Petr Beckmann holds up this mirror, giving the background of the times when pi made progress -- and also when it did not, because science was being stifled by militarism or religious fanaticism.

    Tobias Dantzig shows that the development of math—from the invention of counting to the discovery of infinity—is a profoundly human story that progressed by “trying and erring, by groping and stumbling.” He shows how commerce, war, and religion led to advances in math, and he recounts the stories of individuals whose breakthroughs expanded the concept of number and created the mathematics that we know today.

    If reason is so useful, why didn't it also evolve in other animals? If reason is that reliable, why do we produce so much thoroughly reasoned nonsense? In their groundbreaking account of the evolution and workings of reason, Hugo Mercier and Dan Sperber set out to solve this double enigma. Reason, they argue with a compelling mix of real-life and experimental evidence, is not geared to solitary use, to arriving at better beliefs and decisions on our own. What reason does, rather, is help us justify our beliefs and actions to others, convince them through argumentation, and evaluate the justifications and arguments that others address to us.In other words, reason helps humans better exploit their uniquely rich social environment. This interactionist interpretation explains why reason may have evolved and how it fits with other cognitive mechanisms. It makes sense of strengths and weaknesses that have long puzzled philosophers and psychologists--why reason is biased in favor of what we already believe, why it may lead to terrible ideas and yet is indispensable to spreading good ones.Ambitious, provocative, and entertaining, The Enigma of Reason will spark debate among psychologists and philosophers, and make many reasonable people rethink their own thinking.

    Pi-or ? as it is symbolically known-is infinite and, in The Joy of pi, it proves to be infinitely intriguing. With incisive historical insight and a refreshing sense of humor, David Blatner explores the many facets of pi and humankind's fascination with it-from the ancient Egyptians and Archimedes to Leonardo da Vinci and the modern-day Chudnovsky brothers, who have calculated pi to eight billion digits with a homemade supercomputer.The Joy of Pi is a book of many parts. Breezy narratives recount the history of pi and the quirky stories of those obsessed with it. Sidebars document fascinating pi trivia (including a segment from the 0. J. Simpson trial). Dozens of snippets and factoids reveal pi's remarkable impact over the centuries. Mnemonic devices teach how to memorize pi to many hundreds of digits (or more, if you're so inclined). Pi-inspired cartoons, poems, limericks, and jokes offer delightfully "square" pi humor. And, to satisfy even the most exacting of number jocks, the first one million digits of pi appear throughout the book.A tribute to all things pi, The Joy of pi is sure to foster a newfound affection and respect for the big number with the funny little symbol.

    The meme is also one of the most important--and controversial--concepts to emerge since 'The Origin of the Species' appeared nearly 150 years ago.In 'The Meme Machine' Susan Blackmore boldly asserts: "Just as the design of our bodies can be understood only in terms of natural selection, so the design of our minds can be understood only in terms of memetic selection." Indeed, Blackmore shows that once our distant ancestors acquired the crucial ability to imitate, a second kind of natural selection began, a survival of the fittest amongst competing ideas and behaviors. Ideas and behaviors that proved most adaptive - making tools, for example, or using language--survived and flourished, replicating themselves in as many minds as possible. These memes then passed themselves on from generation to generation by helping to ensure that the genes of those who acquired them also survived and reproduced. Applying this theory to many aspects of human life, Blackmore offers brilliant explanations for why we live in cities, why we talk so much, why we can't stop thinking, why we behave altruistically, how we choose our mates, and much more.With controversial implications for our religious beliefs, our free will, our very sense of "self," 'The Meme Machine' offers a provocative theory everyone will soon be talking about.

    Senator S. I. Hayakawa discusses the role of language in human life, the many functions of language, and how language—sometimes without our knowing—shapes our thinking in this engaging and highly respected book. Provocative and erudite, it examines the relationship between language and racial and religious prejudice; the nature and dangers of advertising from a linguistic point of view; and, in an additional chapter called “The Empty Eye,” the content, form, and hidden message of television, from situation comedies to news coverage to political advertising.

    The work is powerful and has established a passionate following as well as harsh critics.

    Whether pondering black holes or predicting discoveries at CERN, physicists believe the best theories are beautiful, natural, and elegant, and this standard separates popular theories from disposable ones. This is why, Sabine Hossenfelder argues, we have not seen a major breakthrough in the foundations of physics for more than four decades. The belief in beauty has become so dogmatic that it now conflicts with scientific objectivity: observation has been unable to confirm mindboggling theories, like supersymmetry or grand unification, invented by physicists based on aesthetic criteria. Worse, these "too good to not be true" theories are actually untestable and they have left the field in a cul-de-sac. To escape, physicists must rethink their methods. Only by embracing reality as it is can science discover the truth.

    Describes how fractals were discovered, explains their unique properties, and discusses the mathematical foundation of fractals.

    The Joke and Its Relation to the Unconscious explains how jokes provide immense pleasure by releasing us from our inhibitions and allowing us to express sexual, aggressive, playful, or cynical instincts that would otherwise remain hidden. In elaborating this theory, Freud brings together a rich collection of puns, witticisms, one-liners, and anecdotes, which, as Freud shows, are a method of giving ourselves away.For more than seventy years, Penguin has been the leading publisher of classic literature in the English-speaking world. With more than 1,700 titles, Penguin Classics represents a global bookshelf of the best works throughout history and across genres and disciplines. Readers trust the series to provide authoritative texts enhanced by introductions and notes by distinguished scholars and contemporary authors, as well as up-to-date translations by award-winning translators.

    This is the classic introduction for the educated lay reader to the richly diverse world of mathematics: its history, philosophy, principles, and personalities.

    Topics include the development of counting and numbers systems, the emergence of zero, cultures that don’t have numbers, algebra, solid geometry, symmetry and beauty, perspective, riddles and problems, calculus, mathematical logic, friction force and displacement, subatomic particles, and the expansion of the universe. Great mathematical thinkers covered include Napier, Liu Hui, Aryabhata, Galileo, Newton, Russell, Einstein, Riemann, Euclid, Carl Friedrich Gauss, Charles Babbage, Montmort, Wittgenstein, and many more. The book is beautifully illustrated throughout in full color.

    This book will offer students a broad outline of essential mathematics and will help to fill in the gaps in their knowledge. The author explains the basic points and a few key results of all the most important undergraduate topics in mathematics, emphasizing the intuitions behind the subject. The topics include linear algebra, vector calculus, differential and analytical geometry, real analysis, point-set topology, probability, complex analysis, set theory, algorithms, and more. An annotated bibliography offers a guide to further reading and to more rigorous foundations.

    There are updates throughout the book as well. These take into account important advances in cognitive psychology and the science of design while confirming and extending the book's basic thesis: that a physical symbol system has the necessary and sufficient means for intelligent action. The chapter "Economic Reality" has also been revised to reflect a change in emphasis in Simon's thinking about the respective roles of organizations and markets in economic systems."People sometimes ask me what they should read to find out about artificial intelligence. Herbert Simon's book The Sciences of the Artificial is always on the list I give them. Every page issues a challenge to conventional thinking, and the layman who digests it well will certainly understand what the field of artificial intelligence hopes to accomplish. I recommend it in the same spirit that I recommend Freud to people who ask about psychoanalysis, or Piaget to those who ask about child psychology: If you want to learn about a subject, start by reading its founding fathers." -- George A. Miller

    His Incompleteness Theorem turned not only mathematics but also the whole world of science and philosophy on its head. Equally legendary were Gö's eccentricities, his close friendship with Albert Einstein, and his paranoid fear of germs that eventually led to his death from self-starvation. Now, in the first popular biography of this strange and brilliant thinker, John Casti and Werner DePauli bring the legend to life. After describing his childhood in the Moravian capital of Brno, the authors trace the arc of Gö's remarkable career, from the famed Vienna Circle, where philosophers and scientists debated notions of truth, to the Institute for Advanced Study in Princeton, New Jersey, where he lived and worked until his death in 1978. In the process, they shed light on Gö's contributions to mathematics, philosophy, computer science, artificial intelligence -- even cosmology -- in an entertaining and accessible way.