So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online--and using them to establish credibility and build a loyal customer base.Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content--getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.

    Once we understand these laws, we will have a better understanding of how life works.Once we understand how life works, we can make life work for us, instead of against us. This book is an intended guidebook to offer knowledge that you can use throughout life. If I can sum up this entire book in one statement it would be: Your mind is literally shaping the world around you. The Author of this book owns the largest Self-Help YouTube Channel, "YouAreCreators".

    Around the world, thousands of people have found inspiration in the words of Cheryl Strayed, who in her three prior books and in her Dear Sugar columns has shared the twists and trials of her remarkable life. Her honesty, spirit, and ample supply of tough love have enabled many of us, even in the darkest hours, to somehow put one foot in front of the other--and be brave enough.This book gathers, each on a single page, more than 100 of Strayed's indelible quotes and thoughts--"mini instruction manuals for the soul" that urge us toward the incredible capacity for love, compassion, forgiveness, and endurance that is within us all.Be brave enough to break your own heart.You can't ride to the fair unless you get on the pony.Keep walking.Acceptance is a small, quiet room.Romantic love is not a competitive sport.Forward is the direction of real life.Ask yourself: "What is the best I can do?" And then do that.

    Domestic violence. Professionally angry TV and radio commentators. We’re a society that is swimming in anger, always about to snap. Leonard Scheff, a trial attorney, once used anger to fuel his court persona, until he came to realize just how poisonous anger is. That and his intense study of Buddhism and meditation changed him. His transformation can be summarized in a simple parable: Imagine you are circling a crowded parking lot when, just as you spot a space, another driver races ahead and takes it. Easy to imagine the rage. But now imagine that instead of another driver, a cow has lumbered into that parking space and settled down. The anger dissolves into bemusement. What really changed? You—your perspective.Using simple Buddhist principles and applying them in a way that is easy for non-Buddhists to understand and put into practice, Scheff and Edmiston have created an interactive book that helps readers change perspective, step by step, so that they can replace the anger in their lives with a newfound happiness. Based on the successful anger management program Scheff created, The Cow in the Parking Lot shows how anger is based on unmet demands, and introduces the four most common types—Important and Reasonable (you want love from your partner); Reasonable but Unimportant (you didn’t get that seat in the restaurant window); Irrational (you want respect from a stranger); and the Impossible (you want someone to fix everything wrong in your life).Scheff and Edmiston show how, once we identify our real unmet demands we can dissolve the anger; how, once we understand our "buttons," we can change what happens when they’re pushed. He shows how to laugh at ourselves—a powerful early step in changing angry behavior. By the end, as the reader continues to observe and fill in the exercises honestly, it won’t matter who takes that parking space—only you can make yourself angry.

    Whether you’re a competitive veteran or a recreational beginner, this essential guide will tell you exactly what to eat, what to wear, what to expect, and how to train. When race day arrives, author Dave Kuehls, contributing editor at Runner’s World and a marathoner himself, will have you in the best shape of your life—physically and mentally. All you have to do is take the first step.Four Months to a Four-Hour Marathon includes:• Day-by-day training schedules for 4-hour and 5-hour marathoners• Detailed diet plans• The marathoner’s mind-set• Right and wrong things to wear• How to pick the right sneakers• Pain vs. performance—how far to go• Common pitfalls to avoid—in training and during the race• A list of the 36 marathons in North America where you can run the fastest times

    But today's woman needs more than a book of soppy affirmations to get her back on her feet and feeling great. I Used to Miss Him... is full of smart tips, sarcastic stories and hilarious ways to heal after a breakup. This book provides the sort of genuine advice you'd get from your best friend, but with a "rip his head off" attitude. By supporting a girl's right to be angry with her ex, this fun guide helps her rebuild her strength and confidence after he's gone.Features edgy advice on how to:Cash in on his lifelong guiltLook sexy and feel fabulous (then run into him at a party)Make an ex-boyfriend voodoo dollLose the guy, keep the jewelryAdvertise being singleStalk responsibly to keep him on his toesMaximize post-breakup pamperingI Used to Miss Him... is the ultimate breakup survival guide for today's woman!

    A guide to the Nikon D3100 camera provides information on the camera's scene modes, composition, focus, lighting, and composition to take successful portraits and sports and landscape photographs.

     Move in closer. That's it. We'll all share our stories together, like a group of close friends. Stories of heartbreak and redemption—trouble and overcoming—questioning our faith and embracing it—and, most of all, finding hope at the end of every path. There's just nothing like a circle of warm friends to share life with. All 15 of us will take turns opening up our hearts to you—sharing little pieces of ourselves. Come join us. We'll even include discussion questions so you can reflect on our stories or explore the themes with a group. Our first two Hot Apple Cider anthologies won a number of awards and have nearly 90,000 print copies in circulation. They’re also now available as ebooks. Table of Contents “Subway Surprise” by A. A. Adourian “Love Has No Limits” by Donna Fawcett “Something to Crow About” by David Kitz “Desperate Missionary in Trouble with the Law” by Don Ranney, M. D. “A Time to Have Tea” by Vilma Blenman “In His Shoes” by Keturah Harris “The Ring” by Angelina Fast-Vlaar “The Right Thing to Do” by Ruth Smith Meyer “Everybody Needs a Friend Who’ll Tell It Like It Is” by Heidi McLaughlin “Picture This!” by Kimberley Payne “My Love Affair with Gym” by Glynis Belec “My Journey to Joy” by Dorene Meyer “Loving Play” by Vilma Blenman “Conversations in Baby Blue” by N. J. Lindquist “From Hard Places” by Carmen Wittmeier "Boulderdash” by Heather McGillivray-Seers

    But with 101 prewritten disciplinary write-ups at a manager's fingertips, there is a way to escape the headaches, anxiety, and potential legal trouble of performance review or counseling sessions. Completely updated and covering the latest developments in employment law, the second edition of "101 Sample Write-Ups for Documenting Employee Performance Problems" explains the disciplinary process from beginning to end and provides ready-to-use model documents in print and on disk that eliminate the stress and second-guessing about what to do and say. Expertly written, the write-ups cover every kind of problem substandard work quality, absenteeism, insubordination, e-mail misuse, sexual harassment, drug or alcohol abuse, and more. Readers will also find new information on laying the ground work for a tidy dismissal; tying progressive discipline to annual performance reviews; formally addressing intermittent FMLA abuse; ways to avoid drafting documentation that could later be used against their company; and much more. There is perhaps no more dreaded managerial task than communicating with an employee about a disciplinary problem, but this one-of-a-kind guide helps managers handle any scenario fairly, constructively, and, most importantly legally.

    This volume covers the symptoms, causes, diagnosis, treatment (including analgesics and NSAIDS), self-help (including diets and complementary therapies), plus the stresses of living with a chronic condition. It is endorsed by the Fibromyalgia Association.

    . .•Introverts are depressed and lonely.•Introverts wish they were more outgoing.•Introverts lack self-confidence.These stereotypes about introverts have been propagated by the people who do all the loud talking—the extroverts. To counter these (and many more) common misconceptions, author Elizabeth Wagele, a self-proclaimed introvert, offers a book that delivers the truth: The Happy Introvert.This compassionate guide explores the rich inner world you as an introvert enjoy. The insightful advice—presented in a fun format of provocative quizzes wacky cartoons and inspiring quotes—will help you better appreciate your uniqueness.With The Happy Introvert, you’ll learn to navigate the extroverted world without compromising your creative, independent self.

    Yet sometimes other things in our lives can be so overwhelming that we forget their healing power. In this inspiring book, bestselling author Maeve Haran describes how the little things in life can prove to be the most satisfying. Swapping jokes with a shopkeeper or getting a smile from another driver when you let them into the traffic makes you feel better about yourself than any self-help book. "Froth on the Cappuccino" celebrates hundreds of everyday delights all designed to remind us how joyous life is.

    Each of the Enneagram's nine types has a distinct worldview which determines how they think, what they want, and why they act the way they do. You'll recognize the personality types of the people you work with---colleagues, clients, bosses---as well as your own. And you'll discover the most effective ways to work with these people: The Perfectionist gets things done right---regardless of the consequences. The Helper nurtures others' careers---and demands to be appreciated for it. The Producer works hard to succeed---but can burn out in overwork. The Connoisseur explores his or her creativity and deep feelings---but may get lost in them. The Sage craves data, theories and insight---but may forget the human element The Troubleshooter knows the secrets and who can be trusted---but can get mighty paranoid. The Visionary inspires with brilliant, fun, imaginative ideas---but leaves closure to others. The Top Dog exercises leadership---but may end up as a vengeful bully. The Mediator wants everybody working as a conflict-free team---but may forget his or her own goals.Drawing on twenty-five years of teaching and consulting, Michael Goldberg's rich descriptions catch the "aha!" of each style with insightful anecdotes and real-life stories. He shows how each style is likely to connect with or miss the others, what kind of leadership is right for certain situations, and how each style makes important decisions and gets work done. You'll see the special gifts and talents of each style, their limits and blind spots, and when they will shine and when they will wilt. The 9 Ways of Working is packed with practical tips and cautions for each style and for working with each style.

    From enthusiasts to those who have just been introduced to the beautiful world of photography, knowing the craft and equipment is essential. This little comprehensive guide for beginners will take you on an amazing journey of discovering how wonderful Digital Photography is and how mesmerizing the art can be. From the advantages of SLR and the importance of shutter speed, to the types of lenses and the significance of good lighting, you will soon be on your journey to capturing the most stunning pictures and a kaleidoscope of dazzling sights to be eternalized. Technology is ever changing and now with Digital Photography, the world can be seen in vivid colors through your art. Begin your journey right here, right now.

    Tasting profiles from the booklet get the ball rolling they break down beer into style categories and include information on each variety's background, flavors, aromas, and unique character."