A must-read for anyone who wants to win at social.” - Jonah Berger (NYT Bestselling author of Contagious: Why Things Catch On) ***Discover how to get the right type of people to talk about you.*** ARE YOU SHARING GREAT WORK, but it seems nobody is listening? Does it seem like you’re at the mercy of social networks’ mysterious algorithms? Do you feel like it is an insurmountable task to understand and leverage social media? In Viralnomics: How to Get People to Want to Talk About You, Jonathan Goodman shows you how to appeal to people’s desires and get them to share your message as an extension of themselves. In this engaging, entertaining, and educational quick read you will discover: Methods to ethically persuade on social media. (pg 105) How to identify and befriend the real influencers (they aren’t who you think they are). (pg 23) A concept buried deep in psychological research that holds the secret to purposeful social sharing. (pg 53) The two keys to creating true power with Internet marketing. (pg 65) How to craft your messages and build your networks. (pg 115) If you desire to use social media marketing to get your product, service, or small business out to the right audience you don’t need to understand what buttons to push, you need to understand and appeal to the people pushing them. This book will help. Don't delay, scroll up and buy your copy today!

    

    This book gives vital insight on the different dynamics of relationships and love in an uncanny fashion. Relationship expert, Rob Hill, is setting a new standard for singles, new couples, as well as seasoned lovers. Not only will they value relationships more, they’ll have a better understanding of what it takes to date, relate, and grow as individuals to better their chances of finding, enjoying, and sustaining a healthy relationship in today’s times. This book is fun, energetic, and filled with wisdom. Get ready for the journey of a lifetime.Courtesy of Amazon.com

    Every human on earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1% of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business.The key to activating customer chatter is the realization that same is lame. Nobody says let me tell you about this perfectly adequate experience I had last night. The strategic, operational differentiator is what gives customers something to tell a story about. Companies (including the 30+ profiled in Talk Triggers) must dare to be different and exceed expectations in one or more palpable ways. That's when word of mouth becomes involuntary: the customers of these businesses simply MUST tell someone else.Talk Triggers contains: - Proprietary research into why and how customers talk - More than 30 detailed case studies of extraordinary results from Doubletree Hotels by Hilton and their warm cookie upon arrival, The Cheesecake Factory and their giant menu, Five Guys Burgers and their extra fries in the bag, Penn & Teller and their nightly meet and greet sessions, and a host of delightful small businesses - The 4-5-6 learning system (the 4 requirements for a differentiator to be a talk trigger; the 5 types of talk triggers; and the 6-step process for creating talk triggers) - Surprises in the text that are (of course) word of mouth propellantsConsumers are wired to discuss what is different, and ignore what is average. Talk Triggers not only dares the reader to differentiate, it includes the precise formula for doing it.Combining compelling stories, inspirational examples, and practical how-to, Talk Triggers is the first indispensable book about word of mouth. It's a book that will create conversation about the power of conversation.

    In Captivology, award-winning journalist and entrepreneur Ben Parr explains how and why the mind pays attention to some events or people—and not others—and presents seven captivation triggers—techniques guaranteed to help you capture and retain the attention of friends, colleagues, customers, fans, and even strangers.Parr combines the latest research on attention with interviews with more than fifty scientists and visionaries—Facebook’s Sheryl Sandberg, film director Steven Soderbergh, LinkedIn CEO Jeff Weiner, magician Jon Armstrong, New York Times bestselling author Susan Cain, Nintendo’s Shigeru Miyamoto, founder of Reddit Alexis Ohanian, and more—who have successfully brought their ideas, projects, companies, and products to the forefront of cultural consciousness. The result is an insightful and practical book that will change how you assign jobs to your kids or staff, craft a multi-million dollar ad campaign, deliver your next presentation, attract users to your product, or convince the world to support your cause.

    The 4th Edition of this AJN Book-of-the-Year award winner has been thoroughly updated to deliver even more resources and tools, plus new DSM-5 content. "Psych Notes is packed with all of the essential content necessary to REVIEW (you should also have expanded knowledge of this content) and pass the ANCC PMHNP certification exam. You will be astonished with the depth and breadth of information contained in this easy to read and use (spiral bound) book. Be sure to access the online information that accompanies this book, too as it contains a grid comparing the changes from DSM-IV and DSM-5!" --Sandra Hannon-Engel, Ph.D., RN, CNS, PMHNP, Assistant Professor, William F. Connell School of Nursing, Boston College, Boston, MA. "It's a pretty good book for both nursing students and practicing RN's. No matter what specialty you're in you'll come across patients that are psychologically unstable and this book gives you a quick and easy reference to your needs. Everything is laid out in simple form and focuses on the most pertinent topics in psych." - Jim Astapan, Amazon.com "Very good source for fast references." - Ileana, Amazon.com "An amazingly complete collection of all that pertains to psych/mental health care. An easy to use resource and a wonderful review." - Camille Grosso, Ph.D., R.N.

    All success requires input from other people – even if you've invented something in your bedroom, eventually, you're going to need to interact with people to take it to the next level. And even if you don’t desperately hanker after success, you surely want to be liked, have friends, get on well with people? Learning how to better communicate and interact with others can really help to improve your life – from ensuring you enjoy parties more to turning you into a roaring success magnet. So whether you dread social events with a passion and spend evenings cringing in a corner, or just want to have better relationships at work and in life, then How to Succeed With People, written in Paul’s characteristic down to earth, approachable style, can help you become a people magnet.Learn how to: Hold people’s attention when you talk Listen and react properly to what others are saying or doing Better confront, complain and deal with difficult conversations Give compliments and praise Deal with interviews, networking events, difficult conversations and more And much more

    You cannot afford to be apolitical at work if you have any aspirations for advancement. The only way to avoid politics is to avoid people—by finding an out-of-the-way corner where you can do your job. Of course, it’s the same job you’ll likely be doing for the rest of your career.In any job, when you reach a certain level of technical competence, politics is what makes all the difference with regard to success. At that point, it is indeed all politics. Everyday brilliant people take a backseat to their politically adept colleagues by failing to win crucial support for their ideas. Sometimes politics involves going around or bending rules, but more typically it’s about positioning your ideas in a favorable light, and knowing what to say, and how and when to say it.…Keep in mind that people benefit from perpetuating the image of politics as something you either know or you don’t. Ignore them. Political acumen is largely learned from observation. And then it’s a matter of practice, practice, practice. When a journalist suggested that golfing great Gary Player was very lucky, he replied: “It’s funny, but the more I practice, the luckier I get.” The same is true of politics.An indispensable guide to mastering the ins and outs of office politics—the single most important factor in getting ahead in your careerAs management professor and consultant Kathleen Reardon explains in her new book, It's All Politics, talent and hard work alone will not get you to the top. What separates the winners from the losers in corporate life is politics.As Reardon explains, the most talented and accomplished employees often take a backseat to their politically adept coworkers, losing ground in the race to get ahead—sometimes even losing their jobs. Why? Because they’ve failed to manage the important relationships with the people who can best reward their creativity and intelligence. To determine whether you need a crash course in Office Politics 101, ask yourself the following questions:Do I get credit for my ideas?Do I know how to deal with a difficult colleague?Do I get the plum assignments?Do I have a mentor?Do I say no gracefully and pick my battles wisely?Am I in the loop?Reardon has interviewed hundreds of employees, from successful veterans to aspiring hopefuls, examining why some people who work hard and effectively at their jobs fall behind, while those who are adept at “reading the office tea leaves” forge ahead. Being politically savvy doesn’t mean being unethical or devious. At heart, it’s about listening to and relating to others, and making choices that advance everyone’s goals. Like it or not, when it comes to work, it’s all politics. And politics is all about knowing what to say, when to say it, and who to say it to.

    But what if the most common beliefs about how creativity works are wrong? In this authoritative and fascinating new book, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative-even when you’re alone. (That “eureka” moment in the bathtub couldn’t have come to Archimedes if he hadn’t spent so many hours arguing and comparing notes with his fellow mathematicians and philosophers.) Sawyer draws on compelling stories of inventions and innovations: the inventors of the ATM, the mountain bike, and open source operating systems, among others, to demonstrate the freewheeling ways of true innovation. He shares the results of his own acclaimed research on jazz groups, theater ensembles, and conversation analysis, to show us how to be more creative in collaborative group settings, how to change organizational dynamics for the better, and how to tap into our own reserves of creativity.

    Readers will learn why dealing with a difficult person doesn't have to ruin their day, the habits that cause conflict, and the techniques that can turn things around. It also gives readers insight into their own power in shaping relationships, and specific advice for handling different personality types. There really is a better way!

    The author has explored and analyzed and come up with crucial insights and needed terminology with which to further the scholarly discussion and increase the understandings needed in the classroom.... Frank Thomas has contributed much to the meeting of this need, probing celebration to new depths.... This book adds to the corpus of serious scholarship available to instructors for the purposes of a more powerful pulpit, in an era of desperate need in the field". -- Henry H. Mitchell, from the ForewordHere is a book that will change the course of preaching in the twenty-first century. Through the lens of African American preaching, Frank Thomas sheds light on what is "good" preaching -- and on what methods can be employed to achieve it.Celebration in preaching is an important component of any preaching that can be considered "good". Thomas explores the theology, dynamics, design, and guidelines for celebrative preaching and provides sample sermon illustrations as well.

    He is also the Head Teaching Fellow for the most popular course at Harvard, “Positive Psychology,” which is taken by more than 1,000 students per semester and led by Professor Tal Ben-Shahar.  Shawn received his B.A. in English from Harvard and a Master’s from Harvard Divinity School in Christian and Buddhist Ethics. Part of his interest in positive psychology stems from a troubling fact: studies have shown that many of Harvard’s undergraduates suffer from depression at some point in their college careers. One Day University is a unique educational experience  that brings intellectuals together to learn from top rated professors at Yale, Harvard, Stanford, Columbia and other prestigious universities. Chosen for their excellent teaching abilities as rated by their students, these great thinkers represent a wide variety of academic disciplines and share their knowledge in 60 minute, highly entertaining lectures. Offering the ability to learn the highlights of academic thought in world affairs, politics, history, science, art, and more; One Day University is a way to truly enjoy the thrill of learning without the pressures of tests and the high price tag of college tuition. Once reserved only for students who could attend the lectures in New York and other major cities, One Day University courses are now available to everyone from the comfort of their own homes in Kindle format.

    Then there are times when life punches you in the gut, takes your wallet, and leaves you hanging upside down by your toenails.2009 was one of those times for me (the gut-punching kind). My construction business faltered after the housing bubble burst, and my wife and I found ourselves in $50,000 worth of debt. Then came the toughest decision of our young lives: we left the community we loved and moved into my parents' basement in search of a simpler life.Part of the change included laying aside my aspirations for wealth and taking up the vocation of my dreams: I would try to make money writing full time. This is the story of my first year doing exactly that.I would try to build a life out of words.Also included in the book are nine essays from folks who make money writing – they share unique tips on how to find writing work and how to improve your craft. Contributors include Andi Cumbo, Bryan Allain, Ed Cyzewski, Jason Boyett, Jeff Goins, Jennifer Luitwieler, Ken Mueller, Kristin Tennant, and Stacy Barton.

    It's easy to read so you can get moving right away.To get started, simply scroll to the top of the page, select the "Buy" button, and start reading.

    Combining psychological support with a project management approach that breaks tasks into small, manageable chunks, experienced dissertation coach Alison Miller shows you how to overcome negativity and succeed in completing your dissertation beyond your own expectations.