Coupling in-depth analysis of designers - from Jan Tschichold to Romek Marber - with a broad survey of the range of series and titles published - from early Penguins and Pelicans, to wartime and 1960s Specials, Classics, fiction and reference - this is a distinctive picture of how Penguin has consistently established its identity through its covers, influenced by - and influencing - the wider development of graphic design and the changing fashions in typography, photography, illustration and printing techniques.

    It should be a haven from the stresses of the world. You should be proud to have your friends round for dinner and they should leave impressed by your comfortable, clean, homely home. Nowadays, we don't all have the time or energy to make the most of our homes. But with a little help from Anthea Turner, the queen of clean, you too can have a beautiful, clean and comfortable home to be truly proud of. With tips on everything from decluttering to dry cleaning, storage solutions to spring cleaning, dinner parties to brunches, this is an indispensable home management guide. There are simple lessons on each aspect of home making from cleaning to ironing to washing to tidying as well as top tips on entertaining. You wil learn to entertain in style, with little effort and cost. Whether you're a housewife, or a young professional or student just setting up home, the Perfect Housewife has helpful hints to get you organised. You can save time and energy and turn your house into a home with Anthea Turner!

    This book (written specifically for the novice) will change that by teaching you what you need to have ready-to-go in a Bug Out Bag to keep you and your loved ones alive for seventy-two hours until help arrives.Bug Out Bag ContentsThe problem I found with current Bug Out Bag books is the contents suggested are not needed or are outdated. For instance, some will tell you to have change available so you can use a pay phone.When is the last time you even saw a pay phone?Others will advise jamming a bag full of stuff like snares, axes and other items that really belong in a survival kit, not a Bug Out Bag...A bug-out bag is a portable kit that contains the items one would require to survive for seventy-two hours when evacuating from a disaster. It is also known as a 72-hour kit, a grab bag, a battle box, and other popular names include "Personal Emergency Relocation Kits" (PERKs) GO Bag and GOOD (Get Out Of Dodge) bag. The focus is on evacuation, rather than long-term survival, distinguishing the bug-out bag from a survival kit, a boating or aviation emergency kit, or a fixed-site disaster supplies kit. - WikipediaThis book is not a survival book, nor is it a book for seasoned disaster preparedness "pros"; it is a book that show's anyone wanting to build a Bug Out Bag EXACTLY what you need to have in your bag to wait it out until help comes.The Right StuffYou see, the key to a functional Bug Out Bag is having the right items while keeping the bag manageable. After all, if your bag weighs 60 pounds what are the odds you will be able to grab it and take shelter in an emergency?Bug Out Bag contains the essential items necessary to sustain life but as a bonus I also include Nice To Have items if you want to enhance your bag's contents and don't mind the extra bulk.Don't get caught like I did years ago when vandals sawed through power lines causing my family to be without electricity and water for two days.Buy this book now and get your family prepared!

    Photographs and maps.

    Here Arthur Charles Fox-Davies describes the origin and importance of heraldry and the myriad elements and designs used in the coats of arms of England and Scotland. He explores the meaning of symbols like birds, fruit, flowers, crowns, coronets, flags, and mottoes, and extensively discusses their derivation and significance. With 770 detailed illustrations designed to aid in tracing family lineage, this book will help historians, genealogists, collectors, and anglophiles sift through the records of history and better understand the past.Skyhorse Publishing, as well as our Arcade imprint, are proud to publish a broad range of books for readers interested in history--books about World War II, the Third Reich, Hitler and his henchmen, the JFK assassination, conspiracies, the American Civil War, the American Revolution, gladiators, Vikings, ancient Rome, medieval times, the old West, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.

     Compiled by self-confessed trivia junkie and author, Jenny Kellett, this bumper book of over 1,000 unbelievable facts has something for everyone. Interesting facts Topics covered include: - Entertainment facts - Geography facts - History facts - Science facts - Human body facts - Maths facts - Animal facts - Weird facts - Crazy facts .... and more! Did you know that the oldest known vegetable is the pea? Or that humans are actually radioactive? Having a good general knowledge is useful in all aspects of life - not only to impress people - but can help improve job opportunities and give you an overall better understanding of the world around you. Trivia books are a fun and easy way to become smarter! You'll find hundreds of interesting facts that you can use when conversation gets a bit slow at a dinner party or over drinks. What better conversation starter than bringing out fun facts such as that you can't sneeze with your eyes open. (Watch how many people try to prove you wrong!). Fun facts Other general knowledge you'll find in this HUGE book of fun facts include: - The space between your eyebrows is called the Glabella. - The geographical center of the USA is Butte County, South Dakota. - There are 365 different languages spoken in Indonesia. So grab the latest (and biggest!) book in the popular series of interesting fact books from Jenny Kellett today and feel smarter tomorrow :)

    For some, blogging is a pastime, a hobby, something to fulfil a creative need. But some take blogging one step further. Many individuals, with no special training, are using their blog/s as a part-time or even a full-time job. You may already have a blog that could do with a few more visitors. Or maybe you’re thinking of setting up a blog but are not sure where to start. The question most people ask me is ‘How do I get visitors to my blog?’ It’s like setting up a shop on the High Street and facing the challenge of getting people in the door. The good news is – I have answers that will see your visitor count lift substantially. All you need is a computer, an internet connection and a brain (your own preferably). Here’s what you don’t need: money. This book answers your blogging questions in a practical and straightforward way. How My Blog Got 1 Million Visits In 7 Months has been designed to show you how to drive people to your blog – and how to keep them coming back, time after time. It’s designed for bloggers and for those who have websites that could do with more traffic. I’m a multi-award winning blogger and publisher and have been for over eight years. When I first started blogging, I got very excited to see that one person kept visiting my site. That was until I realised that the analytics was, in fact, counting me as a visitor. I’ve learned a lot since. My latest blog broke through the 1,000,000 visit mark after just 7 months. As a result, my blog is now a profitable business. I haven’t spent a penny on advertising and I spend about 30 minutes a day blogging at most. I’ve picked up a large-scale book deal as a direct result of my blog. In this book, I’ll show you the basics of setting up your blog; how to write content that people will just want to click on and share with their friends; how to create viral posts that will see your visitor statistics balloon; how to write content for your website that will sell your services or products; how to optimise your posts for search engines and how to make money from your blog. My promise to you is this - if you use the tips and tricks that I am about to show you, your site will get more traffic and you can start making money from it. These are proven techniques that you can start implementing on your blog straight away. Run the kind of blog that other bloggers envy. Be the kind of blogger that people marvel at. It’ll make you feel pretty good, I guarantee it. Find out how right now. *** “Patric Morgan's How My Blog Got 1 Million Visitors in 7 Months makes me sick! I've got 15,000+ people on my combined social media and I've never gotten even close to a million visits on my site. Screw you, Patric! However – I have read through his book and have found some cool tricks to steal and apply. Shh...don't tell him.” Vicki Abelson, Author of ‘Don't Jump’, published October '15 from Carl Reiner's Random Content. “What an absolutely incredible 'How to Guide'. This book will give you the tools you need to increase your web traffic and create a viral sensation from your blog or website. Follow the common sense approach within these pages and maybe you'll be writing your own success story very soon. A must read for any avid blogger trying to step up into the big leagues. Buy it now!” Nigel Shinner, Author of the critically acclaimed novel ‘From Within’ “It’s good to read something that actually delivers on the title of the book.

    That will paint itself. Do the obvious thing before you do the superhuman thing. It may have been accidental, but you knew enough to let this alone. The good painter is always making use of accidents. Never try to repeat a success. Swing a bigger brush — you don’t know what fun you are missing. For 31 years, Charles Hawthorne spoke in this manner to students of his famous Cape Cod School of Art. The essence of that instruction has been collected from students’ notes and captured in this book, retaining the personal feeling and the sense of on-the-spot inspiration of the original classroom. Even though Hawthorne is addressing himself to specific problems in specific paintings, his comments are so revealing that they will be found applicable a hundred times to your own work.The book is divided into sections on the outdoor model, still life, landscape, the indoor model, and watercolor. Each section begins with a concise essay and continues with comments on basic elements: general character, color, form, seeing, posture, etc. It is in the matter of color that students will especially feel themselves in the presence of a master guide and critic. Hawthorne’s ability to see color and, more important, to make the student see color, is a lesson that will aid student painters and anyone else interested in any phase of art.Although it does not pretend to be a comprehensive or closely ordered course, this book does have much to offer. It also represents the artistic insight of one of the finest painter-teachers of the twentieth century."An excellent introduction for laymen and students alike." — Time"To read these notes and comments … is in itself an education. One cannot help but gain great help." — School Arts

    Conceived as a handbook and teaching aid for artists, instructors, and students, this timeless book presents Albers’s unique ideas of color experimentation in a way that is valuable to specialists as well as to a larger audience.Originally published by Yale University Press in 1963 as a limited silkscreen edition with 150 color plates, Interaction of Color first appeared in paperback in 1971, featuring ten representative color studies chosen by Albers. The paperback has remained in print ever since and is one of the most influential resources on color for countless readers.This new paperback edition presents a significantly expanded selection of more than thirty color studies alongside Albers’s original unabridged text, demonstrating such principles as color relativity, intensity, and temperature; vibrating and vanishing boundaries; and the illusions of transparency and reversed grounds. Now available in a larger format and with enhanced production values, this expanded edition celebrates the unique authority of Albers’s contribution to color theory and brings the artist’s iconic study to an eager new generation of readers.

    From impressionism and the birth of modern art to street art and internationalism of the 21st century, it gives a practical introduction to all the significant 'isms' that have shaped modern art history.

    This book can help you bring all of these together in one beautiful creation.Here you'll see magnificent collages by leading artists who show you--in step-by-step demonstrations--how to begin, how to design, how to apply collage techniques in exciting ways.Plus you'll get your chance to use those techniques with nearly fifty projects that challenge you to do your most creative work.

    Written by the lead technical writer at one of Silicon Valley's most exciting companies, Modern Technical Writing is a set of guiding principles and thoughtful recommendations for new and experienced technical writers alike. Not a reference manual, and not comprehensive, it instead serves as an introduction to a sensible writing and publishing process, one that has eluded the profession for too long.

    Based on Donald Miller’s bestselling book Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Social Media Success for Every Brand teaches readers how to incorporate the StoryBrand 7-Part Framework into their social media channels to increase engagement and see better results. Readers will understand exactly what they need to do with their social media to drive growth to their organization through the practical guidance of the five-point SHARE model:STORYHOWAUDIENCEREACHEXCELLENCESocial Media Success for Every Brand does not require the reader to be familiar with Building a StoryBrand but provides enough foundation to prepare the reader for practical success with their social media content. Together with the StoryBrand Framework, Claire’s SHARE model will help boost customer engagement and grow the organization’s brand awareness and revenues.

    Now released with a fresh new cover, its more than a thousand line drawings illustrate effective design devices, type treatments, spatial solutions, and pictorial presentations, allowing examination and comparison of various options in no time. The Graphic Design Cookbook can be opened to virtually any page for instant access to great ideas. As a catalyst for cooking up endless new design recipes, this classic goes on inspiring one generation of designers to the next.

    The 15 project-based lessons in this book show users step-by-step the key techniques for working in Photoshop and how to correct, enhance, and distort digital images, create image composites, and prepare images for print and the web. In addition to learning the key elements of the Photoshop interface, this completely revised CC (2017 release) edition covers features like new and improved search capabilities, Content-Aware Crop, Select and Mask, Face-Aware Liquify, designing with multiple artboards, and much more! The online companion files include all the necessary assets for readers to complete the projects featured in each chapter as well as ebook updates when Adobe releases new features for Creative Cloud customers. All buyers of the book get full access to the Web Edition: a Web-based version of the complete ebook enhanced with video and interactive multiple-choice quizzes. As always with the Classroom in a Book, Instructor Notes are available for teachers to download.