Book picks similar to
Creative Design of Products and Systems by Saeed B. Niku
design
product-management-and-development
textbooks
Global Marketing
Warren J. Keegan - 1999
Suitable at the graduate-level/MBA level if used with supplemental cases. The Fourth Edition draws students into the excitement, challenges, and controversies of global marketing. The paperback, two-color format gives adopters the flexibility to choose a supplementary reader while ensuring that the total cost to students is reasonable. Each chapter features vignettes and discussion cases featuring high-profile, real-world companies and products; examples from the trade press to illustrate key terms and issues; topical and timely boxed features; and concise summaries of the latest research findings published in scholarly journals.
Side by Side: Student Book 2
Steven J. Molinsky - 2001
Molinsky and Bill Bliss, is a dynamic, all-skills program that integrates conversation practice, reading, writing, and listening -- all in a light-hearted, fun, and easy-to-use format that has been embraced by students and teachers worldwide. This four-level program promotes native communication between students ... practicing speaking together "side by side." Features of the Third Edition
Vocabulary Preview sections in every chapter introduce key words in a lively picture dictionary format.
"How to Say It " lessons highlight communication strategies.
Pronunciation exercises provide models for practicing authentic pronunciation, stress, and intonation.
"Side by Side Gazette" "magazine-style" pages offer feature articles, fact files, vocabulary expansion, cross-cultural topics through photos, authentic listening activities, e-mail exchanges, and humorous cartoons for role-playing.
All-new illustrations are lively, light-hearted, and richly detailed to offer students language practice that is contextualized and fun.
The core components include Student Books, Teacher's Guides, Activity Workbooks, Activity & Test Prep Workbooks, Communication Games and Activity Masters, audio programs, combined split editions (Student Book and Workbook lessons combined), a testing program, and picture cards.
Employment Law for Business
Dawn D. Bennett-Alexander - 1997
It is intended to instruct students on how to manage effectively and efficiently with full comprehension of the legal ramifications of their decisions. Students are shown how to analyze employment law facts using concrete examples of management-related legal dilemmas that do not present clear-cut solutions. The methods of arriving at resolutions are emphasized, so that when the facts of the workplace problem are not quite the same, the student can still reach a good decision based on the legal considerations required by law, which remain relevant.
The Problem with Software: Why Smart Engineers Write Bad Code
Adam Barr - 2018
As the size and complexity of commercial software have grown, the gap between academic computer science and industry has widened. It's an open secret that there is little engineering in software engineering, which continues to rely not on codified scientific knowledge but on intuition and experience.Barr, who worked as a programmer for more than twenty years, describes how the industry has evolved, from the era of mainframes and Fortran to today's embrace of the cloud. He explains bugs and why software has so many of them, and why today's interconnected computers offer fertile ground for viruses and worms. The difference between good and bad software can be a single line of code, and Barr includes code to illustrate the consequences of seemingly inconsequential choices by programmers. Looking to the future, Barr writes that the best prospect for improving software engineering is the move to the cloud. When software is a service and not a product, companies will have more incentive to make it good rather than "good enough to ship."
Meggs' History of Graphic Design
Philip B. Meggs - 1983
Under the new authorial leadership of Alston Purvis, this authoritative book offers more than 450 new images, along with expansive coverage of such topics as Italian, Russian, and Dutch design. It reveals a saga of creative innovators, breakthrough technologies, and important design innovations.
Microsoft Office 2010: Introductory
Gary B. Shelly - 2010
Our trademark step-by-step, screen-by-screen approach now encourages users to expand their understanding of the Office 2010 software through experimentation, exploration, and planning ahead.
Theoretical Basis for Nursing
Melanie McEwen - 2001
It presents historical perspectives on the development of nursing theory, assessments of concept and theory development and theory evaluation, middle-range theories, and shared theories from other disciplines in the sociologic, behavioral, and biomedical sciences, focusing on the application of theory. Learning features found throughout the text include case studies and end-of-chapter summaries that help to reinforce essential concepts.
Composition: From Snapshots to Great Shots
Laurie S. Excell - 2010
One key element is composition—the creative arrangement of components in the shot, and the way a viewer’s eye travels through an image. With Composition: From Snapshots to Great Shots, author and photographer Laurie Excell starts with the basics of composition and explores how the elements of color, shape, angles, and contrast work to create compelling images. Contributing photographers, John Batdorff, David Brommer, Rick Rickman, and Steve Simon, provide unique perspectives on black and white, sports, art history, and other subjects related to composition. Beautifully illustrated with large, vibrant photos, this book teaches you how to take control of your photography to get the image you want every time you pick up the camera. Follow along with your friendly and knowledgeable guides, and you will learn about: Key camera features that affect composition, including the exposure triangle (ISO, aperture, and shutter speed) Shadow and light and how to direct the viewer’s eye to your subject Lines and shapes that create visual paths to points of interest in your image The role of color—using complementary or contrasting colors—to add your own unique artistic expression Spatial relationship and placing your subject within the frame for portraits, action shots, or landscapes And once you’ve got the shot, show it off! Join the book’s Flickr group, share your photos, and discuss how you use your camera to get great shots at flickr.com/groups/composition_fromsna....
Interior Design
John F. Pile - 1988
Of the more than 750 photographs and diagrams, over 200-most in color-are new to this lavishly produced third edition and reflect the vision of the most creative professionals working today. John Pile's long-awaited revision of his highly regarded text features: * six new detailed case studies of projects by such noted contemporary designers as Adam Tihany, Maya Lin, and Moneo Brock Studio. * exciting coverage of the new "hot" topics in the field, including "green" design, fiber optic and LED lighting, the reconfigurable workplace, boutique hotels, and digital technology. Every chapter has been updated in organization, content, and visual examples to reflect the newest developments in this exciting field.
The Joint Book: The Complete Guide to Wood Joinery
Terrie Noll - 2003
This hardcover book with internal spiral binding is 6.5” × 8”, the perfect size for carpenters and woodworkers to keep near their workbench or toolbox for quick access. The design of this book allows it to lay open flat for easy and frequent reference. The interior photographs, illustrations, and diagrams make the learning process simple and fun for beginners, while advanced readers will gain insight from the book’s useful tips. Within, you’ll find:Step-by-step illustrated instructions for making all the basic joints in every joint family—mortise and tenon, dovetails, miters, and more—and their variations.Both hand tool methods and power tool techniques, plus a variety of easy-to-build jigs.How the nature of wood and its properties affect joinery, glue, and furniture design.The Joint Book is the ultimate workshop reference, providing woodworkers with the knowledge to choose the right joint for the job.
Power Generation, Operation, and Control
Allen J. Wood - 1983
Wood and Bruce F. Wollenberg presented their comprehensive introduction to the engineering and economic factors involved in operating and controlling power generation systems in electric utilities, the electric power industry has undergone unprecedented change. Deregulation, open access to transmission systems, and the birth of independent power producers have altered the structure of the industry, while technological advances have created a host of new opportunities and challenges. In Power Generation, Operation, and Control, Second Edition, Wood and Wollenberg bring professionals and students alike up to date on the nuts and bolts of the field. Continuing in the tradition of the first edition, they offer a practical, hands-on guide to theoretical developments and to the application of advanced operations research methods to realistic electric power engineering problems. This one-of-a-kind text also addresses the interaction between human and economic factors to prepare readers to make real-world decisions that go beyond the limits of mere technical calculations. The Second Edition features vital new material, including: * A computer disk developed by the authors to help readers solve complicated problems * Examination of Optimal Power Flow (OPF) * Treatment of unit commitment expanded to incorporate the Lagrange relaxation technique * Introduction to the use of bounding techniques and other contingency selection methods * Applications suited to the new, deregulated systems as well as to the traditional, vertically organized utilities company Wood and Wollenberg draw upon nearly 30 years of classroom testing to provide valuable data on operations research, state estimation methods, fuel scheduling techniques, and more. Designed for clarity and ease of use, this invaluable reference prepares industry professionals and students to meet the future challenges of power generation, operation, and control.
Microprocessors and Microcontrollers
N. Senthil Kumar - 2011
It also touches upon the fundamentals of 32 bit, and 64 bit advanced processors. The book throughout provides the most popular programming tool - the assembly language codes to enhance the knowledge of programming the processors.Clear and concise in its treatment of topics, the contents of the book is supported by learning tools such as review questions, application examples (case studies) and design-based exercises.
Drugs and Society
Glen R. Hanson - 1995
Written In An Objective And User-Friendly Manner, This Best-Selling Text Continues To Captivate Students By Incorporating Personal Drug Use And Abuse Experiences And Perspectives Throughout. Statistics And Chapter Content Have Been Revised To Include The Latest Information On Current Topics.
Sketching User Experiences: Getting the Design Right and the Right Design
Bill Buxton - 2007
So while the focus is on design, the approach is holistic. Hence, the book speaks to designers, usability specialists, the HCI community, product managers, and business executives. There is an emphasis on balancing the back-end concern with usability and engineering excellence (getting the design right) with an up-front investment in sketching and ideation (getting the right design). Overall, the objective is to build the notion of informed design: molding emerging technology into a form that serves our society and reflects its values.Grounded in both practice and scientific research, Bill Buxton s engaging work aims to spark the imagination while encouraging the use of new techniques, breathing new life into user experience design. Covers sketching and early prototyping design methods suitable for dynamic product capabilities: cell phones that communicate with each other and other embedded systems, "smart" appliances, and things you only imagine in your dreamsThorough coverage of the design sketching method which helps easily build experience prototypes-without the effort of engineering prototypes which are difficult to abandonReaches out to a range of designers, including user interface designers, industrial designers, software engineers, usability engineers, product managers, and othersFull of case studies, examples, exercises, and projects, and access to video clips that demonstrate the principles and methods"