The Everything Store: Jeff Bezos and the Age of Amazon


Brad Stone - 2013
    But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.The Everything Store will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.

The New Empire of Debt


William Bonner - 2009
    Along the way, Bonner and Wiggin cast a wide angle lens that looks back in history and ahead to the coming century: showing how dramatic changes in the economic power of the United States will inevitably impact every American.Reveals the financial realities the United States currently faces and what the ultimate outcome may be Weaves together the worlds of politics, economics, and personal finance in a way that underscores the severity of the situation Addresses the events leading up to the implosion of the U.S. financial system Looks ahead to help you avoid the pitfalls presented by a weaker United States Other titles by Bonner: Empire of Debt, Financial Reckoning Day, and Mobs, Messiahs, and MarketsOther titles by Wiggin: I.O.U.S.A., Demise of the Dollar, and Financial Reckoning DayThe United States is heading down a difficult path. The New Empire of Debt clearly shows how this has happened and discusses what you can do to overcome the financial challenges that will arise as the situation deteriorates.

Different: Escaping the Competitive Herd


Youngme Moon - 2010
    Bill Bryson’s A Walk in the Woods is one example. Richard Feynman’s “Surely You’re Joking, Mr. Feynman!” is another. Now comes Youngme Moon’s Different, a book for “people who don’t read business books.” Actually, it’s more like a personal conversation with a friend who has thought deeply about how the world works … and who gets you to see that world in a completely new light.  If there is one strain of conventional wisdom pervading every company in every industry, it’s the absolute importance of “competing like crazy.” Youngme Moon’s message is simply “Get off this treadmill that’s taking you nowhere. Going tit for tat and adding features, augmentations, and gimmicks to beat the competition has the perverse result of making you like everyone else.” Different provides a highly original perspective on what it means to offer something that is meaningfully different—different in a manner that is both fundamental and comprehensive.  Youngme Moon identifies the outliers, the mavericks, the iconoclasts—the players who have thoughtfully rejected orthodoxy in favor of an approach that is more adventurous. Some are even “hostile,” almost daring you to buy what they are selling. The MINI Cooper was launched with fearless abandon: “Worried that this car is too small? Look here. It’s even smaller than you think.”  These are players that strike a genuine chord with even the most jaded consumers. In fact, almost every success story of the past two decades has been an exception to the rule. Simply go to your computer and compare AOL and Yahoo! with Google. The former pile on feature upon feature to their home pages, while Google is like an austere boutique, dominating a category filled with “extras.” Different shows how to succeed in a world where conformity reigns…but exceptions rule.

Gujarat Files: Anatomy of a Cover Up


Rana Ayyub - 2016
    Posing as Maithili Tyagi, a filmmaker from the American Film Institute Conservatory, Rana met bureaucrats and top cops in Gujarat who held pivotal positions in the state between 2001 and 2010. The transcripts of the sting operation reveal the complicity of the state and its officials in crimes against humanity. With sensational disclosures about cases that run parallel to Narendra Modi and Amit Shah’s ascent to power and their journey from Gujarat to New Delhi, the book tells you the hushed truth of the state in the words of those who developed amnesia while speaking before commissions of enquiry, but held nothing back in the secretly taped videos which form the basis of this remarkable read.

Such a Long Journey


Rohinton Mistry - 1991
    A hard-working bank clerk, Gustad Noble is a devoted family man who gradually sees his modest life unravelling. His young daughter falls ill; his promising son defies his father’s ambitions for him. He is the one reasonable voice amidst the ongoing dramas of his neighbours. One day, he receives a letter from an old friend, asking him to help in what at first seems like an heroic mission. But he soon finds himself unwittingly drawn into a dangerous network of deception. Compassionate, and rich in details of character and place, this unforgettable novel charts the journey of a moral heart in a turbulent world of change.From the Trade Paperback edition.

Superpower?: The Amazing Race Between China's Hare and India's Tortoise


Raghav Bahl - 2010
    China is spectacularly effective in building infrastructure and is now reinvesting almost half its GDP. Meanwhile, India is still a "promising" economy: more than half its GDP is consumed by its billion-plus people, yet India has some unique advantages: Half its population is under twenty-five, giving it a strong demographic edge; 350 million Indians understand English, making it the largest English-speaking country in the world; and it's the world's largest democracy. In the race to superpower status, who is more likely to win: China's hare or India's tortoise? Bahl argues that the winner might not be determined by who is investing more and growing faster today but by something more intangible: who has superior innovative skills and more entrepreneurial savvy. He notes that China and India were both quick to recover from the financial crisis, but China's rebound was accompanied by huge debt and deflation, with weak demand. India's turnaround was sturdier, with lower debt and modest inflation. So India's GDP grew twice as fast as China's for a few quarters-the first time that had happened in nearly three decades. And in contrast to China's Yuan, which is pummeled for being artificially undervalued, India's rupee largely floats against world currencies. In the end, it might come down to one deciding factor: can India fix its governance before China repairs its politics? With insights into the two countries' histories, politics, economies and cultures, this is a well-written, fully documented, comprehensive account of the race to become the next global superpower. For anyone looking to understand China, India and the future of the world economy, this is the book to read.

Trust Me, I'm Lying: Confessions of a Media Manipulator


Ryan Holiday - 2012
    A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture... 1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda. 2) Bloggers are slaves to money, technology, and deadlines. 3) Manipulators wield these levers to shape everything you read, see and watch--online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media "really" works. What you choose to do with this information is up to you.

Aimless in Banaras: Wanderings in India's Holiest City


Bishwanath Ghosh - 2019
    A few years later, he returns to Banaras to write that book.Plunging into its timeless aura, he roams its ghats and galis, sails through the cool breeze of the Ganga, walks through the heat of funeral pyres. One moment he is observing a sadhu show off his penile strength, in the next he is on a boat with a young woman who has been prophesied to marry seven times; one moment he is in conversation with the celebrated writer Kashinath Singh, who is an atheist, and in the next he is having tea with a globe- trotting priest and a god-fearing doctor ... Ghosh finds a story in every bend as he engages with quintessential Banarasis—their paan-stuffed mouths spouting expletives and wisdom with equal flair—and discovers why they are among the happiest people on earth. Then one evening at Manikarnika, as he emerges from a temple, wearing ash from the cremation ground on his forehead, he finds a bit of Banaras in himself. Aimless in Banaras is not only a sensuous portrait of India’s holiest city but also a meditation on life—and death.

Financial Fiasco: How America's Infatuation with Home Ownership and Easy Money Created the Economic Crisis


Johan Norberg - 2009
    An accessible look at how the government promoted the housing bubble that it is now using for its own ends.

In The Footsteps Of Rama: Travels with the Ramayana


Vikrant Pande - 2021
    Curious about the places mentioned in the Ramayana, they set off on a journey of their own, following Rama's route from Ayodhya to the Dandakaranya forest and Panchavati (near Nashik) and on to Kishkindhya (close to Hampi), Rameshwaram and Sri Lanka.Along the way they would discover how closely the narrative of the Ramayana is linked to local folklore, and how the stories of the Ramayana and the moral framework that binds them together still speaks to the people who live in the land across which Rama, Sita and Lakshman made their journey.For the armchair traveller as well as the enthusiast for epic tales, this is a wonderful book with which to revisit the world of the Ramayana.

The Steve Jobs Way: iLeadership for a New Generation


Jay Elliot - 2009
    From the inception of game-changing products like the Apple II and the Macintosh, to his stunning fall from grace, and on to his rebirth at the helm of Apple, his involvement with Pixar, and the development of the iPod, iPhone, iPad, and much more, The Steve Jobs Way presents real-life examples of Jobs’s leadership challenges and triumphs, showing readers how to apply these principles to their own lives and careers.Packed with exclusive interviews from key figures in Apple Computer’s history, this revealing account provides a rarely seen, intimate glimpse into the Steve Jobs you won’t see on stage, thoroughly exploring his management and leadership principles. From product development meetings to design labs, through executive boardroom showdowns to the world outside of Silicon Valley, you will see the real Steve Jobs, the “Boy Genius” who forever transformed technology and the way we work, play, consume, and communicate — all through the eyes of someone who worked side by side with Jobs.“Fascinating work that both validates the Jobs/Apple mystique while demystifying it at the same time! Great [book] for all of us working to keep our visions married to the details.”—David Allen, author of the international bestseller Getting Things Done

When Genius Failed: The Rise and Fall of Long-Term Capital Management


Roger Lowenstein - 2000
    Drawing on confidential internal memos and interviews with dozens of key players, Lowenstein explains not just how the fund made and lost its money but also how the personalities of Long-Term’s partners, the arrogance of their mathematical certainties, and the culture of Wall Street itself contributed to both their rise and their fall.When it was founded in 1993, Long-Term was hailed as the most impressive hedge fund in history. But after four years in which the firm dazzled Wall Street as a $100 billion moneymaking juggernaut, it suddenly suffered catastrophic losses that jeopardized not only the biggest banks on Wall Street but the stability of the financial system itself. The dramatic story of Long-Term’s fall is now a chilling harbinger of the crisis that would strike all of Wall Street, from Lehman Brothers to AIG, a decade later. In his new Afterword, Lowenstein shows that LTCM’s implosion should be seen not as a one-off drama but as a template for market meltdowns in an age of instability—and as a wake-up call that Wall Street and government alike tragically ignored.

An Unsuitable Boy


Karan Johar - 2016
    KJo, as he is popularly called, has been a much-loved Bollywood film director, producer, actor, and discoverer of new talent. With his flagship Dharma Productions, he has constantly challenged the norms, written and rewritten rules, and set trends. But who is the man behind the icon that we all know? Baring all for the first time in his autobiography, An Unsuitable Boy, KJo reminisces about his childhood, the influence of his Sindhi mother and Punjabi father, obsession with Bollywood, foray into films, friendships with Aditya Chopra, SRK and Kajol, his love life, the AIB Roast, and much more. This book is both the story of the life of an exceptional filmmaker at the peak of his powers and of an equally extraordinary human being who shows you how to survive and succeed in life.

Fifty Inventions That Shaped the Modern Economy


Tim Harford - 2017
    Who thought up paper money? What was the secret element that made the Gutenberg printing press possible? And what is the connection between The Da Vinci Code and the collapse of Lehman Brothers? Fifty Inventions That Shaped the Modern Economy paints an epic picture of change in an intimate way by telling the stories of the tools, people, and ideas that had far-reaching consequences for all of us. From the plough to artificial intelligence, from Gillette’s disposable razor to IKEA’s Billy bookcase, bestselling author and Financial Times columnist Tim Harford recounts each invention’s own curious, surprising, and memorable story. Invention by invention, Harford reflects on how we got here and where we might go next. He lays bare often unexpected connections: how the bar code undermined family corner stores, and why the gramophone widened inequality. In the process, he introduces characters who developed some of these inventions, profited from them, and were ruined by them, as he traces the principles that helped explain their transformative effects. The result is a wise and witty book of history, economics, and biography.

A Princess Remembers: The Memoirs of the Maharani of Jaipur


Gayatri Devi - 1976
    She was raised in a sumptuous palace staffed with 500 servants and she shot her first panther when she was twelve. She has appeared on the lists of the world's most beautiful women. Gayatri Devi describes her carefree tomboy childhood; her secret six-year courtship with the dashing, internationally renowned polo player, Jai the Maharaja of Jaipur; and her marriage and entrance into the City Palace of the 'pink city' where she had to adjust to unfamiliar customs and life with his two wives. Jai's liberating influence, combined with Gayatri Devi's own strong character, took her well beyond the traditionally limited activities of a Maharani. This is an intimate look at the extraordinary life of one of the world's most fascinating women and an informal history of the princely states of India, from the height of the princes' power to their present state of de-recognition.