Crosley: Two Brothers and a Business Empire That Transformed the Nation


Rusty McClure - 2006
    Born in the late 1800s into a humble world of dirt roads and telegraphs, Powel and Lewis Crosley were opposites in many ways but shared drive, talent, and an unerring knack for knowing what Americans wanted. Their pioneering inventions — from the first mass-produced economy car to the push-button radio — and breakthroughs in broadcasting and advertising made them both wealthy and famous, as did their ownership of the Cincinnati Reds. But as their fortunes grew, so did Powel’s massive ego, which demanded he own eight mansions and seven yachts at the height of the Great Depression. Rich with detailed reminiscences from surviving family members, Crosley is both a powerful saga of a heady time in American history and an intimate tale of two brilliant brothers navigating triumph and tragedy.

Get It On!: What It Means to Lead the Way


Keni Thomas - 2011
    That’s all it took. I was writing a letter home to my mom when the call rang out across the American compound: 'Get it on!' And just like that, the course of my life changed forever." Decorated U.S. military veteran-turned-country musician Keni Thomas gives a personal account of his heart-wrenching experiences in the chaotic 1993 Battle of Mogadishu to express a unique set of leadership lessons and inspired view of our greater purpose. Get It On! reminds readers "that we, as individuals, do indeed matter, that we are anything but ordinary, fully capable of carrying out life-changing assignments at any level and in any situation. We can make a difference in this world."Carrying a guitar now rather than a rifle, Keni also shares stories from the stage of the Grand Ole Opry to overseas concerts for active soldiers, always passionate about the battle that "still shapes my thoughts on a daily basis" and eager to encourage the absolute best in those who are willing to answer whatever call God places on their lives.Reviews:"Keni Thomas is a great storyteller. (This) is a book for everyone."-- War on Terror News

Disrupt and Conquer: How TTK Prestige Became a Billion-Dollar Business


T.T. Jagannathan - 2018
    Krishnamachari, who later became a Union minister and held the portfolios of finance, industry and commerce for close to fifteen years.In this book, the current chairman T.T. Jagannathan, along with Sandhya Mendonca, takes us through the journey of this extraordinary company which fought off bankruptcy and rose like a phoenix to become a highly profitable, successful entity.What makes this story all the more startling is that T.T. Jagannathan is an accidental and reluctant businessman. He came into the profession very unexpectedly, and without any preparation, with neither an MBA nor having ever worked in the family business before having its very survival entrusted to him.Like a phoenix, the Group and its constituent companies, have risen from the ashes, many times over, to stand tall and proud. This is the story of a journey that began with early success and experienced catastrophic disasters, and set about turning its fortunes around in stunning comebacks, time and again.With invaluable business lessons, decades of experience and innovation distilled in these pages, Disrupt and Conquer is a must-read for aspiring entrepreneurs, executives and business leaders.

Winston Churchill, CEO: 25 Lessons for Bold Business Leaders


Alan Axelrod - 2009
    Axelrod looks at this much-studied figure in a way nobody has before: he explores 25 key facets of Churchill’s leadership style and decision-making from his early years as a junior cavalry officer and journalist to his role throughout WWII and demonstrates how he was able to overcome near-impossible obstacles. Fluidly and engagingly written, each lesson is enlivened with a vivid vignette from Churchill’s life. As always, Axelrod’s penetrating analysis will instruct, inspire, and encourage those who lead business enterprises, large and small.

Making Records: The Scenes Behind the Music


Phil Ramone - 2007
    Streisand. Dylan. Pavarotti. McCartney. Sting. Madonna. What do these musicians have in common besides their super-stardom? They have all worked with legendary music producer Phil Ramone. For almost five decades, Phil Ramone has been a force in the music industry. He has produced records and collaborated with almost every major talent in the business. There is a craft to making records, and Phil has spent his life mastering it. For the first time ever, he shares the secrets of his trade.Making Records is a fascinating look "behind the glass" of a recording studio. From Phil's exhilarating early days recording jazz and commercial jingles at A&R, to his first studio, and eventual legendary producer status, Phil allows you to sit in on the sessions that created some of the most memorable music of the 20th century -- including Frank Sinatra's Duets album, Bob Dylan's Blood on the Tracks, Ray Charles's Genius Loves Company and Paul Simon's Still Crazy After All These Years. In addition to being a ringside seat for contemporary popular music history, Making Records is an unprecedented tutorial on the magic behind what music producers and engineers do. In these pages, Phil offers a rare peek inside the way music is made . . . illuminating the creative thought processes behind some of the most influential sessions in music history. This is a book about the art that is making records -- the way it began, the way it is now, and everything in between.

Olive Oatman: Explore The Mysterious Story of Captivity and Tragedy from Beginning to End


Brent Schulte - 2019
    She is the girl with the blue tattoo.The story behind the distinctive tattoo is the stuff of legends. Some believed it was placed on her face during her captivity, following the brutal murders of her family members and the kidnapping of her and her sister. Others believe it was placed on her after her return.Rumors swelled. Her tattoo became a symbol of Native barbarianism and the triumph of American goodness, but like many stories of that era, the truth is far more complicated.This short book details the murders, her captivity, the aftermath, and her baffling return to her captors. Unravel the mystery of the woman who would become famous for all the wrong reasons and discover what her life story says about cultural identity, the power of resiliency, and what happens when fact and fiction bend and twist to muddy the waters.Read on to find out the truth!

THE YOUNGEST GREEN BERET: Real people, real combat, espionage, and conflict in the Mekong Delta 1969


Terry McIntosh - 2019
    From working with a double agent who betrays his friendship and exposes a top secret cross border operation, Terry McIntosh wrestles with his own doubts and fears while protecting the rights of others to live free. He was chosen from the ranks of long range reconnaissance training to serve with Special Forces Detachment A-team 414 in the Mekong Delta, Vietnam 1968-1969. The border camp conducted clandestine operations to observe and engage a growing Viet Cong armed force 15 miles across the line. The top secret mission is exposed after team members are accused of executing the double agent. It is believed that Terry McIntosh is the youngest soldier to serve with the Green Berets on an "A" team and earn the coveted Combat Badge. This is his story about the transition from boy to man in the jungles of Vietnam where he met himself for the first time with a sense of shame and honor.

Be the Better Broker, Volume 2: Days 1-100 As A New Broker, Building Lasting Foundations and Surviving in the Meantime


Dustan Woodhouse - 2016
     Whether you are a rookie or an established Broker, this is the guide you need to lay the foundations for long-term success. Author Dustan Woodhouse has packed this book with dozens of tips and lessons gleaned from personal experience processing over 1,300 mortgage files and taking in over 2,000 applications verbally. You'll learn... - The old-school piece of technology that's every broker's best friend - How to have a complete application built by the time the very first phone call ends - When smart brokers decide to walk away from a file - Where to invest your marketing dollars (and where you'd just be throwing that money away) - How to trade cold-calling for warm-calling - How the "paycheque mentality" can sink your business, and what to do about it Every step, every tip, every process is aimed at building long-term relationships with clients and referral partners alike. It's all designed to get you to the holy grail of a referral-only business. Your mantra? Get the application. Here's how to do it.

Douglas Bader


Robert Jackson - 2015
    His courage was remarkable, as was the way he defied his handicap. The film Reach for the Sky brought Bader’s life into cinemas, and Robert Jackson's classic biography was the first to document his life. After a lonely childhood Bader’s early reputation as a sportsman and a daredevil made him popular with his contemporaries. But he was also an irritation to his superiors, a pattern which continued throughout his life, and hid an academic ability which won him a scholarship to St Edward’s School and a cadetship at the elite RAF College in Cranwell. After his accident, Bader was determined to rejoin the RAF. As a pilot, he was an tactical innovator, a man who confronted the methods of other pilots. When he was a Prisoner of War, Bader’s antagonism toward his guards, and his political pronouncements in later life, sometimes provoked his colleagues, but never lost him their lasting respect and admiration. After retiring from the RAF he combined a full-time job with Shell with all the demands of being a celebrity; his inspiration to the disabled gained him many accolades and finally a knighthood.Both aggressive and charming, Bader’s outward personality was famous. Robert Jackson describes the evolution of that forceful character, and the motivation behind his remarkable achievements. ‘Its style and structure make it readily accessible and, like your favourite armchair, it is easy to relax into at the end of a busy day.’ Frank BurnsRobert Jackson has been a full-time author since 1969, specializing in aviation and military history. A retired member of the Royal Air Force Volunteer Reserve, he has flown a wide variety of aircraft, ranging from jets to gliders. A prolific author, he has written both fiction and non-fictionEndeavour Press is the UK's leading independent digital publisher. For more information on our titles please sign up to our newsletter at www.endeavourpress.com. Each week you will receive updates on free and discounted ebooks. Follow us on Twitter: @EndeavourPress and on Facebook via http://on.fb.me/1HweQV7. We are always interested in hearing from our readers. Endeavour Press believes that the future is now.

The End of the Road: The Festina Affair and the Tour that Almost Wrecked Cycling


Alasdair Fotheringham - 2016
    But the 1998 Tour provided drama like no other. As the opening stages in Ireland unfolded, the Festina team's soigneur, Willy Voet, was arrested at the French-Belgian border with a carload of drugs. Raid upon police raid followed, with arrest after arrest hammering the Tour. In protest, there were riders' strikes and go-slows, with several squads withdrawing en masse and one expelled. By the time the Tour reached Paris, just 96 of the 189 starters remained, and of those 189 starters, more than a quarter were later reported to have doped. The 1998 ” “Tour de Farce's” status as one of the most scandal-struck sporting events in history was confirmed.Voet's arrest was just the beginning of cycling's biggest mass doping controversy--what became known as the Festina affair. It all but destroyed professional cycling as the credibility of the entire sport was called into question, and the cycling family began to split apart even as, ironically, the 1998 Tour was also one of the best races in years.The End of the Road is the first book in English to provide in-depth analysis and a colorful evocation of the tumultuous events of the 1998 Tour. Alasdair Fotheringham uncovers how the world's biggest bike race sank into such scandal. He explores its long-term consequences and what, if any, lessons were learned.

Colonel Sanders and the American Dream


Josh Ozersky - 2012
    But only one of them was ever a real person—Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside café in Corbin, Kentucky, Harland Sanders launched a fried chicken business that now circles the globe, serving “finger lickin’ good” chicken to more than twelve million people every day. But to get there, he had to give up control of his company and even his own image, becoming a mere symbol to people today who don’t know that Colonel Sanders was a very real human being. This book tells his story—the story of a dirt-poor striver with unlimited ambition who personified the American Dream.Acclaimed cultural historian Josh Ozersky defines the American Dream as being able to transcend your roots and create yourself as you see fit. Harland Sanders did exactly that. Forced at age ten to go to work to help support his widowed mother and sisters, he failed at job after job until he went into business for himself as a gas station/café/motel owner and finally achieved a comfortable, middle-class life. But then the interstate bypassed his business and, at sixty-five, Sanders went broke again. Packing his car with a pressure cooker and his secret blend of eleven herbs and spices, he began peddling the recipe for “Colonel Sanders’ Kentucky Fried Chicken” to small-town diners in exchange for a nickel for each chicken they sold. Ozersky traces the rise of Kentucky Fried Chicken from this unlikely beginning, telling the dramatic story of Sanders’ self-transformation into “The Colonel,” his truculent relationship with KFC management as their often-disregarded goodwill ambassador, and his equally turbulent afterlife as the world’s most recognizable commercial icon.

Sonic Boom: Globalization at Mach Speed


Gregg Easterbrook - 2009
    So what comes next? Growth will resume. But economic uncertainty will worsen, making what comes next not just a boom but a nerve-shattering SONIC BOOM. Gregg Easterbrook - who "writes nothing that is not brilliant" ("Chicago Tribune") - is a fount of unconventional wisdom, and over time, he is almost always proven right. Throughout 2008 and 2009, as the global economy was contracting and the experts were panicking, Easterbrook worked on a book saying prosperity is about to make its next big leap. Will he be right again? SONIC BOOM: Globalization at Mach Speed presents three basic insights. First, if you don't like globalization, brace yourself, because globalization has barely started. Easterbrook contends the world is about to become "far "more globally linked. Second, the next wave of global change will be primarily positive: economic prosperity, knowledge and freedom will increase more in the next 50 years than in all of human history to this point. But before you celebrate, Easterbrook further warns that the next phase of global change is going to drive us crazy. Most things will be good for most people - but nothing will seem certain for anyone. Each SONIC BOOM chapter is based on examples of cities around the world - in the United States, Europe, Russia, China, South America - that represent a significant Sonic Boom trend. With a terrific sense of humor, pitch-perfect reporting and clear, elegant prose, Easterbrook explains why economic recovery is on the horizon but why the next phase of global change will also give everyone one hell of a headache. "Forbes" calls Easterbrook "the best writer on complex topics in the United States" and SONIC BOOM will show you why.

Alligator Blood: The Spectacular Rise and Fall of the High-rolling Whiz-kid who Controlled Online Poker's Billions


James Leighton - 2013
    That is until he discovered the lucrative world of payment processing for online poker companies. Soon the Australian whiz-kid was living the American dream, raking in as much as $3m a week. Revelling in his jet set lifestyle of fast cars, luxury yachts and VIP nightclubs, he embarked on an epic rollercoaster of champagne fuelled excess which mirrored that of the extraordinary world of online poker, where hot shot college students won millions from the confines of their dorms, and fortunes were won or lost in seconds.However, Tzvetkoff’s move to the neon splattered underworld of Las Vegas would soon see him facing the abyss. Owing millions to the poker companies, and with the FBI hot on his trail, the tarnished boy wonder needed to pull an ace from his sleeve to keep from busting out. And when he did, it resulted in a day that sent a seismic shockwave through the world of online poker and saw him take the blame.

Stick It Up Your Punter!: The Uncut Story of the Sun Newspaper


Peter Chippindale - 1990
    The classic account of modern British journalism, now updated and re-issued.

My Story : Lim Goh Tong


Lim Goh Tong - 2004