What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.

     Let me test my presumption with a preview of four these ‘old’ stories. If I told you there was once a west coast sex cult with dozens of young girls, single ladies, and married women, who all fornicated with one well-endowed “prophet,” and he occasionally found it necessary to carry-out bondage S&M sessions here and there, you may not be surprised at all. But what if that sex cult began in 1903 and ended in 1906 with a couple of murders and suicides, does that sound like anything you have read about before? Or, how about a cheater who murders his inconvenient wife, disassembles her over a fifteen hour period, then puts her bones in the same stove he cooks breakfast for his sons before sending them off to school? If that doesn’t surprise you, perhaps the ending will–but you’ll have to find out for yourself. In ‘The Dandy and the Squire,’ a smooth-talking peacock from Kentucky visits his northern ‘cousins,’ and charms three of the women into his bed. He’s a big time operator who talks fancy, dresses fancy, and tells great stories of his days as an adventurer, riverboat gambler, and sharp-minded deal maker. He’s so smooth, he’s able to murder the patriarch’s son, make him look like the bad guy, and marry the boy’s tender-hearted sister before the Yankees get wise to his lies. Good thing, too, because he had also talked the father into giving him the family farm. Chapter Five is the stranger-than-fiction story of ‘Shoebox Annie.’ During the early 20th Century, this trollish-looking woman introduced her freakish-looking son to a life of crime. Their decade’s long spree of lyin’, cheatin’, and stealin’ led them to become America’s first mother and son team of serial killers. They were so good at disposing of bodies, none of their four victims have ever been found. If ‘old’ stories sound boring to readers of contemporary true crime, I hope this book will change minds, and fully reveal just how wicked and decadent our ancestors were. And deadly. Volume II in the Vintage True Crime Stories series is a wrecking ball that smashes to pieces that phrase, “The Good Old Days.” Maybe you will believe me when you get to the last page.

    With their beautiful 3.75 square-island constantly in the media glare, Palm Beachers protect their impossibly rich society from outside scrutiny with vigilant police, ubiquitous personal security staffs, and screens of tall hedges encircling every mansion.To this bizarre suspicious, exclusive world, New York Times bestselling author Ronald Kessler brought his charm, insight, and award-winning investigative skills, and came to know Palm Beach, its celebrated and powerful residents, and its exotic social rituals as no outside writer ever has. In this colorful, entertaining, and compulsively readable book. Kessler reveals the inside story of Palm Beach society as it moves languidly through the summer months, quickens in the fall, and shifts into frenetic high speed as the season begins in December, peaks in January and February, and continues into April.When unimaginable wealth combines with unlimited leisure time oil an island barely three times the size of New York's Central Park, human foibles and desires, lust and greed, passion and avarice, become magnified and intensified. Like laboratory rats fed growth hormones, the 9,800 Palm Beach residents—87 percent of whom are millionaires—exhibit the most outlandish extremes of their breed.To tell the story, Kessler follows four Palm Beachers through the season. These four characters—the reigning queen of Palm Beach society, the night manager of Palm Beach's trendiest bar, a gay "walker" who escorts wealthy women to balls, and a thirty—six-year-old gorgeous blonde who says she "can't find a guy in Palm Beach"—know practically everyone on the island and tell what goes on behind the scenes.Interweaving the yarns of these unfor-gettable figures with the lifestyle, history, scandals, lore, and rituals of a unique island of excess, The Season creates a powerful, seamless, juicy narrative that no novelist could dream up.

    He had gambled and won, but his volatility and reluctance to pay his debts were making him enemies. He lived the high life as only a young man would, buying luxury homes, private jets, sports cars and football teams, and splurging massively to build a horseracing empire.But Tinkler’s dreams had extended beyond even his resources, and his business model worked only in a rising market. When coal prices slumped in 2012, Tinkler had no cash flow to service his massive borrowings and no allies to help him recover. Within months he was trying desperately to stave off his creditors, large and small, and fighting to save his businesses and his fortune.In this impressive biography, leading business writer Paddy Manning tells the story of Tinkler’s meteoric rise to wealth, and captures the drama of his equally rapid downfall.‘Some might see it as a handbook on how to go from broke to billionaire in a matter of years … Others might see it as a morality tale about the canker at the heart of the consumerist, aspirational politics peddled by our leaders for the past few decades.’ —Sydney Morning Herald‘Paddy Manning’s Boganaire: The Rise and Fall of Nathan Tinkler is a rollicking tale, which works on our sense of schadenfreude.’ —Chloe Hooper, the Monthly‘Boganaire is much more than a book for readers of business literature. It provides an insight into a bigger and more important subject than Nathan Tinkler: it shows how the easy prosperity from resource riches might be changing our culture and values for the worse.’ — the Australian‘The richly detailed book lays Tinkler’s life bare, from his early days working in Newcastle’s coal mines through to his triumphant deals with Macarthur Coal and Whitehaven, and his spectacular fall from grace.’ —BRWPaddy Manning is one of Australia’s most respected journalists, with fifteen years’ experience including a decade on the business desks of the Sydney Morning Herald, the Australian Financial Review and the Australian – a period in which he was highly commended in the business category of the Walkley Awards and was a three-time category winner in the prestigious Citigroup Journalism Awards for Excellence. His first book, What the Frack: everything you need to know about coal seam gas, was published in 2012.

    Written for Americans, but equally amusing to anyone visiting the shores of the Great Southern Land, this book examines the relationship between Australia and the U.S., including how Australians view their American cousins. The author has plenty of experience of working and dealing with Americans. He is married to an American nurse and has lived his life within the massive cultural influence that America has shared with Australia since the Second World War. The author’s stories are brimming with empathy and jokes for his American audience. The book is written from the opinion of an Aussie Bloke and the easy-to-digest chapters are just long enough to leave the reader smiling and well informed.Topics include Blokes and Sheilas, Bloody Foster’s, Dangerous Creatures, Talking to Dogs, The GAFA, Speaking Strail-yun and Working for the Queen. Confused? You won’t be after reading this book!

    They are first- generation Americans, citizens of other nations, and lifelong New Yorkers. But they all share one thing: They honor their loved ones by living their lives with purpose, and a promise to never forget.These courageous family members share their grief and loss-and hope- speaking in their own words, with love, courage, and strength enough to inspire us all.

     Built on top of the old city cemetery, Denver Botanic Gardens sits upon thousands of unrecovered human remains. Small wonder, then, that visitors and staff alike have reported all manner of ghostly activity, ranging from disembodied voices, cold spots, and phantom footsteps, to shadow figures and full-bodied apparitions. Are the spirits of the restless dead making their presence known to the living? Join paranormal investigator Richard Estep, of TV's 'Haunted Case Files,' 'Haunted Hospitals,' and 'Paranormal 911,' as he and a small team of dedicated researchers are locked down inside Denver Botanic Gardens in an attempt to uncover the truth for themselves.

    town, an adolescent girl is unwittingly handed a one-way ticket by her mother to allegedly "visit" her estranged father in Florida. Young and vulnerable, Lockey Maisonnueve has no idea she is being abandoned and sent to live with a vile and dangerous pedophile who would spend the next several years violently raping, abusing and mercilessly selling his daughter's body into childhood prostitution to other adult men. After being rescued by her naive, but well-intentioned, grandparents, her troubled life is further devastated by cancer and ravaged by the subsequent brutal murder of her mother, in which Lockey is briefly considered a suspect. "A Girl Raised by Wolves' is the inspirational memoir of a survivor of the darkest circumstances one can endure in a single lifetime and still emerge with a sense of humor and to defiantly proclaim "they didn't break me!"

    We are in an age of abundance, overspending, mass consumerism, Dollar Tree hauls, and poor food choices. We have storage units for all our "stuff" and we are over our heads in debt and soaking in stress. This book is short but filled with inspiration and tips to overhaul the families lifestyle to one of simple, humble living, and sustainability. This is the way we live debt free and under one very small paycheck for a family of four. We live like middle class although by the government charts we are just above the poverty line. Ha! How silly. We eat organics, drink good coffee and dress well, living in a charming cottage and drive fairly attractive cars. We are happy, healthy and thriving. How do we live well on so little? I stay home to tend to the family, cook almost everything from scratch, and my front and back yards are now kitchen gardens. Brew up some coffee and come join me to see just how this lady does it.

     Through seven deployments commanding sailors in the complex and dangerous world of nuclear submarine warfare, Jon Rennie experienced a deep form of leadership. On a sub, there is no escape. No “after work.” No home to commute to. You live and lead side-by-side with the crew, every day. What Rennie didn’t realize was how much his time underwater prepared him to lead global industrial businesses and startups across multiple industries. Becoming a leader worth following begins—and ends—with people. “This book cuts to the heart of the matter of leadership: it’s all about people.” Says Joshua D. Cotton, PhD, Founder and CEO, VetStoreUSA With a special foreword by John Brubaker, Author of Seeds of Success, Rennie lays out a case for becoming a people-centered leader. Leaders have the watch. They are not only accountable for the results of the organization, but they are also responsible for the people who work for them. Leadership is a people business. The actions of a leader will have a deep impact on the lives and careers of the people they are responsible for. Natasha Goldstein, Founder and CEO, The Accountkeepers says, “As the founder of a fast-growing, people-based business, I could not put this book down. Unlike any other book on leadership I’ve read, Jon boils it down to what really matters: how you treat people.” Great leaders know that employees who are respected, appreciated, and are given the chance to grow will go the extra mile for your organization. This book provides real-world leadership wisdom written from a hands-on perspective. If you want to be a more effective leader, this is the one book you should read this year. “Start becoming a better leader today by reading this book.” Says Heather Eason, Founder and CEO, SELECT Power Systems

    From MoneySense index investing expert Dan Bortolotti, plus a foreword by Editor Jonathan Chevreau.

    From the boys at the back of the bus to one of the most imitated sports talk radio stations on the air today, get the full story as told by the guys you tune in to hear on 1310 AM every day.On the occasion of The Ticket’s 15th anniversary, Ticketheads finally have a book revealing all the history and behind-the-scenes hijinks of the Marconi-winning radio station. The ultimate bathroom book for every good, strong P1, this is the true, unvarnished Ticket story of how Mike Rhyner and the gang evolved from press-box yuk monkeys to forming the core of one of the nation’s most popular radio stations.

    The demand for vintage trailers-the smaller the better-has risen dramatically in recent years, with the most in-demand trailers being "teardrops," first manufactured in the 1930s and containing just indoor sleeping space and an outdoor exterior kitchen. Also profiled in the book are "canned ham" trailers, whose shape resembles the profile of a can of ham; small-size examples of America's most beloved vintage trailer, the Airstream; miniscule gypsy caravans in Europe; and fiberglass trailers made in Canada. Two hundred color photographs showcase these trailers' sleek exteriors, retro-styled interiors, and, in many cases, the restored classic cars that tow them. Teardrops and Tiny Trailers includes a resource section chock-full of places to locate vintage trailers, clubs to join, and rallies to attend.

    When inexperienced entrepreneurs ask my advice about their idea for a tech startup, they often worry "What if Google decides to compete with us? They will crush us!" I respond that far more startups die of suicide than homicide. If you can avoid hurting yourself, then you are already better off than most of your competitors. Startups are a chance to build something entirely original with brilliant and ambitious people. But startups are also dangerous. Limited money means there is little room for mistakes. One bad decision can mean bankruptcy. The potential payoff attracts capital, which in turn attracts scam artists. The unscrupulous often lack the skills needed to succeed, but sometimes they are smart enough to trick investors. Even entrepreneurs who start with a strong moral compass can find that the threat of failure unmoors their ethics from their ambition. Emotions matter. We might hope that those in leadership positions possess strength and resilience, but vanity and fragile egos have sabotaged many of the businesses that I’ve worked with. Defeat is always a possibility, and not everyone finds healthy ways to deal with the stress. In this book I offer both advice and also warnings. I've seen certain self-destructive patterns play out again and again, so I wanted to document one of the most extreme cases that I've witnessed. In 2015 I worked for a startup that began with an ingenious idea: to use the software techniques known as Natural Language Processing to allow people to interact with databases by writing ordinary English sentences. This was a multi-billion dollar idea that could have transformed the way people gathered and used information. However, the venture had inexperienced leadership. They burned through their $1.3 million seed money. As their resources dwindled, their confidence transformed into doubt, which was aggravated by edicts from the Board Of Directors ordering sudden changes that effectively threw away weeks' worth of work. Every startup forces its participants into extreme positions, often regarding budget and deadlines. Often these situations are absurd to the point of parody. Therefore, there is considerable humor in this story. The collision of inexperience and desperation gives rise to moments that are simply silly. I tell this story in a day-to-day format, both to capture the early optimism, and then the later sense of panic. Here then, is a cautionary tale, a warning about tendencies that everyone joining a startup should be on guard against."

    This book presents a unique, integrated perspective on natural gas, crude oil and natural gas liquids that is vital to understanding energy prices, product flows, infrastructure, equity values and the global energy economy.Innovative analysis provides energy producers, marketers, end users, financiers, and investors with a framework for understanding the tectonic shift in global supply and demand that will continue to drive energy markets for decades to come. The Domino Effect also delivers high-level insights into exploiting the extraordinary investment, trade and career opportunities that will continue to be opened by the shale revolution.