All 144 passengers and six crew members were killed. In the ensuing days, a picture of the flight’s harrowing final moments began to emerge. Shortly after reaching cruise altitude, a 27-year-old first officer named Andreas Lubitz locked the captain out of the cockpit, took control of the plane and deliberately caused its descent. In Fatal Descent, journalist and aviation expert Jeff Wise travels to Lubitz’s hometown in Germany and pieces together a definitive and haunting portrait of the killer and the system he betrayed, revealing in heart-pounding detail how a lifelong super-achiever like Lubitz could have committed such an unthinkable act, what actually happened inside the cockpit, and whether current airline regulations leave us vulnerable to similar attacks in the future.Jeff Wise is a science journalist specializing in aviation and psychology. He is the author of the bestselling Kindle Single The Plane That Wasn’t There, about the disappearance of Malaysian Airlines Flight 370. A licensed pilot of gliders and light airplanes, he also has stick time in powered paragliders, trikes, World War II fighter planes, Soviet jet fighters, gyroplanes, and zeppelins, as well as submarines, tanks, hovercraft, dog sleds, and swamp buggies. A contributing editor at Travel + Leisure magazine, he has written for New York, the New York Times, Time, Businessweek, Esquire, Details, and many others. His Popular Mechanics story on the fate of Air France 447 was named one of the Top 10 Longreads of 2011. His last book was Extreme Fear: The Science of Your Mind in Danger. A native of Massachusetts, he earned his Bachelor of Science degree at Harvard and now lives in New York City with his wife and two sons.Cover design by Kerry Ellis.

    and how to have more of it.Are you stymied by debt? Clueless about where your paychecks go?Journalist, podcaster and reformed money mess Frances Cook is here for you. Tales from a Financial Hot Mess is the story of Frances getting her money sh*t sorted. With no idea where she was going wrong and what to do about it, she took it upon herself to learn from the best – and soon found out that the fixes were right in front of her the whole time. (She just needed to wise up a bit.)Frances learned the hard way so you don’t have to.Dishing up a brilliant, often hilarious personal narrative, proven financial advice, handy how-tos (and please-don’ts) and many expert insights (from 22 actual experts), this book will guide you along the rocky path to financial freedom – however that might look for you.Tales from a Financial Hot Mess is the real deal – not another bulleted, tabled, graphed lecture from a financial advisor who’s never had issues with money. Read it and enjoy – who knows, you might learn a thing or two.What have you got to lose?

     The vast majority of retail stock traders in the stock market keep away from trading in stock derivatives such as Options, believing it to be something that is too complex and too risky. Most of the few who venture out into this terrain with half-baked knowledge usually end in substantial losses over the long term because they simply do not know the safe strategies that one needs to deploy in this space and give up after a while. If you are somebody who has shied away from Options Trading in the past thinking it is beyond comprehension or because you always ended losing money, this is the right book for you.This book is for every person who wants to venture out into Options Trading to earn a steady part-time income with minimal risk.Here's what you get to learn from this book: What stock options are in simple terms! The various types of options and the common terms used in options trading. The underlying principles of options trading using easily-understandable scenarios. Insights into why anyone should trade in options Basic mistakes made by newcomers and how to avoid them. 6 great strategies you can use to consistently make profits while controlling your risk exposure Case studies illustrating the working of each strategy. Note: As an added bonus, this book also gives you access to worksheets you can use to calculate the potential returns and risk exposure for any strategic trade you want to get into or to even just carry out paper-trades! This book adopts an unsophisticated approach to teach options trading to just about anybody and therefore, if you are looking for a place to start learning about options trading and how to earn off it, look no further!

    These stories range the full spectrum - covering motherhood, relationships, career, lifestyle, health and more - and are at times both raw, moving and poignant. These conversations have shaped Jules' own life, helping her navigate her role as a career woman, mother, daughter and wife of one of Australia's most popular musicians, Guy Sebastian. Like a good catch-up with your girlfriends, Tea & Honesty relays many of these conversations as well as sharing some of the most personal and vulnerable moments of Jules' own journey that she has kept close to her heart - until now. Inspired by these conversations, her book covers the knotty emotions of guilt, comparison and identity to passion, purpose, community, kindness and more.Offering snippets of heartfelt life advice from well-known contributors such as Kate Ritchie, Emma Isaacs, Camilla Franks, Rachel Finch and Neale Whitaker, with beautiful quotes and break out inspiration, this is the perfect treat to curl up on the sofa with, cup of tea in hand, or to give your favourite friend or family member to let them know that they are not alone.

    There is nothing wrong with that desire. But you must have known the secrets of avoiding losses. Share Market is a field that has of late developed overwhelmingly. Millions of people invest in it with enthusiasm and are interested in knowing details about this grey area. Sadly, not everyone who invests in it earn profits. Some people who constantly learn end up earning, but those who do not know anything about it and put their trust on luck lose miserably. This book shows the way to avoid losses and increase gains in share market. This comprehensive book touches upon every aspect of stock market investment. A fantastic starting point for anyone aspiring to enter into the unknown world of share market. Even for investors who are already in the market, this book can serve a guide. People say, you either earn or learn in share market. This book preaches the secrets of learning and earning at the same time. This work takes you through an introduction about shares, functioning of share markets, relevance of stock market indices and different approaches for primary & secondary market investments. In also talks about the real qualities of an investor and how he differs from a speculator in the marketplace. Relationship between inflation & investments and the need for achieving inflation adjusted returns are stressed upon. Various stock selection processes, approaches to adapt for different market conditions and more more importantly the art of avoiding losses are discussed in details. You will learn how to analyse a company, its shares, market dynamics, how to value a business, what price to pay for a company etc. All important parameters, numbers and ratios are explained with interesting real time illustrations. Difference between value investing and growth oriented stock selection process is analysed thoroughly, Likewise, fundamental analysis and technical analysis are compared in a rational way. On top of these, this books describe the qualities that differentiate successful investors from ordinary ones. Those qualities are analysed in detail. More importantly, the book stresses the importance of identifying bad companies and unethical management, and teaches how to stay away from them.

    develop a plan for one's life, prepare a budget that actually works (for both steady income AND irregular/seasonal/cyclical income), calculate a debt freedom date, calculate how much money you will need to retire, capture the power of compound interest, investing, and insurance! Even more, this book will inspire and motivate you to take control of your own finances. You CAN do this!

     From the founder of Dividend Mantra, this is a definitive guide on why you should aim to achieve financial independence early in life and how to actually get there. It includes information on my background, the strategies I've used to grow my wealth from below zero to well into the six figures, and practical, nuts-and-bolts advice. I've written over 650 articles, and this book includes some of my most useful, inspirational, and evergreen content I've ever put out there. If you're looking for information on how to execute a a real-life journey to financial independence in real-time, this is the book for you. I describe why you should aim for financial independence and I explore the idea of true sacrifice. I also discuss the 4% safe withdrawal rate, index funds, the power of dividends and dividend growth, living below your means, and how to analyze and value stocks. I've been featured in major media, including USA Today, CNBC, Today, Yahoo, and Mr. Money Mustache. I'm hoping this book inspires you. Living below your means and investing your excess capital into high-quality companies that pay and grow dividends is not only an incredibly easy and fun way to achieve financial independence early in life, but also incredibly robust.

    No matter what our financial or family situation, we each get 24 hours a day. In the practical and straightforward style to which his Dragon's Den contestants are accustomed, Duncan Bannatyne explains how we can make the most of our time to get the most from our lives, and not just our working day. What do you really want to do with your life? This book will help you identify the goals and aspirations that really matter to you so that you can make them happen. It will give you the confidence to make your ambitions a reality and teach you how to focus on the things that count. In a series of short chapters, illustrated with examples from his extraordinary career in business, Duncan will show you how to make quicker, better decisions and how to make things happen - fast. Duncan knows more about what can be achieved in a day, a year and a lifetime than most and in this book he shares how you can achieve your ideal work/life balance.

    While the ecommerce industry presents incredible opportunities, these four areas can also present major pitfalls in the quest for success. Cyndi Thomason has taken the core concepts of the Profit First methodology, created by Mike Michalowicz, and customized them to address the specific needs of the ecommerce business. Profit First for Ecommerce Sellers addresses each of the four major struggles and provides clear and actionable guidance on how to overcome them, taking the online seller from simply getting by to becoming permanently profitable. This book is for every online seller who dreams of ecommerce prosperity.

    Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

    What time is the 3:00 parade? Why does a child need to be 40 inches tall to ride a roller coaster? What happens when the president of France gets lost inside Pirates of the Caribbean? A former employee, or "cast member", at Walt Disney World's Magic Kingdom answers these and other questions while sharing humorous stories about working inside the world's most popular theme park."Stories from a Theme Park Insider" takes you inside the park's famous tunnels and backstage for a look at how theme parks really work, and the funny moments and embarrassments that can happen when your work is someone else's vacation.

    Minimalist Budget will help you to turn your bloated expenses into a well-toned budget, spending on exactly what you need and nothing else. This book presents solutions for two major problems in our consumer society: (1) how to downsize your cravings without having to sacrifice the fun stuff, and (2) how to whip your finances into shape and follow a personalized budget. This is not a get rich quick book. But I can promise day-by-day, month-by-month, you’ll budget better and become richer as a consequence. Regardless of how much your income is we’ll find a way to budget, save, and increase your net worth. Since my youth, I’ve had to live on a budget that ranged from $100 to $200 a month if I was lucky. Even though I never knew how much I would have the next month, I was always able to have enough for my essential expenses, personal pleasures, and savings. If you’re tired of the false and impossible-to-follow promises of “finance gurus,” try out my simple, straightforward, easy-to-stick-to methods. Improve your spending habits: • Incorporate minimalism into your finances • How to avoid becoming a minimalist consumerist • Learn the psychological traps that make you overspend • Control your compulsive spending habits Feel financially secure every day: • Learn about two A-Z budgeting methods and how to make them work for you • Learn ratio-based budgeting and fixed-amount budgeting • Discover the best budgeting software programs • Design a bulletproof savings strategy to get out of debt, be prepared for emergencies, and set yourself up for retirement Stop hating your financial life: • Learn how to set SMART financial goals • Increase your self-confidence with budgeting • 50 small budgeting tips Financial education is not part of our educational system. It is normal that we don’t know how to budget when we step into the craziness we call adulthood. But it is not normal to stay ignorant about a field of life that (like it or not) guarantees our material survival. Money management is an essential skill for everybody who earns, shops or consumes. If you follow the budgeting tips in this book, you’ll be able to keep track of your finances. You’ll clearly know where your money goes, where it comes from and where can you save. You won’t feel stressed of running out of money unexpectedly, you’ll clear yourself out of debts and have savings for bigger expenses like a vacation, new car or unexpected events. Leave money struggles for yesterday. Grab a copy of Minimalist Budget by hitting buy now in the top right corner of this page.

    As a result, many people are left with an incomplete understanding of this transformative new technology and its massive implications for the future. The goal of this book is not to plumb the depths of the mathematical wizardry used to code blockchain-based applications, but rather to serve as an introduction to the broader architecture and conceptual background behind blockchain technology. We will take a practical approach, examining how Blockchains are used in the real world. In this short, concise guide you will learn: A Brief History of Blockchain Technology Blockchain Basics: Managing Digital Transactions What is a Distributed Ledger? Blockchain Beyond Bitcoin Implications Of Blockchain: Big Data, Privacy & Personal Data Profiting from Blockchain Technologies Limitations & Challenges of Blockchain The Future of Blockchain For Centuries, people have relied on corrupt Centralized Institutions like banks and Governments to serve as intermediaries when it comes to storing and transacting financial assets. This is ALL About To Change... Make sure you take action and join the Financial Revolution by reading this book!

    It is also a crucial discipline to help you get the most out of in-person events such as conferences and networking opportunities where the key to a successful outcome often lies in your personal brand standing out.Given the explosion in use of digital and social media over the past few years, the internet has presented professionals with a magnificent opportunity to help their expertise become more discoverable, sharable and memorable through their personal brands.Personal Branding Benefits Your Business by:Establishing Credibility & Thought LeadershipGrowing Your NetworkAttracting New OpportunitiesIncreasing SalesHelping You Reach Your Business GoalsWho is this book for?CEOs, Executives, and Business Owners who want to position themselves as industry thought leaders and stand out from the competition.Individual Contributors & Academics who want to get ahead in their careers and want to understand how to have their expertise and experience be more discoverable.HR & Training Managers who want to understand personal branding to help train employees on social media branding and social selling.PR Agencies & Exec Comms Managers who need inspiration and training on personal branding strategies for their clients, CEOs, or themselves.About Mel CarsonMel Carson is Founder of Delightful Communications and former Digital Marketing Evangelist at Microsoft. He speaks and writes about personal branding at conferences and for publications all over the world. He previously co-wrote Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social and has had his wisdom featured in Forbes, Fast Company, GQ, QZ.com, USA Today and he regularly writes as a business columnist for Entrepreneur.com.For more on Mel Carson visit http://www.MelCarson.com and http://www.DelightfulCommunications.com

    He left Harvard after his sophomore year to focus on the website, whose user base steadily grew to more than 250 million people, making Zuckerberg a billionaire. He was also named “Man of the Year” by Time magazine in 2010.We bring you the story about the origins and leaders of Facebook, who gave communication and social networking a whole new meaning.JAICO’S CREATIVE COMPANIES SERIES explores how today’s great companies operate and inspires young readers to become the entrepreneurs and businessmen of tomorrow.