The Refuge: My Journey to the Safe House for Battered Women


Jenny Smith - 2014
    Chiswick Women's Aid was Europe's first ever refuge for what were then called 'battered women', and Jenny Smith was one of the first females who bravely made their way to this much-needed safe house. Desperate, and in fear for her life and the welfare of her two small children, Jenny had fled her dangerously schizophrenic partner, carrying only a few possessions. In the Chiswick shelter, founded by famous women's rights campaigner Erin Pizzey, Jenny found other women in the same position, all with harrowing, extraordinary stories to tell. Amenities were basic, but the respect, kindness and humanity of the community would help to give Jenny a new lease of life and strength. When the safe house came under threat of closure, she lobbied parliament and drove across Europe in a convoy of women in camper vans to raise awareness of their plight. Jenny's story is a slice of social history that begins in a Derbyshire mining village in the 1950s and takes the reader to inner city of Hackney in the 1960s, and Jenny's heart-breaking journey to the refuge. The house was the subject of a famous documentary, Scream Quietly or the Neighbours Will Hear, which, when first broadcast in 1974, sent shockwaves through the UK. Jenny was one of the first women to break a taboo by speaking publicly about domestic abuse. With the new start afforded her by the refuge, Jenny went on to find love, have another child and work as a foster carer.

Always Fresh


Ron Joyce - 2006
    Many know that it was hockey legend Tim Horton who opened the first restaurant, but few know the inside story of Ron Joyce, who, after the death of Horton, grew the company into a colossal North American enterprise. Always Fresh is Joyce’s own story about the much-loved business that has become a cultural tradition, from 1964 and the first almost-failed Tim Hortons to Joyce’s decision to sell the company to Dave Thomas of Wendy’s.Along the way, Joyce provides an account of the strategy behind the chain’s phenomenal expansion, the Tim Hortons philosophy of freshness and quality, and the company’s successful launch of such products as Timbits. This is a candid look at the successes and failures of a business empire and the determined passion of a man who changed our morning routines forever.

alchemy of Money: THINK RICH INITIATIVES


Anand S - 2016
    It is important for every person to save for one’s retirement as one can expect to live for twenty years after one retires as life expectancy of an Indian is going up steadily due to lower infant mortality and better medical care. There is a complete absence of social security safety net for most Indians today, even for those working in Government sector, there is no inflation adjusted pension available anymore. I have tried to simplify the advantages and disadvantages involved in investing your savings in various asset classes. I have deliberately left out two of the most popular forms of investment among middle class Indians 1) Life insurance 2) Real estate Let us consider life insurance first most of us confuse insurance as an instrument of savings, it is not. We have this wrong view because of the tax breaks given to income tax assesses by the Central Government. Insurance is a product that mitigates risk and is sold by the rich to the middle class and is always skewed in the favour of the insurer rather than the insured. A substantial portion of the total money invested by you goes towards paying agent’s commission and premium for insuring you for the risk of mortality. The balance left out is invested in government securities and other securities. Hence the amount of money invested out of the total premium paid is less than half paid by the insurer. The return on money invested by the policy holder is less than half of the money he would have earned either in bonds or fixed deposits. A person who needs insurance is a person whose family will need support in the event of his untimely death. Alternately insurance is required for a person who has debt in form of mortgage and does not want to burden his family in the event of his passing. The product which covers these risks is called term insurance. One should not buy insurance to avoid taxes as there is better tax saving tools available. Real estate is also considered as a good investment by several retail investors but nothing can be further from the truth. Nobody makes money by buying plots in the middle of nowhere. The easy availability of mortgages from the nineties and the tax breaks given by the Central Government on housing loans has created an unparalleled boom in the residential market. There is now a painful correction process under way in that sector. The price of land is reflexively connected to availability of money. The lower the cost of money, greater the returns in real estate. Buying plots in the middle of nowhere is similar to buying lottery tickets as investment. Land cannot be liquidated immediately into cash at a short notice to meet urgent requirements. Cost of maintenance and protection of real estate from illegal occupation is prohibitive and time consuming. Verification of title deeds to the property is a complex process and needs sound legal advice. You should have a house to live and another to collect rent as rent is equivalent of inflation adjusted pension. The return on investment generated in the three different asset classes over 25 years would be in the following order 1) Equities 2) Gold and finally 3) Debt instruments. I enjoyed writing this book as a companion volume to my first book. It is my fond hope that you enjoy reading this book.

Opportunity Knocks: The Story of How Hope and Opportunity Can Change Everything


Tim Scott - 2020
    As the son of a single mother from North Charleston, South Carolina, he struggled to get through school and had his dreams of a college football career shattered by a car wreck. But thanks to his mother and a few mentors along the way, he learned that "failure isn't failure unless you quit." He also learned that it's hard work and perseverance, not a government handout, that will get you ahead in life.Today, Senator Scott is the only black Republican in the Senate, and he believes that investment and commerce are the best ways to rebuild our most impoverished communities. This is the idea behind his signature piece of legislation, the "opportunity zones" program, which President Trump has strongly endorsed. The program provides tax incentives for businesses that invest in low-income urban areas, seeking to replace things like welfare and government assistance. In Opportunity Knocks, Senator Scott will tell his life story with a focus on adversity and opportunity. He will teach readers about the principles of hard work and hope while addressing the dangers of veering too far toward socialist policies. The book will also not shy away from discussions of racism and racial inequality in the United States, and will recount some of Senator Scott's own brushes with racism as well as the many discussions he's had with people who want to help, including President Trump.

Cheat: The Not-So Subtle Art of Conning Your Way to Sporting Glory


Titus O'Reily - 2020
    

Confessions Subprime Lender


Richard Bitner - 2008
    In Confessions of a Subprime Lender: An Insider's Tale of Greed, Fraud, and Ignorance, he reveals the truth about how the subprime lending business spiraled out of control, pushed home prices to unsustainable levels, and turned unqualified applicants into qualified borrowers through creative financing. Learn about the ways the mortgage industry can be fixed with his twenty suggestions for critical change.

Crosley: Two Brothers and a Business Empire That Transformed the Nation


Rusty McClure - 2006
    Born in the late 1800s into a humble world of dirt roads and telegraphs, Powel and Lewis Crosley were opposites in many ways but shared drive, talent, and an unerring knack for knowing what Americans wanted. Their pioneering inventions — from the first mass-produced economy car to the push-button radio — and breakthroughs in broadcasting and advertising made them both wealthy and famous, as did their ownership of the Cincinnati Reds. But as their fortunes grew, so did Powel’s massive ego, which demanded he own eight mansions and seven yachts at the height of the Great Depression. Rich with detailed reminiscences from surviving family members, Crosley is both a powerful saga of a heady time in American history and an intimate tale of two brilliant brothers navigating triumph and tragedy.

Tata


Morgen Witzel - 2010
    1 Lakh/ below US$ 2500 car), is set to change our perception of India': on the threshold of becoming a truly global brand.*s oldest and most respected corporate brand. With a major international presence, in a variety of areas including steel, tea, chemicals, communications and software, Tata now stands 65th in the world brand valuation league. But what is the Tata brand all about? What are its values? How do people perceive it, in India and around the world? In this absorbing and informed book Morgen Witzel digs into the heart of the Tata enterprise, describes its origins, how Tata's reputation and image evolved, and how the group has worked to transform that image into a powerful and valuable brand. Tata: The Evolution of a Corporate Brand goes to the core of the Tata ethos to explore the unique relationship between the Tata group and the Indian people, a relationship that goes beyond the achievements of a successful business to its social contributions for its employees and the society at large. Finally it asks how that reputation will be perceived and understood as Tata moves into global markets. Whether you re an entrepreneur, a manager, a marketer, or an interested Tata loyalist this book will help you understand the durability of the brand and inspire you with the values it holds onto in the global economy.

Built on a Lie: The Rise and Fall of Neil Woodford and the Fate of Middle England’s Money


Owen Walker - 2021
    This is the gripping tale of Britain's top investor's fall from grace and the shattering consequences. The proud owner of a sprawling £14m estate in the Cotswolds, boasting a stable of eventing horses, a fleet of supercars and neighbouring the royal family, Neil Woodford was the most celebrated and successful British investor of his generation. He spent years beating the market; betting against the dot com bubble in the 1990s and the banks before the financial crash in 2008, making blockbuster returns for his investors and earning himself a reputation of 'the man who made Middle England rich'. As famous for his fleet of fast cars and ostentatious mansions, he was the rockstar fund manager that had the lifestyle to match. But, in 2019, after a stream of poorly-judged investments, Woodford's asset management company collapsed, trapping hundreds of thousands of rainy-day savers in his flagship fund and hanging £3.6bn in the balance. In Built on a Lie, Financial Times reporter Owen Walker reveals the disastrous failings of Woodford, the greed and opulence at the heart of his operation, the flaws of an industry in thrall to its star performers and the dangers of limited regulation. With exclusive access to Woodford's inner circle, Walker will reveal the full, jaw-dropping story of Europe's biggest investment scandal in a decade.

Black Mass: Whitey Bulger, the FBI and a Devil's Deal


Lehr & O'Neill - 2012
    update of first edition

Survive to Thrive: Journey of Dr. Rajesh Soin


Vinit K. Bansal - 2021
    Rajesh Soin is the epitome of Indian-American success. He is an inspiring figure, much honored and much-touted when it comes to entrepreneurial vision and success. He is well-known as the founder of Modern Technologies Corporation (MTC), a billion-dollar company, which he started with a capital of $1700.He grew up in straitened circumstances. In his childhood, he faced a devastating tragedy. He arrived in America with only 75 cents in his pocket and no place to stay. When he started college, he had to subsist on $30 for a whole month, and in grad school, he got robbed at gunpoint.When he started his company, there was a time when all his credit cards were maxed out to make payroll, and his finances were in dire straits. At a point in his professional life, he was so down that he felt like he was done for.But Dr. Soin fought all this and emerged a winner in life. Today, he has multiple companies in his portfolio, an enviable net worth, and investments all around the globe. He is a brand in himself, having many schools, colleges, and hospitals named after him, and being the recipient of so many business and philanthropic awards. But every success has its price. Everybody tends to see the shining part, overlooking the darker side, which has so much sweat, blood, hard work, perseverance, insecurities, and failures. In this book, we have covered Dr. Soin’s journey from ordinariness to extraordinariness. How does he see the world? What is his vision? What are his aspirations? You will get all the answers in this book, and in this process, you may find a new perspective on life too.

Disrupt and Conquer: How TTK Prestige Became a Billion-Dollar Business


T.T. Jagannathan - 2018
    Krishnamachari, who later became a Union minister and held the portfolios of finance, industry and commerce for close to fifteen years.In this book, the current chairman T.T. Jagannathan, along with Sandhya Mendonca, takes us through the journey of this extraordinary company which fought off bankruptcy and rose like a phoenix to become a highly profitable, successful entity.What makes this story all the more startling is that T.T. Jagannathan is an accidental and reluctant businessman. He came into the profession very unexpectedly, and without any preparation, with neither an MBA nor having ever worked in the family business before having its very survival entrusted to him.Like a phoenix, the Group and its constituent companies, have risen from the ashes, many times over, to stand tall and proud. This is the story of a journey that began with early success and experienced catastrophic disasters, and set about turning its fortunes around in stunning comebacks, time and again.With invaluable business lessons, decades of experience and innovation distilled in these pages, Disrupt and Conquer is a must-read for aspiring entrepreneurs, executives and business leaders.

Riding on the Edge: A Motorcycle Outlaw's Tale


John Hall - 2008
    Ride with author John Hall into the turbulent world of 1960s bike club culture, from the time he joined an upstart motorcycle club from Dixie, and rose to become Long Island chapter president of the Pagans, a club that the FBI called "the most violent criminal organization in America." Follow him into the Pagan heartland of Pennsylvania where he fell in love, got in a roadhouse brawl over a honky-tonk angel, and eventually went to jail for "takin' care a club business." Now after a career as a journalist and college professor, he returns to the violent days of his youth and smashes up stereotypes like he once smashed up bars, resurrecting long-dead brothers, in a style reminiscent of Jack Kerouac and Mark Twain.  Hall presents them as they really were: hard living, hard loving, hard drinking, hard fighting rebels, but also hardworking, patriotic, loyal, and lovable characters, and a band of brothers whose outlandish behavior forged an all-American outlaw legend in the tradition of Jesse James, Doc Holliday, John Dillinger, and Pretty Boy Floyd.  Outlaws yes, but outlaws as American as apple pie.

Diana's Nightmare: The Family


Chris Hutchins - 1993
    No sooner had she become the Princess of Wales and moved into Kensington Palace than her fears were confirmed: the House of Windsor constituted a flawed dynasty. She found herself trapped in a world of scandal, deceit and treachery. Diana's Nightmare reveals the previously untold secrets Diana discovered about her royal relatives. This book exposes how intensely Charles and Camilla Parker Bowles contrived to exclude her, it reveals the Queen was angry and bitter at her family's indiscretions, how the Queen Mother's indifference was matched only by Prince Philip's blind range over Diana's determination to find her own path, what really went on between the Duke and Duchess of York and how Prince Edward witnessed Diana's tantrums at Balmoral . . . Diana's own secret life.""Filled with new insights into the troubled life of the beautiful Princess. I remained riveted to the end."" - DOMINICK DUNNE

Google AdWords for Beginners: A Do-It-Yourself Guide to PPC Advertising


Corey Rabazinski - 2015
    Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.