3rd September and later that day the most respected economist of the day, Irving Fisher, declared that the rise was "permanent." One man vigorously disagreed and sold $300 million worth of shares short. Two weeks later the market began falling and rising again on successive days for no apparent reason. This situation endured for a month until what became famously known as the three 'black' days: On Black Thursday 24th October the Dow fell 11% at the opening bell, prompting absolute chaos. The fall was stalled when leading financiers of the day clubbed together to buy huge quantities of shares. But it was short-lived succor and over that weekend blanket negative newspaper commentary caused the second of the 'black' days on Black Monday 26th October when the market dropped another 13%. The third 'black' day, Black Tuesday 29th October saw the market drop a further 12%. When the dust had settled, between the 24th and 29th October, Wall Street had lost $30 billion. Only much later did it became known that the man who had sold short $300 million worth of shares was Jesse Livermore. Livermore had made $100 million and overnight became one of the richest men in the world. It remains, adjusted for inflation, the most money ever made by any individual in a period of seven days. This is the story of that man.