Aubrey Marcus, author of the book is CEO of Onnit, a human performance company that he has built into one of the fastest growing companies in the world.How can we get the most out of our body and mind on a daily basis? Want to change your life for the better?Aubrey Marcus answers these questions in this handbook that guides the reader to optimise each moment of the day. With small, actionable changes implemented throughout the course of one day we can feel better, perform more efficiently and live happier. And these habits turn into weekly routines, ultimately becoming part of a lifelong healthy choice.From workouts and diet to inbox triage, mindfulness, shower temperature and sex this groundbreaking manual provides strategies for each element of your day. Drawing on the latest studies and traditional practices from around the world, this book delivers cutting-edge life hacks, nutritional expertise, brain upgrades and fitness regimes.Own the Day presents a path to change. It guides readers through a single 24-hour day of positive choices and optimal living that will form the groundwork for all their days to come. From foundational elements like workouts, diet, and mindfulness, to more routine opportunities to optimize your choices, such as shower temperature and inbox triage, readers will learn to make the most of every moment.Ultimately, Marcus creates a choose-your-own-adventure guide to living that brings the reader's mind, body, and spirit to life. It is a promise delivered on the back of real, concrete strategies for better living. And the all-encompassing results are what make this book's simplistic approach so successful. By focusing on optimal decision making for just one day —by making several small, key changes in your daily approach—you end up addressing your health at every level. And owning your day.

    Whether you’re a competitive veteran or a recreational beginner, this essential guide will tell you exactly what to eat, what to wear, what to expect, and how to train. When race day arrives, author Dave Kuehls, contributing editor at Runner’s World and a marathoner himself, will have you in the best shape of your life—physically and mentally. All you have to do is take the first step.Four Months to a Four-Hour Marathon includes:• Day-by-day training schedules for 4-hour and 5-hour marathoners• Detailed diet plans• The marathoner’s mind-set• Right and wrong things to wear• How to pick the right sneakers• Pain vs. performance—how far to go• Common pitfalls to avoid—in training and during the race• A list of the 36 marathons in North America where you can run the fastest times

    She has helped millions lose weight and feel great, and now she can help you, too.Bestselling author and Biggest Loser trainer Jillian Michaels swore she'd never write another diet book. But she realized that with all of the conflicting, overly complicated information being thrown at you each day, what you need is a clear, simple plan that cuts through all the confusion to deliver amazing results, fast. This book distills all she's learned about diet, fitness, and a healthy lifestyle to provide anyone seeking to be slim, strong, and healthy with an easier path to achieving dramatic body transformation.No nonsense, no gimmicks, just actionable advice that gets incredible results fast!

    Women's bodies are not the same as men's, and though we can train just as hard and with the same passion for excellence, we have certain special concerns.It's the simplest, fastest, most accessible way to fitness and good health known to woman. You don't need a partner, equipment, or even much time. Now, Claire Kowalchik, former managing editor of Runner's World magazine, answers every question about the overwhelmingly popular activity that builds endurance, melts fat, and even prevents illness. In this total running book for women, you'll learn:-How to get started and stay motivated -What to eat for optimal nutrition -How to run during pregnancy and after menopause -Why running is the most effective form of exercise -How to prevent and treat injury -What to wear -- from sports bras to running shoes -How to prepare for everything from a 5K to a marathonAuthoritative and friendly, The Complete Book of Running for Women is a sourcebook for both beginners and long-time runners. Along with wisdom drawn from the author's personal experience, you'll find advice from the experts: coaches, exercise physiologists, nutritionists, doctors, and other women runners. Including question-and-answer sections and a complete list of resources, The Complete Book of Running for Women tells you everything you need to know to be off and running toward better health and richer living.

    She documents how the low-fat nutrition advice of the past sixty years has amounted to a vast uncontrolled experiment on the entire population, with disastrous consequences for our health.For decades, we have been told that the best possible diet involves cutting back on fat, especially saturated fat, and that if we are not getting healthier or thinner it must be because we are not trying hard enough. But what if the low-fat diet is itself the problem? What if the very foods we’ve been denying ourselves—the creamy cheeses, the sizzling steaks—are themselves the key to reversing the epidemics of obesity, diabetes, and heart disease?In this captivating, vibrant, and convincing narrative, based on a nine-year-long investigation, Teicholz shows how the misinformation about saturated fats took hold in the scientific community and the public imagination, and how recent findings have overturned these beliefs. She explains why the Mediterranean Diet is not the healthiest, and how we might be replacing trans fats with something even worse. This startling history demonstrates how nutrition science has gotten it so wrong: how overzealous researchers, through a combination of ego, bias, and premature institutional consensus, have allowed dangerous misrepresentations to become dietary dogma.With eye-opening scientific rigor, The Big Fat Surprise upends the conventional wisdom about all fats with the groundbreaking claim that more, not less, dietary fat—including saturated fat—is what leads to better health and wellness. Science shows that we have been needlessly avoiding meat, cheese, whole milk, and eggs for decades and that we can now, guilt-free, welcome these delicious foods back into our lives.

    J. Barnes shows you how to maximize your martial arts speed using his exclusive Speed Loop training system. Based on proven concepts of martial arts masters, such as Bruce Lee, Speed Training for Martial Arts contains advanced training methods to help you develop superior speed and reflexes for competition and self-defense. Your martial arts training should emphasize the complete and total development of the Speed Loop if you want world-class speed and reflexes. Speed Training for Martial Arts will show you how to isolate, transform, maximize, and integrate every component of the Speed Loop including: Visual Reflexes; Tactile Reflexes; Auditory Reflexes; Adaptation Speed; Initiation Speed; Movement Speed; Alteration Speed; and Hampering Speed.

     One of the most illuminating books ever on a sports subculture, Learning to Breathe Fire combines vivid sports writing with a thoughtful meditation on what it means to be human. In the book, veteran journalist J.C. Herz explains the science of maximum effort, why the modern gym fails an obese society, and the psychic rewards of ending up on the floor feeling as though you're about to die.  The story traces CrossFit’s rise, from a single underground gym in Santa Cruz to its adoption as the workout of choice for elite special forces, firefighters and cops, to its popularity as the go-to fitness routine for regular Joes and Janes. Especially riveting is Herz’s description of The CrossFit Games, which begin as an informal throw-down on a California ranch and evolve into a televised global proving ground for the fittest men and women on Earth, as well as hundreds of thousands of lesser mortals.  In her portrayal of the sport's star athletes, its passionate coaches and its “chief armorer,” Rogue Fitness, Herz powerfully evokes the uniqueness of a fitness culture that  cultivates primal fierceness in average people. And in the shared ordeal of an all-consuming workout, she unearths the ritual intensity that's been with us since humans invented sports, showing us how, on a deep level, we're all tribal hunters and first responders, waiting for the signal to go all-out.

    Millions more have tried and failed to lose weight and keep it off. If you’re one of those afflicted, you know how frustrating and disheartening it is to be cycled through treatment plans, diets, and prescriptions that provide only little relief - and may actually add to your suffering. If you’re ready to improve you quality of life, Paul has the answers you’ve been seeking. In The Carnivore Code, Paul explains how the carnivore diet offers a host of scientifically proven benefits, such as reduced inflammation, better sleep, reduced join pain, weight loss, and improved mental clarity. You’ve been led astray by propaganda demonizing meat and heralding the benefits of plant-based diets. In this book, Paul dismantles those myths one by one before giving you a step-by-step guide to implementing the carnivore diet and experiencing its benefits for yourself.

    By introducing a thick layer of cushioning and an elevated heel between the foot and the ground, modern running shoes alter natural running form. But modern running shoes alter form in ways that lead to injury. Therefore, getting back to a more natural running gait by running in little-to-no shoe will lead to improved form, which should lower injury rates.A key reason to run barefoot or in minimalist shoes is to allow your feet to work more naturally, free from the confines and controls of overly engineered running shoes. Unfortunately, too many runners, eager to run more naturally, have gone too far, too fast, from one extreme to the other. The realities of modern life have weakened our feet, ankles, and lower legs, and our bodies have adapted to the shoes we have worn for most of our lives; if we suddenly start running in little-to-no shoe, our bodies are not prepared for the new stresses.Runner's World Essential Guides: Barefoot Running and Minimalism provides historical context, thoughts, advice, and tips on making a healthy transition. The foremost authorities on running on the planet show you how to ease into a transition from conventional running shoes to barefoot running or minimalist shoes, starting with some simple at-home tests to see if your feet already have the strength they need to handle little-to-no shoe. You’ll learn a step-by-step process for safely moving away from doing all your running in big, bulky shoes, including guidelines on how to introduce barefoot running into your regimen.Whether you want to learn more about the barefoot craze that’s swept the nation or you want to introduce barefoot running into your training plan, this indispensable guide contains everything you need to get started!

     Repeatedly called one of the "best books for personal trainers", it provides a clear road map teaching you how to become a personal trainer, to getting a personal trainer certification, to building your career from the bottom up so you can build a clientele, your reputation, and income. HAVE YOU EVER wanted to know the best, high-integrity techniques to get more clients, run a fitness business, or have a solid system for selling personal training? You're not alone. For years Jon's been asked these questions so he read, watched, researched and interviewed the best in the world to compile Ignite the Fire. This powerful book for certified personal trainers will show you how to: Find your dream job in the fitness industry (pg 26) Find, market to, and sell your ideal client while seamlessly dealing with objections (pg 64) Build amazing workouts for beginners (pg 124) Deal with difficult client types (pg 160) Develop multiple income streams while maintaining your reputation (pg 202) Ignite the Fire provides a clear road map to building your career from the bottom up so you can build a clientele, your reputation, and income.

    We're going to exercise more and get in shape! Then five days a week at the gym turns into two... then becomes none. We hit the snooze button and skip the morning run. We really do want to be healthy and fit, but we're over whelmed and overextended—and exercise feels like another chore to complete. Is it any wonder we don't stick with it? Behavior expert Michelle Segar has devoted her career to the science of motivation. In No Sweat, she reveals that while "better health" or "weight loss" sound like strong incentives, human beings are hardwired to choose immediate gratification over delayed benefits. In other words, we're not going to exercise unless it makes us happy right now. So what's the solution? To achieve lasting fitness, we have to change our minds—before we can change our bodies. In No Sweat, Segar shows us how. Translating twenty years of research on exercise and motivation into a simple four-point program, she helps readers broaden their definition of exercise, find pleasure in physical activity, and discover realistic ways to fit it into their lives. Activities we enjoy, we repeat--making this evidence-based system more sustainable in the long run than a regimen of intense workouts. Even if we don't sweat, we really benefit. The success of the clients Segar has coached testifies to the power of her program. Their stories punctuate the book, entertaining and emboldening readers to break the cycle of exercise failure once and for all. Complete with worksheets, tips, and techniques, getting in shape has never been so easy—or so much fun.

    Mark Hyman reveals that the secret solution to losing weight and preventing not just diabetes but also heart disease, stroke, dementia, and cancer is balanced insulin levels. Dr. Hyman describes the seven keys to achieving wellness -- nutrition, hormones, inflammation, digestion, detoxification, energy metabolism, and a calm mind -- and explains his revolutionary six-week healthy-living program. With advice on diet, green living, supplements and medication, exercise, and personalizing the plan for optimal results, the book also teaches readers how to maintain lifelong health. Groundbreaking and timely, The Blood Sugar Solution is the fastest way to lose weight, prevent disease, and feel better than ever.

    This New York Times bestseller written by the late runner, doctor, philosopher, Dr. George Sheehan is a timeless classic. It tells of Dr. Sheehan's midlife return to the world of exercise, play, and competition. Focusing on the importance of "play", Sheehan describes his program for fitness and joy, sharing with the reader how the body helps open up our mental and spiritual energies.

    The problem is, the more active your lifestyle is, the less time you have to spend on preparing healthful meals. Nancy Clark's Sports Nutrition Guidebook offers solutions from the nation's leading sports nutritionist.More than 350,000 fitness enthusiasts and athletes have already turned to the first two editions of this book for straightforward sports nutrition and weight management advice. Now the all-time best-selling sports nutrition guide has been thoroughly updated with realistic eating strategies to help you make nutritious, tasty food choices in today's fast-paced, high-stress, eat-on-the-run society.Renowned sports nutritionist Nancy Clark shows you what to eat to boost energy, reduce stress, control weight, improve health, and enhance workouts--even when coping with a stressful lifestyle. You'll learn how to navigate your way healthfully through grocery stores, restaurants, food courts, and even your own kitchen, with numerous food suggestions and sample meal plans. You'll find more than 72 recipes for healthful, mouth-watering meals that are quick and easy to prepare.Clark offers recommendations on how to lose undesired body fat while maintaining energy for exercise. She helps you get the maximum benefit from the foods you choose, and her sample eating plans show you how to fuel for specific workouts. You'll learn how to eat well on a day-to-day basis as well as how to eat before games or tournaments and, just as important, how to eat afterward for optimal recovery. Clark covers current food, diet, and supplement options and explains which are best--and why--based on your individual energy needs. She also offers healing information on overcoming food and weight obsessions and advice on trendy diet alternatives like the Zone, Atkins, thermogenics, and Ultra Slim-Fast.Nancy Clark's Sports Nutrition Guidebook is the preferred source of solid nutritional advice to fuel an active lifestyle while achieving a desired weight. Use it to feel great and energized all day long.

    Forget the ultralight, uncomfortable bikes, flashy jerseys, clunky shoes that clip onto tiny pedals, the grinding out of endless miles. Instead, ride like you did when you were a kid—just get on your bike and discover the pure joy of riding it.   A reformed racer who’s commuted by bike every day since 1980, whose writings and opinions appear in major bicycling and outdoor magazines, and whose company, Rivendell Bicycle Works, makes bikes for riders ready to opt out of a culture overrun by racing, Grant Petersen shares a lifetime of unexpected facts, controversial opinions, expert techniques, and his own maverick philosophy. In 87 short, two-to-three page chapters, it covers:Riding: Count Days, Not Miles; Corner Like Jackie Robinson; Steer with Your Hips, Shift with Your LegsSuiting Up: The Shoes Ruse; Ponchos—the Ultimate Unracer’s GarmentSafety: #1 Rule—Be Seen; Helmets Aren’t All They’re Cracked Up to BeHealth and Fitness: Why Riding Is Lousy All-Around Exercise; Saddles Don’t Cause Impotence; Drink When You’re Thirsty—Not Before Also includes chapters on Accessories, Upkeep, and Technicalities, and a final chapter titled “Velosophy” that includes the essential, memorable thought: Your Bike Is a Toy—Have Fun with It.