Book picks similar to
Digital Minds: 12 Things Every Business Needs to Know about Digital Marketing by Weber Systems Inc.
business
marketing
digital-marketing
non-fiction
eSCAPE: The 4 Stages of Becoming A Successful Entrepreneur
Anik Singal - 2018
He also analyzed his own story of being on top to crashing to the bottom. This book is not just boring training or education - it's full of amazing stories and colorful examples to help you master each STEP of becoming a Successful Entrepreneur. Go on this entire journey with Anik Singal and master the 4 Stages of becoming an Entrepreneur:
S.C.A.P. (Self, Catapult, Authority and People)
. Many people are saying that this book is an absolute for EVERY Entrepreneur in the World.Anik Singal has built over 6 companies, having sold over $200 Million worth of products and has taught 250,000+ students all over the World about every aspect of Entrepreneurship.
Python Programming for Beginners: An Introduction to the Python Computer Language and Computer Programming (Python, Python 3, Python Tutorial)
Jason Cannon - 2014
There can be so much information available that you can't even decide where to start. Or worse, you start down the path of learning and quickly discover too many concepts, commands, and nuances that aren't explained. This kind of experience is frustrating and leaves you with more questions than answers.Python Programming for Beginners doesn't make any assumptions about your background or knowledge of Python or computer programming. You need no prior knowledge to benefit from this book. You will be guided step by step using a logical and systematic approach. As new concepts, commands, or jargon are encountered they are explained in plain language, making it easy for anyone to understand. Here is what you will learn by reading Python Programming for Beginners:
When to use Python 2 and when to use Python 3.
How to install Python on Windows, Mac, and Linux. Screenshots included.
How to prepare your computer for programming in Python.
The various ways to run a Python program on Windows, Mac, and Linux.
Suggested text editors and integrated development environments to use when coding in Python.
How to work with various data types including strings, lists, tuples, dictionaries, booleans, and more.
What variables are and when to use them.
How to perform mathematical operations using Python.
How to capture input from a user.
Ways to control the flow of your programs.
The importance of white space in Python.
How to organize your Python programs -- Learn what goes where.
What modules are, when you should use them, and how to create your own.
How to define and use functions.
Important built-in Python functions that you'll use often.
How to read from and write to files.
The difference between binary and text files.
Various ways of getting help and find Python documentation.
Much more...
Every single code example in the book is available to download, providing you with all the Python code you need at your fingertips! Scroll up, click the Buy Now With 1 Click button and get started learning Python today!
Garden Guide - A No Nonsense, No PhD, No Fuss Guide to Great Gardens with Hand-Holding How To's for Beginners and Straightforward Instruction for Advanced Gardeners
Sarah Olver - 2013
But if we’re being honest, when it comes to gardening, most of us have no idea where to begin. Additionally, in these economic times, who can afford to hire an expert to come in and do the job for us? That said, regular folks all across North America and Europe are returning to the soil, shovels in hand. With the help of this book, there is absolutely no need to fly blind into the world of green thumbs, perennials, and herbs.The name—Garden Guide: A No Nonsense, No PhD Guide to Great Gardens with Hand-Holding How To’s for Beginners and Straightforward Instruction for Advanced Gardeners—truly says it all. Indeed, this book is the hand-holding garden guide that will walk even the most timid novice right through the gardening process from beginning to end. In addition to straight forward, practical advice in everyday language, you will love the stories and anecdotes Olver shares from her fifteen years of backyard, organic gardening adventures. Easy and entertaining, you‘ll probably read this book in one sitting, but you’ll reference it for years to come. The beauty of Garden Guide is that Olver divides her advice into two sections: Beginning Gardeners and Advanced Gardeners. No matter what your skill level, there are simple explanations, tips, and tricks that will walk you through every aspect of the garden process. Garden Guide features details such as:•Everything you need to know about location, from sunlight to drainage to selecting just the right spot•How to understand soil types, how to amend and condition them•pH levels and soil testing broken down in simple terms•Step by Step guide for planning your PERFECT garden no matter where the location•Fertilizing made manageable with explanations for all those numbers and organic alternatives •Composting broken down so you can start immediately•Pests obliterated with loads of organic suggestions•The basics of garden maintenance from deadheading to dividing perennials•Loads of helpful website suggestions for purchasing plants online, getting ideas, locating county extension offices, perennial databases and so much more.•Gardening terms are defined in language you will both understand and rememberIf you have time to read only one book on gardening, this is the book to choose. Short enough not to feel like an encyclopedia and just long enough to wet your gardening appetite, Olver has woven basic garden science and practical ideas for everyday people into each page. With her warm, inviting, no-nonsense instruction, you will be amazed how simple and doable gardening really is. Not only will it thoroughly educate you in basic gardening, Garden Guide will send you well on your way toward beautiful perennials gardens and leave you inspired and hungry to begin planting in your own patch of earth.
Yearly Content Planner and Strategy Guide
Kirsten Oliphant - 2018
Are you tired of spinning your wheels as a content creator? It's time to get intentional so you can grow your audience and make more money doing what you LOVE. Stop wasting time on what isn't working! Scale up your success with strategic plans for your writing and promotion this year.
You'll learn how to:
use simple analytics to narrow your focus
create blog posts and other content your audience is hungry for
utilize the power of microblogging
reverse engineer your desired income
plan launches without overwhelming your audience
implement a working social media strategy
...and so much more!
Whether you are a blogger, writer, podcaster, or YouTuber, you'll find helpul tips and resources to map out a successful year's worth of content. This in-depth planner also comes with a free printable content calendar with daily, weekly, and monthly planning pages to help you put your goals into action. If you are ready to see results for your creative work, this planner is the first step to success!
Download your Yearly Content Planner and Strategy Guide today!
Hello, My Name Is Awesome: How to Create Brand Names That Stick
Alexandra Watkins - 2014
In this entertaining and engaging book, ace-naming consultant Alexandra Watkins explains how anyone--even noncreative types--can create memorable and effective brand names. No degree in linguistics required.The heart of the book is Watkins's proven SMILE and SCRATCH Test. A great name makes you SMILE because it is Suggestive--evokes a positive brand experience; is Meaningful--your customers get it; uses Imagery--visually evocative to aid in memory; has Legs--lends itself to a theme for extended mileage; and is Emotional--moves people.A bad name, on the other hand, makes you SCRATCH your head because it is Spelling challenged--looks like a typo; is a Copycat--similar to competitors' names; is Restrictive--limits future growth; is Annoying--frustrates customers; is Tame--flat, uninspired; suffers from the Curse of Knowledge--only insiders get it; and is Hard to pronounce.Watkins also provides up-to-date advice, like making sure that Siri spells your name correctly. And you'll see dozens of examples--the good, the bad, and the "so bad she gave them an award." Alexandra Watkins is not afraid to name names.
Smashwords Style Guide
Mark Coker - 2008
200,000 copies of the Smashwords Style Guide have downloaded!This guide offers simple step-by-step instructions to create and format an ebook using Microsoft Word.The Smashwords Style Guide is required reading for any author who wants to distribute their book via Smashwords to major ebook retailers such as the Apple iBookstore, Barnes & Noble, Sony, Kobo and Diesel. Authors and publishers who don't yet use Smashwords can still benefit from the Guide. It provides detailed information on how ebook formatting is different from print formatting, how to create a reflowable ebook, and it offers step by step illustrated instructions on how to tame the beast of Microsoft Word.INSIDE THE SMASHWORDS STYLE GUIDEGETTING STARTEDWelcome to Smashwords!Do-it-yourself, or hire help?Good formatting examplesWhat Smashwords publishes, what we don’t publishFive common formatting mistakes to avoidHow Smashwords publishes booksHow Smashwords distributes booksHow ebook formatting is different from print formattingHow we convert your book into multiple ebook formatsThe three secrets to ebook formattingHow to avoid (and fix) AutoVetter errorsIntroduction to Meatgrinder conversion systemYour required source fileUnderstanding the different ebook formatsFREQUENTLY ASKED QUESTIONSFORMATTINGPre-PrepMaking Word BehaveStep 1: Make a back upStep 2: Activate Word’s Show/HideStep 3: Turn off Word’s “AutoCorrect” and “AutoFormat” featuresStep 4: Eliminate text boxesStep 5: The Nuclear MethodFormattingStep 6: Unify Manuscript around Normal paragraph styleStep 7: Managing and modifying paragraph styles, fontsStep 7a. How to choose the best paragraph separation method (first line indent or block?)Step 7b: How to implement your chosen paragraph separation methodStep 7b-a: How to define a proper first line indentStep 7b-b: How to define trailing “after” space for block paragraphsStep 7b-c: Special tips for poetry, cookbooks and learning materialsStep 7b-d: How to define proper line spacingStep 8: Check your normalized textStep 9: Why you should never use tabs or the space bar for indentsStep 10: Managing paragraph returnsStep 11: Managing hyperlinksStep 12: Designating chapter breaks, page breaks, section breaksStep 13: Working with imagesStep 14: Text justificationStep 14a: Centering textStep 15: Managing font sizesStep 16: Style formatting, symbols and glyphsStep 17: Headers and footersStep 18: Margins, page sizes and indentsStep 19: Add the Heading style to your Chapter headers (optional)Building NavigationStep 20: Building navigation into the manuscriptStep 20a: Creating the NCXStep 20b: Creating the linked Table of ContentsStep 20c: Advanced link building (Footnotes, Endnotes)Step 20d: Troubleshooting and testingFront MatterStep 21: Front matterStep 21a: Blurbs (optional)Step 21b: Title and copyright page (required!)Step 21c: Add a Smashwords license statement below copyright pageThe End of Your BookStep 22: The end of your bookPOST-FORMATTINGStep 23: Preparing your cover imageStep 24: Review requirements for Premium
Magnetic Marketing: How To Attract A Flood Of New Customers That Pay, Stay, and Refer
Dan S. Kennedy - 2018
It is a “change movement” that has established itself in over 136 different niches, business categories, industries and professions, but is still also a “best kept secret”―its practitioners are in a “secret society.” It―and only it―offers real protection from commoditization, Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague “ideas”, no fads. No BS! The makings of a system for your business’s sustainability and growth you can rely on. It is introduced to you in this important and timely book. You have made a wise decision obtaining it. Bolt the door, put away the device and dig in! magneticmarketing.com
Travel Resolutions: 52 New Ways to Experience Planet Earth
Lonely Planet - 2013
Let Lonely Planet help you celebrate travel and create your ultimate travel wish list. Our FREE ebook 'Travel Resolutions: 52 New Ways to Experience Planet Earth' features some of the most inspiring travel experiences from the travel experts at Lonely Planet. Paraglide in South Africa; rock climb in China; sleep in a tree-house on Canada's Vancouver Island; take a cooking course in Jordan or a flower-arranging course in Kyoto; go clubbing in Berlin; and much more. The 52 experiences introduced in this planning ebook will whet your travel appetite and help you to decide which promises to make - and inspire you to keep them all. Begin your journey now!
Inside Travel Resolutions: 52 New Ways to Experience Planet Earth:
Get inspired - highlights, expert suggestions, and gorgeous photos help you choose your ideal trip Insider insights - hidden gems that most guidebooks miss will lead you to a richer and more rewarding travel experience Discover more - actively engage with the world via a wide variety of suggested activities, including swimming around the Greek Islands, practicing yoga in India, learning Spanish in Argentina, rafting or kayaking in New Zealand, detoxing in Brazil, studying Tibetan culture in China, witnessing the Northern Lights in Alaska, scuba diving in Belize, falling in love all over again in Venice, and hunting Dracula in Transylvania Also includes highlights from Lonely Planet Best in Travel 2014 - The Best Trends, Destinations, Journeys & Experiences for 2014
The Perfect Guide for Your Perfect Trip:
Lonely Planet's Country, Multicountry, Regional, and City guides are our most comprehensive products, and are perfect for those planning to explore both the top sights and the road less travelled. Looking for just the highlights of your chosen destination? Check out Lonely Planet's Discover guides, our photo-rich guides to the destination's most popular attractions. Looking for a guide focused on the main highlights of one city? Lonely Planet's Pocket guides are handy-sized guides that focus on the can't-miss sights for a quick trip. Authors: Written and researched by Lonely Planet About Lonely Planet: Started in 1973, Lonely Planet has become the world's leading travel guide publisher, with guidebooks to every destination on the planet as well as an award-winning website, a suite of mobile and digital travel products, and a dedicated traveler community. Lonely Planet's mission is to enable curious travelers to experience the world and get to the heart of the place. TripAdvisor Travelers' Choice Awards 2012 and 2013 winner in Favorite Travel Guide category 'Lonely Planet guides are, quite simply, like no other.' -New York Times
The Brand Gap
Marty Neumeier - 2003
- Quick, easy approach and a wealth of case studies give readers a crash course in the difference between good and bad branding. - Tons of tips and real-world advice plus a new branding dictionary help readers turn brand strategy into brand design and execution.
The Marketing Agency Blueprint: The Handbook for Building Hybrid Pr, Seo, Content, Advertising, and Web Firms
Paul Roetzer - 2011
The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA of every agency and blended with traditional methods to execute integrated campaigns. The depth, versatility, and drive of their talent will be the cornerstones of organizations that pursue a higher purpose. The Marketing Agency Blueprint is a practical and candid guide that presents 10 rules for building such a hybrid agency.The new marketing agency model will create and nurture diverse recurring revenue streams through a mix of services, consulting, training, education, publishing, and software sales. It will use efficiency and productivity, not billable hours, as the essential drivers of profitability. Its value and success will be measured by outcomes, not outputs. Its strength and stability will depend on a willingness to be in a perpetual state of change, and an ability to execute and adapt faster than competitors. The Marketing Agency Blueprint demonstrates how to:• Generate more qualified leads, win clients with set pricing and service packages, and secure more long-term retainers.• Create diverse and recurring revenue streams.• Develop highly efficient management systems and more effective account teams.• Deliver greater results and value to clients, and win their loyalty.This is the future of the marketing-services industry. A future defined and led by underdogs and innovators. You have the opportunity to be at the forefront of the transformation.
Search Engine Optimization: An Hour a Day
Jennifer Grappone - 2006
Drawing on years of experience as successful SEO consultants, Jennifer Grappone and Gradiva Couzin provide detailed, practical, and often surprisingly simple techniques for improving results. Their simple strategies include setting SEO goals, site optimization, developing and implementing a strategy that might include both free and paid efforts, and tools for monitoring trends, measuring the competition, and tracking results.
Rework
Jason Fried - 2010
If you're looking for a book like that, put this one back on the shelf.Rework shows you a better, faster, easier way to succeed in business. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You don't even need an office. Those are all just excuses. What you really need to do is stop talking and start working. This book shows you the way. You'll learn how to be more productive, how to get exposure without breaking the bank, and tons more counterintuitive ideas that will inspire and provoke you.With its straightforward language and easy-is-better approach, Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own. Hardcore entrepreneurs, small-business owners, people stuck in day jobs they hate, victims of "downsizing," and artists who don’t want to starve anymore will all find valuable guidance in these pages.
523 Hard To Believe Facts
Nayden Kostov - 2019
Each fact is suitable for nearly any age – the “spiciest” entries are separated by their own chapter but still use clean language!Become a trivia whiz with even more facts in the Hard to Believe Facts series!
Blogging for Dummies
Susannah Gardner - 2008
Well-run blogs do more than offer an outlet for your thoughts. They've actually influenced everything from a company's image to the outcome of a local election. Because the blogosphere is pretty crowded, it's a good idea to find out a bit about the anatomy of a blog, what makes a good one, and what it takes to keep one going before you dive right in and start sharing with the world. Blogging For Dummies, 2nd Edition gives you all the basics so you can get a good start. And if you've been around the blog a few times and want to advance to the next level, Blogging For Dummies, 2nd Edition even takes a look at podcasting and videoblogging.You'll find out how to:Make your blog stand out in a crowd, build an audience, and even make it pay Choose the best software options, boost readership, and handle comments Generate revenue from your blog with ads and sponsorships Protect your privacy and your job Deal with spam and the inappropriate comments from that guy who posts several times a day Find your niche Attract and keep readers Use your blog to promote your business, cause, or organization Add audio, video, cool widgets, and more Ready? Get Blogging for Dummies and let's get started!