Timothy Treadwell had just been dragged into the alders to be eaten alive, but she was a city girl who was clueless when it came to bear safety and how to survive an attack by one. She could have lived if she had only known what to do.   Adventurer, author, and bush pilot, Tom Hron, who's spent a lifetime flying floatplanes and helicopters in Alaska's and Canada's most dangerous bear country, tells about real-life attacks and relates them to survival. He takes on the so-called experts and tells you what NOT to do. Blacks, browns, grizzlies, and polar bears--he covers them all in 240 spell-binding pages, and what you read may save your life.

    From England to Mexico, and Iceland to Pakistan, Gilmour takes us on an extraordinary thrill-ride with his wild coworkers. Along the way he learns a few things, too, and shows us not only how precious life truly is, but how to passionately embrace it.

    On Target is the first in-depth look at the business leaders and strategies that made Target such a runaway success. The company's easily recognizable red-and-white logo, youthful television advertisements, and upscale partnerships-with designers like Michael Graves, Mossimo, and Todd Oldham-have not only removed the stigma traditionally attached to discount store shopping, but actually made it hip to be frugal. In the process, the company has cemented its place as the favorite discount retailer of middle- and upper-income families across the country. In On Target, award-winning business journalist Laura Rowley examines the methods and the success of the company from its shrewd merchandising strategy to its clever marketing campaigns, ingenious branding effort, and extensive philanthropy . An excellent education in how to beat the competition even in a crowded and weak retail market, Target's story details the history and incredible success of a unique company and an enticing, unmistakable brand. Both insightful and entertaining, On Target offers important business lessons for executives and managers in need of a bull's-eye.Laura Rowley (Maplewood, NJ) is an award-winning television, radio, and print journalist specializing in business reporting. She is the personal finance and career columnist for Self magazine and has also been published in The New York Times, Parents, and Newsweek. As a reporter and producer for CNN in New York, she reported on air for Your Money and Business Unusual, and produced live programs for CNNfn. She has also appeared on Good Morning America, Oxygen Media, and CNBC.

    But not for all.Academic social scientists such as Richard T. Ely, John R. Commons, and Edward A. Ross, together with their reform allies in social work, charity, journalism, and law, played a pivotal role in establishing minimum-wage and maximum-hours laws, workmen's compensation, progressive income taxes, antitrust regulation, and other hallmarks of the regulatory welfare state. But even as they offered uplift to some, economic progressives advocated exclusion for others, and did both in the name of progress.Leonard meticulously reconstructs the influence of Darwinism, racial science, and eugenics on scholars and activists of the late nineteenth and early twentieth centuries, revealing a reform community deeply ambivalent about America's poor. Economic progressives championed labor legislation because it would lift up the deserving poor while excluding immigrants, African Americans, women, and "mental defectives," whom they vilified as low-wage threats to the American workingman and to Anglo-Saxon race integrity.Economic progressives rejected property and contract rights as illegitimate barriers to needed reforms. But their disregard for civil liberties extended much further. "Illiberal Reformers" shows that the intellectual champions of the regulatory welfare state proposed using it not to help those they portrayed as hereditary inferiors, but to exclude them.

    This short treatise on Renaissance statecraft and power has been controversial and inspiring since its first publication nearly 500 years ago. Machiavellis analysis of the ways men seize, retain, and lose power represented the first expose of realpolitik and it has been used ever since as a handbook for manipulating events to one?s own advantage. Here, Machiavellis text is interpreted for the modern day world of business. Tim Phillipss interpretation of Machiavellis work is not a substitute for the original its purpose is simply to illustrate the timeless nature of Machiavellis insights by bringing them to life through modern business and political case studies. This brilliant interpretation of The Prince Is an entertaining accompaniment to one of the most famous books ever written.

    

    Francis Fukuyama's prescient analysis of religious fundamentalism, politics, scientific progress, ethical codes, and war is as essential for a world fighting fundamentalist terrorists as it was for the end of the Cold War. Now updated with a new afterword, The End of History and the Last Man is a modern classic.

    But these problems can be solved if we draw on elements of our tradition that move us toward a new commonwealth—a community founded on the well-being of all people and the natural world. In this brief, powerful, timely, and hopeful book, Jedediah Purdy, one of our finest writers and leading environmental thinkers, explores how we might begin to heal our fractured and contentious relationship with the land and with each other.From the coalfields of Appalachia and the tobacco fields of the Carolinas to the public lands of the West, Purdy shows how the land has always united and divided Americans, holding us in common projects and fates but also separating us into insiders and outsiders, owners and dependents, workers and bosses. Expropriated from Native Americans and transformed by slave labor, the same land that represents a history of racism and exploitation could, in the face of environmental catastrophe, bind us together in relationships of reciprocity and mutual responsibility.This may seem idealistic in our polarized time, but we are at a historical fork in the road, and if we do not make efforts now to move toward a commonwealth, Purdy warns, environmental and political pressures will create harsher and crueler conflicts—between citizens, between countries, and between humans and the rest of the world.

    What effects has this “capitalist realism” had on work, culture, education and mental health? Is it possible to imagine an alternative to capitalism that is not some throwback to discredited models of state control?

    Written not from a post-crisis perspective – but from a preventative point of view – this book traces the development of financial derivatives from bonds to credit default swaps, and shows how mathematical formulas went beyond pricing to expand their use to the point where they dwarfed the real economy. You'll learn how the deadly allure of their ice-cold beauty has misled generations of economists and investors, and how continued reliance on these formulas can either assist future economic development, or send the global economy into the financial equivalent of a cardiac arrest. Rather than rehash tales of post-crisis fallout, this book focuses on preventing the next one. By exploring the heart of the shadow economy, you'll be better prepared to ride the rough waves of finance into the turbulent future. Delve into one of the world's least-understood but highest-impact industries Understand the key principles of quantitative finance and the evolution of the field Learn what quantitative finance has become, and how it affects us all Discover how the industry's next steps dictate the economy's future How do you create a quadrillion dollars out of nothing, blow it away and leave a hole so large that even years of "quantitative easing" can't fill it – and then go back to doing the same thing? Even amidst global recovery, the financial system still has the potential to seize up at any moment. The Money Formula explores the how and why of financial disaster, what must happen to prevent the next one.

    Professor Drezner takes you behind the headlines and into the debates to dispel common myths about prosperity and get at deeper truths. By taking a broad view of economics that includes psychology, sociology, political science, and history, his lectures lead you to fundamental insights about how the modern world works and a deeper understanding of the functioning of the U.S., European, Chinese, and other major economies, as well as an appreciation for the special problems faced by underdeveloped nations. You'll examine dozens of case histories that illustrate what works and doesn't work in the drive to increase economic growth. You'll also learn about intriguing examples of prosperity won or lost, including the Dutch tulip mania in 1637, the era of globalization that started in the 1850s and lasting through World War I, and Ukraine's economic missteps after the breakup of the Soviet Union. As a start on your own road to greater prosperity, take this step to invest in an unparalleled explanation of the prerequisites to achieve it.

    This is economics writing at its best.From egalitarian beginnings, Australian inequality rose through the nineteenth century. Then we became more equal again, with inequality falling markedly from the 1920s to the 1970s. Now, inequality is returning to the heights of the 1920s. Leigh shows that while inequality can fuel growth, it also poses dangers to society. Too much inequality risks cleaving us into two Australias, occupying fundamentally separate worlds, with little contact between the haves and the have-nots. And the further apart the rungs on the ladder of opportunity, the harder it is for a kid born into poverty to enter the middle class.Battlers and Billionaires sheds fresh light on what makes Australia distinctive, and what it means to have – and keep – a fair go.‘A thought-provoking book which emphasises how far we have strayed from confidently discussing public policies that seek to give meaning to our egalitarian spirit.’ – Laura Tingle‘Be warned: this book will open your eyes and prick your conscience.’ – Ross Gittins

    Then he provides a historical account of how economism became a prevalent mode of thought in the United States--focusing on the people who packaged Econ 101 into sound bites that were then repeated until they took on the aura of truth. He shows us how issues of moment in contemporary American society--labor markets, taxes, finance, health care, and international trade, among others--are shaped by economism, demonstrating in each case with clarity and �lan how, because of its failure to reflect the complexities of our world, economism has had a deleterious influence on policies that affect hundreds of millions of Americans.

    Marine Corps sniper Craig Roberts, a seasoned veteran of the Vietnam war, stood for the first time at the 6th floor of the Texas School Book Depository. As he looked down into that the U.S. Government maintains was the kill zone used by Lee Harvey Oswald, he knew immediately the the Warren Commission's verdict that Oswald, acting alone from that position, fired three shots is 5.6 seconds with an ancient bolt-action rifle was a lie. If Oswald, by himself, could not have done it, then who could? And why? Follow Roberts's investigation of six years into a shadow world of black operations into a level above the CIA, the KGB, the Mafia, Texas oil and others into a powerful organization that to them, to murder a head of a country anywhere is "business as usual."

    Why does the electorate keep buying what they’re selling? According to political communications expert Anat Shenker-Osorio, it’s all about language—and not just theirs, but ours.In Don’t Buy It Shenker-Osorio diagnoses our economic discourse as stricken with faulty messages, deceptive personification, and, worst of all, a barely coherent concept of what the economy actually is. Opening up the business section of most newspapers or flipping on cable news unleashes an onslaught of economic doomsaying that treats the economy as an ungovernable force of nature. Alternately, by calling the economy “unhealthy” or “recovering” as we so often do, we unconsciously give it the status of a living being. No wonder Americans become willing to submit to any indignity required to keep the economy happy. Tread lightly, we can’t risk irritating the economy!Cutting through conservative myth-making, messaging muddles, and destructive misinformation, Shenker-Osorio suggests a new way to win the most important arguments of our day. The left doesn’t have to self-destruct every time matters economic come to the fore—there are metaphors and frames that can win, and Shenker-Osorio shows what they are and how to use them.Don’t Buy It is a vital handbook for seizing victory in the economic debate. In the end, it convincingly shows that radically altering our politics and policies for the better is a matter of first changing the conversation—literally.